Jack was the first to flood Duke's dedicated website for the event, EveryBodyCanGame, which will create a separate blog for every child who receives brainwave games.

Most of these massive visitors came to bless Jack, and in one day, enthusiastic visitors built tens of thousands of blessings for Jack. Seeing so many strangers blessing him, Jack vows to practice hard and strive to do well in future brainwave game competitions.

A small number of people provided information about the paralyzed children around them like Jack, left messages asking for the same help from MI, and looked at hundreds of paralyzed children scattered across the United States, an unexpected situation that once again disrupted Duke's plans.

The program, which was originally intended to be rolled out in Massachusetts, has now been revised to provide information on everything through the Internet, and local communities can implement the information and give it directly through the community, and the campaign is beginning to be rolled out across the United States.

Under the conscious guidance of Suzanne's communication plan, this hot topic that started on YouTube quickly spread on the Internet, first several social networking accounts directly linked to EverybodyCanGame saw a skyrocketing number of visits and followers, such as Susanna's Facebook account, which is one of the main channels for announcing the progress of charity activities, and increased tens of thousands of followers overnight.

Susanna's edited video is so successful that the tragic life of a paralyzed child contrasts with a brilliant brainwave game. Not only did people devote enough caring attention to the small group of paralyzed children, but everyone developed great compassion for Jack.

By the way, the brainwave game has such a magical function has also aroused great interest, MI company's e-commerce website has also been actively searched by people who are very curious, there are brainwave games related to the introduction on the website, as well as Susanna, Shuya and Selena personally demonstrated the wonderful video of the game, such a cool game, soon inspired the pursuit of cutting-edge fashion people to pay great attention, many people began to leave messages to ask where and when to buy this game.

"As of today, more than 10,000 players have asked about buying on our company's website, and it seems that the situation is really good," Shu Ya looked very excited at the company's situation analysis meeting with the analysis data of the website.

"Otherwise, we'll open up reservations, it's a great opportunity," Selena couldn't help but suggest. Judging from the current situation, if the reservation is opened, tens of thousands of users are at your fingertips.

This situation is more optimistic than the best that everyone had assumed at first.

"I don't think there's a hurry," Suzanne said with a smile, "Anyway, basically no one can compete with our company's products now, and these potential consumer needs will be our customers sooner or later." So we don't have to rush at all now. ”

"What's more, the charity activities we have launched now have just begun, and we need to invest more energy, and we will start commercial activities before this matter is done, which will also dilute the public welfare of our charity activities, which is obviously very unfavorable to the company's reputation.

"Suzanne is right, at this stage we are still preliminarily completing the paralyzed children gift work, now through the network registration of paralyzed children has more than 2,000 people, verification and delivery need to consume our great energy, I think the official release time of commercial sales can be postponed to next month, anyway, now we do not have much inventory, according to Clement's report, in July to be able to produce 80,000 sets of brainwave helmets is already the limit." Duke agreed.

"If we control the rhythm first, delay the public sale, and adopt this kind of hunger marketing, I believe that we can gather huge sales energy. I think Apple has played this trick very well, and we can also learn from this sales idea. ”

During this time, he worked with Suzanne to make business promotion plans, and Duke also accumulated a lot of business knowledge. He now remembers that some marketing materials and data automatically become a knowledge base that can be called up at any time after entering his brain, and this learning ability is quite amazing.

"Duke and Suzanne's advice makes a lot of sense, and I think that's what to do." After thinking about it, Shu Ya also felt that this method was good.

Because in this way, on the one hand, it is better to let the public's attention focus on this charity activity, further enhance the influence of this activity, and establish a positive image of MI company to the greatest extent; On the other hand, the company's production capacity has just been built, and there is basically no stock to sell now, so it is really better to engage in hunger marketing in this situation of no inventory.

