Song Qingtian made up his mind and went to Jinping County Radio Station.

The radio station had interviewed Song Qingtian, and after she arrived at the station, she greeted two reporters she had met, and when she said that she had something to do with the director, one of the reporters took her to the director's office.

Director Wang Zhenkun was burying his head in revising the broadcast script, and when Song Qingtian arrived in the office, the director didn't raise his head.

Song Qingtian saw Fang Zhenkun's concentrated appearance, worried about disturbing him, so he quietly thanked the reporter and sat on the bench in the office and waited.

Half an hour passed, Fang Zhenkun sighed, slammed his fist on the desk, and then unconsciously raised his head, only to see that there was no more person in the office.

"You are?"

Song Qingtian felt that Fang Zhenkun's work didn't seem to be going very well, and he was afraid that he would be affected if he talked about things with him, so he hurriedly stood up and said with a smile: "Hello Director Fang, my name is Song Qingtian, I'm sorry to disturb your work, please forgive me." ”

"Song Qingtian, it turned out to be you, welcome! Hurry up and sit down. Fang Zhenkun rubbed his eyes, looked at Song Qingtian carefully before saying, "It's okay, don't bother, it's just that I have a problem myself, when did you come?" ”

Fang Zhenkun didn't go to the scene when the instant noodles opened, but he also knew about Song Qingtian and her deeds, and he was quite surprised when he suddenly saw her.

"Half an hour ago."

Fang Zhenkun nodded and asked, "You've been sitting here waiting for me?" Is there something wrong? ”

Song Qingtian said with a smile: "I do have something, and it is a very important thing. ”

Fang Zhenkun was immediately attracted by what Song Qingtian said, this girl ran to the radio station to do something important, is there something wrong with our radio report?

"Something important? Tell me about it? ”

"First of all, I want to thank Director Fang, because your report has made my instant noodle business better, I want to thank you, and by the way, I want the radio station to help me make another advertisement."

It's okay, Fang Zhenkun felt a little surprised to thank himself for coming to thank him, although it is his duty to report deeds on the radio, which can bring benefits to people, and people know how to report it, Fang Zhenkun suddenly had a good impression of Song Qingtian.

But when he said about advertising, Fang Zhenkun muttered a little psychologically.

Jinping County Radio Station and Jinping County Daily were the two largest media organizations in Jinping County during this era. Both of these institutions propagate state policies and enrich the cultural life of the people. How could a radio station be advertised! Especially private advertising!

Song Qingtian's question is a bit excessive.

"When your instant noodle factory opened, our radio station reported on it, and we also broadcast your deeds on the radio station, isn't this helping you promote your instant noodle factory and advertising in disguise?"

Song Qingtian said with a smile: "I'm not talking about instant noodles advertisements, I'm talking about other advertisements." ”

"Other ads?"

"I'm going to sell a brand of wine in Jizhou Province, and I want to make a promotional advertisement on the radio station."

Fang Zhenkun said with a little displeasure: "We are only a state unit, how can we seek your private interests." Although the radio reported your deeds with the meaning of advertising, but at that time, the deeds of your business were advocated by the state, and if it was a private simple advertisement, our radio station had never done it. Not to mention Jinping County, even Nanyang City Radio Station has not posted private advertisements,"

"Then why not advertise?"

Fang Zhenkun said: "Girl, you are still young, you don't know about radio stations, right?" The purpose of the radio station is to convey the party's policies and the direction of social development to the people, not to influence the purpose of the radio station for the selfish interests of one person. You said that the radio station will help promote liquor from other provinces, and the radio station will never do such an advertisement. ”

Song Qingtian had long expected that such a result might occur, and for the first person to eat crabs, Song Qingtian felt that it would require a lot of ideological work.

Song Qingtian said with a smile: "I also understand what you said, the radio is the medium of the country to the people, and it is true that the local radio station has never advertised, can the director listen to me carefully?" ”

Fang Zhenkun saw that Song Qingtian was not very old, but he had a lot of eyes, this private advertisement, the radio station would never do it.

Previously, Fang Zhenkun had learned about her entrepreneurial story, and felt that she was a good seedling who knew how to be polite, and she still felt good in her heart, she seemed to have the shrewdness of a businessman, and Fang Zhenkun was quite interested in listening to her unknown views.

Fang Zhenkun sat down opposite her, "You say it." ”

"Director Fang, that's right. First of all, I also know that radio is a functional department that represents the state and propaganda policies, spreads the party's voice to thousands of households, and broadcasts literary and artistic programs, which is for the benefit of the working people. Am I right? ”

"That's right."

"If the radio station broadcasts an advertisement, it is also for the benefit of the working people."

"What do you mean by that?"

"Now that the living conditions of the people are better, they need to hear more voices from the outside world, know more things and things outside, and the advertising of goods is also a way to let the working people know more about the outside world, so that the radio station can more fully play the communication with the people."

"It does."

Fang Zhenkun admitted in his heart that not long ago he went on a business trip to the provincial capital, and when he saw many people wearing "Sachiko shirts" on the street, he felt that through the media of TV channels, the people's thoughts and ideas had changed, and the people really wanted to see and know more things outside.

