Chapter 408: Negotiating the Distillery

"I announce the official opening of the 3rd Shijiazhuang Old Wine Festival!" With the speech of the invited leader of the municipal party committee at the opening ceremony, the old wine gathering officially began, and the slow flow of people poured into the exhibition hall, and Zhao Ze and Jiao Ailan also walked into the exhibition hall with the bustling flow of people.

The exhibition hall of the old wine collection is divided into two exhibition halls, A and B, the A hall is mainly the private booths of each region, and the B hall is the comprehensive exhibition hall of the distillery.

Zhao Ze asked Jiao Ailan to collect customer information in exhibition hall A, and he walked through exhibition hall A and walked towards exhibition hall B.

Zhao Ze participated in this old wine gathering with a purpose, one is to understand the current situation of the old wine market, and the other is to collect customer information and prepare resources for the next step in Shengjing.

At the same time, Zhao Ze also has his own small abacus for the winery, for the establishment of the old wine platform, although the main direction is the old wine, but after all, there is also the function of an online mall on the platform, so for the investment of the winery, his trip is a move to ask for directions.

Zhao Ze came to Hall B, visited several wineries one after another, and had a brief contact with the person in charge of the winery about the company's online mall.

However, the feedback is not very ideal, because the current business model of the winery is mostly a distributor model, in order to protect the interests of distributors around the world, usually the winery is reluctant to cooperate with the online mall platform.

Even if it is a cooperation, it is also those varieties that are commonly found in stores, and as for the agent brands involving distributors, the winery does not sell them on online platforms.

This was a bit unsatisfactory, Zhao Ze came out of the booth of a winery, walked outside the exhibition hall, lit a cigarette, and paced back and forth.

If this is the result, what is the point of going to the National Sugar and Wine Fair in Guizhou later? Zhao Ze didn't expect that this aspect was completely different from what he imagined.

It's really interlaced like a mountain! If I don't come out to do market research in person this time, I'm afraid that my ideas and plans will come to naught.

Outside the exhibition hall, Zhao Ze smoked several cigarettes in a row, then took out his mobile phone and opened some famous online shopping malls to see how people are doing in the liquor business.

After watching it for a long time, as Zhao Ze predicted, as the person in charge of the distillery said just now, the alcohol products sold online are all common types in the store, and the prices are quite transparent.

If everyone is doing this, then what will their company's platform mall do to make a profit? This problem is unavoidable, and if you want to face it, you have to come up with a solution.

Zhao Ze paced back and forth in place, round and round, like a donkey pulling a mill.

At this time, a beautiful girl walked past Zhao Ze, holding a phone in her hand, and was talking to someone.

"The dress I bought yesterday is very good, cheap and affordable, if you want to buy it, I'll tell you the name of the store, you can also check it out...... Yes, it's the franchise chain that sells it. ”

The girl had already walked away with the phone, but the words that came out of her mouth inspired Zhao Ze.

Yes! Sign an agreement with the distillery to create a franchise product for your own online store, so that you can do a franchise online.

This not only helps manufacturers to expand their sales areas, but also does not affect the interests of regional dealers, which is clearly the best of both worlds!

Thinking of this, Zhao Ze threw the cigarette butt in his hand into the trash can, and excitedly walked into the door of Hall B again.

First, he returned to the winery he had just visited, and when he came to the booth of the winery, Zhao Ze found the person in charge who was chatting with him just now, and explained his thoughts and plates.

The person in charge listened to Zhao Ze's thoughts and expressed great interest. But this is a new idea after all, and no one on the market has done it yet.

Therefore, the person in charge also said that if any factory signed a cooperation agreement with Zhao Ze's company, he would immediately report the matter to the board of directors of the liquor farm.

He also said that the possibility of the winery's board of directors agreeing is very high, after all, it is a good idea for both parties.

Although Zhao Ze did not negotiate this matter with this winery this time, it gave him more confidence.

Coming out of the booth of that winery, Zhao Ze walked through all the wineries in Hall B again, and even at noon, Jiao Ailan found him for lunch, and he was still discussing this matter with the winemaker in a booth.

Under Jiao Ailan's repeated requests, Zhao Ze had no choice but to follow her back to the restaurant in the building to eat.

After hastily eating lunch, Zhao Ze returned to Exhibition Hall B again and began to negotiate door-to-door again.

It paid off, and at the end of the afternoon, a winery finally agreed to his idea and was ready to sign a letter of intent with him tomorrow.

Coming out of the exhibition hall, Zhao Zele's mouth was almost closed, so he hurriedly ran back to his room, took out his notebook, and began to draft a letter of intent for cooperation with the winery.

At the end of the exhibition, Jiao Ailan looked for Zhao Ze there for a long time, but he didn't see his figure, and he didn't answer his calls, but Jiao Ailan was in a hurry, and thought Zhao Ze was lost!

When Jiao Ailan smashed open the door of the room where Zhao Ze was, she learned that Zhao Ze was drafting a letter of intent for cooperation in the room.

Seeing Zhao Ze writing a letter of intent for cooperation there with a serious face, Jiao Ailan didn't bother him anymore, but went downstairs to help him get a meal.

It wasn't until more than nine o'clock in the evening that Zhao Ze finished writing the draft letter of intent for cooperation.

Jiao Ailan had been in his room all the time, and when she saw that Zhao Ze had finally finished drafting, she walked up to him and said, "Master, the rice is already cold, I'll go downstairs and heat it up for you." ”

Zhao Ze opened the convenience box containing the food, sniffed it with his nose, then picked up the chopsticks and said, "Don't bother, I'll just eat like this, you go and help me boil some hot water, I'll just make do with a meal." ”

After finishing speaking, Zhao Ze picked up the chopsticks and devoured them, obviously hungry.

Before Jiao Ailan could speak, as soon as he saw that he had already started eating, he quickly found the hot water kettle in the room and boiled water for Zhao Ze.

Then he returned to his room, took out the coffee he brought, came back and made a cup of coffee for Zhao Ze, and brought it over.

Zhao Ze looked at the steaming cup of coffee, and said with a smile: "I am very satisfied with today's results, how is the information collected over there?" ”

Looking at Zhao Ze's enthusiastic appearance, Jiao Ailan also said proudly: "I got the list of exhibitors and contact information for this exhibition, and I used a little means. As she spoke, Jiao Ailan took out a printed directory from her bag.