For today's coastline companies, Ye Hua has only one way to go, that is, to open up new businesses and increase new revenue growth points.

The company looks thriving now, and it is, but at the same time, it is also true that operating costs are soaring, and in the future, as holographic projection equipment shipments end their peak, a decline in revenue is inevitable.

In the face of high operating costs, it will usher in an embarrassing situation of making ends meet, and the profits earned in this market can at most support Coastline Technology to eat about three years after moving into the new headquarters.

If you can't open up a new business after eating the old capital, you will face the risk of debt and layoffs.

"Only by opening up new businesses and creating new revenue growth points is the last word." Ye Hua, who was thinking about it, muttered, and couldn't help nodding secretly.

At this time, he couldn't help but think of Cheng Yangze, the old brother who sells underwear, is a talent in the marketing industry, and he doesn't know if he will jump ship.

But this is not the point, the point is that Cheng Yangze's marketing thinking has given him a lot of inspiration, especially his sentence that Robella sells not underwear, but sexy fantasies.

As known as the "Rolls-Royce" of the underwear industry, Robella's success is undoubted.

After all, the common point of marketing is to sell products, whether it is selling underwear products or selling hardware technology products, the key is positioning.

Ye Hua firmly believes that this kind of thinking can be used in any commodity economy.

Does Shoreline Technology sell hardware? In the past, Ye Hua would say yes, but now if someone asks him so, then his answer is no.

Rather: the products sold by Shoreline Technology are not hardware, but experience!

The holographic projection system can be sought after by James Cameron, and it can be ordered by major theater companies around the world.

Audience fans are paying for the experience of holographic visual effects, it is precisely because of the unprecedented new experience, the storm private film will open a popular one, in fact, not only men, but all human beings are visual animals, so the visual shock is stronger 3D movies have replaced the traditional 2D movies, and now the visual impact of holographic movies is more shocking than 3D movies.

There is no doubt that according to this logic and historical trajectory, holographic films will inevitably replace 3D films.

"What makes it possible to have unprecedented, stunning visual effects?" Ye Hua turned his back to the wheelchair, holding his chin and meditating, in addition to this, he also had to consider the user's spending power, audience group, etc., and there were a lot of products that were not popular, which showed that the customers and the right time for the accurate status of the product were indispensable.

Virtual singer?

After a long time, these four words suddenly popped up in Ye Hua's mind, and he sat motionless in his chair for a moment, thinking about it quickly in his mind.

Ye Hua's eyes lit up suddenly, and he muttered: "With experience as the core, hardware as the fulcrum, and the young group of ACG as the breakthrough point, we will create a new trend of technology and fashion experience, and the image spokesperson who leads the trend is the virtual singer!" ”

Suddenly, Ye Hua aimed at the group of "otaku", the consumption power of this group is not ordinary, there is a ridiculous saying that it is not unreasonable, real otaku fans are rich people.

The two-dimensional group is definitely a force to be reckoned with today, not only in China, but also in the world, it is a huge new generation force, the key is that Ye Hua has taken a fancy to the youth of this group and a large number of house fans, all of whom have mines at home.

This is a very large and strong consumer group, the key is their youth, and capturing young consumers is equivalent to seizing the future.

Otherwise, why are the current giants and bigwigs beginning to work hard in this group.

The bedroom of a two-dimensional loyal house fan is usually full of paintings, murals, figures, and even bed sheets......

The family can't afford to live without a mine, so they are called "otaku" on the Internet.

That's it!

Ye Hua snapped his fingers suddenly.

Do you think this experience is not high-grade enough? If there is an Ernie sauce or something that can communicate and interact with him, he can also become a personal butler, use holograms to project the image of what Ernie sauce he likes, dance for him, discuss some intimate topics, etc......

Ye Hua didn't believe that such a dead house would not fall, in order to get this kind of fully upgraded experience, he would obediently hand over his wallet and buy a set of such technological products.

"I heard you have a mine at home......

Ye Hua couldn't help but smile silently, put away his thoughts and looked at the computer screen, his hands quickly tapped on the keyboard a few times, checked the U.S. stock market, and specifically checked the stock of a company called "Crypton-Future-Media", the current market value is 716 million US dollars.

