As we enter July, the temperature outside is unbearable, and after just standing outside for a short time, you will sweat, feel your chest tight, and be out of breath.

Luo Jia's office is very air-conditioned, quite cool, if you sit for a long time, it is best to add a shirt over the T-shirt.

Luo Jia hates heat and cold, because the change of outside temperature often interrupts the rhythm of his thinking, which is his most important job.

Looking around, Luo Jia's office now has some changes, in addition to the huge world map and galactic panorama, the blueprint of the offshore wind farm has been added.

Countless wind turbines line up along the sea level, like a giant monster standing half-naked in the middle of the sea.

Exploration vessels, floating cranes, jack barges, semi-sunken installation vessels, floating installation vessels, piling vessels, submarine platform erection vessels for the installation of offshore wind turbines...

Wind towers for mapping and recording, offshore booster stations, reactive power compensation stations, large transformer units, shore energy storage centers, central control centers...

Even a layman who knows nothing about offshore wind power will be surprised to find that it is such a complex and rigorous project to insert a few wind turbines into the sea for power generation operations after reading this blueprint, and many special ships and special equipment are required.

Mistakes in any one of these areas can lead to catastrophic results.

And now, this huge and heavy project has become the next goal of Xingchen Technology.

The same blueprint is not only hung in Luo Jia's office, but also in the offices of all the heads of the hardware department, reminding everyone that the next industry that the company will enter is in the vast ocean.

With the return of the expatriate assistance partner team, Xingchen Technology has started another all-out attack, and there is too much work to be done in order to solve the big problem of energy.

First of all, Luo Jia needs energy storage batteries.

Different from the 18650 lithium battery prepared for electric motorcycles, the volume of energy storage batteries can be very large, but the price must be low, the discharge power must be large, the number of cycles must be high, and the loss ratio must be low.

Individually, these requirements may not seem like a big problem, but when taken together, they are nightmarish puzzles.

After all, it is impossible to surpass the industry hegemon by following the old path of Siemens and Vitas, and Xingchen Technology must overtake in a corner again and directly come up with a new generation plan that completely subverts the two giants.

Just after noon, Hong Tao walked into Luo Jia's office excitedly, he was not polite, took out a bottle of Red Bull from the refrigerator, poured it down, and then wiped his mouth.

"The wolf tactics are really fucking powerful, our partners, now they are all red-eyed, let's go to Pattaya for a vacation, good guys, one by one specialty stores, just open against Honda and Yamaha, and directly fight them!"

Hong Tao excitedly gestured, "A road, this side of the road is Honda, Yamaha, Kawasaki, Suzuki, this side of the road, is Wuyang, Haojue, New Continent, Zongshen, both sides and war, you pull a banner, I will make a sound, you here is a cultural performance, I will draw a lottery to smash the golden egg." ”

"Can you imagine? Domestic manufacturers are like crazy, directly sticking to the heads of those foreign manufacturers! Fight them hand-to-hand! ”

"I asked their person in charge, and the person in charge said that this is a requirement of the headquarters, where is the Honda store, our store is directly opposite them! Then put those various promotional methods in the country, and turn them up! ”

Hong Tao's eyebrows fluttered, as if he himself was on the battlefield,

Luo Jia can imagine the scene of major specialty stores competing for promotions, because such scenes are still very common in China.

"And what was the result?" Luo Jia asked.

"Needless to say, compared to promotions, neon is the opponent of domestic manufacturers, and do you guess where did the manager of Haojue store come from?" Hong Tao asked.

Luo Jia shook her head.

"From Vivo past! The Big Four simply have too much experience in pushing and promoting, after all, at this time last year, they fought with Samsung and Apple for a whole year! ”

This is a very interesting thing, the sales elite of the Big Four are now starting to help these domestic motorcycle factories do Honda?

Luo Jia asked Hong Tao to wait for a while, and then made a call to Mr. Shen of Vivo.

Mr. Shen said with a smile on the other end of the phone, "Well, there is such a thing, the mobile phone market has basically settled now, there is no need for combat, and our subordinates have just cultivated a large number of sales elites, and motorcycle factories have recommended a batch of high-priced VIPs." ”

Putting down the phone, Luo Jia laughed, this was an unexpected gain.

Through a whole year of fierce war, the Big Four in the world, cultivated a large number of particularly capable sales elites, now the mobile phone market has settled, become more and more stable, these sales elites began to help the domestic motorcycle factory to fight.

Although mobile phones and electric motorcycles seem to be separated by mountains, in fact, the essence is the same, both of which are to capture the hearts of consumers and carry out persuasion work.

In this way, I am afraid that Honda will have a headache, and the sales elites of the Big Four are all fighting hard battles.

Luo Jia raised her head and asked Hong Tao, "Is Pattaya fun?" ”

The last time the company went on vacation to Thailand, I only went to Bangkok and Chiang Mai, and did not go to the legendary Pattaya.

And this time it was Hong Tao who took his colleagues from the Ministry of Commerce on vacation, as far as the whole company is concerned, the Ministry of Commerce is a relatively outgoing department, and the atmosphere of technology nerds is not too strong.

Hong Tao winked at Luo Jia, "It's fun, it's fun, it's just too tired, it's all supported by that little blue pill, I just want to get a few skewers of roasted kidneys to make up for it now." ”

"You guy." Luo Jia was stunned and gave Hong Tao a punch with a smile.

......

Tokyo, Honda Corporation.

The sudden outbreak of war in Southeast Asia has finally burned the headquarters of major motorcycle companies.

The Chinese who were once driven out of Southeast Asia by them, they are back!

Honda, Suzuki, Kawasaki, Yamaha, and the Big Four of Japanese motorcycles were all a little confused by the sudden and huge pressure.