"However, since we are going to hold a national brainwave game competition for paralyzed children in the United States, I think in order to ensure the excitement of the competition and the further promotion of our products, I think we can start a summer vacation volunteer program for paralyzed children, and it is recommended that every student serve the paralyzed children around them nearby, and guide them to better play brainwave games as a coach, so as to prepare for the future national brainwave game competition for paralyzed children."

"Anyway, college students have more time in the summer, so I think this way, on the one hand, we can expand the influence of the activity among college students, and at the same time, we can also let these college students who participate in this volunteer program get close to our brainwave game products, and I believe they will love it after playing this game." Shu Ya said.

"But these college students haven't played this brainwave game before, so how can they guide these children?" Selena asked.

"It's not a big deal," Duke thought over Shuya's impromptu motion, and felt that it made a lot of sense.

"They won't, just train first, everyone has played this game, in fact, the operation is still relatively easy to use, for college students, just provide them with a learning condition. I think we can work with urban communities with a high concentration of paralyzed children to set up brainwave game training centers in cities where there are a lot of children, and this can also be used as a product demonstration and sales center for us in the future. Duke said.

After analyzing the geographical distribution of the paralyzed children who are now registered, everyone even discussed ten cities suitable for the construction of this brainwave game training center. It's just that in this case, at least a million dollars will have to be spent.

Selena calculated that the original $10 million injected by Duke would be able to sustain the flow at most until early August.

Although Duke was able to get new funds from SAL to support it, it was not a way to do so. Selena calculated and decided to take out a mortgage on Clement's newly expanded plant and spare parts inventory, and Clement spent nearly seven million dollars, and Selena mortgaged two million dollars, which was probably enough to sustain August.

Thinking that it can be sold in August, and there will be cash flow in at that time, this financial plan does not seem to be a big problem.

In this way, the first thing for MI's newly recruited sales staff is to go to areas with more paralyzed children, first to verify the situation and give away free brainwave game kits for paralyzed children, and secondly, to establish a brainwave game training center to provide brainwave game tools and competition skills training grounds for the soon-to-be-recruited volunteer college students.

As soon as the free training brainwave game volunteer program was launched, it quickly got enthusiastic feedback from college students, and the college students in various target areas were full of applicants, and the plan was just announced, and in just a few hours, tens of thousands of college students signed up to participate in this volunteer program through the Internet, and the final number of applicants was as high as tens of thousands.

As a result, Duke and his team had to conduct a lottery based on the geographical distribution of paralyzed children, which made it difficult for MI to think of a business plan that could not become famous. MI suddenly became famous among college students, and everyone realized that MI was still a start-up.

What else is there to say, in the popularity vote of the entrepreneurship plan competition, those college students who are ready to participate in the MI company volunteer help activities spontaneously organized and began to promote the MI company's entrepreneurship plan, which is much more influential than the regular sales team, and is widely disseminated in major colleges and universities through the university BBS and other networks, making the MI company's popularity rise in just a few days, and the number of popular votes for the entrepreneurship plan easily jumped to the first place!

More importantly, through the two public welfare activities of sending the joy of childhood to paralyzed children and helping volunteers during the summer vacation, MI company has established a good social image among college students and social networking site user groups.

At the end of July, the lead in the popularity index of the business plan was maintained until the end, so that the popularity index of the MI company business plan won the first place without accident, so that the total score of the entire business plan also jumped to the fifth place, and proudly advanced to the finals.

Of course, for Duke, this qualification for the finals is no longer irrelevant, because when the month-long charity event is over, more than 6,000 paralyzed children across the United States have received brainwave game kits through various channels, and correspondingly, the team of college student volunteers who provide brainwave game guidance services for these paralyzed children has expanded to more than 6,000.

After receiving the training of the MI company's brainwave game, this volunteer team has become a very large team of MI company's brainwave game volunteers, and the excitement of the ancient legend game has become the most anticipated game for college students in the summer of 2013 through the spread of these volunteer students.

Preliminary online surveys show that hundreds of thousands of users are already interested in buying MI's brainwave games. The results of this survey are very exciting, and the time has quietly come to open up online sales.