Chapter 069 [Li Mingyuan's Thoughts]

Time passed day by day, entering February 2004, Bluestar Technology Company also successfully passed the first anniversary, there was no big celebration, a simple party to celebrate even if it was over.

For many Internet companies, it is good to be able to survive the first anniversary smoothly, and it can be regarded as a success. The metabolism in this field is too fast, new Internet companies are springing up, and there are countless dead ones.

In February, the global user base of the BlueSpace website reached 143 million, of which the international version of BlueSpace has experienced rapid growth in overseas users, accumulating 37 million, and North American users have reached 18.7 million.

Blue space is the core business of Bluestar, and its growth rate and growth are, to a certain extent, directly related to the company's future valuation.

At present, in the field of real-name social networking sites, domestic competitor websites have existed in name only, or have been remodeled, Tengxun launched QQ space at the end of January this year, but combined with QQ itself and unexpected success, this project was naturally killed.

China's biggest competitor announced GG less than a year later, and only one 51 space in the mainland survived, and now it is the second largest market share, second only to blue space, but the share is smaller than Renren.

Luo Sheng is now focusing on another strong competitor from North America, MySpace, which has now surpassed 5 million users and closed an $8 million Series A funding round in January.

MySpace is a social networking site that is almost a mirror version of BlueSpace, the international version of BlueSpace.

The company's current situation is that it has benchmarked with QQ in China, and the two sides have begun to compete around user activity, and the competitors in foreign countries are mainly North America, and the benchmark is MySpace, and the two sides are competing around seizing users.

After getting the B round of financing, Luo Sheng directly took out a huge amount of $50 million for the expansion of the North American market, and now the industry is almost stuck in the concept of "big fish eat small fish", and in North America, the international version of BlueSpace is undoubtedly playing the role of "big fish", MySpace plays the role of "small fish", Luo Sheng directly smashed 50 million in the North American market, and MySpace only melted to 8 million US dollars, and the volume gap between the two sides is huge.

The current situation seems to confirm the phenomenon of "big fish eating small fish", but Luo Sheng's thinking is ahead of everyone in this world, and the pattern is not at the same level at all.

And there is no need to doubt it, he knows very well that in the future of the Internet world, what is more terrifying than "big fish eat small fish" is "fast fish eat slow fish", even if it is a giant, as long as it swims slowly, it will be eaten by the fish that swims fast.

At the same time, another project of Bluestar Technology, "Yunge Search", has been well received since its launch, and the growth has become extremely impressive, online in just over three months, it has occupied 6.3% of the market share of the domestic search engine market, but the dominance of whiteness is still difficult to shake, and its 58% market share is still far ahead in the industry, followed by Google and Yahoo Search.

It is worth mentioning that after entering February, Tengxun also began to exert its strength, just launched QQ space at the beginning of the year, and launched its own search engine again the following month.

Teng Xun with this QQ show this product super liquidity, in just entered 2004 to complete the financial turnaround, for the little penguin suffering from the ability to cash and worry about the little penguin is a booster, the little penguin in the new year on the action frequently, are in the second half of this year to Hong Kong IPO to pave the way.

This year is a very critical year for Tengxun.

Although it is now facing direct competition with Bluestar Technology, it does not prevent the market from favoring the little penguin, because Tengxun is now the second largest shareholder of Bluestar Technology, for Tengxun, it is undoubtedly a matter of putting the left pocket in the right pocket, and also enjoys the dividends of Bluestar Technology's business going overseas.

In the same month, Sogou search was also officially launched, and it is certain that new search engines will emerge one after another in the future.

For whiteness, it can really be said that the year is not going well, looking around, strong enemies are around, not to mention the old rival Google, and now there are new competitors such as Yunge, Soso, and Sogou.

Especially Yunge search,Don't look at the current market share6.3%,But the growth momentum is terrible,It's the same as the blue space website,No matter how you look at it, it has the potential to become a hit,Tieba This product has become very critical,These simply make Baidu restless。

Now, Yunge Search's related products have also become the object of general imitation in the industry.

Anyway, peers are now a "salted fish mentality", touching Bluestar Technology to cross the river, when making a product, generally look at how Bluestar Technology does it, Bluestar Technology launches new products or new concepts, and the next second decisively follows up, and you can go online with a different skin.