Under the chairmanship of President Takahiro Hachigo, Honda held the highest meeting.

The faces of the people present were grim, because in just two weeks, Honda's sales in Southeast Asia had fallen sharply, and they fell into the thrilling situation of being strangled by the wolves of China.

Takahiro Hachigo frowned and said in a deep voice, "Please look at the screen, in Southeast Asia, there have been some changes that we didn't expect. ”

Immediately after that, a photo appeared on the screen, in which seven or eight new electric motorcycle sales centers of Huaxia Company were opened on the left and right sides of Honda's motorcycle specialty stores.

This scene is like a lonely person who is being beaten by seven or eight strong men.

The second photo isn't much better, the Honda Center and the Suzuki Center are next to each other, but to their left and right and across the street, full of rival specialty stores.

The conference room was stunned, these Chinese manufacturers are too ruthless, right?

It's completely sticking to Honda's face, specially picking a branch next to or opposite a Honda store, and then using Huaxia's good promotional tactics to compete directly with Honda.

"It's a repetition of the nightmare of decades ago." Koji Fukuyama, the oldest executive in the conference room, sighed deeply and pinched the bridge of his nose with his hand.

After a pause, Koji Fukuyama said, "At the end of the last century, Chinese manufacturers also used blitzkrieg to attack our Southeast Asian market like today, relying on flexible tactics and low prices to force us to retreat. ”

"It was a cruel war, and almost all of the old guys who experienced that war have retired, and if they were still here today, they would definitely exclaim, those pervasive Chinese people, they are back."

Hachigo Takahiro nodded slightly, pervasive is a good word to describe Chinese manufacturers, Chinese manufacturers have always been good at strategy, while Japanese manufacturers tend to be slow to act in marketing, more old-fashioned.

This is related to the major neon companies and the personality traits of neon people.

Some time ago, there was a very famous video in which the president pressed the head of a member in a hot pot in order to please customers, causing his face to burn.

The members did not dare to resist, and it took two full years of enduring to take the president to court.

This is absolutely a unique scene in the world, if the member who was insulted by it was a Chinese master, I am afraid that it would have been cut down a long time ago.

The Chinese people have known since ancient times that princes and princes have a kind of Xiangning, and where there is oppression, there is resistance.

Unlike neon, excessive forbearance and repression, the distortion of the mind has always been a big social problem.

It is no wonder that neon members are called social animals on the Internet, and their first reaction when they encounter things is to report them layer by layer, let the leaders make decisions, and then obey themselves.

"How did we survive the crisis at the end of the last century?" Takahiro Hachigo asked.

Koji Fukuyama raised his eyebrows, "We didn't get through, it was the inferior quality of the Chinese manufacturers that harmed themselves, and the quality of the motorcycles they produced was not up to par and could not stand the test of time." ”

"When consumers in Southeast Asia understood that Huaxia motorcycles were so unusable, they withdrew themselves, leaving a mess."

"After many years, if I think about it, if the quality of the Chinese manufacturers passed, we might really fail miserably, because our marketing methods always lag behind those cunning Chinese people."

Hachigo Takahiro frowned, last time it was a quality problem, but this time it was obviously different.

The quality of electric motorcycles from Huaxia manufacturers is very good, and the price is also not cheap.

The luxury products with a range of 200 kilometers are priced at more than 12,000 yuan, and this price can even buy the high-end goods in Honda's curved beam motorcycles, fan blades.

It can be seen that this time Huaxia manufacturers do not want to win by price at all, they plan to rely on quality and technology to attack with international giants!

Throughout Southeast Asia, the flames of war are burning wildly, and there are shocking scenes everywhere.

Only where there is a Honda sales center, there must be a store of Huaxia manufacturers next to it, and their promotional methods are full of tricks and are overwhelming.

Those customers who originally planned to go to the Honda store to see the car, in the end, a large part of them were pulled away by the Huaxia manufacturer next to them.

As for advertising, Huaxia manufacturers bought the prime time of TV stations, bought the naming rights of popular variety shows, bought full-page advertisements in newspapers and magazines, erected rows of advertisements on the city's main roads, and invited the most popular stars to be spokespersons.

Oh my God, after reading the information from the Southeast Asia Branch, Takahiro Hachigo's liver was trembling, and it was overwhelming, it was a crazy offensive like mercury!

In fact, if Takahiro Hachigo understands the mobile phone market, he will find that this kind of propaganda offensive has long been a leftover thing in the mobile phone industry.

How did Vivo and Opal start?

That's it!

In the craziest period, when you go to an ordinary township, you can see dozens or hundreds of shops, hanging the logos of Vivo and Opal, if you want to fight ground warfare and propaganda offensives, Vivo and Opal are at the level of ancestors!

There used to be so many mobile phone factories in Huaxia, and in the end, they were the Big Four.

Now, their sales elite has gone to the major motorcycle factories and replicated this crazy offensive again.

Overnight, the flames of war in Southeast Asia burned, and the speed and ferocity of the force were so fast that even Luo Jia did not expect it.

Tainima is murderous, and there is absolutely no weakness among the manufacturers who can survive in the fiercely competitive mobile phone industry.

Whether it's Vivo and Opal's propaganda offensive, Xiaomi's fan marketing, or Huawei's scientific research is king, they have all passed the test of blood and fire.

In contrast, the slow response and rigidity of the system of neon manufacturers are a bit difficult to fall out of in this fierce competition.

The meeting lasted a whole day.

In the end, Honda decided to adopt a price reduction and publicity strategy in the market, and fought to the fierce Chinese manufacturers to resist their offensive first.

On the other hand, it is necessary to ask for help from the two major battery giants of Neon, Panasonic and Sony.

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