Fang Tian had a saying in his previous life, called "Relying on the mountain to eat the mountain, relying on the water to draft the water".

These words, until the time of Fang Tianlai, are still applicable, even more and more applicable, and will continue to be applied. -- These words also reveal an important principle in the economic field, that is, the principle of geographical advantage.

If a person lives on the shore of a lake or sea, he can go to the lake and sea to fish as long as he gets a small fishing boat, and the fish he catches is money when he sells it in the nearby market.

People who live inland have no choice but to stare dryly.

In a vast and sparsely populated area, a family can often get hundreds of acres of land, and planting something on these lands, even if it is potatoes and potatoes that do not need much management, is also a lot of economic resources after the annual harvest.

And people who live in a region with few land and many people do not have this benefit, and the per capita mu is not even one mu.

As for the city dwellers who don't even have an inch of land, not to mention, even if they want to plant a few rows of shallots, they can't find a place.

This is a geographical factor.

And to have a geographical advantage, basically, it is in an invincible position, or in other words, it already has the most fundamental and basic first favorable conditions.

But geography is not the whole story.

In his previous life, Fang Tian had seen a situation where he was in the mountains, surrounded by endless mountain treasures, but they could not be converted into any economic benefits.

Many original or completely green and pollution-free mountain goods, such as all kinds of mountain fruits, ripen after autumn, and the local people just let them be scattered, except for the animals in the mountains, no one goes in to pick them up.

It's not that I don't know that this thing can be sold for money, but the transportation is really inconvenient.

After removing the labor costs, I finally came to these mountain goods outside. But there is no longer any price advantage. -- Even if the mountain goods themselves don't need any money.

For example, Fang Tian has a friend who opened a small Taobao shop, and put some agricultural products grown at home on Taobao to sell, such as fragrant rice, millet, soybeans, black beans, peanuts, yams, sesame, dried mushrooms or something, because the thing is really authentic, so it is still quite famous in some small circles, and many buyers buy this kind of thing, and they recognize him.

But even with the support of these knowledgeable buyers, their business has always been tepid.

The reason is not because of low yields. No matter how low the yield is. As long as the shipment volume is high, there are too many ways to think of it, such as contracting land, expanding the planting area, or receiving goods from surrounding growers.

There is only one fundamental reason. That is, his home is also 100 miles away from the nearest county seat, and in that county seat. Nor do any of them courier. The only logistics is the postal service.

So when you place an order at his house, you will have to wait a week at the latest for it to be shipped. This benevolent brother only drives to the county once a week, and if he goes once a day, he can't afford to pay for the fuel or anything. Let's just say that people are tired and have to be tired to death.

Therefore, old customers often place orders on Friday and Saturday.

Slow shipping. It's one of them.

Things have to be sent by the guò post, and the postage and speed of the post are ......

This is the second one.

For these two reasons, no matter how good and authentic his things are, they will not be able to catch fire.

This involves the second factor in addition to the geographical factor, the circulation factor, or the channel factor.

A good thing, because of circulation problems, can only appear in the market in a few places, or even not go to any decent market at all.

A good thing, because of the channel problem, can only circulate in a few places for a long time, and even maintain a half-dead situation, and many similar things that are 18 streets worse than it may sell well all over the world because of the comprehensive and accessible sales channels, and become a very well-known brand.

So in Fang Tian's previous life, in the era when he came, there was another saying, called "Channels are king".

It means that a commodity, the quality of the commodity itself, is not important, it doesn't matter, as long as it can get by a little, it is important, there is a so-called, it is the sales channel of the commodity, can it let many people know?

In the previous life, such a situation would last for a while, even for a long time. As long as the channels are smooth, countless mediocre and even counterfeit and shoddy goods have a long golden age.

As mentioned above, geographical factors and circulation factors are two extremely important links before the content factor of the commodity.

At the beginning, Fang Tian served as the city lord, and he pushed the boat along the river.

He made such a big move in other people's territory, and now, giving him the position of city lord is actually both a temptation and a co-optation. He can refuse, he can, but after refusing, things are not very easy.

It doesn't necessarily mean that you will be deported, that's the strictest situation.

However, even if he is not expelled, there will definitely be heavy surveillance and all kinds of temptations, and even all kinds of friendly and unfriendly contacts between the various large and small forces affiliated to the empire and the outside world will definitely occur.

All in all, in a word, trouble will come to the door, and it is destined to be more and more.

Fang Tian is definitely a person who is afraid of trouble, and at the beginning, his small body may not be able to withstand much trouble. Therefore, when the appointment of the city lord came, Fang Tian didn't think much about it, so he responded.

After that, no matter what you do here, it is justified, this is one of them.

Second, it's good to enjoy the shade with your back against a big tree. After serving as the lord of this city, not to mention the internal forces of the empire, even if the external forces of the empire had to consider the ideas of the empire when they intended to "attack" him.

With these two factors, why shouldn't Fang Tian?

Yes, Your Excellency Fang Tian, he quickly turned around and became the City Lord of Fang Tian.

And after serving as the city lord, at first, Fang Tian was dedicated to cultivation, but now, when his cultivation has risen to a certain height, he can be suspended, or more precisely, he can "do nothing" and let it go for a period of time, and the responsibility of this city lord can be taken up earnestly, "how to be a good city lord", this topic has actually been floating in Fang Tian's consciousness recently.

The geographical factors of Yanhuang City, the channel factors of Yanhuang City, and the manpower factors of Yanhuang City, Fang Tian was thinking about it, so that the city lord of Yanhuang City, himself, the factor of the leader, Fang Tian did not let go, and he was also thinking about it.

Mosquito coils, this little thing, although Fang Tian came easily, but in fact, this thing is really part of the "Yanhuangcheng Strategy", or rather, the first clarion call.

At the time of the opening of the "Yanhuangcheng Supermarket", the mosquito coils prepared for several trade cities in Yanhuangcheng, especially the imperial capital, were also intensively developed and tested. (To be continued......)