It has become a major leader in the Internet industry.

From this point, it can also reflect why so many thunderous venture capital institutions will favor Bluestar Technology and will throw money at Luo Sheng.

……

"Mr. Luo, I recently drafted a marketing plan, and I think this plan can bring huge traffic to Tieba."

In Luo Sheng's office, Li Mingyuan came in and handed the planning manuscript he sorted out directly to the other party, and when Luo Sheng opened it to browse, Li Mingyuan continued: "As early as early January, I had already completed the planning, but at that time you were still on a business trip in the United States. ”

"Super girl?"

Luo Sheng couldn't help but be surprised when he saw the keywords in the planning content, and looked up at Li Mingyuan after a while, who immediately added:

"Well, Super Girl, this is a sister event to Super Boy, which is hosted by Mango TV. I have investigated, the organizer wants to focus on building this brand this year, I think this form of everyone can participate is quite novel, the creativity is also good, it will inevitably bring the uneven level of participants, but there will be a sense of freshness, can detonate the topic, there is a topic is very important for Yunge Tieba. ”

Luo Sheng roughly finished reading his plan, and nodded approvingly: "It makes sense, with the new model of close search and the operation of entertainment events like Supergirl, there is a great probability that Tieba traffic can be detonated, I think this idea can be done, so what are you going to do?" ”

After speaking, Luo Sheng looked at Li Mingyuan again, he was the person brought to the company by Yu Jun, and now he is the first senior product manager of Tieba, in short, although Tieba was proposed by Yu Jun, he is the chief architect of Yunge Search, in fact, the operation of this product is mainly responsible for Li Mingyuan.

As soon as he heard that Luo Sheng agreed to this plan without thinking too much, Li Mingyuan was in high spirits, and immediately said in detail: "The project of Supergirl has just been held, and in general, the organizers don't know if it can be successful, so the investment will not be too much, we will take the money to cooperate with the organizers, this time is the best opportunity, it is easy to negotiate." ”

Luo Sheng smiled: "What, it seems that you are very optimistic about this project?" ”

Li Mingyuan scratched his head and said with a smile: "I think it's human nature to be entertained, and I guess you're optimistic about this project, boss." ”

Luo Sheng smiled: "Haha, let's say, how much money do you want?" ”

Li Mingyuan was overjoyed in his heart, thought about it and said hesitantly: "Then 10 million, it should be enough." ”

Hearing this, Luo Sheng pointed at him, then stretched out his five fingers, and said without hesitation: "I'll give you 50 million, sign a 5-year cooperation agreement with the organizer, exclusive naming rights, and the host must mention every time he opens to recommend the audience to go to the cloud song post bar for discussion, and you can do the rest yourself, I won't pay attention to the specifics, I only look at the results." ”

Li Mingyuan was stunned when he heard this number, 50 million at this time is an astronomical amount, for the organizer of the entertainment project, it is simply a wave of blood before broadcasting.

Luo Sheng withdrew his hand and added: "How to operate and how to use this money, you can just discuss it with Lao Yu, how to talk to the organizer, and discuss it well." ”

After reacting, Li Mingyuan nodded ecstatically: "Understood!" That's where I started. ”

As Li Mingyuan walked out of the office, Luo Sheng leaned back comfortably in the boss's chair, if Li Mingyuan thought that this entertainment project could be successful, then Luo Sheng was more confident than him.

Because in the previous life, it was Yu Jun and Li Mingyuan who brought the traffic of Tieba to an unprecedented peak with the operation of the entertainment world such as "Super Girl".

The proportion of traffic within Baidu soared from 1% to 11% within half a year, becoming one of the most popular Chinese online communities in the world, and this traffic data was second only to search and Mp3 in Baidu at that time.

The success of the post bar can be called phenomenal,For a long time,If you talk about traffic and activity,There is not even any interest community product in China that can compete with it,At the same time, it also opened the web2.0 era of user contribution content for whiteness,But now all this belongs to Yunge search,Belong to Bluestar Technology,Belong to yourself。

Go your own way, so that others have no way to go, a cool stroke.

……

(There is another chapter in the afternoon, three more to ask for votes (broken sound)~~)