"If you buy it with stocks, you will definitely have to hemorrhage." Ye Hua stared at the K-line chart on the computer screen and said to himself, such an acquisition method, the capital market will definitely be too high a stock price.

"If you want to reduce the cost, it seems that you can only launch a merger and acquisition invitation in good faith...... You can't just execute your strategy like this, you still have to be well prepared for this kind of thing. Ye Hua said, and couldn't help nodding secretly.

「Crypton-Future-Media」

i.e. "Cripton Future Media"

There may not be many people who know about this listed company, but the company's fist products are also super popular around the world, and even have gathered a large number of loyal fans around the world, and its super popularity is not weaker than that of first-line international superstars.

She's...

Hatsune Miku!

This is a cute and cute two-dimensional girl in a uniform with a long blue-green double ponytail and is always only 16 years old.

Hatsune Miku is famous for the palace-level song "Her Royal Highness the World's No. 1 Princess", and because of the demonic brainwashing divine comedy "Song of Throwing Onions", he is a super popular virtual idol in the world, and now plays a role in hundreds of millions of fans (knights) around the world.

Since the rise of virtual singers in 2007, various virtual idol plans have surfaced, but only two have really achieved successful profits, among which Hatsune Miku is naturally needless to say, and the other is the rising star "Luo Tianyi".

Hatsune Miku and Luo Tianyi, the two two-dimensional virtual singers, are the audio source libraries developed by Cripton Future Media (C Company) based on the VOCALOID series of speech synthesis programs of its subsidiary Yamaha, thus creating a series of virtual singer characters.

Since the release of Hatsune Miku's "Hatsune Miku Append" on April 30, 2010, the blue-green girl with double ponytail has become a "popular singer" in anime manga

In addition, Hatsune Miku has also sung and sang with the music group Sound-Horizon, and with the release of the "Hatsune Miku" sound library, this successful marketing method is gradually changing the perception of the music industry and the landscape of the industry as a whole.

Behind this derivative cultural phenomenon marks the birth of virtual idols.

Today, some virtual idols are even more popular than real stars, and their ability to attract money is also quite eye-catching.

At this moment, it is not so much that Ye Hua has taken a fancy to the industry's leading position of Cripton's future media, but rather that he has taken a fancy to the four words "virtual idol", which is a match made in heaven with the holographic technology of Shoreline Company.

The real idols that fans are chasing can't be taken home, but the "virtual idols" can be brought home and everyone can have them, which is a new and epic experience.

Ye Hua did not fancy the product of Cripton Future Media itself, but took a fancy to the experience it brings, combined with the holographic hardware of Coastline Technology itself to create a new experience.

Using this experience to attract consumers to buy holographic products is like game consoles and game content in the game industry.

In the same way, the behavior of consumers buying holographic technology products is to be able to bring back virtual idols, and to pay for a new and unprecedented experience, of course, the game will be bought if it is fun, and the virtual idol must be vivid and excellent enough, and consumers will be willing to give their wallets.

However, Ye Hua wants to acquire the company Cripton Future Media, but with the current funds of the coastline, it is not possible to do it, and the cooperation with several major domestic cinema companies, the 16.5 billion revenue investment in the construction of the new headquarters may not be enough.

It seems that Shoreline will have to either add new revenue growth, or wait for the $1.5 billion deal with Walt Disney to be completed, and the $1.5 billion will be credited to the company's account before Shoreline has the financial strength to buy Cripton Future Media.

Ye Hua is not in a hurry, the holographic film market has only eaten about 20%, and there is still 80% of the market share there, the coastline has exclusive core technology, and no one has the ability to grab 80% of the market share.

The beautiful girl singer who is always only 16 years old is definitely the best "salesman" of new products on the coastline, Ye Hua seems to be counting on Hatsune Miku to live, and asked Hatsune Sister Paper to "cheat" all the mines in the homes of those house fans.

However, this mine is not easy to deceive, in addition to the product experience standards, but also need a perfect planning and marketing, the right time and place and people are indispensable.

But the acquisition of Cripton Future Media is inevitable!

……

(Four more to break out, ask for recommended votes, collection...... o(╯□╰)o）