Chapter 216: It's up to you
"Well," Sun Wenyu nodded, "Only after you have done all the work can you say what you like." ”
"Creation Legend is made into such a game, a rookie-level engineer wants to become a business tycoon, starting from hardware circuits, involving electronic circuits, circuit analysis and various application knowledge, and then using their own products to promote and sell, and then start to study software code......" Jian Xi imagined his game ideas, looked at Sun Wenyu and said.
"Who wants to play this kind of game?" Sun Wenyu only felt that the corners of his mouth twitched a little.
"Those students who are preparing for their final exams! I have thought about it, if Beijing is concerned, the main markets may be concentrated in Tsinghua University, Beijing Institute of Technology, Beijing Post and Telecommunications, Beijing Aeronautics and Astronautics...... Xi'an is in Xi'an electronic technology promotion, Chengdu is in the ......" Before Jian Xi's words were finished, Sun Wenyu started the car and drove towards the road of the second ring road, "What to eat at noon?" ”
"Huh?" Jian Xi turned to Sun Wenyu, "Don't you have to go back?" ”
"I asked Yang Hao to take your parents to the Forbidden City in the morning, and it will be afternoon when I come back." Sun Wenyu said that calling Yang Hao to lead the team was also to take into account Jian Xi's identity, at least to let Jian Xi's parents know that their daughter did not live up to their cultivation at the beginning, but the electronics industry is changing too fast, and not everything will happen step by step.
"Huh?" Jian Xi exclaimed, he didn't have to think too long to understand Sun Wenyu's intentions, "Then go to Nanluoguxiang, I want to eat cheese over there." ”
"Cheese?" Sun Wenyu frowned slightly.
"Aang!" Jian Xi nodded, smiling ill-intentionedly, Sun Wenyu drove the car to the park, and walked to Nanluoguxiang to know why Jian Xi had to bring himself over, the big signboard said "Wenyu cheese", this cheese shop opened at noon, generally all things were sold out within three hours after the store opened, and the business was enviable, Jian Xi pulled Sun Wenyu to join the usual queue and began to line up, and only took the cheese after half an hour, Jian Xi scooped it and put it in his mouth, frowning and tasting it for a long time, " It's delicious, but it's not so delicious that so many people queue up every day! ”
"That's what buying stuff is," Sun said, "and having a lot of people in line, combined with the limited number of supplies per day, gives the illusion that it's worth trying." It's like if some goods are sold out as soon as they are on the market, it will stimulate other people to rush to buy them, and the more difficult it is to buy, the more important it is to buy such things. ”
"You're talking about the current mobile marketing model, right?" Jian Xi asked, and after taking a bite of cheese, he picked up the conversation, "Is this year's report out?" ”
"Hmm." Sun Wenyu nodded.
"How much is Star Microelectronics?" Jian Xi asked.
"Profit of 20 billion." Sun Wenyu said, this number is called Jian Xi breathtaking, although I don't know how much Creation's annual profit is, but Xingwei Electronics, as a not too big electronic product company, can actually create such a considerable profit, and she really underestimates Jin Suicheng's ability.
"That'...... What about the grand scene? Jian Xi asked with some concern.
"The Asia-Pacific region is 30 billion," Sun Wenyu said, this number made Jian Xi pout, feeling unscientific, "It's not much worse!" ”
"Dollars." Sun Wenyu gasped and added, causing Jian Xi to glare at him, "Shengjing's annual profit is ten times that of Xingwei Electronics!" She exclaimed in surprise, "And what will happen next year?" ”
"If Xingwei Electronics does not change the marketing model, hard resistance, may not last long, after all, China's mobile phone market is like that, the circuits and hardware used by everyone are from an outsourcing company, the quality is good, the performance is good, almost comparable, the only difference is that the brand is different, the after-sales service is different." Sun Wenyu analyzed that this is the result of the low threshold of China's mobile phone industry, all circuits and design solutions are outsourced to a certain company, different companies from the same source of goods, and then with different logos and appearances, and finally formed a mobile phone with different brands and appearances on the market.
"What about Creation?" Jian Xi asked.
"Profit, you ask?" Sun Wenyu asked, "I don't know, what I ask the finance department to report to me every year is the growth over the previous year, and I don't know how much it is, because I don't want to compare the company's performance with other similar industries." lest it affect my judgment of the current situation and make wrong decisions. ”
"And what about next year?" Jian Xi asked, "Will Creation join forces with Xingwei Electronics to fight against Shengjing?" ”
"I don't know for the time being, Creation's current senior leadership is too complicated, Chen Hui and Li Yunjie will not be passively dominated by Sun Wentao, Song Yang is not clear about what she wants to do for the time being, and Sun Wentao looks useless, in fact, he understands marketing and management. And I think it's not bad for Creation to enter the mobile phone industry. ”
"Why? If Creation enters the mobile phone industry, it will be contrary to your original intention of doing this company! Jian Xi asked, Sun Wenyu's purpose at the beginning of Creation is to be the leader of the industry, not to follow the crowd, now the mobile phone market is profitable, and the profit figures are so terrible that it is questionable, if it is for this reason that Creation enters the mobile phone industry, it is equivalent to giving up the corporate culture that he insisted on at the beginning.
