Chapter 591: The Great God of Advertising Production

This song is widely sung and has a very heavy weight in the hearts of the Chinese people, until decades later, every time the melody sounds, all the Chinese people can't help but burst into tears, and it is not surprising that Song Qingtian can sing it.

Of course, for singers, singing it in front of me makes people feel particularly cordial, not to mention that Song Qingtian has a good voice, and she is also extremely familiar with this song, and the tone, pitch and melody are particularly accurate when singing.

Zhang Mingmin couldn't help but admire, "You sing really well, compared to Xiaoyan." ”

Song Qingtian knew that Zhang Mingmin loved talents, so he was willing to spend time teaching Jiang Xiaoyan to sing, and when he said such words, Song Qingtian suspected that Zhang Mingmin wanted to accept him as an apprentice.

Song Qingtian smiled quietly: "Mr. Zhang's songs are deeply rooted in the hearts of the people, and there are many people who can sing and sing well, I am making an axe in front of you, Mr. Zhang can just make fun of me." ”

"Where, where you sing is really good, I also like your advertising creativity, I am also a farmer son of the country, we are all Chinese roots, and the concept of food as the sky is very good."

"Then Mr. Zhang agreed?"

"This ......"

"What's the problem?"

"That's right, I'm going to perform abroad recently, I'm afraid I don't have enough time, and I guess I will wait for a while before I can have time to shoot commercials for you."

Zhang Mingmin is going abroad, Song Qingtian also heard Jiang Xiaoyan say, seeing that he has agreed, but because of the problem of time, he has to wait, once the time drags on, it is easy to have accidents, Song Qingtian thinks that it is necessary to do it now.

"Mr. Zhang, I will try not to delay your trip, you see how much time you can give me at most, I plan to see if I can complete my cooperation as soon as possible."

"The concert time abroad has been set, and I will go abroad in advance to familiarize myself with the environment and practice singing."

"Mr. Zhang, is there no way to do it? Can you squeeze out three days? ”

"Three days is enough? If so, I can squeeze out three days. ”

Song Qingtian was full of joy, and it should be enough to seize the time to shoot.

"Mr. Zhang, I will arrange the three days properly to ensure that the filming work can be completed, and I will handle the later things myself......" Song Qingtian said this, feeling a little anxious, and it seemed that he had not yet negotiated the price. Mr. Zhang, yes, I plan to use your portrait rights and singing voice to endorse for three years, and then pay you 200,000 yuan a year for endorsement fees, do you decide that it is appropriate? ”

Zhang Mingmin smiled: "You are Xiaoyan's friend, I also know that you have helped Xiaoyan, you are a kind person, and you think about my reputation everywhere, as a compatriot connected by blood, I would not have today's achievements without the people, 200,000 I think it is too much, if I don't sign a contract with the company and can't take the endorsement privately, I can help you record for free." ”

"Mr. Zhang, thank you for your kindness, love is love, cooperation is cooperation, I also have to understand you, the signing company must let the company get profits, in order to better promote your songs, you must have invested a lot of money in the early stage of the concert, what it should be."

"You seem to know a lot about our circle?"

At the twenty-first time, many operators of entertainment companies knew that very few people in the circle knew about this era, so Zhang Mingmin said that he was very surprised.

"Whether it's an entertainment company or my business, it's all for a better development, and the truth is the same, Mr. Zhang, if you agree to endorse, I will pay you the amount I said, how about it?"

Zhang Mingmin thought for a while, "In this way, in the fifth year, I will collect 100,000 yuan from you every year." ”

Finding someone to endorse can also cost less money and increase the endorsement time, Song Qingtian has made a lot of money.

Of course, this is also the charm of Zhang Mingmin's personality, only such a patriotic person can have this kindness to the people.

After signing the contract, Song Qingtian immediately began to look for an advertising agency. In this year, the advertising industry in Beijing has just begun to develop, and Song Qingtian has found a strong advertising company to produce.

The advertising company learned that it was Zhang Mingmin who endorsed the advertisement, and taking advantage of Mr. Zhang's popularity, he also invisibly felt that they took over the shooting, which was also an invisible publicity for the advertising company.

Of course, Song Qingtian knew these things very well, so he took the opportunity to reduce the production cost a little.

During the filming process, in order to be in a hurry, Song Qingtian almost did not leave Zhang Mingmin, personally guiding the costumes, modeling, shooting techniques, use of light, etc.

Three days later, she finally finished shooting the promotional photos and advertising videos she needed, and there were many more pieces of content to spare.

The photographers of the advertising agency were stunned, this young girl actually knew so much about photography, not only the composition, lighting, modeling, and even clothing matching, makeup and retouching, but also handled it perfectly.

Moreover, the photos and videos under the guidance of Song Qingtian were extremely perfect, and the photographer had the illusion that his knowledge in this professional field was useless.

