Li Ming took the microphone and said to Aunt Wu: "Please read the name of our second prize winner by Aunt Wu." ”

"Liu Qingshan!"

Zhao Jia glanced at the venue: "Congratulations to Uncle Liu Qingshan for winning the lottery!" Where is Uncle Liu? Would you please stand up and wave your hand? ”

Li Ming noticed that an uncle in his sixties at the venue stood up with a smile and waved his hand, "Okay! I've already seen Uncle Liu! Please ask our staff to give you the prizes! ”

Lin Su walked towards Liu Qingshan with the prize, and Li Ming said seriously: "Okay! We've got our second round of jackpot draws for today! Congratulations on winning the jackpot! Don't be discouraged if you don't win! We have the first prize waiting for you later! ”

"Yes! Who will go to our generous first prize? After our pension lecture is over, we will draw again! Stay tuned! Zhao Jia continued Li Ming's words.

Li Ming glanced at the host draft and said: "Thank you very much for coming to our bright pension and participating in our warm home party today!" Our event has entered our topic for today! A topic about how to retire and how to live out your old age. In this regard, we invited Mr. Li Hongyuan, who has been engaged in pension services for many years, to bring us a lecture on pension. ”

Xu Geng opened Li Hongyuan's profile on the computer desktop, and Zhao Jia continued: "Please look at the big screen!" Mr. Li Hongyuan has been engaged in the pension service industry for many years and has rich theoretical knowledge and practical experience in pension. The well-known enterprises served include Anhui Jixi Shanghe International Elderly Apartment, Yongzhou Sunset Red Elderly Apartment, Xiangtan Recreation Pension, Loudi Changshoushan Pension, Jishou Fukangju Pension, etc., a number of pension institutions; He is currently the deputy general manager of the marketing department of Bright Pension. ”

Li Ming shouted to everyone at the venue: "Next, with the warmest applause from the audience, we invite Mr. Li Hongyuan, an expert in the elderly, to bring you a wonderful lecture on the elderly!" ”

The applause at the venue rang out, and Li Hongyuan walked up to the stage with a smile and shook hands with Li Ming and Zhao Jia respectively. Li Ming handed the microphone to Li Hongyuan, walked off the stage with Zhao Jia, and Xu Geng opened the courseware of the pension lecture.

Li Hongyuan said: "Thank you very much for the host's packaging of me!" Say I'm an expert in pensioning! As far as I can see, there are many familiar faces present, and many of them are our old customers of Guangming Pension! I don't dare to claim to be an expert in the elderly! That's it! I have been engaged in the pension service industry for so many years, and I have some of my own views and thoughts on the pension service industry, so I would like to share them with you. ”

"In the years I have been engaged in the elderly care service industry, I have felt a lot! Pension is a very serious livelihood problem, but also a very serious social contradiction! With the implementation of the one-child family planning policy in the past 30 years, the problem of old-age care has become more and more serious! China has suddenly entered an aging society, and there are more and more empty nesters! ”

"Empty nesters are a very special group, and their children are not around to take care of them, and they are often prone to some heart-wrenching tragedies. Whether it is a news report, an online report, or listening to the people around you, more or less, I have heard some tragedies of empty nesters. ”

Li Hongyuan pressed the remote control pen, and the big screen displayed a screenshot of the online report. Li Hongyuan pointed at the report with a laser and said: "Not long ago, a tragedy of empty nesters occurred in a community in Guilin, Guangxi. An old man in his seventies whose children have not lived at home for many years! The old man usually has a lot of dogs and often goes out to walk the dog, but the residents and security guards of the community found that the old man had not come out to walk the dog for more than a week. This is a very heart-wrenching scene! I felt very uncomfortable after watching it! For the elderly, what kind of pension method to choose is a question that everyone should think about! Do you choose to be an empty nester or choose a public pension? Or live in a private pension institution? ”

"Personally, I don't recommend the elderly here to be an empty nester! However, for the increasingly serious aging phenomenon, public pension can no longer meet the needs of the elderly! Public nursing homes with good conditions can't be lived in in a queue for a while, and public nursing homes with poor conditions ......". Li Hongyuan smiled and glanced at everyone, and continued: "I believe that all of you here are old people with a very good quality of life, and no one wants to live in a nursing home with poor conditions!" Then the last is the institutional pension, that is, the pension apartment assisted by the private office. ”

"You've all visited our apartment today, how do you feel?" Li Hongyuan asked everyone.

"The environment is very good! I loved it here! The old man replied.

"It's a nice environment, isn't it? What about the room? Are you satisfied with the standard of the rooms in our apartment? Li Hongyuan continued to ask.

"The room was also very nice! It's just that the price won't be very expensive! A few old people said.

"Auntie cares about our price, doesn't she? I'll tell you more about the price later! Li Hongyuan said with a smile.

