Chapter 0665 - Domestic Situation (2)
After saying the excitement caused by Carl, Lao Xiao grabbed a few newspapers from the backpack he brought, "Let's talk about something else, this is something I really didn't expect." You've really done a business information network. ”
Zhou Qingfeng grabbed a random one, it was "Imperial Capital Daily". The entire advertising page was bought by He Yulan, and it was full of supply and demand information in small print.
In more than 30 provinces across the country, 'Shengguang' chooses to advertise in more than 20 provinces with better economies. This is like the practice of CCAV advertising banner king appeared in advance, bombing into the brains of ordinary people.
More than 20 newspapers and periodicals with considerable weight publish the same advertisements at the same time, and this kind of writing is naturally topical, achieving the effect of 'one plus one is greater than two'.
Whether they are interested or not, people can't help but pay attention to which company it is.
At first glance, sure enough, it was the 'Holy Light' again.
No matter what the advertisement is, but the 'Holy Light' is so able to toss, and the image of being super rich is deeply rooted in the hearts of the people!
But this is not for ordinary people, but for thousands of enterprises in China. This is the alienated version of the Yellow Pages, and the advertising pages for a week are all about supply and demand.
'Holy Light' is looking for sources of goods across the country, and it needs to deploy a lot of manpower and material resources to do information screening.
In the process of shifting from a planned economy to a market economy, the allocation of the state has been lost, and the upstream and downstream of the domestic industrial chain are quite closed. This gives the second-tier dealers great room for profit, but it hinders production and circulation.
Many companies are accustomed to having a mother-in-law overhead. When the 'mother-in-law' recites the scriptures every day, the enterprise is annoyed to death, and she feels constrained. When the 'mother-in-law' let go, the company was at a loss.
I'm used to eating a big pot of rice, I won't take the initiative to find a job, and I don't have a sense of competition.
Some enterprises have neither raw materials nor sales, and business personnel run around like headless flies, and their business efficiency is extremely poor. It would undoubtedly be beneficial for everyone to have a national network that could provide free information.
It costs a lot of money to lay out this national network, and ordinary enterprises are not willing or able to do so. But when this net is laid, the power is infinite, like mastering a mountain of gold.
Zhou Qingfeng is particularly willing to do this kind of seemingly laborious thing. Because after opening the Damao market, the monthly sales of 'Shengguang' have increased several times.
All kinds of miscellaneous businesses add up, and the after-tax profit is billion.
"Shengguang" will grasp the supply and demand information according to the enterprise category and product model public release, the advertising pages of the major domestic newspapers are sold on the whole page, a month advertising costs millions of dollars.
In order to improve the efficiency of information processing, He Yulan set up branches in each province to process the information of each province accordingly, and then summarized it to Tianyang for unified and coordinated release.
Starting a company, hiring people, training skills, and establishing smooth communication links took He Yulan four months and tens of millions of dollars in expenses alone.
Just a week ago, Zhou Qingfeng's long-awaited business information network was finally launched.
Ordinary people are talking about the fat Karl the 'German friend', but the companies are all staring at the overwhelming propaganda of supply and demand information.
Although the fame of "Holy Light" has covered the whole country since the "canned food for airplane", most people and enterprises only stay in the stage of after-dinner talks.
The 'Holy Light' is everywhere sourcing supplies and spreading its fame. But no matter how it spreads, it is not as shocking as the direct advertising in the newspaper.
"Mr. Zhou, you are really amazing, you can always be one step ahead of your work. The wave of propaganda is not the same. Others can't catch up with you if they want to. ”
Xiao Jinlang was amazed, "This newspaper was published last week, and people have been calling me since that day, constantly asking if the 'Holy Light' Group can really solve so much supply and demand?"
I can only say that the 'Holy Light' is strong, well-funded, and reputable, and can communicate through formal channels. ”
Zhou Qingfeng's eyes swept over the newspaper, and the needs were really diverse and diverse. Not only does it have its own 'Holy Light', but it also sends supply and demand to suppliers for free, and even the approximate price is written.
In addition to commodity supply and demand information, there is also a logistics demand. For example, the convoy of 'Holy Light' runs around the country to transport goods, and in order not to waste transportation capacity with empty loads, they send messages as much as possible to collect work.
Lao Xiao continued: "On the day of the advertisement, I was in the imperial capital. All communications in Skyyang are busy. The newly expanded lines of the Post and Telecommunications Bureau are completely unable to cope with it. I called the city and no one answered. The landline phone is all busy.
My own mobile phone kept ringing for days. My friends all came running to ask and thought it was incredible.
In order to fulfill the order of Tu-154, we contacted thousands of companies before and after. Now I am afraid that there are tens of thousands or even 100,000 companies desperately trying to contact us.
By the way, many people are scolding this big advertisement. Saying that you have ill intentions, that you want to be a capitalist, and that you want to control the social economy, you must be arrested. ”
Pink eye is all there, not unusual.
Zhou Qingfeng pouted, "There is a kind of scolding in front of me, I want to see who it is?" ”
With repeated ideological shocks, one can imagine how hot domestic public opinion is now. It's a time of great fanfare, and different ideas are exploding.
Individuals are in it, like a duckweed in the ocean, and can only go with the flow.
But it is not enough to always advertise in the newspaper every day, it is too expensive.
Xiao Jinlang gave a few newspapers, and proudly handed Zhou Qingfeng a magazine. He said happily: "This is my idea, can you see if it's okay?" ”
"Holy Light Economic Weekly"?
Zhou Qingfeng's eyes lit up when he took the magazine, he immediately understood the value of this magazine, and his interest increased greatly after flipping through it. It's a really good idea to launch your own weekly magazine with the help of an advertising campaign.
Lao Xiao is a propaganda mouth, and it is not difficult to get a magazine number. Publishing magazines is even cheaper, and even profitable.
The information published in the magazine is also the information advertised in the newspaper, but there are more pages, columns and content are more detailed.
"Do you have more subscriptions?"
"Many. We put ads in newspapers and left a way to subscribe. On the same day, thousands of units called and expressed their willingness to subscribe. I don't expect there to be less than 10,000 subscriptions nationwide. ”
Zhou Qingfeng shook his head, "There is a lack of information in China now, as long as the content of this magazine is solid enough and the credibility is high enough." There is no problem with issuing 100,000 copies a month. ”
Lakh?
Xiao Jinlang exclaimed: "This is a weekly, not a monthly magazine. 100,000 copies is too exaggerated. ”
The distribution of 100,000 copies of the new publication nationwide is against the sky.
Zhou Qingfeng laughed at this, "Is there a similar publication in China now?" No. There is no rival to this weekly magazine. As long as it can help enterprises make money, it is guaranteed that many units and even individuals will subscribe.
We need to publish not only domestic news, but also foreign news. There is a branch in Moscow, which can use this platform to translate business information from developed countries such as Europe and the United States and expand domestic horizons.
We will also publish a Russian version, and we can consider a Japanese version, an English version, a French version, and a Spanish version. A large international company should have a global mindset. As long as the economy comes up, there will naturally be people who will pay attention to us. ”
With Zhou Qingfeng's sonorous words, Xiao Jinlang's scalp tingled when he listened. At this moment, he is like a little international student coming out of a ravine, with a big vision in his heart, he never thought that Zhou Qingfeng's ambition was so big.
It is extremely surprising that the business of the 'Holy Light' can be done in Moscow, but the president is aiming at the whole world.
In front of the world, the power of the individual is like the sand of the Ganges, too small.
But if you can pry the world with your own strength, you will definitely go down in history, and it makes people shudder to think about it.