Song Qingtian continued: "Now the country's policy of reform and opening up is to encourage the people to earn more money, and advertising can promote economic development, but it is said to conform to the trend of the country." ”

Fang Zhenkun thought to himself: "This girl is really shrewd, take the reform and opening up to conform to the national trend, if I advertise for you, it can promote your economic development, this wishful thinking is not a loss of business materials." ”

Song Qingtian continued: "If radio can advertise, it is only beneficial to the people, but also to society. Good for the country, and even good for the radio. ”

Fang Zhenkun was stunned, "I didn't understand what you meant. ”

"That's right, if the radio station advertises for us, I will pay a part of the advertising fee, which is beneficial to the revenue generation of the radio station, right? Radio is a functional organ of the national government/government, if there is income generation, it can save the country a part of the capital investment in the radio, so is it not beneficial to the country? If advertising is done, it will play a vital role in the circulation of goods, and the people will have more and more space to choose goods, and those who do business can also obtain greater profits, and businessmen will have the confidence to make greater efforts for reform and opening up and pay more taxes to the state, which is not beneficial to the people and society? ”

After hearing this, Fang Zhenkun suddenly stood up and waved his hand for Song Qingtian to come to his desk.

"What you just said is very good, your point of view is very helpful to what I just wrote, you can take a look at the manuscript I wrote."

Not long ago, the higher-level departments asked the local radio stations to give full play to their greater advantages, to more accurately implement the government's policy decrees on reform and opening up to the hearts of the people, and to help the people move toward a moderately prosperous level.

Fang Zhenkun originally wrote his thoughts for two days, and he always felt that it was not good to write, but when he heard Song Qingtian say this, he immediately felt that Song Qingtian is point of view was what he wanted to express the most.

Song Qingtian finished reading Fang Zhenkun's manuscript and said with a smile: "The director is experienced and writes very well, I shouldn't have any ideas." ”

I just have an idea, and I'm afraid that you won't be happy, so I don't dare to say it.

Fang Zhenkun said: "Just say it." ”

Song Qingtian said: "I personally think that it is to listen more to the people's thoughts, the radio has spread the party's voice for the country, and the party also wants to know the people's feedback, so I think the radio can interview the people's voices more, and the radio is a national policy to disseminate, and it is also necessary to listen to the people's voice." Such communication and exchanges may be able to make some judgments for the government/government departments, and have a positive effect on the implementation of some policies and decrees of the government. ”

Fang Zhenkun clapped his hands, "Okay, good, good." ”

"Director Fang doesn't think I'm just talking nonsense, I'm just saying it casually."

"Song Qingtian, what you said inspired me a lot."

"That director, I'm talking about advertising."

Song Qingtian felt that Fang Zhenkun agreed with his point of view, and the matter of this advertisement could almost be done.

Fang Zhenkun said: "I can't do what you said about advertising on the county radio station, first, there are regulations on the broadcast time of the radio station, and the advertisement cannot be added, and the second is that the radio station has never done it, which is against the regulations." ”

Song Qingtian said with a smile: "Reform and opening up is the need for continuous enterprising and innovative spirit, if the radio can advertise, it is also reform and innovation, not to mention the various benefits I just said." If you can't be the master, you can submit an innovative idea to the higher department, let the higher department adjudicate, as long as the higher department agrees, there will be no violation of the regulations, and the daily length of the radio station can be adjusted. ”

"Why didn't I think of that? Just enough to complete the tasks assigned by my superiors. ”

Fang Zhenkun was happy in his heart, if the radio station could really advertise in the future, not only would it have the various benefits that Song Qingtian said above, but the point was that after the superiors agreed, his ideas would be appreciated by his superiors, which would be of some help to his life and career.

Song Qingtian's rhetoric is beneficial and harmless, Fang Zhenkun feels that his superiors will definitely agree to reform the radio station.

Sure enough, after Fang Zhenkun submitted this opinion, his superiors agreed on the third day and praised him.

Song Qingtian knew that this must be the result, this is a necessary step in the development of this era, the central station can advertise, why can't the local radio station advertise?

It just needs someone like Fang Zhenkun to come up with an introduction.

Longchi liquor became the first advertisement in the history of Jinping City Radio Station.

From this day on, the villagers of various towns and villages in Jinping County found that a kind of liquor called Longchi Baijiu was broadcast on the radio, which is a product of Jizhou Province, which is almost the same as the taste of Lao Bai, and the packaging is good-looking, suitable for all kinds of banquets.

The county radio station has been broadcasting national information, and in the hearts of the villagers, the radio station is the liquor recommended by the national government and the government, which must be a good wine.

As a result, Longchi liquor not only penetrated into the minds of every villager, but even really became a kind of high-level liquor.

The wine recommended by the state has to be drunk to have face.

Longchi liquor suddenly became a well-known liquor brand in Jinping County.

However, when many villagers went to the supply and marketing cooperatives to ask about Longchi liquor, all the supply and marketing cooperatives in the county said that there was no such liquor.

Even the batch of Longchi liquor that Song Xifeng left in Sanchuan Town before was returned by Gao Fengyuan.

Song Qingtian didn't understand.

Gao Fengyuan said: "Minister An spoke at a recent meeting and said that all supply and marketing cooperatives in Jinping County strictly prohibit the sale of Longchi liquor. ”

"Why is that? I have negotiated with An Jingjun, and I have done what I should have done, and now many people want to buy Longchi liquor, why did An Jingjun suddenly change his mind. ”

Gao Fengyuan said: "I don't know what the situation is, I feel that Minister Gao means that Longchi liquor is a commodity from other provinces, which is to make money from our province, which belongs to economic plunder, not only the supply and marketing cooperatives do not buy, but even all the stores in our county cannot sell Longchi liquor." ”

Song Qingtian almost laughed, this is advertising to promote products, how can it be economic plunder?