Chapter 105: Hungry Sales

On the second day of Xu Yi's arrival in Anweimar City, that is, the first day of the Magicians' Guild qualification examination, when most of the magicians in the city poured into the Magicians' Guild examination site, a huge shop was grandly opened on the most lively Champs-Elysées in Anweimar City.

This shop was able to occupy more than 1,000 square meters on the Champs-Elysées, and as soon as it opened, countless luxurious carriages with various noble insignia were parked at the door, which immediately attracted everyone's attention.

When people see the sign hanging on the top of this newly opened store, they are usually stunned for a moment, because they are familiar with the words written on this sign, that is, "Wal-Mart", but they only know the remaining words "household magic machinery mall", and do not understand what they mean at all.

That's right, the name of this store is called Wal-Mart Home Magic Machinery Store.

Of course, the incomprehension only lasted for a short time, and people quickly reacted.

Because as early as more than half a month ago, the Wal-Mart Chamber of Commerce began to advertise in the large and small newspapers in Bonta City, and at the same time, it also put up large advertisements in all the places where notices could be posted in the streets and alleys of Anweimar City, and even hired many idle people to distribute leaflets in the city, and shouted loudly while handing them out.

Under such a powerful propaganda campaign, if any of the residents of Anweimar City did not know that this Wal-Mart Home Magic Machinery Mall would open today, it could only be said that he must have gone to another place during this time, or unless he was blind and deaf.

As for the concept of household magic machinery, there are many people in the city of Anweimar who have already read some reports from the newspapers in the city. and the new flying brand household magic machinery franchise store opened by Victor and the three of them, but the people who know about it are actually not a large percentage of them in Anvimar City. And I don't know much about it.

But whether you know it before or not, this time after such a bombardment by the Walmart Chamber of Commerce. Everyone is starting to understand the concept.

As we all know, the so-called household magic machinery is some mechanical equipment made by using the power of magic, which can provide some very convenient help for people's family life.

For example, the Magic Air Conditioner can completely replace the role of large Frost Circles and Large Flame Circles, providing a comfortable temperature indoors on hot summer days and cold winter days.

Another example is the automatic magic rice cooker, which only needs to put rice and the right amount of water into it, press the switch, and then leave nothing at all. After waiting patiently for a while, you will get fragrant rice that has been cooked.

For example......

......

Because of the overwhelming publicity of the Wal-Mart Chamber of Commerce, everyone in Anweimar City has learned about the powerful functions of these household magic machines, so that before the Wal-Mart household magic machinery store opened, people have begun to look forward to it in their hearts.

By the time it officially opened today, early in the morning, the outside of this shop was already crowded with black crowds, almost the entire Champs-Elysées was crowded.

As advertised by the Walmart Chamber of Commerce, because today is the first day of opening. All household magic machinery in the mall will be discounted by 20%, and stock is limited, first-come, first-served.

At the same time, customers who purchase any of the home magic machines in the mall. All can get a certain amount of discount at the Walmart Chamber of Commerce's grocery store with the ticket.

So at 8 o'clock in the morning, a supervisor sent by the Wal-Mart Chamber of Commerce made a brief speech on the table set up in front of the mall, announcing the official opening of the mall. The crowd immediately rushed in the mall as soon as the door opened, filling the huge space in the mall like a flood in the blink of an eye.

Hank Wilson looked at the crowd below. couldn't help but nod to Xu Yi on the other side and praised: "President Xu, your idea of a limited purchase is really good." You see. In order to be able to buy as much as possible, these people don't even take a hard look at the quality of the goods. ”

Xu Yi smiled slightly: "There is a special term for this, called 'hunger sales', which is to make people who want to buy feel that they can't buy it when it's late, and deliberately can't meet everyone's needs." Coupled with the preferential policies you have introduced, people have the idea of taking advantage of small advantages, of course, they can't care so much. ”

"Chairman Xu really has a very accurate grasp of the thoughts of these customers. Sitting opposite Xu Yi was an old man with gray hair and good spirits, who looked to be at least sixty years old. He is none other than Colmar Lundes, the current president of the Wal-Mart Chamber of Commerce. "Judging from various rumors, I always thought that Chairman Xu was more like a magician, focusing on magic research, but now I see it with my own eyes, but I find that President Xu is really an extremely good businessman. ”

"President Lunders, you've won the prize. Xu Yi smiled modestly. "It's just a little trick, it's nothing. However, the Wal-Mart Chamber of Commerce, under the leadership of Chairman Lunders, has developed into one of the largest chambers of commerce in our Lampari Kingdom over the years, and that is really powerful. Kennard spoke of you often in front of me, and had great respect and admiration for you. ”

"With great respect and admiration for me?" President Lunders snorted softly. "This kid was raised by me since I was a child, and I originally saw that he was very smart since he was a child, and he was very interested in business, so I planned to train him to be my successor, so that I could take charge of this Wal-Mart Chamber of Commerce for the Emma family in the future, but I didn't expect that he was finally cultivated like a little bit, and he actually went to your Xinfei Chamber of Commerce to be that ...... General manager, I'm so angry!"

