Chapter Eighty-Eight: Hasty
LH sold goods live in a hurry, which means that he is higher or lower than Qiao Yiqiao, and also has the attitude of proving his strength, after all, they are very fierce at the beginning, so they can't lose in the matter of selling goods.
But Lin Ning is not very good at this aspect, she never buys things from live broadcasts, and she never watches them, so she thinks very simple about selling goods in live broadcasts.
Isn't it just to invite a few popular celebrities or Internet celebrities to shout, and then those brainless netizens will place orders like crazy?
Isn't that easy?
Lin Ning was full of confidence that she could surpass Lu Mingqiao, but the reality made her dumbfounded, and LH hit the street gorgeously.
In Xu Huihui's words, they are embarrassed to watch, and the whole live broadcast clearly reveals that they have more than enough heart and not enough power, obviously everything is top-level equipment, but it just looks dry and boring.
Lu Mingqiao originally planned to watch it, but she gave up after watching the beginning, Lin Ning really didn't understand the needs of users.
If you want to succeed, you need three points of talent, three points of effort, three points of luck, and the remaining point is something that cannot be explained, the first nine points, it can be said that Lin Ning and Lu Mingqiao almost have it, the two of them are not badly talented, they are both smart people, and their luck is good, they all know how to work hard, but it is that point, Lin Ning lost to Lu Mingqiao.
This point is very mysterious, it is used on the actors, it is called the audience, and it is used on them, it can also be understood here, the live broadcast prepared by Lin Ning is very high, and everyone likes to see it, but there is no atmosphere of selling things, everyone knows an actor, but what kind of play does she play? Can't remember.......
LH also has this kind of problem, when I think about it, the first thing that comes to mind is the spokesperson of the platform, then six foreign brands, and then the platform seems to be very rich, except for these, there is nothing that people can think of.
But it's actually a shopping platform, and people can't even think of buying things when they think about it, which shows how LH has no audience.
The live broadcast content also seems very pale and weak, and there are many factors that cause this situation, one is because there is no preparation, and the product name and function are directly pasted and copied to the anchor, resulting in the anchor can only read it, which is not interesting.
The second is that there are more people who watch celebrities than people who actually buy things.
The third is that although the traffic star appeared on the camera for two hours, he rarely spoke, held the star shelf, and did not interact with the anchor very much, so the anchor sang a one-man show alone, and kept praising the product "It's very easy to use!" "Hurry up and place your order!" "It's hard to buy." And every product is these words back and forth, nothing new.
It's not a big deal to watch the excitement, and the traffic fans are still arguing.
Some fans feel that idols should be dedicated since they have taken the money, so they should be enthusiastic, but some fans think that idols don't like live broadcasts at all, but they do things they don't like for money, and they are very wronged.
As a result of the quarrel among fans, the quarrel was very lively, there were not many things to buy, many people were watching the content of the quarrel, and no one cared about what was being sold.
The anchor shouted hard for four hours, and finally ended with more than 30 million sales, which can be said to be a loss to Qiao Yiqiao in terms of face, and it is simply impossible to see it.
Lin Ning was very surprised by this.
How can it only sell so little?
The celebrities are also invited, and the anchors are also relatively top, how can they sell these?
Don't netizens like to buy things like this? Why don't you buy it?
More than 30 million is the total amount, give a point to the stars and anchors, and then remove the profits of the partners, the platform almost didn't make any money, and it was a busy job.
Lin Ning, who has never lost so badly since he was a child, panicked when he looked at this sales.
She lost her temper with the anchor: "What's the matter? Aren't you very good at bringing goods? How did you sell so little stuff? β
"Blame me?" The anchor replied in a weird way.
He can't see more such suppliers, he can't sell things and change his face, and he doesn't confiscate so much money from celebrities, but only takes a cut according to the amount of goods sold, how can this be blamed on him, right?
"Why don't I blame you! We only found you according to hundreds of millions of sales! You are responsible for this! Lin Ning said.
"Please, be sober, okay? I've done my best, but people don't like your products. The anchor rolled his eyes and said, "What responsibility?" Did I guarantee you how much to sell? See how the contract is signed? β
"If you don't have me here to control the scene, you don't have more than 30 million yuan, just rely on that star to stop there? You should talk to him about what to do. β
How does she talk to celebrities? This is still a friendship price, besides, she and the star can't talk to each other, there is a star team in the middle, how can she have so much energy to deal with them.
Lin Ning quarreled with the anchor, but even so, the partners didn't appreciate it, with more than 200 million sales there, they would feel that the LH channel was not good, otherwise, shouldn't it be more powerful than Qiao Yiqiao?
If it's the worst, you have to sell 100 million, right? More than 30 million is too low?
She quarreled with the anchor, and the partner quarreled with her, thinking that the person she was looking for was not good.
After calming down, Lin Ning realized that this live broadcast is really better not to broadcast, if it is not broadcast, it is better to hold the cold shelf, giving people a way of disdainful of this way of selling goods, this broadcast, if it can't sell hundreds of millions of sales in the future, it will never be able to turn over.
It was sloppy and miscalculated.
