"What's the problem?" Zhao Mingyang looked at Xu Tiantian and asked.

"Why spend 100 million on a sales office?" Xu Tiantian asked.

The first thing Zhao Mingyang did after coming here was to complete all the manpower and material resources concentrated in the sales office, and the planning plan from the sales office Xu Tiantian saw that it was very high-end and atmospheric, and even a little too luxurious.

This 100 million includes the purchase of some coffee machines, 100-inch giant screens, sofa seats and various family activities and gifts, this cost is exceeded, very exceeded, beyond the original cost of 95%.

The question raised by Xu Tiantian actually represents Wan Heng's question, and it is also the question of Lingshi Palace, Zhao Mingyang's expenses are a little unreasonable, which will make people think that he wants to profit from it.

Zhao Mingyang needs a reasonable explanation, it has been ten days since the construction started, and the construction speed is very fast, but it is too risky to do so.

After all, this project was jointly built by the two families, and Zhao Mingyang had to give a reasonable explanation to the two families.

The question asked by Xu is the key point.

The whole process of the meeting is recorded, which is the routine operation of basic large enterprises, and the whole process of recording is to pursue responsibility, which is nothing more than an accident in the future, and find the recording to see who is more responsible.

Especially for listed companies, joint ventures with multiple shareholders, they care more about this and want to listen to shareholders.

Especially for newcomers to large enterprises, in some meetings, they don't know that the management is recording the whole process with a voice recorder, and the management, layer by layer, throws questions, they all know that there is a recording, and will avoid and throw questions to newcomers, dig holes for newcomers, and let newcomers speak, for example, what do you think about this? What do you think of this man? Newcomers don't understand this, and it's easy to get caught and say what the management wants to do.

The management will come to a sentence after many considerations, adhering to the idea of brainstorming and respecting employees, and finally adopt the opinions of the newcomers, and the newcomers feel that they have been valued by the management, but in fact, they are helping others to take the blame, and if something happens, it is the newcomers and interns who resist.

The question raised by Xu Tiantian was actually for Zhao Mingyang to say and listen to both sides, and both sides are currently questioning the expense. Explain in detail that Zhao Mingyang did not do it, because both sides also have to explain to their respective shareholders.

Zhao Mingyang came over and had the right to make a decision, and the two families did it completely according to his requirements, but he arranged to do it, and Meng Cheng and Wan Heng did it directly, but it was explained in detail that because Song Dongxing's matter was delayed, he had just invested a lot, so he had to give an explanation quickly.

Zhao Mingyang pressed the remote control in his hand, and a picture appeared on the big screen, which was a picture of a lot of sales centers, he pointed to the screen and said: "The earliest domestic real estate developers, after building a house in the early days, were in a sales center, and the sales offices were basically in the self-built façade houses, which were sold after the existing houses, but at that time there were no worries about selling, after all, there were few buildings in the community at that time, and everyone was willing to take the initiative to buy, and some units purchased collectively, and even found a relationship to buy."

Developers are not afraid that they will not be able to sell after construction, so they dare to do existing houses, and some units directly pay a deposit for purchase, for fear of being preempted by other units, and the funds are abundant at the beginning, and the loan is easy to get the first low price of interest and later principal.

Later, it was off-plan, and developers basically rented office buildings or hotel conference halls as sales offices to show buyers the sand table.

But doing so often makes people worry and unsalable, because most people equate this model with the bag company and dare not start easily.

So it needs to be combined, I want to make a batch of façade houses first, in fact, I still take the earliest sales model, and make a sales center in my own house, but I sell off-plan houses.

First do the façade of the house, so that buyers can be sure that we are not the impression of the bag company, the city's community I have turned a few times, and are relatively large communities, the entrance and exit of the gate are a railing and a large iron gate, the rest is gone, just a stone pier gatehouse, very small.

Then we are going to mainly do the exterior wall of the community, reflecting the difference, reflecting the difference, reflecting the difference, only doing the two-story façade room, but the two floors should be ten meters high, and each floor should be nearly five meters high, which looks tall.

