The Celtics showed Li Yang that the final trade plan for Rondo is the Dallas Mavericks, who are more active players in the free market this summer, and they have actively pursued Li Yang before, in addition, they are also trying to poach the Rockets' small forward Chandler Parsons, and after the Celtics began to contact other teams, the Mavericks were also the first team to start contact with the Celtics. Pen, fun, pavilion www. biquge。 info

Previously, Danny Ainge opted for in-depth conversations with the Lakers and Mavericks after combining offers from several teams, with the Lakers willing to trade their 15-year draft pick (top-three picks protected) and Steve Nash as a salary match.

It's just that such an offer didn't impress Danny Ainge, who tried to get the Lakers to give up the protected clause of the first three picks and add a young player, after all, Nash's physical condition in the past two years has been too little to help the Celtics.

However, neither of these requirements can satisfy the Celtics, because there is still an idea in the hearts of Lakers management that Rondo's contract will expire at the end of this season, and they will have great hopes of signing Rondo at that time.

In contrast, the Mavericks' offer is much more sincere, and they are willing to send one or two young players, a veteran and draft picks.

After several negotiations, the two teams finally agreed on a trade, with the Celtics sending Rondo in exchange for Mavericks power forward Brandon Wright, small forward Jay Crowder, point guard Jamil Nelson and a 2015 first-round pick.

Although the two teams' plans still need to be approved by the league before they can be officially completed, the media began to report on the deal very soon after the two sides agreed, and Rondo's subsequent statement also confirmed the outside world.

After the two sides negotiated, Rondo was notified by the Celtics that he would be traded away, although Rondo knew that he would leave sooner or later, but after being notified, he couldn't help but express his dissatisfaction on Twitter, which also attracted some fans to draw their attention back from James leaving the Heat to the Celtics.

At this time, Li Yang, who had returned to San East Anio, did not pay attention to these voices, because there was another big piece of good news from Bill Duffy.

Since Li Yang's popularity in the slam dunk contest skyrocketed, major sneaker brands began to target him, and it is no secret that Adi and Li Yang signed a contract, and now all major brands know that Li Yang's contract with Adi will be re-signed this summer, so in the middle of the season, many brands began to contact Bill Duffy for offers.

Before the start of the playoffs, Nike had made an offer of 80 million for five years to Li Yang, which was "accidentally" revealed to Adi by Bill Duffy, which attracted great attention from Adi, and throughout the playoffs, Adidas was negotiating with Bill Duffy, and they were ready to match Nike's contract.

But with the finals over, Adidas had to reconsider his contract with Li Yang.

Li Yang exceeded all expectations in the playoffs and Finals, winning the Finals MVP to make people believe he could be a leading player, and he was coaxed by multiple teams this summer.

Li Yang left the Spurs to join the Celtics, which Bill Duffy considered a very good decision, not only because Li Yang can finally be the leader of the Celtics, but also because this decision can greatly increase Li Yang's business value.

Leaving the low-key Spurs and being the leader of a team like the Celtics, it is inevitable that Li Yang's data will skyrocket, coupled with the popularity of the dunk king and the MVP of the finals, it is entirely possible that Li Yang's popularity in the new season will be compared with the league's first-class stars, coupled with Li Yang's influence that has gradually spread in China, Li Yang's commercial value will surely skyrocket.

In such a situation, although the five-year contract of 80 million seems quite large, Adidas also realizes that its sincerity seems to need to be more sufficient.

After Li Yang officially joined Celtic, Adidas offered a new offer contract, which was extended to 7 years, and the contract amount was also increased to 120 million.

If compared with many previous contracts, Adi's contract can be said to be full of sincerity, after all, the contract they quoted to Ross that year was 185 million for 13 years, and the annual amount of the contract for Li Yang increased by about 3 million, and the annual endorsement fee reached 17.14 million.

Adidas' contract offer to Rose in 12 happened to be that Rose won the regular season MVP the previous season, and in the league, generally speaking, the commercial value of the Finals MVP cannot be compared with the value of the regular season MVP, and Adidas' offer to Li Yang obviously shows their optimism about Li Yang's career.

Li Yang and Bill Duffy also thought that Adidas's sincerity was good, so they were willing to negotiate with them in depth, but just then, another news broke out.

This summer, there is another player whose shoes expire, that is, the new regular season MVP Kevin Durant, Durant's contract with Nike expires this summer, before that, almost everyone thought that there was no suspense about Durant and Nike's contract renewal, and Durant would likely sign a big endorsement contract, but at this time, news suddenly broke that the sports brand Under Armour offered Durant a 10-year endorsement contract with a total value of $285 million.

Under Armour's big move not only surprised Nike, but also made Bill Duffy, who was negotiating with Adidas, laugh out loud, the market needs to be promoted, and Under Armour's move is obviously a booster.

Indeed, Adidas's offer is indeed not small compared with the previous contract, you must know that Kobe Bryant and James's current endorsement fees do not exceed 20 million, but compared to Under Admir's offer to Durant, such an offer is obviously not so satisfactory.

Of course, Li Yang's commercial value cannot be compared with a player like Durant who has been famous in the league for many years and has won the regular season MVP, but no one will think that he has less money, and with the booster of Under Armour's offer, Li Yang and Bill Duffy feel that they need to negotiate with Adidas again.

120 million in 7 years?