Cui Jianqiu meant: "In the previous development of the forum, we only provided technology, and the content was basically completed by the netizens themselves. Pen | fun | pavilion www. ｂｉｑｕｇｅ。 However, this kind of content is quite casual, first, there is no controllability and guidance, and second, it is difficult to produce stronger cohesion. I believe that with the development of the Internet, the development of superficial content is no longer suitable for the new situation. ”

He pulled out a set of data, "as you can see from the development of blogs. Compared to three months ago, the number of users of the blog has increased almost 100 times. Such a speed is unprecedented. Of course, because the blog has its unique competitiveness, but the content strength of the blog is indeed incomparable to the forum. But forums also have advantages that blogs can't beat, and interactivity is the most important factor. ”

"Different products have to be as good as possible and make the best of them. Just like the manager Yang of the mailbox before aimed at the business nature of the mailbox, the product manager of the Xinshi Forum also handed me a report a few days ago, which I think makes sense. According to a survey in the report, most of the netizens who entered the Xinshi forum were also interested in the content of the blog. This shows that both content and interactivity are important to netizens. We've now opened up the entrance between the blog, Xianglong.com, and the forum, and we can easily link to it, but I don't think that's enough. ”

For example, in the comment area under the news of Xianglong.com, you can easily jump to the Xianglong forum, and when you mention relevant news discussions on the forum, you can also easily jump to the relevant news page through the link. But that's because Xianglong and Xianglong Forum are integrated from the beginning of design, while blogs and forums are not. ”

"Based on the report submitted to me by the manager of the New Stone Forum, and my personal considerations, I think the New Stone Forum needs to be strengthened in two aspects. One is that we need to make our own content, not just rely on netizens. There is no better place to discuss some hot current events or topics than forums. The second is to further open up the channel between Xianglong.com, blogs and forums. I think the effect would be much better if the system could automatically add links when relevant content was published, instead of relying on manual links. ”

Jiang Chunqi didn't know much about professional technology, so he asked, "Can this be achieved?" ”

Chen Jun immediately understood, "Yes!" By keyword! ”

He immediately called Yangmei and asked Cui Jianqiu to explain his meaning to Yangmei again, and then added, "We can use keyword search technology, such as the news of Xianglong.com, or when the blog article is published, we can add keywords." The forum can use these keywords to automatically link to relevant news or blog posts through automatic retrieval in the content posted by netizens. ”

Yangmei frowned and thought for a while, "It's difficult." After thinking about it carefully, his eyes gradually lit up, "It shouldn't be impossible to achieve!" ”

Cui Jianqiu glanced at Chen Jun, he just put forward a vague idea, Chen Jun can come up with specific measures immediately, is this person's creativity really endless?

Chen Jun was unconscious, and continued: "Even in the chat box of MM, in the comment area of Xianglong.com, all netizens can add text independently, and they can link through keyword technology. ”

The more Chen Jun talked, the more energetic Yangmei also came, the two of them discussed it word by word, and finally Cui Jianqiu also participated, and the more the three of them talked, the more feasible they felt. In the end, Yangmei stood up excitedly, "I'll send two people to test it as soon as possible!" ”

Yangmei happily went.

The remaining three continued to discuss the content aspects of the forum.

Cui Jianqiu said: "In the operation of the blog now, we often invite some celebrities or scholars to discuss a topic, and we have achieved good results, and the forum can be used for reference." ”

Chen Jun thought for a while, "The forum doesn't even need to be operated separately, as long as the channel of the blog is fully opened." We can do this by holding a thematic forum and regularly inviting one or even several professionals to post an insightful blog post on a topic. Then the forum simultaneously opened a topic group to allow the blogger to participate in the discussion of the forum, and netizens can participate freely. Or you can only watch, and if you speak, you need to have certain review standards. Such a special forum must maintain its professionalism or topicality, the more sharp it is, the more it can attract traffic, and it can also greatly enhance the influence of the forum, and it is also a mutual promotion with the blog. ”

Jiang Chunqi was stunned, "Good idea!" ”

Cui Jianqiu was also full of praise, "I'll organize the organization and get it up as soon as possible!" "Once such a spike topic forum has formed an effect, the influence of the forum where the content is now dominated by netizens is incomparable!

Chen Jun further proposed, "The news of our Xianglong network can also strengthen the tracking of current affairs and seize the hot spots to make special reports. "It is normal for the media to do special reports, but unlike traditional media, online media can dig deep into the characteristics of the Internet." When doing special reports, not only the reporters of our website should follow up, but also the operation of Xianglong Forum should be followed up synchronously, and a temporary special section should be opened to fully mobilize the enthusiasm of netizens to participate in the discussion. The interactivity of the Internet is definitely incomparable to traditional media! ”

Jiang Chunqi and Cui Jianqiu subconsciously glanced at each other.

Chen Junqi is like a demon, not only has endless creativity for the product itself, but also has a keen sense of technical details, and even can always come up with a brilliant way to operate. Such people seem to have been born for the Internet!

What's more, he doesn't know that his brain is easy to use, and he has a family background, so he can always pull funds from somewhere to solve the company's financial problems.

With such a boss, I always feel that no matter what difficulties I encounter, I can get through it. Even Jiang Chunqi was full of pride and said with a smile: "Look at this meaning, we can really maintain the original characteristics of multiple products, realize barrier-free interconnection, learn from each other's strengths, and make a powerful and incomparable product line!" Even I think about it and am proud of our products in the future! ”

Cui Jianqiu followed the topic to Xianglong.com from the perspective of operation, "I want to say two words about Xianglong.com. ”

Chen Jun nodded, "You say." ”

Cui Jianqiu said bluntly, "Now the development of Xianglong.com is very good, and the timeliness and interactivity of online news have attracted a large number of netizens, and even ordinary people who are not netizens have attracted a lot." But I think that purely as a media, there are still shortcomings. ”

"How?"

"If a media wants to maintain its long-term vitality, it must not only have time-sensitive news content, but also need a certain stance. A media that only chases hot spots and has no position, no matter how big it is, is just a crowd of people and cannot form its own influence. Our current editors and reporters are veterans of the industry, but they are only skilled workers, and I have observed for a long time, and very few of them have their own courage, let alone the entire website. So I think that in the next stage, we should consider the future development of Xianglong.com on how to stand and maintain its own position. ”