Li Ming walked to the back of the venue, Lin Su followed, Li Ming looked at Lin Su and must have something to say to himself. Li Ming greeted Lin Su: "Hi, Lin Su!" ”

"Hi, Li Ming. My client ......"

"Don't worry! I'll leave the jackpot for him! ”

"Oh...... that's great! Thank you for your hard work! Lin Su smiled and stretched out his hand, signaling to shake hands with Li Ming.

Li Ming smiled, gently shook Lin Su's hand, and said, "What's polite!" We are all comrades-in-arms of the united front! Help each other, what's the hard work? ”

"Comrade-in-arms?" Lin Su looked at Li Ming with a smile, "That'...... The old squad leader presided over the battle and fought well! ”

"When I went to the battlefield for the first time, I was a little worried that I would be nervous! It would be nice to let it go later! ”

"I'm thinking, if I go on stage as a host, so many people in the audience will look at me, I will be very nervous!"

"I was suddenly nervous before I went on stage, and then I took a deep breath!"

"Huh! I just watched that you haven't read the host script several times, and there are funny clips of you and Zhao Jia worshipping the church, so I won't have it in the host script! ”

"In fact, the host draft is an outline, a framework, and the rhythm of the activity roughly follows the host draft! If you follow the host script word by word, it will seem very official and boring. I was thinking, how to liven up the atmosphere, how to interact with the audience! Therefore, it was all improvised, but Zhao Jia also cooperated well! ”

"Yes! The event you hosted was both solemn and funny! The atmosphere was completely uplifted! It feels good! ”

"Event! It is nothing more than the three elements of people, field, and atmosphere, as long as you remember these three elements! The rest depends on the usual practice! ”

"I didn't expect you to analyze it so thoroughly! I should learn from you! ”

For Li Ming, a veteran of conference marketing, of course, he knows that the atmosphere of an event is important, how to change other people's concepts? How do you implant your own ideas? Rendered entirely by atmosphere. The so-called, no routine, no marketing. These ways, in the final analysis, are also the old routines of his previous MLM work. They all use centralized meetings and lectures to change other people's concepts and implant their own ideas.

From finding the target, to the invitation, to the centralized meeting, to the final transaction, this process is called the marketing process. Li Ming knows very well that the whole marketing process is inseparable from the three elements of people, field and atmosphere. Li Ming and Zhao Jia hosted this link in order to let customers relax, let customers quickly integrate into the environment, and prepare for the next lecture to change their concepts.

This is also a common trick used by MLM organizations. Let the target person integrate into the environment first, and then integrate into the environment through the atmosphere and rendering, and then poke the pain points of the target person, and then tell the target person that there is a good solution after poking the pain points, so as to change the concept of the target person.

Back then, Li Ming was also poked at the pain point. In the poor and backward mountain village when he was a child, and the changes in his family when he was a teenager, Li Ming, who was supposed to spend his youth on the university campus at the age of eighteen or nineteen, had to work the construction site as a laborer. Li Ming remembers these pain points vividly. Li Ming, who has been crazy and frightened by poverty, was hit hard by the pain point of pursuing wealth, and he fell into the abyss of pyramid schemes, and thus left an indelible stain on his life.

No one can know the bitterness in Li Ming's heart, he doesn't think about the so-called honor and disgrace now, he just wants to get wealth. Money is king, with money, you can change your fate, with money, you will not be despised, with money, you can hold your head up. With money, he can change his living environment and give himself and his family a better future.

Lin Su didn't react when he saw that Li Ming was distracted, and looked at Li Ming with curious eyes. "What's wrong with you?"

Li Ming reacted this time, "Oh! Learn! Don't dare to be! Don't dare to be! Work together, work together! ”

"Hmmm! Come on! Watch out for you! ”

"Uh-huh! I'm optimistic about you too! ”

Han Xin came over and saw that the two were talking happily, and asked with a smile, "What are you talking about?" So happy! ”

"Oh! It's nothing! I'm talking about the experience of being a host! Li Ming said and took Han Xin's hand.

When Lin Su saw Han Xin coming, in order to avoid misunderstanding and embarrassment, he smiled and said to Li Ming: "You guys talk first!" My client will get rid of you! ”

"Okay! No problem! ”

After Lin Su left, Han Xin asked, "What are you plotting?" ”

"I won't tell you!"

"Cut, isn't it just for you to open the back door and let her client win a prize! You think I don't know? ”

"You've found out! It's too condescending not to be a detective! ”

"I saw you whispering there before, it was Zhao Jia who told me about me!"

"If she doesn't tell you, what do you think we're plotting?"

"In addition to the client's business and the host's business, I really don't think there can be any other reason for you to have anything to do with each other!" Han Xin said the word "related" very obviously.

Li Ming smiled slightly, "Okay! And so it is! It's good to understand! ”

"Really?

"That's it."