Chapter Ninety-Eight: A Wave of Operations
Mr. Bai looked at the shopkeeper's constantly changing expression, and said in his heart: Sure enough, it was all expected by the fourth aunt and grandmother, and this was not enough, and the people in the kiln had other thoughts.
Shopkeeper Chen also saw that these two ornaments are simple in shape, but novel and magnificent. There is a clause in the document we signed that before the last batch of goods is delivered by the shopkeeper Chen, no imitations shall flow out of here. ”
Shopkeeper Chen's eyes lit up when she heard this, listening to the meaning of this white shopkeeper, after delivery, she did not restrict the kiln from copying the same ornaments.
He turned his mind around, but he didn't ask for verification, for fear of reminding the female shopkeeper.
The same order also took place in two other ceramic workshops in the capital.
They are all craftsmen, these two shopkeepers have the same idea as Chen's shopkeeper, as long as they can free their hands, they will copy the ornaments of the white shopkeeper and make a profit.
However, what they didn't expect was that following the trend of money turned out to be not easy to make every time.
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Because the pottery business is not the business that Xia Yanqing really wants to do, and the money to buy the shop is from the family, so although the store purchased by Xia Yanqing is in a good place, the store is really not big.
Fortunately, in the alley behind the store, there is a fairly large yard that can be rented, which is also convenient.
On the seventh day of entrusting the kilns to fire the pottery, Mr. Bai retrieved the first batch of 300 ornaments from the three kilns. At the bottom of these ornaments, there are three words Qingyun Zhai as a sign of their own business.
Yes, Xia Yanqing's shop is called Qingyun Zhai.
These words at the bottom of the ornament are strictly agreed between Mr. Bai and the kiln: no matter what the kiln does, there must be no three words Qingyun Zhai, and if there is a breach of contract, immediately sue the official.
The ornaments were unloaded in the rented yard, and Mr. Bai took all the guys and began to select and sort them overnight and pack them carefully.
Early the next morning, a few clever little guys, each with three grades of pottery ornaments, went to various stores in the capital that deal in ornaments and ceramic products, as well as grocery stores with slightly higher grades, to sell their own goods.
In the few days that the pottery was fired in the kiln, these little guys in charge of sales had already touched the area they were responsible for, and this time they were familiar with the road and went straight to their destination.
Of course, the three grades of ornaments are three prices, because of the novel style, and give the merchant a discount, but also on behalf of the sale, sell and pay, so this wave of sales is very smooth.
At the end of the day, new ornaments have been placed in the conspicuous positions of seventy or eighty percent of the relevant shops in the capital.
The shape of these ornaments is novel, innovative and chic, which injects a new sense of perception into the consistent aesthetic concept of the ancients.
Based on the principle that strange goods can live, in the next few days, after a few pieces were sold sporadically, there were immediately repeat customers or customers who had seen the utensils to find them.
Almost suddenly, the market for pottery ornaments was booming.
Of course, the rich and noble people should be carefully selected in the first-class products, although the price is higher, but we are not bad for money. Such a novel object, and there is still a model at the bottom, if you can get a flawless one, you can always be more proud than others.
Those with average family backgrounds will naturally not spend such flashy and unjust money. But if there is a wedding event, take advantage of this fashion to pick up two items of slightly worse quality and add the same high-grade furnishings to the new house of your son and daughter, which is also a long-term thing.
Without additional promotion and rendering, it only took five days for the first batch of goods to begin to vacancy. When the shopkeepers were just about to urge the goods, the second batch of goods was already in place, followed by the third batch.
In just ten days after the kiln was shipped, a new element of simplicity, with a breath of freshness, crashed into the aesthetic atmosphere that had been inherent for thousands of years.
The capital is a place where the powerful and rich gather, but after all, it cannot be compared with the modern metropolis. And ornaments, in ancient times with low productivity, for the general public, it was not necessary to eat or drink.
Therefore, the purchasing power of such items is limited.
