There is a strange scene around the world, on the one hand, GM's various brands of cars are selling well, and the market exposure of GM is extremely high; On the other side, there is a big lawsuit in GM, not only in the court, but also in the media. Pen × fun × Pavilion www. ｂｉｑｕｇｅ。 ｉｎｆｏ

For the legal profession, GM's lawsuit is a hot topic in the near future, although GM has nothing to do with how many cars they sell, but GM's new precision marketing methods are the focus of their concern.

After the trajectory 2.0 was fully exposed, everyone was clear about what GM had done and how to achieve abnormal sales growth, so now the focus of everyone's debate is whether this marketing model, this mode of using user privacy data, is legal, and whether there is a suspicion of infringing on the user's personal rights.

For the anti-GM party, you can use the user's data for commercial analysis without the user's permission, and also provide it to the advertiser, regardless of whether you directly provide the data to the advertiser or only provide the results of the analysis, you are essentially violating the user's privacy.

This argument is very popular in some mainstream media and social groups, especially those public welfare organizations that are committed to restricting and preventing the subjugation of rights and the encroachment of public rights.

There is nothing more refreshing than fighting a lawsuit and marching at the same time, but also raising the visibility of the organization and making some donations from foundations.

As a result, in the Supreme Court courts of various countries, GM's lawyer team mingled with all kinds of plaintiffs who appeared out of nowhere, and from time to time, the lawyer team of other automobile manufacturers made cameo appearances to support, and GM became a pot of porridge.

Outside the courtroom, there are always a lot of people of all kinds holding large and small slogans, some are in favor of GM, some are against GM, and some are focused on participation, just to make a familiar face in the news event. There are individual behaviors, there are group behaviors, and there are performance artists, no one can figure out what he wants to do.

A circle of police hovered around the demonstrators, helping to maintain order and at the same time separating the two sides from opposing sides and preventing the two sides from fighting.

Behind all this messy behavior, there is always the power of capital, some groups are doing things with GM's money, some groups are doing things with Toyota's money, Volkswagen's money, and of course, other car companies are also involved.

While the two sides are fighting for the legal battlefield, they should not forget the battlefield of fighting for public opinion, because as long as the public opinion wins, it is possible to change the legislation in turn.

A law-related focus has been formed around the Supreme People's Court, and on major television stations, there are special reports and debate programs dedicated to the general privacy case, and a battlefield for the guidance of public opinion has slowly taken shape.

At this time, in the trial of the Supreme Court of a certain country, Google and Facebook were accidentally involved, because they were the ultimate providers of data, and since they were privacy infringement cases, they must be the relevant responsible persons who could not escape.

Originally, it was nothing, but when GM was competing with other car companies, the nature of the matter changed, and it was complicated when a lawyer accidentally involved a third-party company like Google.

The power of trajectory 2.0 precision marketing has been fully recognized by the economic community, Google and Facebook, which rely on traffic to eat, rely on the entrance to make a living, pointing to the large user group to live on the website, it is obvious that a new pie is beckoning to them, the hot aroma on the pie has been clearly audible, a mouth can bite.

Now suddenly someone jumped out and yelled: Breaking the law! Then snatched the bread away, and whoever put it on him was also angry.

Besides, it's hard to block people's money!

This sentence is still absolutely universal on a global scale.

Google is on fire, Facebook is also on fire, if these guys are allowed to do this, won't the fat in their mouths fly?

As a result, the Internet companies led by Google have quit, and they have sent their own teams of lawyers to join this bad battle, even if this lawsuit is fought for a hundred years, they will definitely not let their opponents win.

This time it was completely lively, the car company represents the power of the traditional industry, and the major websites are the power of the new economy, and the car company can also be divided into American, Japanese, German and the like according to nationality, this website company, almost all American-based.

In addition, the website company and GM have the same position and the same nationality, and everyone usually looks up on Wall Street and does not look down, which gradually has a dispute of views and interests, and changes to a regional dispute.

In other words, GM is not harming the interests of the United States, but helping the United States absorb the benefits.

So, something more interesting happened~~~

We all know that for companies of the calibre of GM and Google, their political influence is quite staggering, especially in a country with a tradition of political lobbying.

Everything comes at a cost!

Demonstrations, willingness, demonstrations, protests, banners, street speeches, these things have a cost, even those public welfare organizations, non-profit political groups, their members still have to eat, and they also need financial support.

When GM and these American Internet companies formed a united front, a super league that could influence the political map of the United States and shape the macroeconomic trend slowly took shape.

Under this huge force, all kinds of intertwined social relations are interrelated, vertical and horizontal, and from a certain point of view, the influence is exerted on these public welfare organizations, on major television stations, on various media companies, and on public figures and public critics at all levels~~~

Unconsciously, public opinion hovering over the United States has quietly turned, and the initial struggle for rights has turned into a struggle for interests, and even into a struggle for US economic hegemony.

Many critics have pointed out: Don't give up eating because of choking!

In the age of big data, personal privacy issues will definitely be more concentrated, but big data cannot be rejected because it is risky, just as a gun ban cannot be enforced just because guns can kill.

In the future, big data will inevitably become a new economic growth point, and even grow into the next new economic model similar to the Internet, in this case, the United States cannot easily reject the new economic model, which will make the United States lose its leading position in the global economy.