Quietly in the conference room, Luo Sheng shook the financial report on the table, his eyes wandered away from everyone, and said: "Every executive above the director level who is responsible for investment and operation management must reflect on it, and everyone writes a review, including you!" ”

Write a review?

Everyone at the meeting was confused, only to see that the president of the financial audit department picked up the report and read it carefully, and then passed it to others to read.

Time passed minute by minute, and everyone looked at what was wrong with the report, whether it was a fake account or something.

And Luo Sheng, who was sitting in the chief position, silently watched them whisper, and looked at each other for a long time and didn't find any problems with the annual report!

As for fraud, it is indispensable.

For a multinational enterprise group of such a large scale on the Cote d'Azur, with an annual revenue of 100 billion US dollars, such an astronomical figure, the audit department dares to make false accounts, and if it is found out, it will have to go to jail en masse, and it will not be able to run away for less than 10 years.

In the end, everyone saw that Luo Sheng had the intention of speaking, and they all quieted down surprisingly.

"You really didn't see what the problem was?"

Everyone looked at each other, but still didn't say a word, and after a while, the president of the financial audit department who attended the meeting said weakly: "Mr. Luo, it should be no problem, right?" There really wasn't any audit disclosure! ”

"yes, not really."

Other executives in the meeting chimed in, saying that they really didn't see anything wrong with the annual report, and they were absolutely sure.

On the contrary, the 2013 annual report was unusually bright.

Luo Sheng took a deep breath and said concisely: "The problem is not the audit itself, but the excessive profits. ”

What?

Everyone is confused again, the problem is that the profits are too high? What kind of problem is this?

Luo Sheng looked around at the senior executives attending the meeting and emphasized again: "This year's net profit margin is as high as 25%, 12 points higher than last year, what is the problem? ”

At this moment, even everyone, including Yao Jianhong, didn't understand what Luo Sheng meant by this, and even felt incredible.

Shouldn't that be joyful?

In 2013, the Cote d'Azur reported total global sales of US$221.8 billion, net profit of US$55.45 billion, and a net profit margin of 25%.

This is the second company created by Luo Sheng to break the $200 billion annual revenue range, after the Bluestar Technology Group, which recorded $203 billion.

Now Bluestar Technology's revenue has almost been cut in half, and at the same time, the profit margin has also been adjusted significantly by itself.

Bluestar Technology fell, but the Cote d'Azur company took off at this time, with a net profit of 55.45 billion US dollars and became the most profitable company in the world's top 500.

Luo Sheng saw that everyone was unclear, so he had to explain: "Today, if we invest more in strategy, more, it means that tomorrow we will face fewer dangers and difficulties, and less, and the profit is too high, which means that to a large extent, our investment in research and development is still not enough, and the investment in research and development is too small, which means that our ability to resist risks is still not high enough, which is the problem." ”

In the conference room at this moment, in addition to Luo Sheng's tepid reprimand, all the executives present honestly did not say a word, although they were tepid, but it also depended on who was speaking.

But when they heard this, everyone's hearts were dumbfounded.

Big BOSS: Is this still the company's R&D investment is not enough? You know, the Cote d'Azur now invests more than $40 billion a year in R&D.

There is no enterprise in the world and even throughout history that has this kind of strength of R&D investment, and then it will exceed a single developed country, you must know that the current R&D investment of the Cote d'Azur has lifted Yindu, and the total scale of scientific research funding for Yindu as a large country last year was more than 30 billion US dollars......

Everyone really can't understand whether it is necessary to spend money so crazy?

But only Luo Sheng knows very well that the Cote d'Azur must be crazy about climbing technology, and the investment is comparable to that of a country? It's just that it's too dreamless to hang the crossing, not to mention that in the future, it will face the strength of the blow from the world hegemon like Lao and the United States.

