Autumn is a rainy season. The shop is deserted, and the melodious and slow melody is in your ears, which is suitable for such a scene and atmosphere.

If you don't have a business, let's do something else. Lin Chuxia once again carefully sorted out each piece of clothing.

Two middle-aged men walked in, and Xiao Ling greeted them: "Welcome, sir, what do you need?" ”

"Just look at ......," the middle-aged man said with a smile.

"We can choose a set of our new autumn clothes for your lover." Xiaoling introduced.

"Do you have any tooling here?" Another man asked.

"I'm sorry, but we're a women's clothing store."

"What kind of tooling do you need?" Lin Chuxia put down the goods in his hand and walked over.

"I want you to dress like this."

"Yes, sir, how many sets do you need?"

"Let's make more than 100 sets in the early stage."

"The price point of tooling customization depends on the fabric and handwork. The fabrics are divided into medium and high-grade, and the handmade ones are tailor-made and batch processed. Specifically, tailor-made is our company's professional door-to-door service, batch processing is the tooling according to the regular number of mass production, of course, according to the number you report. Lin Chuxia introduced: "You two sit down first, drink a glass of water, let the store manager consult the manager, quote you two prices, and then you make a choice, okay?" ”

"Okay......" The two of them sat on the sofa, and Xiaoling brought over two glasses of water.

"I haven't taken this business." Store Manager Gao whispered.

"I'm calling." Lin Chuxia dialed Luo Chuchu's phone and explained the reason, and Luo Chuchu said, "Wait a minute." "The price was quickly calculated.

"Hello, sir, mass production of a set of tooling, two prices: 698 yuan, 998 yuan, these two prices are the difference between the fabric, if the door-to-door customization per person plus 100 yuan."

"Can the price be discounted? It will be done later. ”

"Sir, you are given a wholesale price, which has been made to the lowest, and you can absolutely rest assured of the quality of workmanship, and you are satisfied."

"Then make a set of 698 yuan, and make 120 sets first."

"Yes, sir. Style is what I look like. Lin Chuxia quickly wrote the bill: "This is the phone number in our store, you register the number of the tooling after you go back, and call us to inform us." ”

The man took the bill and looked at it carefully.

"Sir, if there is no problem, you will pay half of the deposit today, 41,800 yuan, will you swipe your card or cash?"

"Swipe your card." The man pulled out his bank card.

……

Seeing off the two customers, store manager Gao said, "You have to be honest, what did you do before?" ”

"That's it, you can't lie anymore, you are not an ordinary person." Xiao Ling pulled Lin Chuxia and didn't let go.

"Okay, I said, I used to be a university teacher, and I was talking about marketing."

"Then why are you here to sell clothes?" Xiao Ling was puzzled.

"It's my own personal reasons, I don't want to talk about this." Lin Chuxia's eyes darkened.

"Okay, let's stop talking." Store Manager Gao looked Lin Chuxia up and down: "University teacher, it's not simple, let's give us a class another day." ”

"Yes, we can also train our company's sales staff."

"This idea can be had, and I will give advice to the leader." Store Manager Gao is excited about his idea: "I spend money on training every year, why don't I use my own resources?" ”

……

At the end of the month, in Luo Yichen's office, Bai Xiaowei handed over this month's sales report.

"Mr. Luo, the sales of the company's head office have doubled this month."

"What about the other stores?"

"E-commerce is still on the rise, and most brick-and-mortar stores are declining."

"The head office has flipped over? The reason? ”

"It has something to do with Lin Chuxia, she is the sales champion of the entire group."

"The baby is so powerful, I didn't see it." Luo Yichen was overjoyed in his heart, and the corners of his mouth rose.

"Mr. Luo, Mr. Luo......" Bai Xiaowei looked at Mr. Luo's enjoyment, and her thoughts must be elsewhere.

"Say ......," Luo Yichen raised the corners of his eyebrows slightly.

"Store manager Gao proposed to let Lin Chuxia give a training class to marketing personnel."

"Approved."

……

Lin Chuxia's training class was in the conference room on the tenth floor. She made preparations in advance, combined the previous courseware with this month's practice, and made a lot of modifications.

Luo Yichen finished the work at hand, came in through the back door, sat in the last row, and listened to his lover's lecture for the first time.

"What I want to say is that marketing is a science, not just a simple smile service, skilled skills and business, not just that. I feel that the highest level of marketing, first of all, is to sell yourself, to promote yourself is intangible, when customers see you for the first time, your expression, your eyes, your posture, but also your tone, is very important. The message you send to the customer is invisibly creating a magnetic field, and if it attracts, then you are half the battle. ”

Lin Chuxia paused, she saw Luo Yichen, like a student, listening carefully.

"The second transaction process is the process of customer enjoyment. It's a bit hard! In other words, customers will lose themselves when they listen to you explain the product. I felt very happy, I enjoyed the process, and the end result was of course a perfect deal. This is not something you can achieve with every trade. But this kind of transaction can make the customer unforgettable, as long as the customer buys something, she will think of you, although she may forget the price, forget the details, and even forget what you said, but your sincerity, your aura left an unforgettable impression on her. ”

"Because this process is two-sided, what kind of enthusiasm do you use, what kind of tone and speed of speech, form your own aura, attract customers, and enter the hearts of customers, these need to be handled by yourself to think and ponder, different customers have different ways."

"This kind of transaction that can make customers unforgettable is worth thinking about by every one of our marketers, constantly exploring in practice, and forming their own unique marketing charm."

"Thank you."

After Lin Chuxia finished speaking, the applause lasted for a long time.

Only Lin Chuxia and Luo Yichen were left in the conference room.

Luo Yichen stood in place, looking at Lin Chuxia from afar. He didn't expect that Lin Chuxia, who loved to be coquettish and spoke softly in front of him, would have such a side. The mind is unique and the personality is full of charm.

The moment Lin Chuxia closed the notebook, she lowered her head and smiled, the light of the sun, through the glass window, sprinkled on her face, her hair, and her white teeth, shining dazzlingly.

Luo Yichen was obsessed and picturesque, he wanted time to freeze at this moment, he wanted to be immersed in full happiness, and he didn't want to wake up.

……

One day many years later, Luo Yichen would stand in the empty conference room in a daze, reminiscing about this autumn afternoon. The sun shines unscrupulously on the lover's face, and the lover's smile blooms like a flower. The past is unbearable, and Luo Yichen's heart is like a knife, and he burst into tears......