It can be said that these six kinds of pottery products, nearly 1,000 pieces, have basically met the first batch of consumption.
The people who originally wanted to follow the trend were successfully curbed by this large-scale smashing before they started to act.
When some merchants and kilns hesitated and wavered, Mr. Bai added an order of 50 pieces of each, and the goods were also very urgent, and he added 10% of the price, saying that he would pick up the goods in three days.
The purchasing power, which had gradually stabilized, was completely filled by the addition of 50 pottery items.
Although this ** work is lively, it can only be regarded as a small fight. However, this business, which is destined to be a share of the pie by the imitators, has not let others share the slightest benefit in just half a month of operation.
I have to say that such a method is very eye-catching. Although it is a small business, it is enough to attract the attention of merchants in the capital.
With the sale of pottery products, and all kinds of attention, the name of Qingyun Zhai is also loud. Everyone has speculated that Qingyun Zhai is a trading name, but where is this trade name? Could it be the goods transported to the capital by foreign merchants?
Just when everyone wondered which business the pottery ornaments were, a small shop on the main commercial street of the capital opened.
With the flying of the big red banners and the noisy sound of firecrackers, the red silk at the door of the store was torn off, and the three words "Qingyun Zhai" jumped out, and even the font was consistent with the bottom of the popular pottery ornaments.
At the same time, outside the store, a temporary shelf covered with red silk was also removed. On the exquisitely decorated shelves, there are pottery products that are popular in Beijing during this time.
The shape of these six pottery products is exactly the same as the new elements that are popular in the capital these days, and it can almost be said that it is not bad at all.
If you want to say that the difference is that the ornaments on display in Qingyun Zhai, the texture looks more uniform, the glaze is more moist and bright, and at a glance, people can't take their eyes off it.
Insiders can see that this kind of ceramics, which is carefully selected among many similar products, is the best of the best. But if there is a little bit of a bad pool, it can't reach this level.
At this time, look at the pottery ornaments that have become popular in the previous half month, which is launched in order to highlight the grade and taste of Qingyun Zhai.
The top pottery ornaments launched by Qingyun Zhai this time, in the high price of 100 taels of silver, there are actually people who buy it, which can't help but make people's jaws drop, when is the silver so easy to earn?
looked at the female shopkeeper who took care of the store, and then asked the guy to inquire, and everyone was surprised to find that the owner of this store was actually the woman of the Xia family who left a few days ago.
"Hey, you say, are all these steps planned by the fourth aunt and grandmother of the Xia family?"
"Impossible! But how can a teenage woman have such means? ”
"How is it impossible? People can't be disguised, maybe people are the kind of people who hide deeply. ”
"Yes, yes, I heard from a familiar tooth man that after he left home, he didn't want to burden his father and brother, so he decided to do business."
"Alas, he's also a helpless hard-working man."
"What do you know? With this means of doing business, there will be a lot of silver in the future. People's good days have just begun, how can you say that your life is hard? ”
"Hehe, is this a cash cow lost by the Wang family."
The previous speculation about Qingyun Zhai, and the many discussions now, have made more people come to Qingyun Zhai to take a look, and a small store of high-end luxury goods was immediately copied.
When he heard the butler's hesitant report that the fourth aunt and grandmother in the second room seemed to be doing business, Qingyunzhai's name was almost well-known.
At the same time, Qingyun Zhai was undertaken by the Xia family and the divorced Xia family, and it has also become a well-known thing.
After hearing the butler's words, Scholar Xia was angry, and he almost turned his back on it.
That is to say, before people knew that the fourth granddaughter had a talent for reading, and before he had been able to train her to become a talented woman, it was already established that she was an expert in business and had a talent for business......
…… The essence of businessmen and businessmen who are mercenary and open-minded is the existence of being spurned by the gentlemen of all dynasties and suppressed by the courts of all dynasties.
"This bastard thing!" In this way, she might as well be so cowardly and confused all the time.