At this time, Luo Sheng spoke again: "What does such a high profit mean?" It means we're selling too much stuff, but are there any advancements in our products to match? Is there anything you are going to do in five or eight years? I don't see it in this annual report. ”

Speaking of this, Luo Sheng pointed to the annual report document lying on the conference table: "I said at last month's press conference that any so-called Azure original genuine mobile phone film on the market is fake, without the authorization of the Cote d'Azur. A mobile phone film gets the company's brand authorization and sells it for seventy or eighty yuan? Forty or fifty dollars were paid for the licensing fee, and the company's profits were raised in this way. ”

Everyone in the meeting shut up, and seemed to realize why the big boss was so annoyed, not to mention anything else, just this mobile phone film directly hit the boss in the face.

This Nima is really making money and hitting the muzzle of the gun.

"Mr. Luo......" After being quiet for a while, Yao Jianhong spoke, he is the executive vice president and executive director of the Cote d'Azur, and Luo Sheng basically doesn't care about the company's daily operations, it can be said that the company's management problems are his Yao Jianhong's problems, and it is impossible to say nothing.

But just as he spoke, Luo Sheng raised his hand to stop him, and then said: "It's not your problem, I'm the CEO, I'm in this position, my problem, this kind of authorization problem below the middle manager has this right, for the sake of performance and bonus allotment, theoretically this is not wrong, even right, but the fault is not to give others a way to live, not to give others a way to live, not to give others a way to live, the road is getting narrower and narrower." ”

Luo Sheng looked at everyone with a solemn gaze: "Sometimes, I know that there is some money that can be earned, but I must give up the money and leave it to others to earn." So many colleagues hate us, of course they have problems, but we don't have any problems at all, right? I think it's still a little bit, at least we have a problem in the link of making friends, the wealth gathers people scattered, and the wealth disperses people gathered. ”

"Then if one day in the future, the United States will also give the Cote d'Azur a three-board axe like Bluestar Technology, our products have achieved 55% of the domestic supply chain support, of which several core technologies are in our hands, but there are still 45% of the need for foreign supply chain support, of which North America has 33% of the proportion, in case they cut off your supply chain, who will help you at this time? Are you just alone, are you uncomfortable? ”

"Therefore, we can easily earn some money, but for the sake of the overall situation and the long-term future, we must give up this money and leave it to others to earn, so that others can get up quickly; And then we invest a little bit more in R&D, a little bit more. Luo Sheng knocked on the table and said bitterly, everyone is honest, these people attending the meeting are all well-known bigwigs in the industry in the eyes of the outside world, but they are honestly trained at this moment.

Luo Sheng paused for a moment, glanced at the annual report on the table, then picked it up and waved it, and added in a statement tone: "Give me a reasonable cut of 25% of the net profit to 8%, and send the solution to my office before the end of this year." ”

Yao Jianhong responded: "I understand Mr. Luo, I don't need to deal with this problem within a month at the end of the year, and I will take full responsibility if I can't deal with it." ”

This is the taste of the military order, and this is definitely not an easy task, many people feel that it is the most difficult for enterprises to make money, in fact, spending money is the most difficult, spending money is not indiscriminate, but reasonable spending, spending to be able to see the expected return, this is difficult.

Luo Sheng heard Lao Yao's personal assurance, so he didn't say anything, nodded, threw the annual report in his hand on the conference table and got up.

"Break up."

He left the conference room with such a sentence, and before he left, everyone else sat honestly in their seats.

Although everyone here is much older than Luo Sheng in terms of age, even if his tone is tepid when he reprimands, it makes people feel a lot of pressure, especially the president of the financial audit department, who was really scared before, but fortunately, there is no problem with the annual report audit.

After all, no matter how gentle Luo Sheng's tone is, his position is there, and the nature of the matter is also there.

The first leader is gone, and now the second in command's face is immediately pale.

Comparatively speaking, everyone is more afraid of Yao Jianhong, because he is the person who is currently in charge, Luo Sheng may not come to the company once a week, and the company's daily operation and management are actually taken care of by Yao Jianhong.