"I think Sun Wentao has a good saying, Creation has the ability to develop mobile phones." Sun Wenyu said, "At present, the domestic mobile phone market does not have its own research and development technology, this situation is also clear to everyone, we have electronic chips, there are people who process high-band signals, and can do the network access license, in this case, why not consider being an innovator in the mobile phone industry?" ”
"So, how did you reply to Chen Hui's email?" Jian Xi asked.
"Tell them to deal with it themselves." Sun Wenyu said.
"Why don't you tell them what you think?" Jian Xi asked in surprise, Sun Wenyu didn't speak, just hugged Jian Xi and took her into his arms, "Chen Hui should have his own judgment, and Creation also needs to have someone who can take charge of the overall situation." ”
"Mean, you're not going to go back to Creation?" Jian Xi asked, his face was solemn, Sun Wenyu did not answer yes or no, no one can say that he will be absolutely correct in his judgment of the future. But for the future direction, everyone always has a vision.
Chen Hui received the email from Sun Wenyu, and leaned back in his chair a little irritably. Li Yunjie knocked on the door, walked into Chen Hui's office, and sat down across from him, "I just went to the legal department," she said and took out a document, which made Chen Hui sit up straight, he knew that Li Yunjie had never talked nonsense in reporting work, "What did you find?" ”
"When I signed a contract with Shengjing before, I signed an agreement on industry competition protection." Li Yunjie said.
"What's the content?" Chen Hui probably thought about the content and role of this protection agreement, but he didn't expect that Sun Wenyu at that time had already thought about things so far.
"Within three years after signing the contract, our company or Shengjing Company cannot carry out technical cooperation with any company, and cannot sell the core technology to any company." Li Yunjie said.
"So, the cooperation between Shengjing Company and DL has taken the form of acquisition?" Chen Hui asked, he felt a little strange before, with the situation of Shengjing, there is no need to acquire an electronic product company, and the tail is too big, but in the end it has become a drag. Ye Yunxiao, who has always been shrewd, should not shoot himself in the foot, but now it seems that it is only because of the content of the contract.
"It should be," Li Yunjie nodded, "I haven't reported this situation to Sun Wentao yet, but that means we can't cooperate with Xingwei Electronics." Did Mr. Sun reply over there? How so? ”
"By what we mean, he didn't give advice." Chen Hui said.
"Actually, I don't think it's necessarily a good thing to develop the mobile phone industry." Li Yunjie said, "First, our hardware R&D technology has reached this level; Second, there is no mobile phone R&D team in China, and we still promote the development of electronic technology by doing it; Third, the profitability of the mobile phone industry is growing year by year, which is such an era, and it has become the status quo for mobile phones to replace most people's computers. ”
Chen Hui was silent for a few seconds, he was wondering if Sun Wenyu didn't give himself clear instructions, whether he also took this important factor into account, "We currently have the strength of mobile phone research and development, but ......" he frowned, "But the high-frequency band radiation problem of mobile phones, we don't have the ability to deal with this aspect of the business, I'm afraid that once this plan is put on the agenda, it will be a protracted research and development process." ”
"These abilities are all cumulative," Li Yunjie said, "just like a graduate, no one has ever dealt with hardware circuits, and some have only acquired knowledge from books." But after the contact, in the process of learning slowly, everyone began to be good at what they were doing. Innovation is nothing more than that, at present, our electronic chip technology has matured, although the software team has always been a shortcoming, but it is also gradually growing, Android open source code is not a big problem for us. As for the RF problem you are worried about, we can look for foreign aid, and we used the same means when Mr. Sun made the secret machine. ”
Chen Hui nodded, indicating that he had begun to seriously consider the possibilities that Li Yunjie said.
"And I looked up this year's development plan," Li Yunjie continued, "At the beginning of the year, because of the successful development of the security machine, our sales and order contracts have been increasing. At that time, Mr. Sun had the idea of dividing the conventional production department and the technical R&D department into two general directions, which did not hinder each other, and R&D did not need to take care of production. It's just that so much happened after that, and the idea didn't materialize, and I thought I could consider putting it back on the agenda. ”
"The key now is Sun Wentao's ......," Chen Hui looked at Li Yunjie and said, the meaning of this sentence was, "Everything depends on you." ”
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