Chapter 447: North America Launched

Li Zhenzheng listened to the work report of his subordinates.

This leader of Dimension North America, after so many years of polishing, looks like he has a kind of bearing as a leader.

And the middle-aged white man who reported to him, named Brand, is nearly 50 years old this year and has more than 20 years of experience in the film and television industry.

This is an employee who has been with Wedo North America for about half a year, and is an original middle-level administrator recruited by Li Zhen from Disney.

In order to poach her, Wedo North America paid a lot of salary.

At this point, Brand became Li Zhen's deputy.

In the past six months, they have proved that their value is worthy of the salary paid by the company.

With the help of his deputy, Brand, in the past six months, Dimension North America has made considerable progress. They have a certain degree of cooperation with their counterparts in North America, especially in the development of some offline peripheral copyrights, and have made considerable progress.

And one of their most important jobs at the moment is to handle the launch of "Master of Mystery" in North America.

The 'Wedo Platform' has not yet left China, and there are no relevant plans for the group headquarters for the time being. Therefore, the distribution of works must still rely on local large platform companies.

And this time, Dimension Entertainment and another behemoth, Netflix.

Netflix is an American company that provides Internet on-demand streaming and online rental of fixed DVD and Blu-ray discs in North America. The company was founded in 1997 and is headquartered in Los Gaitu, California, and started a subscription service in 1999. In 2009, the company offered up to 100,000 DVD movies and had 10 million subscribers. On February 25, 2007, Netflix announced that it had sold its 1 billion DVDs.

In the U.S., Netflix has 50.85 million paid subscribers, surpassing the number of paid subscribers of U.S. cable service providers, which have only 48.61 million.

A company of this size is certainly an ideal partner.

In fact, when the cooperation negotiations were conducted before, Dimension North America took out "Master of Mystery", which attracted Netflix's interest to a large extent.

They are also more optimistic about this work in advance, and are willing to pay a large amount of money to buy out the work.

Similar themes are relatively rare even in North America. Moreover, Netflix has always been very avant-garde in making its own self-made content, and will do a lot of strange things. In other words, they don't mind that the story of "Master of Mystery" about the resurrection of evil gods is more niche, and they pay more attention to whether it is funny or not.

And "The Master of Mystery" can meet the requirements from the plan, to the content outline, to the entire design, to the semi-finished fragments.

However, the buyout agreement they gave was rejected by Wedo North America.

According to the advice given by the headquarters, they have greater ambitions for this work - they hope to be able to share the profits according to the results of the work.

Although even Li Zhen himself felt that the price given by Nafi was very good, he could not go against the opinion of the headquarters.

After a long period of urgent consultations, they finally reached an agreement.

The agreement as a whole seems to be relatively reliable and reasonable, and the relevant documents have been sent back to China and approved by the headquarters.

Nefi seems to pay a good attention to the work, even if it is changed to a buyout low price and profit sharing model in the end, they still put a lot of energy into promoting the work.

Everything seems to be on the right track, and Li Zhen and their side are also relatively optimistic about the prospects of the works in North America.

However, after the official launch, the actual results gave them a slap in the face.

The results on the first day of launch were not as expected.

It hurts a bit.

Before the work was launched, whether it was Dimension North America or Netflix as an online platform, a lot of resources were invested in the promotion of "Master of Mystery". After spending a lot of money, it still doesn't meet expectations, which is a very painful thing.

At the same time, there is also a very important point, which is that their expectations are not high in the first place.

At that time, considering the work "The Master of Mystery", although the original work was also translated into the North American market, and there was also a certain audience, many people liked this work.

But all in all, it is unrealistic for a film translated from China to get a lot of attention, and it is even worse than the situation in China.

In fact, even in China, the original work of "The Master of Mystery" has not brought as much popularity to film and television dramas as imagined. At least, it can't compare to the appeal of the name 'Dimension Entertainment' itself.

This is true even at home, let alone abroad.

In foreign countries, the signboard of Wedo Entertainment does not have as much appeal as in China.

It is precisely for these reasons that when making early predictions, Wedo North America has placed the expectation value in a relatively low position.

But despite this, the performance of "Master of Mystery" in North America still failed to meet this relatively low expectation.

Li Zhen listened to the analysis report read out by Brand in front of him, and really felt a little big.

He rubbed his head, thought for a while, and then said: "We still can't give up, now we should still have a lot of publicity budget for this work on hand, and we will work hard to see if there will be any albums; Also, I hope you can try to contact Netflix again to see if you can get more promotional resources...... Our publicity strategy can also be a little more refined, and we can find the corresponding audience groups on the elements of Cthulhu, Evil God, and Steampunk, and carry out targeted publicity ......"

Blanching on and on and on, Brand who was standing in front of him also kept nodding.

But although some methods were proposed, the faces of the two of them at the moment were a little unpleasant.

They are not a remedy, they have already repaired the 'prison', but the 'sheep' is still 'dead', and now they are just reinforcing the sheepfold, and no one knows if it will be useful.

But whether it works or not, things have to be done.

Brand left Li Zhen's office, and when he was about to leave work in the evening, he came again.

He brought back an update he had communicated with Netflix: they refused to invest more resources in further promotion of Master of Mystery.