The exterior walls are all tiled, marble, the windows are all with bay windows, the interior decoration is all in accordance with the five-star hotel decoration, the community gatehouse is made first, and a ten-meter-wide community entrance and exit gate is made, divided into two sidewalks, two entrances and exits of the car channel, and the atmosphere of the door head is made to reflect the sense of luxury.

I tentatively make 20 façade rooms, a row of façade rooms to make first, and then get a few door numbers, cafes, book bars, etc., so that people mistakenly think that there will be these in the future, and when the community is completed, it will be directly withdrawn for sale or rent.

There is also the gate of the community, make it first, do not let people in, we first make the model room out, inside the community, let the construction team use the bracket to support the height, and then cover it with a green net, giving people that the building that looks very high from the outside is about to be capped.

First collect the purchase money, in the rapid construction, our foundation is finished, now to put it bluntly, the funds are not in place, there is no money, then we have to be small and big, there is no need to advertise the money, do all kinds of publicity.

It is better to follow the media grapevine, and then engage in activities to attract potential home buyers to buy a house.

For example, we provide free afternoon tea, free open-air movies, free beer and drinks to watch the ball game, free children's playground, weekly activities to give prizes, free evening BBQ activities, and we prepare ingredients.

We also have a Wanheng special line, which is the bus of this project, prepare 20 cars, run every day in the city, take it for free, and the terminal will be to the Wanheng sales center.

When the people are gathered, that's what we're going to do in this marketing, and we're launching a campaign to hire managers who can help us sell our homes as long as they're at home or want to work part-time.

Successfully recommend a home buyer, reward 10,000 commissions, we don't need to hire too many salespeople, that is an unnecessary sales model, because you sell to strangers, strangers will reject, but your family recommends to you, you can quickly accept and trust.

Of course, in order to help these managers sell their houses smoothly, we can first recruit a group of people to participate in the lottery auction, record the crowds of buyers, and rush the picture of running away in order to win the listing on our side.

Come to queue up in the middle of the night to buy a house by participating in the lottery to bring out the atmosphere, then we can quickly cash out.

People's hearts are like this, I also have what others have, and what others like to catch up, then I also want to, this is called going with the flow.

We just need to make the sand table and information network bigger, such as a wall of planning maps, what will be here in the future, write clearly, so that buyers can see at a glance.

For example, shopping malls, the city's largest shopping malls, schools, hospitals, national fitness centers, etc., are lacking in the old city, we mention more, such as the shopping malls that are not needed in the old city, we have to be the main hit, because there are too many commercial things in the old city, and there is no here, but we can change the concept and replace it with shopping mall model marketing.

The sand table can also add a football field and so on and the community together, as if there is a football field in the community, but in fact it is a few kilometers away from the national fitness center next door, do not explain clearly, people mistakenly think that there is, some people finally investigated, it is said that the sand table is too small, according to the proportion. It's like leaning together.

The house is hard to find, but the manager has a house in his hand, so that the manager can sell it, and make money and earn favors, he will spare no effort to help us sell the house, and then we don't need to arrange too many people here, there are these people here to help us do 24 hours to promote.

We don't need to invest a lot of money to go to the county town to promote, buy a house as long as you check and inquire, the information that can be found is ours, all the major local stickers are irrigated, we can buy the control of the stickers, and publish information every day.

After all, most of the buyers are young people, they are just in need of housing, they prefer to get information from the Internet, do not go around printing leaflets, which will make people think that our houses are too many to sell, that is the worst and helpless marketing means. ”

When the people present heard Zhao Mingyang's words, to be honest, they were a little helpless in their hearts, thanks to this is the project of Wanheng and Lingshi Palace, the two giants are doing this project, and more than 10 billion projects can be afforded by the two companies.

But this amount should be larger, and this marketing routine has been abused by other real estate developers, and many people are going to fall into the pit.

Hao Ren raised his hand and asked: "Mr. Zhao, I'm ready to buy a house, you have to tell me how to avoid the pit, you can't let me fall into the pit." ”

"Yes, Mr. Zhao, we all have to buy a house, you are such a marketing, even if we do marketing, it is difficult not to be pitted, what kind of house has low risk after buying, and in which area is not a loss." A young man asked.