Now in this situation, she was a little helpless, so she had to go to see the old man.
The old man was fishing by the lake, and the kitten was playing on the lawn beside him.
Seeing Lin Ning coming, you don't have to guess why she came.
"Such a good hand was lost." The old man said.
Lin Ning was originally bitter, but when he heard this, he could also hear the dissatisfaction in the old man's tone.
"Grandpa, the main reason is that those brainless netizens don't accept expensive things, and I don't think LH should be preparing for live broadcasts at all, it's relatively high-end, there is no need to sell things like this, it's too cheap, and it's too high and low, and ordinary people can't understand the quality of the product at all."
Lin Ning believes that everyone doesn't buy it, it must be because it's expensive, they have no money, they are poor, they are poor, so they can't accept this price.
And the things on Lu Mingqiao's platform are cheap, so there are many people who buy them.
But is that really the case?
"Since you don't recognize live streaming as a way to sell goods from the bottom of your heart, why do you want to do it?"
"It was requested by the merchant, and the merchant was shocked by Qiao Yiqiao's sales of 200 million yuan, and urged us to do it too."
"So, live streaming is the mainstream way to sell goods now?" The old man asked.
"Probably, but I've never bought ........ on it"
"You haven't bought it, you haven't studied it, so it's right to do it according to your own understanding?" The old man asked.
"What else is there to study here, and it's not about scientific research." Lin Ning was not convinced.
"No wonder Lu Mingqiao said that you can't do business."
"Why is she so arrogant?! Actually talking about me behind my back? Why is she? Hearing this, she became even more angry.
"She didn't say anything wrong about you, since you want to do a live broadcast, you can not watch anything else, at least you have to watch their company's live broadcast, you want to compete with your opponent, don't you know the opponent's path first?"
The old man's words, Lin Ning was speechless.
She didn't watch Qiao Yiqiao's live broadcast, she took it for granted that Lu Mingqiao could sell 200 million sales, and she should be higher than her.
"I've seen their company's live broadcast." When the old man heard about the turnover of more than 200 million, curiosity forced him to study how much magic it was to sell so much.
"LH's too." And after reading Qiao Yiqiao's, he took a look at LH again, and finally found out what the problem was.
"If I were a consumer, I would choose Joe Yijo."
The housekeeper played back the live broadcast of a certain hand to Lin Ning, and Lin Ning saw the gap.
The anchor Lulu introduced the product, and there was no reused word for each product, and it also combined the product to cut into life, which made people feel very close to life, and the rhythm of the whole introduction process was not fast or slow, neither in a hurry, nor procrastinating to urge everyone to buy, which made people feel very comfortable.
And the live broadcast on a certain sound, although it is a cat appearing, the explanation is an introduction made by someone from Qiao Yiqiao's platform company, and it maintains the same way as a certain hand, not hurried, not impatient.
Now look at LH, such a comparison, the superiority is immediate.
She really sold goods in the live broadcast, thinking too simply, it turned out that before the live broadcast, a lot of preparation was needed.
"I made a mistake this time, Grandpa, please give me some advice." Lin Ning said.
"Forget it." The old man put down the fishing rod and beckoned, and the kitten ran over.
"You really aren't her opponent in business."
Lin Ning was very unwilling for this, but this time he did lose to Lu Mingqiao again.
"Then I'm just going to do nothing, waiting for nothing?"
"There's nothing you can do about LH at the moment, so it's better not to do anything at all, and wait until the time comes."
Lin Ning was going to listen to the old man, stop for a while, and look for a suitable opportunity before making a move.
Although she planned so, the partner was unwilling.
Some partners directly post on Weibo to scold the traffic, a live broadcast charges 5 million, and the performance of more than 30 million is sold, and it is spread out to the store on the platform, how many things do you sell in one store?
They're just doing a promotion, and they're not just selling that, right? It was a disappointment.
Partners and platforms cooperate just to sell things, and now things can't be sold, so what's the point of cooperation?
Once again, everyone asked for Lulu to do a live broadcast, or find a kitten or a puppy or something.
Lin Ning didn't even think about it, and directly rejected the partner's request.
followed Lu Mingqiao and did a live broadcast to lose the bottom, now go to learn her live broadcast? No way!
**
Lu Mingqiao can relax for a few days for a short time these days, because she speculated that Lin Ning would not make any more moves, so she put the matter of looking at the house on the agenda.
She called Shen Yi together, and Shen Yi was more excited than herself to see the house.
If you don't buy a house in Yanjing, you just heard that the housing prices here are expensive, and when you find an agent, you find that it is actually more expensive.
Let's only talk about the price that ordinary people can consider, not to mention the high-end community, after all, the high-end community starts with 100,000 square meters.
Lu Mingqiao looked at several houses with relatively good environments and locations, and the average house price was about 50,000 square meters.
What is the concept of 50,000? This means that 10 square meters is 500,000, and 20 square meters is 1 million.......
If you want to be cheaper, you have to go to the suburbs, where the housing prices are maintained at 20,000 or 30,000 square meters.
Therefore, even if you have a little money now, you can't just buy a house that you are satisfied with.