Xu Yi couldn't help but snicker, thinking to himself, did President Rundes blame himself for picking the ripe fruit that he had cultivated so hard?

"Well...... President Lunders, I don't think Kennard will continue to work in our Chamber of Commerce, so it will be very helpful for him to experience a different model in our Chamber of Commerce, and to have more knowledge and exercise. Are you right?"

President Lunders glanced at Xu Yi and nodded slightly, "That's a good thing to say." President Xu, the Xinfei Chamber of Commerce you run has a lot of uniqueness, and it is also a good choice for him to study more by your side. However, President Xu, you know that Kennard can't always work in your Chamber of Commerce, but you still give him so many important jobs, aren't you afraid of problems?"

"There is no suspicion in employing people, and there is no need to suspect people. Xu Yi smiled. "Since I chose Kennard to be the general manager, I trust him to do the job I have given him. As for whether he will leave after all...... Personnel changes are inevitable in every chamber of commerce, and I try my best to prepare measures in advance. ”

President Lunders shook his head slowly and sighed, "It's kind of luck that Kennard kid can meet a leader like you. Okay, let's get down to business. Hank, show the plan to President Hsu. ”

Hank Wilson on the side answered, took out a plan and handed it to Xu Yi.

Xu Yi took it and read it carefully, and found that this plan was mainly written by the Wal-Mart Chamber of Commerce for a preliminary plan to open home magic machinery stores in other major cities in the Lampari Kingdom in the future.

According to this plan, if the sales of this home magic machinery store in Anweimar City are good, the Wal-Mart Chamber of Commerce will implement this plan step by step, and the ultimate goal is to open such a store in every city in the Kingdom.

Of course, if you want to open these malls well, you naturally need the support of the Bonta City Chamber of Commerce that produces magic machinery, led by the Xinfei Chamber of Commerce.

Therefore, in this plan, some requirements for chambers of commerce such as the Xinfei Chamber of Commerce were also proposed.

After Xu Yi looked at it carefully, he pondered for a moment and said to President Lunders, "Judging from today's situation, I am not worried about the sales of this mall. But President Lunders, I think this plan is a little too optimistic. ”

"Oh, where's the optimism?" asked President Lunders rhetorically.

"The reason why this mall is so popular now seems to be because of the discounts on the opening day and the attraction of the home magic machinery itself, but in fact, the most important reason is that the people in Anweimar City have enough spending power. ”

"Spending power?" Lunders nodded after finally chewing on the word for a moment. "Well, that's right. After all, Anvimar City is the capital of our Lampari Kingdom, and the people here are naturally richer than the rest of the kingdom. ”

"So, we can't take the situation here as a reference and apply it to other places. Compared to Anvimar City, people in other places do not have such a strong spending power. Maybe they are also willing to buy these household magic machines, but there are many people who can't even eat enough, and even if they want to buy them, they obviously don't have enough financial resources. Xu Yidao. "Although household magic machines cannot be said to be very expensive, each one requires at least several gold coins, or even dozens of gold coins. The average family may not be able to afford it. ”

President Lundes thought for a while, then frowned slightly and asked, "But President Xu, as far as I know, the various magic machines produced by your Xinfei Chamber of Commerce are sold in an astonishing amount in Bangta City alone, and Bangta City can be regarded as one of the poorer cities in the kingdom. Since these household magic machines can sell so much in Bonta City, they shouldn't be a problem in other cities. ”

"There's a difference. Xu Yidao. "One of the main problems is transportation. The household magic machinery produced by our Xinfei Chamber of Commerce can sell well in Bangta City, because we are locally produced and sold locally, and there is no transportation cost in it, so it is no problem to keep the price lower. However, if it is shipped to other cities to sell, the selling price can no longer be kept low because of the increase in transportation costs. ”

"The cost of transportation ......," President Runders frowned a little deeper. "I've thought about it. But President Xu, as far as I know, the profit margin of your Xinfei Chamber of Commerce's household magic machinery is very high. Can't you lower the price in exchange for higher sales?"

Hearing this question, Xu Yi smiled slightly, thinking that President Lunders had been going around in circles for a long time, and after all, he couldn't help but tell his true purpose. (To be continued......)