576. Slow down...... Slow down a little longer......
It's not surprising that sales have risen, after all, this kind of situation of subscribing directly without looking at it, even when Qidian enjoys the promotion of the whole network, has it not been?
A thousand words is cheap, but it still costs money, right? However, readers desperately hugged them into their arms as if they didn't want money for the book.
Books with the word "read" at the end of the book are the first target of readers' subscriptions.
A day later, Li Kang was dumbfounded when he looked at the statistics.
5.7 billion, subscription sales alone are 5.7 billion, he read that right?
Damn, how long has it been?
And this number continues to rise.
It's all crazy, isn't it?!
Not only that, this wave of activities has blown up a bunch of users who usually spend almost no money, and before they had time to wait for the day of the eleventh day to release the king bomb of the wild dog bear, now according to the standard of active users, their paid active users have exceeded 100 million.
A price reduction scared a lot of dead numbers alive.
Even if this number will drop again next month, anyway, this month, the active users of Qidian have climbed to the threshold of 100 million again.
The more than 10 million active users came too simply, not only did Qidian not pay any price, but made a lot of money, thinking of the previous efforts to stabilize 100 million users, the whole Qidian paid a lot, but helplessly fell, Li Kang and the middle level were speechless for a while.
I knew that it would be discounted, and if I could have 100 million active users stably for a period of time, Qidian would be a world-class platform, even if I would lose money if I discounted it, but the benefits brought by the enhancement of the influence of the platform were much greater than the amount of money that was reduced.
Let alone...... Besides, it's not like you haven't lost money!
With 5.7 billion subscriptions sold in one day, it's no wonder that you can lose money. The eyes of the editors-in-chief looking at Li Kang were full of admiration.
You must know that this time Li Kang independently completed the market research, price formulation, and even the way of policy implementation was handled by him, this is the participation of Sancheng works, if the whole station participated, what kind of hot scene would it be?
I can't help but be amazed by others, this Li Kang made such a big deal as soon as he came to power.
Anyway, all of Chen Xiaoli's works have now risen by between one million and two million, even if it is one thousand words, under the accumulation of a large number of words, this will sell another 200 million, according to the three-seven division, just counting this money can get 60 million.
Thinking that everyone at Qidian last week worked so hard to spend so much effort on the Yihang Reading APP, but in the end they only earned 1.34 million, Li Kang was depressed.
Chen Xiaoli earned 60 million for Qidian in one day!
Dad Ji is not very good, far worse than Chen Xiaoli.
Thigh...... Hold it tight, hold it tighter.
The eyes of the authors, stimulated by the hot sales, also reddened.
The author who participated in the discount event because the subscription ratio was as high as 50 to 1 rose by several thousand overnight yesterday, and the subscription ratio jumped directly to 8 to 1.
Many authors who refused yesterday and even ridiculed the editor now regret it, and the discount price is a little unacceptable for a thousand words, but it can't stand the high sales brought by it.
These sales volumes are enough to make up for the loss of prices, and there is still a surplus.
Because of the existence of VIP, a subscription to Qidian can basically only be counted as more than three cents of a thousand words, plus a bonus that is not included in the grades, and even the real subscription may only be three points per thousand words or even less, and now it has dropped to one point per thousand words, which is actually almost one-third of the original, but the old brother above has risen more than six times within one day of subscribing!
That's an increment of one day, and it has killed the total subscription of the previous few months, and it has increased sixfold.
Horror, horror.
What a shocking thing this is, his excitement, the authors who didn't get in the car hurriedly changed their faces, smiled shyly and cheekily asked the editor if they could catch up now.
However, when the opinions were summarized to Li Kang, Li Kang replied directly: "No, we are a limited-time event, and there are only these in the first batch, and the rest will wait a few days." ”
The event has to look like an event, what's the matter with the temporary plugging.
Qidian is a regular website, and it is the leader of the online literature industry, how can it be changed overnight.
emmmm…… Actually, I just don't want to change.
Authors who follow the overall situation of Qidian will inevitably give them enough generous returns.
For example, Li Kang decided that he would not expand the scope of activities before the eleventh, and first publicize these thirty percent of the books, so that they could earn enough!
This is the attitude of the starting point.
After this battle, after seeing the effect, there should basically be no authors who continue to sell at a price of five cents per thousand words.
If you want to continue the bar, you can sell it, and you can sell it if you like it, and you can sell it alone.
Everyone else has a discount, you sell a thousand words and five cents alone, and if you sell it, you will be counted as a cow!
No, only 30% of the books have been reduced in price now, but the sales of other books that have not been reduced have been affected, and the traffic has dropped by more than half.
Although there will be a period of sluggish sales after this wave of big purchases, after that, the news spreads, and it should be time to usher in a large number of new readers from the outstation.
Li Kang schemingly asked the technical staff to temporarily add advertisements on the top of the introductions of the books on the shelves of the Yihang Reading APP: "Start the big feedback in the middle of the year, and subscribe for a limited time in 1,000 words." ”
Hehe, at the end of September, it's still called the middle of the year, and Li Kang is shameless enough.
As for the time limit, there is no time limit for activity time, and which time limit is there.
But that's not the point, the point is to put the ad out and read it all the time, so that their readers know about it.
The startpoint is doing activities!
As for the effect, this surge in APP downloads already speaks for itself.
Yihang Reading didn't give away the reading coupon this week.,You have to spend a thousand words and five points again.,And there's no VIP system in the Yihang Reading APP.,This is to protect the settings that are specially cut off by each website.,But it also gave Li Kang a great opportunity.。
emmmm…… The boss maintained the high price, and my family lowered the price.
Dumping, that's what I'm talking about.
You must know that the installed capacity of the Yihang Reading APP is still maintained at 100 million and 3 million, and this number has stabilized and has begun to stop falling and rebound.
This wave of corners should be dug more and dug well.
This is a dozen advertisements that don't cost money, coupled with the good quality of the book, why worry about no customers, no, readers are ...... Scamming ...... Door?
Wang Qi got the feedback two hours later, looking at the advertisement of Qidian, he was laughed angrily: "Okay, you Li Kang, who gave you the courage to dig the company's wall so secretly!" ”
In the face of Wang Qi's accountability, Li Kang immediately promised that he would immediately withdraw the advertisement, but when he answered the phone, he quietly used QQ to order the technology to withdraw little by little, starting with the lowest-ranked book......
Slow down, slow down......
……
Thanks to the big guy My Heart Mingyue, Qilin'er, Jiang Wei, Miss Interpretation, Qingyu U, and Dreammerbc for the reward.