Chapter 458 Donation and Handling of Funds

"Compared with me, I think Song Qingtian in our class has the spirit of Lei Feng and helped me get through the difficulties. Although it is not as strong as Sister Zhang Haidi's handicapped will, she also knows that we are going to study......"

At this time, the students in the audience began to laugh.

Zhao Gengju's face was embarrassed, and he was embarrassed to talk about it further.

The speech ended in such an embarrassing atmosphere, although Zhao Gengju did not achieve good results, but he was not the first to last in the school.

After this incident, some rumors began to circulate in the school.

What Song Qingtian took the road of capitalism, and what Song Qingtian did not abide by his duties as a student.

What makes Song Qingtian even more incomprehensible is that the students have said that she has done business in the provincial capital and opened a cool skin shop in the county seat, but she has made a lot of money, why didn't she see her helping others?

Zhang Haidi has helped many people, and Zhao Gengju wants to compare Song Qingtian and Zhang Haidi, which is simply an insult to the model of the times.

Rumors spread, but Song Qingtian didn't take it to heart at all.

Qin Xiaoyun was upset for Song Qingtian when he heard this.

"On a sunny day, you said that your factory is also supported by the state, just say that the workers in Sanchuan Town give to rural people, and they work in your factory to get wages, which is to help them."

"The rumors stop at the wise, I don't bother to bother with them, it's good that things are over."

Song Qingtian didn't care about this, and the gossip was even more powerful, and people kept adding oil and vinegar, saying that Song Qingtian was rich and unkind, and he was Yang Bailao in the old society.

At this time, even Teacher Nie and Li Yongbin couldn't sit still, and talked to Song Qingtian one after another, Song Qingtian looked calm and calm, as if he hadn't heard of it.

Zhao Gengju's appearance at the speech was originally something worth showing off, but he also knew that his speech caused trouble to Song Qingtian, and he wanted to thank Song Qingtian, but he never dared to talk to Song Qingtian.

Although it was a crisis, Song Qingtian felt that it was also a great opportunity.

When the rumors broke out at their worst, Song Qingtian felt that this was the best opportunity to come.

On this day, she found Song Tao and asked about the operation of the Lotus Liangpi Shop.

Song Tao said: "Business has been very good, and in two months, we will almost be able to open a branch." ”

"You mean that the Lotus Liangpi store has a surplus of turnover now? How many? ”

"More than 2,000."

"Give it all to me, I'm going to donate."

"Donate?"

Song Tao didn't understand, why did he donate after all his hard work to make money?

Song Qingtian told Song Tao about the school rumors.

Song Tao said: "You can't donate more than 2,000 yuan for this reason!" ”

"Don't worry, our business will be better if I do this."

Song Tao still doesn't understand, spending money to help others, business can be good?

Song Qingtian thought to himself that Song Tao's vision was not enough, and he needed to explain it to him.

"In fact, as a businessman, we must understand this truth: in all business activities, be kind to others, and handle the relationship between people well, this is the secret of success and wealth, and it is not a strategy to survive and gain a foothold."

"I still don't understand that."

"Then let me give you an example, there is a company abroad, which is a well-known company that is keen to sponsor social welfare causes, this company is headquartered in New York, has operations on five continents, has an annual turnover of more than 10 billion US dollars, and employs as many as 114,000 people.

Their company has long regarded sponsorship as an effective marketing technique, and it formulates sponsorship plans every year and allocates a lot of financial and human resources to support some cultural activities in various countries around the world. It sponsors a wide range of fields, including fine arts, music, dance, drama, and more. Every year, the company spends money to sponsor something that has nothing to do with the products that the company handles. ”

"Why is that?" The more Song Tao listened, the more confused he became.

"Short-sighted people think that this is a foolish move in vain, and the chairman of the company believes that as a member of society, in addition to producing products like other companies, providing labor and employment opportunities, paying taxes to the state, and increasing profits for shareholders, we must also understand other needs of society and contribute to social welfare, because the development of the company is inseparable from the development of society."

What I said above, in fact, is just one sentence, doing charity can greatly improve our brand awareness, customers are proud to cooperate with the company, and the masses are proud to use our brand, we don't make money. ”

"I understand, in fact, it means spending money on advertising, but donating to make more people benefit is more cost-effective than advertising."

"That's right, it's a win-win. I've been having some trouble at school lately, and if I donate, it will not only dispel the rumors, but also raise awareness, which will be a great help to me and my business. ”

After listening to this, Song Tao kept nodding yes.

"And who are you going to donate to?"

"This is a secret for now."

Three days later, the first high school in Jinping County held a plenary meeting.

Principal Xue Haizhou announced at the conference that Song Qingtian donated 2,000 yuan to the school to pay tuition fees for the poor.

Hearing such news, the students in the audience burst into jubilation, especially those poor students, with tears in their eyes.

Ten years of cold windows are not easy to come by, but most of the poor students are looking for rural areas, and the annual tuition fee is a large expense.

