Chapter 243: A Loss of 10 Billion
"Golden Monkey Award? What is this? ”
After hearing the news about "Amber Sword", Fan Zhe said he was a little confused.
He hadn't heard of this.
On the phone, Ye Jiayi said: "Nominally, it should be the highest award in China's animation industry." ”
"Is it so powerful? Why haven't you heard of it before? ”
"Hmm...... There are many reasons, on the one hand, because the government and the public do not attach great importance to this award; On the other hand, the presence of the government is too strong for this award. ”
Ye Jiayi said this more tactfully, but the meaning he wanted to express, Fan Zhe understood in seconds.
The government awards those animations, which basically have nothing to do with popular animations in the eyes of the public. Don't say anything else, a "Domestic TV Cartoon Distribution License" is stuck in I don't know how many people.
And since this is the case, it is naturally difficult to have any credibility. Animated films may be fine, it's impossible for anyone to really regard the so-called Golden Monkey Award-winning film as the best domestic animation - isn't that?
Of course, there is one thing to say, people's animated film awards are relatively reliable, and it is normal to win awards like "The Return of the Great Sage".
It stands to reason that it is impossible for the second season of "Amber Sword" to win the Golden Monkey Award. Not to mention anything else, as the producer of the work, Wedo Entertainment doesn't even have a submission - and can't vote, and this work does not have a TV cartoon distribution license.
However, it was in this case that Wedo Entertainment received a call from Aiqi Video, saying that someone from the Animation Festival was asking about the willingness of this work to participate.
As a result, this matter was taken over by the public relations department of Wedo Entertainment.
The Golden Monkey Award is based on the China International Animation Festival. To be reasonable, this animation festival itself is getting better and better, except for the Golden Monkey Award awarded, there are not so many people who really care.
According to the other side, if Wedo Entertainment is willing to pay attention to cooperate with the animation festival and award awarding they will carry out this year, they will help Wedo Entertainment to apply for a TV distribution license.
This promise is quite powerful. The key is that it is not like an empty invoice. Because, the organizer of this animation festival is the Bureau of Optoelectronics.
Of course, there is nothing wrong with Dimension Entertainment in this regard - a good thing.
Although, Amber Sword is now very popular; Although, the TV platform is becoming more and more declining, and the effect of animation works playing in it is not very good, but no matter what, it is a good thing to be able to be screened on the stars, and it has a good effect on promoting the work to a higher level.
At the same time, this is also a very good opportunity for Wedo Entertainment to establish a cooperative relationship with the system.
In China, no matter what kind of business you do, you can't do it if you don't handle government relations well.
As for what people say, the so-called 'attention' to this award, the implication is naturally understandable.
Ye Jiayi directly transferred Tang Zhiqi from Fan Zhe's crew and asked her to be in charge of this work.
It didn't take long for Wedo Entertainment to negotiate a sponsorship contract for the International Animation Festival to be held this year. At the same time, in addition to "Amber Sword", there is also "The Evolution of the 4.6 Billion Repertoire" participating in the Anime Festival.
At the same time, not long after, "Amber Sword" also won the TV distribution license, and then quickly negotiated with his old friend Jiang Anhong about the broadcast of "Amber" on the children's channel.
"I'm under a lot of pressure to introduce Amber Sword this time, and I don't know how many reports I'll receive."
Jiang Anhong said.
……
Overall, the second season of "Amber Sword" brought much higher revenue to Dimension Entertainment than expected.
This work, while continuing the success of the previous season, has further pushed the popularity of this series of IPs higher.
Don't say anything else, the original work of "Amber Sword" became an instant hit, and the electronic subscriptions paid by the network alone skyrocketed by I don't know how many times, making Lewen Group make a lot of money out of thin air.
It makes them both painful and happy.
Happy, of course, because they almost made a lot of money out of nothing.
As for the pain, it may be a little deeper.
In order to do the "Full-time" series, they sold the rights to Wedo Entertainment, and there are quite a lot of them so far. So far, what has been developed by Wedo Entertainment, "Task Force" and "4.6 Billion Concert" may be a little better, and the box office results of "Hell Apartment" are quite good, but they are not too scary.
But "Amber" is really too hot.
At present, according to the evaluation of their own copyright marketing department, all the copyrights of this work, from animation, to comics, to film and television, to peripherals, to derivative rights...... The total value could soar to the point of billions.
What is this concept? It's almost one-tenth of the market value of the entire company of the Lewen Group!
This data is exaggerated, and it can only be regarded as a braggadocio statement. Don't say anything else, if someone finds Dimension Entertainment and spends more than 100 million yuan to buy the full copyright of "Amber Sword", they will definitely sell it immediately - value potential and value realization are two different things.
But despite this, there is enough heartache for the Lewen Group.
A loss of a billion!
Then, think about the popularity of "Fantasy of the Three Kingdoms", think about the upcoming "Martial Arts Grandmaster", which is said to be more well-made, and then think about "Emperor Ruzi", which has also been approved, and then think about the copyrights they have sold, and there are many copyrights that have not been approved......
A loss of 10 billion!
This is the current mentality of the Levin Group.
But what about this?
Didn't you sell it at the time? If it is rotten in the hand, who can guarantee that the copyright development of the work will really be successful?
No matter how confident a person is, it is impossible to have such a guarantee. The original work was popular, and as a result, the IP that hit the street to death was developed, and the sea went, at least compared to the successful cases, there are very few.
Only a company like Wedo Entertainment can guarantee that almost nothing of the IP they have developed so far can be regarded as a failure.
In other words, those successes are not based on IP in essence, but on the strong development capabilities and technologies of Wedo Entertainment itself.
But it is precisely because of this that it makes people feel even more desperate - this success cannot be replicated.
But no matter what the people at Levin Group think, it is already an established fact that the work "Amber Sword" continues to stride forward.
Just now, the second season of "Amber Sword" has brought 200 million revenue to Wedo Entertainment.
In the future, the income from various peripherals and overseas revenue will be recovered, and the total revenue may reach 500 million!
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