202 to tell a story
"It's finally done!" Tang Xiao cheered, removed his fingers from the keyboard, and stretched a big lazy waist. Pen % fun % Pavilion www.biquge.info
"IT Frontier" is a monthly magazine that focuses on various trends in the IT industry, and is quite famous in the industry. As the chief reporter of the magazine, she naturally writes the most about the cover story of each issue, and the main article of the upcoming issue will be written by her.
Recently, a once glorious Internet company, claiming to have a market value of more than 10 billion, is now on the verge of bankruptcy due to the rupture of the capital chain, which has become a hot topic of major media reports recently. She has been staring at this topic for several months, and has accumulated a lot of materials, and as soon as the news of the rupture of the capital chain came out, she interviewed one of the key figures, dug up a lot of material, and tossed out a large draft that she was very satisfied with.
Tang Xiao read through the manuscript again, and felt that there was no problem, so she sent the manuscript to the editor, and suddenly felt relaxed, and she began to think about which restaurant to go to with her friends at night.
Soon, her plans fell through. The editor-in-chief came to her directly in a hurry, "Xiao Tang, there's big news!" ”
"No, I've just finished ...... here," Tang Xiao sighed and leaned back on the table, "What's the big deal here?" ”
"This weekend, Tencent and JD.com are going to jointly hold a press conference, and they are sending invitations to major media outlets. You have to work this. ”
"Did you say what it was?"
"That's the point, the invitation was not written. I inquired through the relationship, but the specific content is only known to a few high-level executives, and the rest are scattered news, and what can be confirmed is that the investment is very large, it is said that it is more than 10 billion, which seems to be related to logistics. ”
When Tang Xiao heard the words 10 billion, he suddenly came to his senses, no matter what the move, it can be regarded as big news if this kind of investment can be involved. She patted her chest with a feminine manner, "No problem, leave it to me." Is it going to Beijing or Pengcheng? ”
"Neither, it's Yidong!" The editor-in-chief has a "you know" expression on his face.
"Yidong? Infinite Future Technology Company? Why is it related to this again? Tang Xiao sat up straight all of a sudden.
……
Similar conversation scenes took place in the interview departments of many domestic media outlets. If you want to make a vote in the media industry, Infinite Future is definitely a company that journalists have loved and hated in the past two years.
It's too tossed, this is the collective impression of the media on this company, in the past two years, it won't be long before there will be a big news, and then it will be the headlines and hot spots that seize various positions. The most important thing is that people don't spend money, and they can reach the top of the list by relying entirely on the popularity gathered by "tap water", which makes people who buy hot spots in the same period every time they can only sigh unlucky. Now, the name of this company has been released, which is simply synonymous with "black technology gathering place". The most popular thing to be a journalist is this kind of company that can publish news on a topic, especially reporters from IT and financial media.
The hate is that this company doesn't seem to care about publicity and the occasional press conference with a PR agency is the limit. A few days ago, the new base of Infinite Future Company was opened, and a large number of reporters were invited to visit, but the result was really a visit, and it ended in half a day, and all media interview requests were politely declined. Gods and horses! Legend has it that companies with Internet genes have a desire to perform, where does your desire for expression go? These days, Gao Leng is not beautiful at all! The most hateful thing is that no matter how unhappy he is, he has to post the news of his family as soon as possible, and it has to be an important position. No, no, hoverbus, electric energy...... You just say that cows are not? Do you want to read it? If you don't report it, there are naturally other newspapers, so do you still need your sales or clicks? In the past few days, the video of the launch of the hoverbus has been in the top three of the hot list.
If you didn't say it, go to Yidong! A large number of reporters held back their strength, with the idea of becoming benevolent if they couldn't dig up big news, and embarked on the journey to Yidong.
……
Yidong base, the ground floor hall of the headquarters building.
"Two bosses, this scene is a bit big." Chen Wenhao accompanied Lao Ma and Lao Liu in the lounge, and the direction of the lounge facing the lobby was a wall of one-way floor-to-ceiling glass, which could be seen clearly without going out. Many staff members in the hall are busy arranging the venue, dozens of rows of temporary seats have been basically placed, and a rostrum has been temporarily set up.
The area of this headquarters building is large enough, and when designing, the designer made a lot of empty structures, such as the top space of the ground floor hall extends to the fifth floor, with a ceiling height of more than 30 meters, and there is no sense of oppression when you walk into the interior of an ordinary building. The horizontal area is even more exaggerated, and the designer has arranged only a row of front desk desks at the entrance of the building, leaving a luxurious expanse of space for the lobby area.
"You can't blame us for this, you can only blame Mr. Chen, your venue is too exaggerated." Lao Liu smiled heartily and said, "I really should let you listen to what my public relations staff has to say." They came to me that day and said that there were too few people to be invited, and it was a terrible thing to put in this kind of venue. As soon as I heard that it made sense, I let them do it. ”
Lao Ma also came to help, "There are less than 1,000 reporters who have confirmed that they are coming, which is not an exaggeration." Your place is indeed not suitable for fewer people. By the way, how big is your hall? ”
"The hall should be more than 7,000 square meters, the total area on the ground floor is close to 20,000 square meters, and the other spaces are reserved for conference rooms and meeting rooms." Chen Wenhao said the data truthfully, the two Internet industry bigwigs were too lazy to answer, Lao Liu directly gave up his hand to admit defeat, and Lao Ma also waved his hand with a sigh, this forced to pretend to be stylish, we will give you 101 points, and I am not afraid of your pride. It's really not comparable, and the single-story area of many office buildings is probably not as large as this hall.