The people here are basically going to buy a house, but Zhao Mingyang made them scared, this risk is too great, if you pay the down payment, what can the other party do if you don't have the strength of Wan Heng and Lingshi Palace.

Zhao Mingyang glanced at the people present, and suddenly figured out one thing, most of the migrant workers are rushing to buy a house at this stage, because this is irreversible, everyone is discussing the house, but they often ignore the people around them, for example, Zhao Mingyang didn't expect Hao Ren to care about this matter.

Zhao Mingyang rang around and said: "Everyone knows that the houses in Beijing, Shanghai, Guangzhou and Shenzhen are good, because the overall economy is good and there are many guarantees, but the housing prices are high, and they have begun to be limited, followed by second-tier cities, which is the first choice for most people."

There are too many second-tier cities, strictly speaking, the provincial capitals and economically developed areas of each region can become new first-tier cities in the future, but the gap between the new first-tier cities is very large.

If you really go to an Internet celebrity city and buy a high-priced house, it is indeed easy to be pressed in your hands.

In order to sell a house, many areas will indeed build the city's popularity first, after all, real estate income is a very huge local income.

The house is the biggest thing in most people's lives, of course, we should consider it carefully, in fact, it is very simple to distinguish, don't look at the others, look at the comprehensive ability, look at the few universities, colleges and universities are the guarantee of the foreign population and the overall humanistic innovation.

Looking at how many tertiary hospitals there are in the city, how many large enterprises can guarantee employment opportunities, and the taxes and remaining money paid by the local government every year, an analysis will quickly exclude the real strength of some areas.

To buy a house, you can buy it first and then change it, but you must also consider a little bit of the house you buy, the comprehensive life circle, simply put, there are vegetable farms, hospitals, schools, and express hotels around you, and these four things are complete, so you don't have to worry about buying and selling.

Express hotels many people will ignore, if a place has many express hotels, it means that the foreign population is concentrated in this area, coming and going in this area, as for the medical education vegetable field, they are all fixed population, which is guaranteed.

First buy a second-hand house with a property right certificate, with protection, wait for some new communities with a good environment to complete the existing house, see if the property rights can be obtained, and then the house for house to make up the difference is not much.

But off-plan housing also has advantages, that is, cheap, but the risk also has to bear their own, to buy off-plan housing, the first choice is the local city to build their own house, this protection is the largest, followed by a larger developer. ”

After Zhao Mingyang finished speaking, he asked everyone to dismiss the meeting and prepare to start the liquidation operation.

After working here for about a month, Zhao Mingyang left, and it was already early March in the blink of an eye.

With the arrival of spring and the departure of winter, Zhao Mingyang returned to Shencheng with his team.

Everyone needs to rest, this month, they are basically busy with high-intensity work, Xu Tilt went to Pengcheng, and the rest of the people returned to their own cities, Zhao Mingyang, Hao Ren and Brother Xiao also returned to their own residences.

Tired, everyone is tired, operating this kind of thing, mainly to deal with emergencies anytime and anywhere, fortunately, the first phase of the house sales are quite successful, and the plate is up.

Zhao Mingyang also got the affirmation of the Xu family, and Xu Tiantian sent a message to Zhao Mingyang, saying that her grandmother and grandfather asked him to meet in Huadu.

Zhao Mingyang knew that the time to come was coming, and the Xu family might have to change.

Qian Jun also made a phone call to Zhao Mingyang, meaning that Zhao Mingyang had done this beautifully, and asked him if he was considering entering the Lingshi Palace? Give Zhao Mingyang time to think, this time Qian Jun is likely to become the president of Lingshi Palace, within three years, he has the right to decide Lingshi Palace, and the rest have no right to ask, this is why they are all fighting for this position.

He also asked Zhao Mingyang if he would continue to cooperate with him, the Xu family might want Zhao Mingyang to go over, but Qian Jun wanted to continue to get along with Zhao Mingyang as friends and cooperate for a long time.