"Sister, what else are you thinking about? The house in this area is bought and rented out, a whole set of rent of 30,000 or 40,000 yuan a month, everyone is rushing to rent, you look over there, across the road in that community. β
Lu Mingqiao looked over, and then listened to the intermediary: "That community is a high-end community, and there are many celebrities living in it, so many star chasers rent houses here without blinking, because they may meet their idols by chance!" β
"Moreover, that community is more than 10,000 square meters, and it is only 60,000 here, how cost-effective."
"Don't rush to settle down, watch a few more." Shen Yi said.
After all, buying a house is not a trivial matter, and there are many aspects to consider.
"Okay, it's okay to take a look at it, do you want to know about that kind of small duplex with a small courtyard? Independent. β
"Check it out! I want to see it! Shen Yi said excitedly.
I like the kind of house with a small yard, where you can eat, drink and drink tea.
"Then let's go check it out." It doesn't cost anything to look at it anyway.
"Okay, let's go over, the small courtyard design is beautiful, many artists who are engaged in art, they like to buy a house there, and if you want to live in it in the future, you can talk and laugh and have a lot of Confucianism, and there is no vain exchange."
Lu Mingqiao sighed that being an intermediary is really a matter of everything, which can also give a whole sentence of crepe.
The two of them walked out of the unit building, and suddenly saw two men and women entangled on the tree-lined path, which were Lime and Dabei.
Lu Mingqiao and Shen Yi glanced at each other and realized that this side was quite close to Nanluoguxiang.
The reason why there are so many stars, directors, and teachers is because there is a drama academy here.
And the store in Dabei happens to be around here.
"It's a coincidence that this can run into them too." Shen Yi said with emotion.
"And it looks like we're breaking up." was so determined to be together at the beginning, and I didn't even carry it for half a year, I really don't know how to say that the two of them are good.
After Lime came back from the trip, she found that Dabei was not in their rental house, and according to the furnishings in the house, Dabei had not come back since she went out, because the clothes she messed up before she left were spread out on the bed, and now she is back, still the same.
She called Dabei but he didn't answer, and he didn't reply to WeChat, and in the end she had no choice but to go to his store to block him.
Then the result of seeing others was that Dabei was going to break up and came over to pack his things today.
"Dabei, you can't do this to me!"
"Lime, let's get together and disperse." Dabei is very resolute, this relationship can't be talked about, he resisted the pressure of his parents and did a lot for Lime, but what did Lime do?
She didn't want to find a job, and then said she would leave, how can such a person live?
Therefore, Dabei is determined to divide.
"You're just leaving, what are you going to do with me?"
"The rent is 20,000 yuan a month, I paid it for a year, 240,000 yuan, I won't return this house, and I won't ask you for the rest, you can live it, but we can't talk about it." is already very benevolent, at least Lime has a place to live in the next year, even if she doesn't want to live here, sublet the house to others, she can also discount the remaining rent to her own card, no loss.
"Why the hell, are you reconciled with Shen Yi again?" Lime asked.
"It has nothing to do with her, let's just talk about the problem between the two of us, I just can't accept that you go out at every turn, I think this problem is very serious."
"Won't I do that in the future?"
"No later, once is enough."
"But I didn't go out with anyone else, just myself!" Lime explained.
"Whatever, you don't have to explain it to me."
"You're not human!"
"Then you and I are not a person."
"Two sisters, what's so nice about this? Let's hurry up and see the house. The agent urged, they are not strange to this kind of thing, every day when they go out, they can always meet a few couples quarreling, pulling boxes and leaving, it is too common.
"Let's go, it's really not as nice as a house." Shen Yi also responded, seeing the two of them again, Shen Yi had long lost the anger he had before, and only felt that they were very naΓ―ve.
She's gradually healing herself, and she won't hold on to the past anymore.
Duplex with a small yard, it is really much more beautiful, the layout of the whole community, greening, can not be compared with the fifty-one flat together, here everywhere exudes the breath of money.
"How much does this set cost?" Lu Mingqiao asked.
"It depends on whether you pay in full or in installments, it is more cost-effective if you pay in full, it can be cheaper, 12 million!"
Sure enough, it's true, but anyone who can see the good ones has to be tens of millions.
"Jojo, I think you can think about it!" Shen Yi said.
"You and Jiang Chen, you two can afford this number of jobs."
Lu Mingqiao also likes this kind of house, but at this price, she really doesn't think about it, it will use up most of her savings, what if something happens to the company? What if something goes wrong with Jiang Chen in the future? If something happens, you won't be able to turn around when you need money.
"It's too expensive." Lu Mingqiao said.
"Sister, I really advise you, at the price of 12 million, you can't buy it at a loss and can't be fooled, it's definitely worth the money!"
"It's real estate! What do you have to worry about when no one can take it away? When it's okay, it's a place to live, and when there's something, sell it and get money right away! β
"If you want to live comfortably, you can build more houses and less people, women are rich and afraid of people, and you will have peace of mind when you become a house! No one can move, right? β
This intermediary is too good to say, and the mouth is endless.
When he was looking inside the house, Lu Mingxuan suddenly called.
"Sister, ask for help, my company is in trouble........"