On that day, Lao Ma and Lao Liu were shocked after seeing the cargo spaceship displayed by Chen Wenhao, and they postponed or canceled all their follow-up plans on the spot.
Chen Wenhao's idea is very simple, since he has decided to make his voice heard in the aerospace industry, he must always come up with something, and after thinking about it, the cargo spacecraft can be said to be the right time.
From the background, the major domestic express logistics companies are making efforts to form their own air logistics fleet, rather than Boeing and Airbus to make a smile, it is better to provide you with a better choice.
From a technical point of view, the technology on this cargo spacecraft happens to form a perfect inheritance with drones, and it has the flavor of black technology, but all the theories used have been demonstrated on the earth technology tree, but they are stuck in a key material or cost control and cannot be broken through.
In the daily communication with the scientific research ship Zhibrain Konishi, Konishi also suggested not to come up with products that exceed the existing technology of the earth. In fact, although Chen Wenhao accepted Xiaoxi's indoctrination of scientific and technological knowledge, he was able to find scientific and technological materials with theoretical support on the earth.
As for the choice to cooperate with Lao Liu Lao Ma this time, it was purely due to fate, when he wanted to promote new products, there were target customers who took the initiative to come to the door, and Lao Ma was one of the shareholders of Kamodo Company, which can be regarded as a building close to the water.
Chen Wenhao originally only planned to sell cargo spaceships, but he didn't participate in the later links, and he was not ready to invest in the operation of the real industry, and there were a lot of new technologies waiting for him to transform. However, after Lao Liu and Lao Ma learned that the estimated price of this cargo spaceship was only 30 million, (Chen Wenhao naturally wouldn't tell them how much it would cost), and that it could be lowered as production increased, they invariably tried their best to woo him to play.
After two days of discussions, Lao Liu and Lao Ma decided to set up a joint venture logistics company, Jingdong is ready to spin off the existing logistics business and put it into a new company, the equity accounts for the majority, Tencent funds and channels into the shares, the two also left 15% of the equity to Chen Wenhao to subscribe, gave a very favorable price, only he promised to give priority to the supply of cargo spacecraft to the new company.
Chen Wenhao agreed after a little consideration, he believed that the logistics company equipped with a cargo spaceship would soon occupy the market advantage, and what he had to do was still only to sell the spaceship, but he could get the original shares of a high-quality company, which was done.
Of course, Lao Ma and Lao Liu have other needs, and propose to jointly establish an intelligent driving research institute, Tencent and Jingdong will contribute funds and channels to be responsible for offline implementation, and Chen Wenhao will invest in unmanned driving-related technologies. Lao Ma wants to lay out in the field of unmanned intelligence, and Lao Liu hopes to get one step ahead of the future unmanned delivery field, both of which have urgent needs. Chen Wenhao also has a need for promotion here, this technology is not like intelligent translation software, the threshold for acquisition and promotion is low, only word-of-mouth can be automatically disseminated, what is needed is supporting the industrial chain and offline promotion capabilities, Tencent and Jingdong can just make up for this link, naturally it is a hit and it off, and the three of them are happy.
The rest of the game is a bit of time and patience. Jingdong and Tencent are both listed companies, the steps are more troublesome, Tencent's next actions are basically conventional investments, and it is better, as long as it is explained in the quarterly report or annual report after completion. If Jingdong wants to separate the logistics business, it involves the core business, and it must communicate with several major shareholders in advance, and report to the securities market regulator when it is formally implemented. However, the big guy decided the strategy, and the next details will naturally be filled by the team.
Chen Wenhao also has a lot of things to do here, the cargo spacecraft is built, and if you really want to put it into commercial use, you also need to obtain a single airworthiness certificate issued by the Civil Aviation Administration. According to the relevant laws, any unit or individual designing a civil aircraft needs to apply for and obtain a type certificate (TC) from the Civil Aviation Administration; To manufacture civil aircraft, it is necessary to obtain a production license (PC) through the production license; To use a civil aircraft, it is necessary to go through a single airworthiness inspection and obtain a single airworthiness certificate (AC), which is also known as the legendary 3C certification.
Chen Wenhao originally licensed the technology to the military for free, in exchange for various qualifications in the aviation and aerospace industry came in handy this time, he asked Dai Junpeng to inquire, the TC and PC of the cargo spacecraft can be supplemented, and the physical objects have been made, and the design and production qualification certification will go through the motions. However, AC certification will never release water, otherwise no one can afford this responsibility if there is an accident after flying into the sky. Originally, to apply for AC certification, you also need to queue up, but fortunately, after Dai Junpeng asked the leadership, the military came forward to help say hello, and the agency under the Civil Aviation Administration in charge of AC certification promised that it would be able to send people to the Yidong base to carry out certification work within a week.
But before we deal with these things, we need to get the press conference in front of us first. After the preliminary agreement was reached, Lao Liu and Lao Ma both hoped to strike while the iron was hot and use the press conference to build momentum for this cooperation in advance. The specific content can be vague, and the amount of cooperation can be exaggerated, as the so-called "good storytelling" is the case.