Chapter 46: Pricing Strategies
Zhu Xiaohua paid Lao Qiao the cost of the forty popsicles he sold, and got eight cents for himself.
Lao Qiao tasted the sweetness in the cooperation of the three, and a smile bloomed on his face.
He looked up at the sky, it was still early.
Lao Qiao said: "I'll wholesale another 200 sticks, I'll give it to you at the wholesale price, and we'll sell it together." ”
Zhu Xiaohua nodded: "Go and come back quickly, it's so hot, many people are waiting to buy popsicles." ”
Old Joe rode his bicycle and slipped into the alley.
Jia Liang said with a puzzled face: "Brother Zhu, just now you said that the weather is hot, and the popsicles can't be sold, they all melt." Now it is said that many people are waiting to buy popsicles on a hot day. Isn't that a paradox? So is it because the popsicles can't be sold, or because the popsicles can't be bought? ”
Zhu Xiaohua smiled mysteriously and said, "Old Qiao is too thin-skinned, for him, he can't sell popsicles." But if the three of us work together and work out a price strategy, it's that popsicles can't be bought. ”
Jia Liang didn't seem to understand, and finally concluded: "I understand, for Lao Qiao, it's just that popsicles can't be sold, and for Brother Zhu, you can't buy popsicles." ”
He gave a thumbs up and said, "I'm now convinced, where Brother Zhu is there, there will be miracles, cow!" ”
Half an hour later, Old Joe appeared on his bicycle, with two foam boxes stacked on the back seat of the bicycle, containing more than 200 popsicles.
Old Joe said, "If only we had sold them before it got dark." ”
Two hundred popsicles, the cost price is four yuan, and if all of them are sold, it will be about ten yuan.
Jia Liang looked at the two large boxes of popsicles, his eyes were full of RMB, and said excitedly: "Brother Zhu, if it is sold out this time, our travel expenses back to Los Angeles will be enough." ”
Zhu Xiaohua told that he and Jia Liang came to Lucheng to participate in the competition, and as a result, their wallets were stolen on the train.
Zhu Xiaohua said: "Actually, the reason why we are doing this is all to raise travel expenses. ”
Old Joe was a little sympathetic to their plight, and said, "In this way, you two don't have to buy any more." We sold it in partnership, and when it was sold out, a third of the money here would go to you, and I would only charge a two-cent cost. ”
Zhu Xiaohua calculated that one-third of the popsicles, about sixty or seventy, minus the cost, their travel expenses were more than enough.
This time, the three of them changed venues and moved to the gate of Xiangshan Park.
In the evening, people after work flock to the square to cool off.
The children who returned from school also went to the square to play and play.
Fashionable young people, playing music on tape recorders, ballroom dancing in the gazebo.
Zhu Xiaohua and others guarded the exit of the park and the place where the crowd gathered in the square, and still sold according to the strategy of the afternoon.
Lao Qiao's popsicle is five cents, Jia Liang's is six points, and Zhu Xiaohua's is seven points.
When Lao Qiao's more than 60 sticks are about to be sold out, Zhu Xiaohua will reduce the price, and Lao Qiao will increase the price.
The three rotate in turn.
There are a lot of people in the square, and some people don't pay much attention to the difference in price of two cents, so even if the price increases, they will still buy it. So all three of them sold overall, but the five-cent one sold the fastest.
When Zhu Xiaohua's seventy sticks are almost sold, Jia Liang will be replaced.
At this time, it was already past eight o'clock in the evening, the tourists were leaving one after another, and the children were all going home to sleep.
The number of people buying popsicles began to decrease, and people used to come to buy popsicles every two or three minutes, but now they have become five or six minutes, and sometimes ten minutes at all.
Looking at the forty or fifty popsicles in the box, Lao Qiao was a little anxious: "If you don't sell them out today, I'm afraid they will all turn into water tomorrow." ”
Jia Liang looked at Zhu Xiaohua and said, "Brother Zhu, think of a way." ”
Zhu Xiaohua said: "Then we will reduce the price and promote, and have a clearance sale." ”
The two of them were stunned, and they both looked at him with confused faces.
Zhu Xiaohua gave them instructions, and then the two went to different places to sell at the same time.
Jia Liang stood in the square and shouted: "Salt water popsicles, three for a dime, three for a dime." ”
Old Joe walked to the exit of the park and shouted, "Saltwater popsicles, seven for two cents, seven for two cents." ”
People have calculated that three sticks for a dime, about three cents each, is indeed cheaper than buying alone.
If it's two cents and seven sticks, it's even cheaper.
So many people who were in a hurry to go home bought a few more and brought them back to their families.
As a result, the remaining popsicles were quickly sold out.
When the three of them returned to the bicycle with the empty box, Lao Qiao also said with satisfaction: "It's a pleasure to cooperate with you." When I sold it by myself, it was difficult to sell even 50 popsicles a day, but I didn't expect to sell 300 in one day today. ”
He counted the money, and then gave a part to Zhu Xiaohua and said, "This is what we earned through cooperation." Now you don't have to worry about the cost of the trip back to Los Angeles. ”
Zhu Xiaohua took the money and counted it, two yuan and four, exactly two tickets back to Los Angeles.
Since the popsicles end up being clearance sales, one-third of the popsicles don't have that much profit.
Zhu Xiaohua just wanted to say that he had given too much money, and when he and Jia Liang sold popsicles today, they didn't help him earn so much money.
Old Joe had already ridden away on his bike.
Riding twenty or thirty meters away, Lao Qiao turned around and said, "If you don't go back to Los Angeles tomorrow, I hope we will continue to cooperate." I'll be selling popsicles here again tomorrow. ”
Zhu Xiaohua and Jia Liang were moved.
Now, the two can finally afford a train ticket back to Los Angeles.
Jia Liang said: "Good man. Now, whether we can win the prize tomorrow or not, we can all go back to Los Angeles. Old Joe, I wish you good people good rewards. The thief who was cut by a thousand knives will be sent directly to the police station next time I encounter it. ”
The next day, the results of the contest were announced.
The contestants all rushed to the banquet hall of the China Hotel, and there were more than 80 people present, more than 20 fewer than in the official competition.
Most of these people who didn't come were self-aware and knew that they couldn't win the award, so they simply gave up.
The host took the stage and briefly introduced the competition: "This year's competition is a bit special, we have singers who creatively invented science fiction songs, and conquered everyone with a science fiction song that turned out to be born. This is probably the biggest attraction of this year's competition. ”
Then he straightened up and said: "Now I announce that the first place in this competition is, No. 58 contestant "The First Snow of 2002", the second place is No. 43 contestant "My Chinese Heart", and the third place is No. 82 contestant "Love in Late Autumn". ”
There was an uproar in the audience, and in this competition, the female contestants who sang Teresa Teng's song were almost wiped out.
Someone whispered and discussed: "It's not fair, why don't you choose Teresa Teng's song?" ”
Someone used their imagination: "Have you seen those judges in suits, they hate Teresa Teng so much, most of them because their pursuit of Teresa Teng was rejected and they were hurt emotionally." ”
Someone retorted: "Teresa Teng has never been to the mainland, right?" ”
The person in front of him immediately said: "Most of these judges in suits have gone abroad or been to Southeast Asia. are all mixed in the music industry, and they must have seen Teresa Teng. ”
In this way, everyone was relieved.
sighed that they were folded in the hands of Teresa Teng's suitors.
It's no wonder that these suit judges are too good-looking, and they didn't get into Teresa Teng's eyes.