Chapter 080: Please Tell Me Your Choice

Will iPhones be popular in this world?

Wen Ming didn't believe in himself, but he believed in Jobs.

There is no first-generation iphone, and there is no iphone3G and iphone3GS, the first iPhone made by Wenming in this world is the fourth-generation iphone that has been fully matured.

It's fair to say that the iPhone, which appeared a year earlier, surpassed any other smartphone in the world. And after the iPhone 4 antenna scandal was corrected by Wen Ming, this phone is, in a sense, perfect.

Therefore, one of the most important issues that Wenming needs to consider before officially launching the iPhone to the market is the issue of shipments.

paid a deposit of $160 million, Wen Ming ordered a total of 2 million iPhone4s, and of the $500 million that Facebook was about to pay him, he only had the right to control $400 million, and he needed to pay the balance of the 2 million iPhone4 parts, as well as the assembly costs, transportation costs, Apple experience store rentals and decoration costs, etc.

His financial director, Mahler Gobbies, calculated that he had only $44 million at his disposal, and even with the revenue provided by Talking Tom, it was unlikely that he would increase the shipment of the iPhone 4.

No matter how popular the iPhone 4 is, if there is not enough supply, then the extension of the timeline will allow other mobile phone manufacturers to take advantage of the situation and launch similar models, which will then affect the sales of the iPhone 4.

Because a mobile phone is not a small toy, few users have several mobile phones by themselves, and few users have just bought a mobile phone and immediately replaced it in order to like the iphone4.

If you want to increase shipments, then, Wenming needs funds.

"So, how would you like to work together?"

Wen Ming looked at Teresa Roy with a smile, at this time, Teresa Roy in his eyes, is a collection of countless iPhones, if you can reach cooperation with Teresa Roy, then, the first batch of iPhone4 shipments, can at least double.

According to Wenming's pricing for iPhone4, doubling it is equivalent to at least $400 million more net profit, and it plays a very important role in seizing users and increasing the influence of iPhone, far exceeding the net profit of $400 million.

Teresa Roy looked at Wen Ming and said very seriously: "Before I say how I cooperated, I want to know, how long do you think it will take for the sales of iPhones to exceed 30 million units?" ”

Wen Ming already roughly understood what Teresa meant, as if he was going to bet again.

"I don't think it will be more than a year."

This answer is actually a bit conservative, the reason why the iPhone 4 in the previous life only had more than 40 million global sales was entirely because there were three generations of iPhones before that took away some market share. Not all mobile phone users are looking for the latest mobile phone every year.

And in this world, there are no first three generations of iPhones.

However, conservatism also has the benefit of being conservative, not to mention, Wen Ming's conservatism is crazy enough for others.

Teresa Roy asked again, "So, how much does this iPhone cost?" And how much is it priced? ”

Wen Ming replied: "Its hardware cost is under $300, and we are ready to launch two different memory levels of iPhone, priced at 499 and 599 respectively." In other words, even if we hand it over to the agent for sale, the hardware profit of the iPhone can reach 40%. ”

Teresa Roy quickly calculated the account, although he didn't understand mobile phones, but in the analysis report just now, it was also proposed that the impact of increasing the level of internal memory on the total cost is minimal, and the 40% hardware profit that Wen Ming said is completely reasonable.

In this case, if 30 million units can be sold, it is equivalent to a total revenue of $14.97 billion and a profit of $5.988 billion.

Can a company with annual revenue of $14.97 billion be valued at $100 billion?

Of course not.

But what if the company's profit can reach $5.988 billion?

Teresa Roy sighed and said, "I just looked at Nokia's financial statements last year, and their revenue last year reached 50.7 billion euros, which is equivalent to 60.5 billion US dollars. However, their net income is only $3 billion. ”

Because of the global financial crisis in 2008, all walks of life have been affected, so Nokia's revenue and net profit have dropped a lot compared with 2007.

But no matter how much it has fallen, the ratio of its revenue to net profit has not changed much.

"Nokia's net profit is only 5% of total revenue, and you want 40% of the net profit. And this is only the profit of the hardware, my analyst told me that the system used by your iPhone is a brand new mobile phone system, and it is very likely to be an exclusive mobile phone system, so what will be the profit on the software? ”

Teresa Roy said helplessly: "Now, I really think you are a madman. ”

Wen Ming is very innocent, I'm not crazy, it's Jobs who plays like this, otherwise, how could he account for 91% of the hardware profits of the global smartphone market just by relying on the iPhone series?

"So, are you still willing to cooperate with me as a madman?"

Teresa Roy suddenly laughed and said, "I'm already old, and if I'm not crazy, I won't have a chance." ”

Wen Ming looked at Teresa Roy, and Teresa Roy also put away her smile.

"Wen Ming, I hope you can sign a gambling agreement with me."

VAM agreements are very common in the investment market, and many investors will sign VAM agreements with those entrepreneurs, if the conditions can be met, then the entrepreneurs will be able to get a lot of profits, if not, then, everything will become an investor.

Teresa Roy said: "For a period of one year and one month after the official release of the iPhone, you can't change the price we've agreed on, and you can't reduce the quality of the iPhone, and if you agree to these details, we need to work it out slowly." ”

"My bet is that if the iPhone doesn't reach 30 million global sales during this time, then your Facebook shares, your Apple Inc., and all the iPhone's technology patents, including the systems it uses, will be mine."

Wen Ming laughed, he understood that the most valuable thing in this gambling agreement was not Apple, nor Facebook, but the technology used by the iPhone.

Previously, Teresa Roy did not mention these technologies, which does not mean that his analysts do not see the value of those technologies, just the cooperation of the iOS system and iPhone hardware can make the iPhone open the market. It may not be possible to generate 30 million sales a year, but it will definitely be successful.

"So, it's time for me to make a condition?"

Wen Ming looked at Teresa Roy, who was laughing again, and felt that the other party was like a fox who was ready to steal.

"I need you to solve the cost of 8 million iPhones for me, increase the first shipment of iPhones to 10 million units."

Wen Ming doesn't have much face in front of those hardware suppliers, but Teresa Roy does, and he only needs a small deposit to get those hardware suppliers to produce the parts needed for Apple's iPhone 4.

Because, Teresa Roy is worth nearly $10 billion, and the total cost of the additional 8 million iPhone 4 is only $2.4 billion, and because of the large volume, the cost can be further reduced.

In other words, Teresa Roy doesn't have to come up with $2.4 billion in cash directly.

After putting forward his own requirements, Wen Ming also needs to say what he is ready to pay.

"If the global sales of iPhones reach 30 million units within the time you and I agreed, then you can choose to repay the balance of the 8 million iPhones for me, and then invest in Apple with a total investment of $2.4 billion, which is valued at $150 billion."

"Or, if you choose to have me pay the balance, you'll get a cash return of about $300 million."

Saying his conditions, Wen Ming very much hopes that Teresa Roy will choose the latter, it seems that the interest of $300 million is very high, because Teresa Roy's investment is impossible to be $2.4 billion, maybe only about 20% of the deposit, that is, $480 million in cash.

With an investment of $480 million, it is incredible to reap $300 million in interest in one year.

But for Wen Ming, if everything goes well, the additional 8 million iPhones can provide him with at least $1.59 billion in hardware profits, just hardware profits, if you calculate software profits......

"Mr. Roy, please tell me your choice, join or reject, the former or the latter?"