No one goes to the market and shopping malls for no reason, in addition to shopping, everyone visits the mall for different purposes, different perceptions, and different harvests, so let's talk about the purpose of shopping malls for the three social classes.

Grassroots society

Wandering

Most of the grassroots society go to shopping malls to buy necessities of life, or to use their leisure time to relax. The reason why grassroots society is grassroots society is because they can't think and feel anytime and anywhere, they do things too simply, and they often do things for the sake of doing things. Therefore, when they go to shopping malls, they often pay more attention to which one sells the same goods cheaply and which one sells expensive. But they never think about why the seller sells expensive and cheap, they often buy fakes in order to be cheap, but their ability to distinguish is relatively poor, if they buy fakes, they will remember a profiteer, and will not remember the common characteristics of profiteers, so they are always deceived. In fact, learning and perception are anytime and anywhere, as long as you use your heart, whether it is shopping or relaxing, you can have a sense in your soul, but the grassroots society goes to the shopping mall like a horse, often for the sake of shopping malls and shopping malls, except for the activity of the muscles, there is no meaning.

Middle class

In order to smell business opportunities.

The middle-class society goes to the mall to observe business opportunities, and he often pays attention to which goods are easier to sell, so that he can make a fortune by catering to the market. But the limitation of the middle class society is that they always only make logical reasoning from the surface phenomenon, and the surface phenomenon will change, so they often make mistakes, and the situation is often that they go to great lengths to buy a good boat to borrow the east wind to cross the river, but suddenly the west wind blows, to put it very directly, this is called "carving a boat for a sword". There are too many such people, they think they are smart, they are very strong in logical reasoning, but they forget one thing: the market has no logic. So they went in the wrong direction at the beginning, and by the time they invested according to their logic, the market would have changed a long time ago. And the sad thing is that the middle class often laughs at the grassroots society, while they themselves often do ridiculous things to beg for a sword. But this is not the saddest, the saddest thing is that the middle class society often complains about the heavens and people, and often pushes the responsibility to some objective factors such as bad luck and market recession, this attitude will make them not reflect, do not summarize, they can not improve, so their ideological pattern can only stay in the middle class. Therefore, what the middle class lacks is not diligence, but thinking; Not theory, but philosophy.

High Society

Observe the customs of the people.

The high-rise society visits the shopping mall in order to observe the people's customs and customs, so there is a saying called "the big hidden in the city." "Too many people blindly pursue the external environment, which can only show that his heart is not calm enough, and he can only rely on the external environment to indifferent his heart. But the real realm of people just live in the downtown area, and they often mix in the crowd. The high-level society is also capturing business opportunities and observing trends, but they know that the real business opportunities and trends are not in books, nor in those news broadcasts that are seen by millions of people at the same time, and there are only two ways to get real business opportunities and economic trends:

The first way is to consolidate the information of the business operators. It is to gather those people from all walks of life who do business together, exchange information with each other, and through the exchange of information, and open and honest analysis of all walks of life, you can accurately deduce the next business opportunities and economic trends. And it is too difficult to do this, first of all, it is impossible for them to provide true information, because a lot of information involves their trade secrets, and secondly, it is impossible for them to communicate sincerely, because most of those who do business belong to the middle society, and the characteristics of the middle class are to find ways to use others, they will use false information to obtain real information, they do not say their own experience but want to take the experience of others, everyone thinks so, so no one will provide real information, so there is no point in getting together to discuss and communicate. But there is no way, this is determined by the social attributes of people in the middle class. So it's not going to work.

The second method is to observe the customs of the common people. People's livelihood is a major national event at any time, and the warmth of the people, the preferences of the people, and the local culture that has been precipitated for many years are all indicating the next wave of economic trends. No matter how big an enterprise is, its goods must be sold to the people to be down-to-earth, otherwise it will be a castle in the air. Observing trends in the market requires cultural accumulation, unique perspectives, careful thinking, open patterns, and wise vision. The grassroots society lacks knowledge, and the middle society lacks structure. Therefore, the people who infer the trend in the market can only be the high-level society, they will understand the level of the main group from the newsstand bestsellers, they will see the gap in demand from the shortage of goods in the market, and they will feel the people's spending power from the people's bargaining.

The same market, different people to observe, get different inspiration. Just like the same starry sky, different people look up, but the insights they get will not be on the same level. Therefore, people can not stop thinking at any time, and learning and understanding are anytime and anywhere.