Xue Haizhou continued: "Song Qingtian has contributed to our school and society, and we should all learn from her. I also have good news to say that in half a year, Song Qingtian will set up a lotus fund in the school, not only to pay tuition fees for poor students, but also to fund scholarships for poor students with good grades. ”

The school publicized learning from Zhang Haidi, and the spirit of the students was inspired.

Song Qingtian let them get benefits in real life, and at this moment, especially in the hearts of poor students, they felt that Song Qingtian was comparable to Zhang Haidi.

Soon after the incident, a poor student who studied for free found Song Qingtian, mentioning that those rumors came from the mouths of classmates in key classes, and it seemed that the first classmates to say were Xie Yunfeng and Zhou Weiran.

Song Qingtian couldn't help but sneer, these two guys are really sneaking around and doing bad things, dumb mosquitoes bite people to death.

In fact, in terms of Zhou Weiran and Xie Yunfeng's family conditions, the two of them also belong to the ranks of poor students.

Song Qingtian thought to herself, I donated to the fund, I paid for it, and I would never give them a penny of sponsorship and make them regret their death.

Because he was a donor, when the school assessed poor students, Song Qingtian personally participated.

At the lecture, the head teacher of the key class who deliberately embarrassed Zhao Gengju also sent a list of poor students, including the names of Zhou Weiran and Xie Yunfeng, and Song Qingtian resolutely crossed out their names.

After this incident passed, the head teacher of Class 16, Teacher Nie, had a very long face, and the head teachers of those key classes became affectionate when they saw him.

Teacher Nie thought to herself, this is all Song Qingtian's ability, she always prevented her from doing business earlier, and she won't care about it in the future, as long as she studies to keep up, she can ask for leave if she wants.

Song Qingtian learned the news, not to mention how happy he was in his heart.

At the same time, Song Tao found that it seemed that the business of Lotus Liangpi Store was better, and most of the customers who increased were students of the first high school.

Since Song Qingtian made this fund, he began to plan the future capital investment, and half a year later, he invested the fund from the profits of the instant noodle factory.

Later, Uncle Ge also knew about this and praised Song Qingtian on the phone for doing the right thing, but he didn't understand the name of Song Qingtian's fund.

"How good it is for you to use the Qingtian Fund directly, it has an advantage for our instant noodle brand."

Song Qingtian said with a smile: "This is just the fund of the county high school, the brand of Qingtian instant noodles is already well-known in the county, and the Lotus Liangpi Store will expand in the future, and the main area is in the county, so if you do a fund in the county, you must promote the brand of Lotus." ”

"That's right, you're thinking about it."

After Uncle Ge praised Song Qingtian, he mentioned one thing, "Qingtian, has Lu Xin contacted you recently, he seems to be in some trouble." ”

"Uncle Ge, what's the trouble with Brother Lu, I don't know yet."

"I also heard Xu Shu say it, it seems to be because of the brand."

It is also a question involving brands, and Song Qingtian thought of this problem before.

The brand of Longchi Baijiu was originally Hengshui Laobaigan, but in later generations, Hengshui Laobaigan was registered as a trademark by a state-owned enterprise.

Now, what brand problems can there be?

Not long after Uncle Ge finished talking about this, Lu Xin called Song Qingtian and told the reason for the incident.

In Jizhou Hengshui, Luxin is the first private joint venture joint-stock enterprise.

As the saying goes, everyone gathers firewood and the flame is high, and everyone works together to develop the enterprise, and Longchi liquor soon became famous in the Hengshui area.

However, some people with ulterior motives began to imitate Longchi liquor, and Luxin's distillery had some trouble in sales.

Song Qingtian immediately thought of the trademark law, only by registering a trademark can the rights and interests of the distillery be protected.

Song Qingtian remembered that the Trademark Law was passed on August 23, 1982 and came into force on March 1, 1983.

Now that it has been implemented for three months, she immediately asked Lu Xin to go to the Industrial and Commercial Bureau to register her trademark.

Once the registration is successful, those with ulterior motives will not be able to imitate it.

At the same time, Song Qingtian also thought of his own group, when Qingtian Group opened, he went to register the company, and did not register the brand Qingtian.

At the same time that she suggested that Lu Xin register the trademark, she also planned to register the names of Sunny Sky and Lotus.

During this period, Song Qingtian felt that he should go to the new factory in Nanyang and the main factory in Zhengzhou to have a look.

No matter what time it is, you can't take it lightly, and there can never be a person like Xiao Zhang again.

In the new factory in Nanyang, Song Qingtian saw that after Tang Jinfeng took over as the factory director, everything in the factory was in order and very relieved.

Tang Jinfeng told Song Qingtian that Xiao Zhang had begged himself to come back to do business with me, but I refused, and he is now going back to his hometown.

Song Qingtian said: "You have done a lot, such a person must not be used a second time." ”