After Zhang Mingmin went abroad, Song Qingtian stepped up to talk about advertising production with the people in the advertising company, and she still participated in it personally, the modification of the advertising words, the tone of the dubbing staff, the editing of the picture, and the matching of colors did not fall. Even Song Qingtian, the only computer in the advertising company, can use it proficiently, and he is very familiar with the use of editing and mapping software, which was bought from abroad.

In the advertising production process of Qingtian instant noodles, Song Qingtian's ability shocked the entire advertising company, and the person in charge of the advertising company, Boss Wei, even felt that she was an expert-level advertising person, not like a customer at all.

Boss Wei has studied abroad and learned a lot of advanced foreign advertising shooting and production, and he feels like a primary school student in front of Song Qingtian.

In fact, for the 21st century, the use of computers, the use of mapping software, etc. are commonplace for everyone, and there are countless high-quality advertising productions that have been seen.

How did Boss Wei know this, he almost worshipped Song Qingtian as a god, and even proposed to let Song Qingtian join the advertising company.

Song Qingtian politely refused, but also left a way back for himself.

"If your advertising agency needs my help, you say hello, I will help you, I will do my best to help."

With Song Qingtian's words, the boss was overjoyed, except for the labor and material costs of advertising, he didn't charge Song Qingtian more.

The final pretense of the advertising video was very good.

At the beginning of the picture, there is an endless green wheat wave, Zhang Mingmin is facing the wind, bathing in the sun, while walking, the green wheat wave under his feet turns golden in an instant.

At this moment, his singing sounded, the picture switched to the inside and outside of the Great Wall, up and down the big river, the Yangtze River flowing, the Yellow Mountain is steep, these scenery converge into a map of the country, Zhang Mingmin stood in front of the map, holding the sunny day instant noodles, and read aloud: "The people take food as the sky, the delicacy of the East, the sunny day brand instant noodles, delicious and inexpensive." ”

Immediately, the huge trademark of Qingtian Group appeared in the shot, and the deep baritone dubbing read the words "Honorably produced by Qingtian Group".

Boss Wei asked with praise: "Boss Song, where are you going to broadcast an advertisement?" ”

Song Qingtian blurted out, "Now Yuzhou Provincial TV Station." "After all, Yuzhou is the base camp of Qingtian Group.

Boss Wei said: "I have an opinion, I think this advertisement is a bit aggrieved to be broadcast on provincial stations. ”

Song Qingtian didn't understand, how could he be wronged when he played an advertisement.

Boss Wei explained: "These advertisements are no less than any CCTV advertisement, I think it will be broadcast on CCTV, first, the quality of the advertisement is passed, and the review on CCTV will definitely pass." Second, CCTV's publicity is stronger, which is beneficial to your product promotion. ”

Song Qingtian thought about it and felt that it was very reasonable, if the advertisement was broadcast on CCTV, it would be known to the people of the whole country, which made the salesman a lot easier.

Of course, Boss Wei also has his purpose in doing this, the advertisements produced by his own advertising company are broadcast on CCTV, the advertisements are well-made, and they are endorsed by Zhang Mingmin, and his company is bound to flourish because of this.

So he put forward a condition to Song Qingtian.

"Boss Song, can you put our company's name in the upper right corner while broadcasting your advertisement."

"This ......"

Song Qingtian was a little hesitant, thinking that this Boss Wei was really shrewd, just now he promised to help them if he could help them, and he asked for it in less than ten minutes.

Instant noodle advertising, it is said that only instant noodles are the best, if you add the name of the advertising company, it is equivalent to spending money to the advertising company to do publicity.

Boss Wei saw Song Qingtian's hesitant expression, and said with a smile: "Boss Song, I won't let you suffer, if you agree to do this, I will make all the product advertisements of your Qingtian Group for free, and I can bear one-fifth of the advertising on CCTV this time." What do you think? ”

Song Qingtian calculated an account, and he didn't lose at all.

She smiled: "We have several products in Qingtian Group, spicy strips, jade, food, liquor, and there will be more product research and development, do you agree?" ”

Boss Wei nodded, "The more products Boss Song has, the better, and you will personally guide each advertisement, which saves a lot of things outside, and you can also learn things, but I can't ask for it." ”

Although it sounded that Boss Wei was very sincere, the purpose was still to learn something from Song Qingtian, and this little careful thinking was clearly seen by Song Qingtian.

But for Song Qingtian, it's nothing, creativity is at her fingertips, and the important thing is that she saves a lot of money.

Boss Wei said again: "If Boss Song is willing, our advertising company also has some contact with the advertising department of CCTV, and I can take you to talk." ”

This saves me the process of going to the advertising department to find someone in person, and Song Qingtian is of course very willing.

The advertising price of CCTV is not ordinary, Song Qingtian came to Zhang Mingmin to make an endorsement and paid for it, and then it took another sum to make an advertisement, so she quickly asked Song Xifeng to go back to Yuzhou to get the money, for the sake of safety, she asked Song Xifeng to come to the capital with Xiaoding after taking the money.