"Ten minutes later, convene a meeting of the company's director and above!"

Leaving such a sentence, the second-in-command Lao Yao also got up and left the conference room.

Everyone present looked at each other and knew that after the end of today's executive board of directors, the company's internal middle management was afraid to carry out a "big optimization" action.

Although Luo Sheng did not blame Yao Jianhong, everyone knew that the most faceless person was Lao Yao.

The first-in-command who likes to be the shopkeeper and the second-in-command who actually does the first-in-command are now gone, and everyone is finally a lot more relaxed, and they are also communicating while packing up their documents.

"There is some money that we can earn, but we don't earn, and leave it for others to earn...... You've never heard an entrepreneur say that. Except for Mr. Luo, who dares to say that? ”

"Aside from work, emotionally speaking, I wanted to shout out the word 'cow pen', but I still held back."

"Haha~"

"But there is indeed a sentence to say, you can't accept it, probably this is the pattern and mind, this kind of realm looks at all the big coffee leaders in the business community at home and abroad, I think in addition to Mr. Luo, I'm afraid it's the old man, I really can't find a third person who can reach this level, I'm ashamed, I'm ashamed."

"Don't be ashamed, there are still seven or eight minutes to have a meeting again, hurry up and clean up."

"Yes, Mr. Luo asked to compress the company's net profit to 8%, and the pressure was given to Lao Yao, and Lao Yao compressed it for another month, and none of us could run."

"Shocking...... The official level crushed people to death. ”

"Later, just wait for Lao Yao to roar at the meeting."

"Don't think about it, the authorization issue of the mobile phone film mentioned by Mr. Luo is in the subordinate department under my management, Lao Yao can't run away with spitting on me, and when I look back, I will scold my subordinates to relieve their anger, scold what should be scolded, fry what should be fried, and make trouble for labor and management."

"Let's go! Let's go! I had to write a review of Rausch after the meeting, which was really annoying. ”

Sure enough, a few minutes later, at the company's extraordinary meeting, Yao Jianhong opened with a direct mouth to everyone present.

Compared with Luo Sheng, who rarely gets angry in front of his subordinates, he is elegant and easy-going, but he is not angry and arrogant, but the difference is that once Lao Yao starts a fire in an internal meeting, he can be called a tyrant, and when he speaks, he starts with "labor" which means that he is absolutely scolded bloody.

At this point, Zhang Bowen next door is also a meeting tyrant now, the two are exactly the same, and the people below are the same and don't want to have a meeting with them, but they can't refuse.

In fact, in the early stage of the development of the two companies, Luo Sheng was not much when he was the shopkeeper, whether it was Yao Jianhong or Zhang Bowen, he didn't lose his temper much, and even if he disclosed it at work, he would not come up directly and spit fragrantly.

But now, whenever something goes wrong at work, it's bound to be fragrant.

This change is actually not accidental, if Luo Sheng is in their position now, he will definitely evolve into a tyrant.

Because the scale of the two enterprises is too big now, unlike before, and managing such a large super-giant multinational group is very tiring, especially mentally, most of the time to focus on or even tense nerves in the work, in charge of all aspects of the company's operations.

If there is a big problem in the company, it will not roar, but if there is a small problem, it will directly spit out the fragrance.

In their worldview, it is unbearable to have some small mistakes, and they scolded at the beginning, but if there is really a big problem, they will definitely not be mad, and at this time, as long as they are sober-minded, they know that solving the problem is the top priority.

In fact, this is not unusual, there are on-set tyrants like Cameron in the film industry, and the late Joe gang leader in Silicon Valley is also a workplace tyrant.

They all have something in common, they are all people who are in direct charge.

And just when Yao Jianhong began to "optimize" the personnel structure within the Cote d'Azur, North America had begun to target Luo Sheng's Cote d'Azur and Bluestar Technology at the same time to formulate a new round of crackdowns, and the intensity was better than last year's crackdown on Bluestar Technology.

……

Chinese Net