Zhao Mingyang didn't reply to him, after he packed up everything, he was ready to go to Huadu and meet the people of the Xu family.

The first time I really met the Xu family, it wasn't like before.

In mid-March, Zhao Mingyang landed in Huadu, and the people of the Xu family arranged a business car to pick up Zhao Mingyang.

Flower City, also known as Yangcheng, the city's heritage has been described in four words, fireworks in the world, yes, fireworks, is not only a first-tier city but also fireworks, which is difficult for other first-tier cities to have.

It's nothing more than the human touch here, and the people here pay attention to life without changing, that is, it should not change, for example, people here can also insist on drinking morning tea, and good relatives and friends get together from time to time to drink tea and chat.

It's that the emotional part has never been estranged, Zhao Mingyang didn't expect that the Xu family invited him here.

In front of the east gate of a hilltop villa surrounded by lakes on three sides, the driver opened the door, Zhao Mingyang got out of the car, and a large iron gate was slowly opened, and the "cousin" I saw last time stood in front of the door to greet Zhao Mingyang.

"Hello cousin." Zhao Mingyang said.

"Mr. Zhao doesn't need to call me cousin, I'm not the eldest lady's aunt."

"But you will always be my mother Wu." Xu Tian leaned over in casual clothes and hugged the middle-aged woman and smiled, then took Zhao Mingyang's hand and walked inside.

Zhao Mingyang is the second time to enter this kind of place, the first time is to go to Xu Lang, but Xu Lang feels very different from here.

The garden here is really about the size of a football field, with a five-storey single-family house in the middle, and it is estimated that there should be two or three floors underground.

The main beams on each floor are very high, there are many people in the garden who are trimming trees, an outdoor swimming pool, a basketball court, and a go-kart park.

That building looks similar to the kind of villa construction in Hong Kong dramas, the exterior walls are made of white sky and other marble, but it looks much taller and more elegant than those villas in Hong Kong dramas.

"You said that your family is richer than I imagined, this is really something I can't imagine, how big is the land here?" Zhao Mingyang asked expressionlessly, he was brewing emotions.

"More than 3,500 square meters, it seems to be, I'm not sure, what's wrong, I don't look happy." Xu Tiantian looked at Zhao Mingyang and said.

Zhao Mingyang sighed for a while, this thing is something that you were born with, even if you have money in the later stage, it is difficult to have it, the single-family villa on the top of the mountain is surrounded by lakes on three sides, not that you can get it if you have money, the complexity of this thing is beyond many people's imagination, this is a real identity symbol.

This villa can be here, which proves that the Xu family is still there, and one day this villa is gone, it has been demolished, or the grass has grown on the outer wall, and you can come up from the mountain at will, which means that the Xu family is no longer there.

The absence here is to say that the family power has basically collapsed.

The villa is here for a day, and people outside know that the Xu family is still in full swing.

When Zhao Mingyang came up from the mountain, he actually found that something was wrong, there was an iron net at the bottom of the mountain blocking the way up the mountain, and it was written that there were four words of construction inside, that is, outsiders were not allowed to go up.

There were also two people wearing hard hats and watching there, but Zhao Mingyang and their car came, so they opened an iron door and came in, all the way to the top of the mountain, this hill is not high, but the scenery is good, and the mountains and rivers are beautiful.

Zhao Mingyang and Xu Tiantian walked into the villa, if the big living room, the old lady and the old man sat in the middle, at this time they were wearing a Tang costume, the two sat on the Taishi chair, there were two living rooms in the villa, Chinese and Western, at this time in the Chinese living room.

"Good grandson, we meet again." The old lady beckoned, and Zhao Mingyang walked over expressionlessly.

The old man glanced at Zhao Mingyang and hated this licking dog very much.

"You and I go into the study, and I have something to say to you alone." The old lady said.

Zhao Mingyang helped the old lady and followed her into the study, Zhao Mingyang didn't know what the old lady was going to talk to him about.

But it can be seen that the old lady's complexion is really bad, anyone with a discerning eye can see it, how long has it not been, the spirit can see it, the eyes are almost black, according to the old man, the limit may be approaching.