Chapter 61 New Problems and New Approaches
The number of fans of the official account has skyrocketed, leaving the sales of e-commerce far behind the storefront, although this is a good thing, but the unilateral development has led to many problems. Pen & Fun & Pavilion www.biquge.info
"Brother Meng, a few things, first of all, the pets we sell are basically out of stock, and all varieties are almost sold out." Lulu, Concubine Fei, and Meng Yang held a small meeting to discuss various problems encountered recently.
"Secondly, the concubine's side quickly increased the volume and found a serious problem, many members said that the price of our products is relatively expensive, which is more expensive than the pain brand products on Taobao and Jingdong, which makes us lose a lot of orders."
"Again, there are too many things on the concubine's side, we must add someone to her as soon as possible, otherwise we will be too busy."
Meng Yang thought for a while, "Concubine, are any of your classmates who can come over full-time?" ”
"How many more?"
"Lulu?" How many people are added or Lulu is more familiar.
"Three, preferably three."
"Okay, I'll ask."
"Try to have girls who like pets." Lulu added.
"I have a general idea of the problem of pet supplies channel and pet pup channel. Tao Zhichang's customized dog food was branded as soon as possible, and then pulled him into the partnership, the conditions are equivalent to that of the concubine, and let him be responsible for the supplier channel system of pet supplies, what do you two think about this? ”
Tao Zhichang often comes to the pet store, and he is also an acquaintance with the two of them, so the two of them thought about it and agreed.
"I plan to take a similar solution to the problem of the supply of pet pups, and I will look for a suitable farm and negotiate a similar plan with him. How is it? ”
"Good!" Lulu is more straightforward.
"Brother Meng, you can just watch it." The concubine has no opinion.
"Lulu, add people as soon as possible, the physical store also needs to be expanded, go back and let the concubine's classmates come up with a set of VI, set the visual style, color, and decoration style of the pet store, and then prepare to open a second chain store. At the same time, you should pay attention to the fact that as soon as possible, the store layout, product list, service specifications and the like are organized into a system, and prepare to realize the standardization of goods and services, which is the key to whether the chain store can be opened. ”
"Okay!"
The development of the e-commerce module is too fast, it was originally just a pet store, but now it has suddenly become an e-commerce-based, and many supporting facilities cannot keep up, so Meng Yang has to make a major adjustment and establish a suitable organizational structure.
After a meeting with Lulu and the concubine, Meng Yang found Tao Zhichang to talk about the shares.
"Momoko, what is your current monthly turnover?"
"It's more than 80,000 yuan, but more than half of it comes from your store. Why did you suddenly remember to ask this? ”
"How many good pet stores do you work with now?"
"At present, there are five, but I have been talking about new pet stores, and I will strive to guarantee the signing of ten next month."
"Peaches, do you know much about pet e-commerce platforms?"
"Not too much, I'm new to the industry."
"You know we got an official account, right?"
"I probably know, but I haven't looked into it."
"We use the official account to do e-commerce, and now the turnover of e-commerce is equivalent to more than four times the turnover of the store."
"So much?!" Tao Zhichang was taken aback.
"That's right, we just started e-commerce, and it's actually only been a few weeks. E-commerce has a characteristic, there are no geographical limitations, theoretically facing all netizens, so as long as the number of visits can run, sales can run, and once it begins to amplify, the development speed is very fast. ”
"What is the purpose of today? Let's just say it, go around and around, if you don't faint, I'll still faint! ”
"Okay, then I'll talk about it."
"Seeing that you are so embarrassed, then you should stop talking."
"No, I have to say, Momoko, I'm doing this for your good!"
"Don't! Stop, the liars are all saying it's good for me! ”
"Hey, it's been in vain for all my hard work!"
"Don't be sour as soon as possible, if you have something to say, I'll leave if it's okay!"
"You really don't have a sense of humor."
"Who said no, my humor cells are all left to the girl, what humor does you have with a big man."
"It's sad, well, down to business. E-commerce is developing too fast, we need someone to take care of the supplier channel, and we need to brand custom dog food as soon as possible, so I want to talk to you, we plan to take a stake in your business. ”
"Want to take me in?"
"By the way, if you don't co-opt, you're an out-of-staff supplier, and if you do, you're an in-house supplier, and you'll be responsible for the production or procurement of all pet supplies."
"How are you going to buy me?"
"Thirty percent of the shares, independent accounting, and a condition with the concubine."
"I'm still seventy percent good at doing it myself, and I'm about to become a big boss, and suddenly it's reduced to three?"
"The magnitude is different, your original seventy percent was only used for dog food, and now thirty percent includes all pet supplies, as long as they are sold on e-commerce, they are responsible." Meng Yang began to calculate the accounts for Tao Zhichang.
"You see, if you remove the sales in the store, you now have about 30,000 customized sales per month, and if you take over our procurement system, your monthly sales can be 200,000, which is more and which is less?"
"And don't forget, once the e-commerce runs, the amplification speed of sales is exponential, in addition to dog food, many simple pet toys, can take the road of branding, behind which is a series of production plants and processing plants!" Meng Yang began to draw flatbread for Tao Zhichang.
"Are you sure you don't want to join us in the grand event, just guard your one-third of an acre?"
"It's tickling in my heart, but ......"
"Don't do it, otherwise, what should you do, you have to help us with the supplier system, and we will pay you to add people when we go back." Let's set a line, if the sales volume of the concubine can double again within a month, you can stop and come over to help, if not, just follow the current structure, how about it? ”
This is a model similar to the gambling agreement, the bet is the results of the concubine's official account, if the official account can quickly attract fans, and double the sales of e-commerce again, then Tao Zhichang will be incorporated, if the development speed of the official account is average, then Tao Zhichang will not lose anything, why do you do it in the first place.
In fact, the conditions given by Meng Yang are not bad, this is the difference between the head and the tail of the chicken, on the one hand, everyone collects firewood and the flame is high, and on the other hand, it is self-reliance and hard work, depending on which side has a large success rate and which side has a fast development.
Since you can go both ways, rather than choosing one or the other in black and white, there is nothing to hesitate about. The benefits and risks have been taken care of, and the words have been said about this, and it will hurt my feelings if I don't agree again.