Early in the morning, Ren Hong is sitting on the open-air platform of the villa with his eyes closed, thinking about the beginning of a new day, and thinking quietly for a period of time every morning has become commonplace, and a short period of contemplation can make the thoughts of the whole day very clear. Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo

"Honey, the first week of the film's release is over, don't you pay attention to it?"

When Ren Hong opened her eyes and looked at the scenery on the reservoir, Gao Yue's lazy voice came from behind her, she obviously knew Ren Hong very well, and she also knew that the other party didn't want anyone to disturb her when she was thinking, and she had a good grasp of the rhythm after getting along for so long, and she started to ask questions soon after the other party opened his eyes.

"Uh-huh......" Ren Hong let out a nasal sound.

Gao Yue was wearing a wisp of white long-sleeved clothes, just covering her upper body, her delicate figure loomed, and a pair of white jade legs like snow were particularly attractive, she stood behind Ren Hong with her back lazily against the wall pillar, "There are a few interesting movie reviews, let me read them to you." ”

Hearing this, Ren Hong looked back at the other party curiously. Gao Yue smiled, and then said: "When I watched "Jurassic World 7", I have been thinking about a question, what kind of force can drive so many people to get so close to danger and cultivate extremely dangerous dinosaurs...... This is the New York Times' evaluation of the film, which is a bit intriguing, which is tantamount to suggesting that the public dinosaur park is dangerous, and I suddenly found that this newspaper is always at odds with us. ”

Gao Yue raised her eyebrows lightly, quickly skimmed over this paragraph, and turned to look at another media, the comment published by The Hollywood Reporter: "Ten minutes into the opening of the movie, I already knew that those few would hang up, and there is really nothing new in the plot, but the special effects and dinosaurs are cool enough to occupy half of the time of the whole film, which may be the biggest highlight." But no matter what sequel movie is, it can't escape the so-called 'cliché', and this film is no exception, I believe that the first "Jurassic Park" 34 years ago will definitely make many fans remember it vividly, but the reason why it is a classic is because it cannot be copied, even if it is 34 years of incubation. ”

"Please, can you report good news early in the morning?" Ren Hong looked at Gao Yue helplessly, and said angrily.

"There are bad and good, but the bad is reported first and then the good." Gao Yueyan smiled, very charming, "The evaluation of the film on IMBD is average, with a score of 6.9 out of 10 and 74% on Rotten Tomatoes, which is not bad, especially for a popcorn-style commercial blockbuster." ”

"Film critics don't give much to my park, and I'm more concerned about the public's feedback." Ren Hong said.

"Box office earnings are the best way to do that. The first three days of release have ended, and Universal sent a copy of the box office data, as expected, the box office exploded, leading multiple markets in all aspects, among which the North American box office reached the top without suspense, and broke the first week record of $238 million set by "Star Wars 7", reaching $280 million. But North America wasn't the No. 1 market for first-week box office receipts. ”

"Homegrown?" Ren Hong asked curiously, for Hollywood films, China is the second largest box office, but for the global film market, China has long surpassed North America to become the world's largest film market, except for the local region, other markets cannot surpass North America at all.

Gao Yue nodded lightly to agree with his guess, and said: ""Jurassic World 7" also reached the top in China without suspense, earning 1.93 billion yuan in one fell swoop in the first three days of the weekend, which is 296.9 million US dollars in US dollars. But in China, on the contrary, online cinema companies not only surpassed offline, but also accounted for 66%, of which the rising cutting-edge online cinema companies under Youku/Tudou contributed the most, of which 640 million yuan of the box office was contributed by it, accounting for more than half of the online cinema box office. ”

Such data in China is also due to the popularity of the virtual world, Greater China is the fastest and most efficient popularization of the virtual world, and the government fully supports it, which is reasonable compared to foreign regions. But overall, the gap between online and offline box office revenue is not too big, many viewers have watched it repeatedly, on the one hand, in the virtual world, on the other hand, they take their family members to the offline cinema to watch, you must know that underage children cannot enter the virtual world, which is also one of the key factors why the film can be so popular.

"How much did you make at the global box office in that first week?" Ren Hong nodded and asked again.

"The film was released simultaneously in more than 40 countries and regions, except for the North American and Greater China markets, the rest of the regions earned $227 million in the first three days of the world, and the global box office reached $803.9 million, breaking a total of 59 records, including the fastest breaking of 5, 6, 7, 800 million US dollars, breaking the new record of the summer file, and breaking the first time in the mainland of 200 million and 250 million US dollars."

Ren Hong listened to this series of data, and suddenly said regretfully: "It's a big loss!" ”

"Huh? What's wrong? Gao Yue looked at him suspiciously.

"I should have increased the revenue share of the negotiation with Universal to 30%, and even let a few percentage points, as long as the film does not dive sharply in the later stage, it is not a problem to get 2.5 billion at the total box office, which is equivalent to making 200 million less, a big loss!" Ren Hong shook his head straight and said to himself.

Gao Yue smiled when she heard this, and said, "You are content, you don't have to do anything to divide 500 million, plus 300 million licensing fees are 800 million." ”

"Then you have to really win 2.5 billion box office."

"If we can't take it, we won't lose."

"If it's not a hidden loss, it's a good one!"

At this moment, Universal Pictures boss Thomas . After Tours got the first-week box office figures, he almost dreamed of laughing, and the first-week box office exceeded $800 million, an unprecedented world record, which was even more efficient than grabbing money.

In the first three days, 800 million US knives were blasted, and the entire Hollywood and film industry was stunned by this string of numbers. "Jurassic World 4" was generally not favored by the outside world before its release, but it exploded with $511.8 million worldwide in the first three days, and finally trampled on "Avengers 2" in the same year.

After 12 years, this scene repeated again, but this time thanks to the exaggerated box office pre-sale quota as a benchmark, the outside world unanimously expressed great optimism about the "money scene" of "Jurassic World 7", but even so, it still exceeded everyone's expectations.

The explosion of the movie also made the value of the entire dinosaur IP rise, Universal Pictures took a huge risk this time not only spent $300 million in licensing fees, but the production of the film was also fully borne by the Universal family, I have to say that Thomas's courage is impressive, the risk is self-evident, the only profit point for Universal to pay such a big price is the box office of the movie, only the explosion of the film can make a profit, otherwise the underwear that will inevitably lose will be sold to redeem himself.

Now this big bet has begun to pay off, with more than $800 million at the box office in the first three days, the production and distribution costs of "Jurassic World 7" have been recovered, and the box office in the second week will inevitably be able to recover the cost of $300 million in licensing payments, and the box office will be a massive profit after that.

There is no doubt that Universal Pictures has become a big winner, but the biggest winner is Matrix Technology, which has basically done nothing, and the company has not only used the movie to promote it for free, but also has been able to get a share of the movie box office, and the biggest benefit is undoubtedly IP-related licensing.

Among them, big brands led by Coca-Cola have paid a high licensing fee, and the "dinosaur" industry chain has begun to gradually gain power.

Under the influence of this year's summer phenomenon, the world's dinosaur theme parks have also ushered in a new peak period of new visitors, driven by strong related industries, the value of dinosaurs has been unprecedentedly developed, and over time, it has gradually converged on the realistic version of the dinosaur park on Diaomen Island.

(To be continued) (To be continued.) )