Chapter 594: Cultural Communication System (14)

"So what you mean is that this book design is very good, very good, a masterpiece, and the only downside is that the printing cost will go up.

That's what it means. ”

Editor-in-chief Zhang is very good at refining the key points, pointing out the core in three or two sentences, and continues to ask about the specific cost:

"How much will it cost?"

"Double it."

"What? Doubled? ”

Originally, Editor-in-Chief Zhang was still thinking that if the cost increased, then increase it, this book looks really good, he was excited to read it, and wanted to buy two copies and put them in the bookcase.

But doubling it down on him feels a bit outrageous.

I can't accept it.

What is the concept of doubling the cost, which is equivalent to multiplying the investment by two, and the original price of 20 books must be sold to 40 in order to maintain the original profit level.

But now everyone's books are selling about 20.

Doubling on his side, will other readers buy it?

Will you buy the book because it looks beautiful?

If you don't buy it, you won't lose money.

Thinking about it like this, his little heart was immediately extinguished by the basin of cold water that doubled the cost, and it was clean, and the whole person instantly calmed down.

"Alright, you can go."

After sending away the employees of the design department, Editor-in-Chief Zhang thought calmly for a while before making a phone call to Ding Yun, first saying that her design was indeed very good, and praised a lot, and then euphemistically said that if it was printed according to this design, the specific cost would be doubled, and their magazine could not afford this kind of risk.

The meaning is actually a polite refusal.

"I know what you mean.

In this case, the contract we signed will be changed, and I can agree that you don't need my design plan, whatever you want, but my publishing contract can't be exclusively licensed to you, because I really like my own design, so I plan to wait until I'm more famous, or have some money in my own hands.

I publish some of my designs myself.

You should be able to see what I mean. ”

Ding Yun mainly didn't want to continue to fight with the magazine company, so let them go, but she didn't want her hard work to go to waste, and she didn't want to give up getting a batch of more refined entities.

That's why I made this request.

Editor-in-Chief Zhang thought about it, and soon discussed this issue carefully with Ding Yun, this time the discussion was not about whether to use Ding Yun's design, but how to sign a non-exclusive publishing contract authorization?

How much more will the royalty be reduced?

After all, exclusive and non-exclusive.

Definitely can't give back a price.

After grinding like this for more than an hour, they completely settled the final contract, that is, Ding Yun's royalty was reduced to 7%, and the contract was changed to an ordinary license.

However, there is a note after the general license.

That is, it cannot be relicensed to anyone else for one year, which is equivalent to an exclusive license for one year.

Everything else hasn't changed.

Everything is according to the rules of the trade.

For example, 50% prepaid royalties or something.

This is the specific situation of the martial arts pentalogy on the side of the martial arts magazine, and the Siwu Innocent Romance Magazine on the other side is at the end of Ding Yun's last semester.

I called her and said she wanted to publish.

Then Ding Yun still did the same operation, telling them that he had already designed an illustration cover and the like, and sent it to them, asking them if they wanted to adopt it.

Because considering that it is pure love.

Therefore, Ding Yun did not choose a minimalist style, but chose a small and fresh style, and the overall tone can be described as a spring breeze, completely getting rid of the flowery design mode commonly chosen by romance at present.

The courage of the people's Si Wuxian Magazine is much more bold than that of the Martial Arts Magazine, although all the 300,000 copies to be printed this time were made into Ding Yun's design, but it was still printed with Ding Yun's design, 30,000 copies were printed, the author set it himself, and the special collector's edition.

The price is doubling and turning.

But I added some large posters or something.

After Ding Yun finished the Siwu Evil Romance Magazine, she continued to control her score with peace of mind and got an upper average score, and went back for the winter vacation.

At the same time, both magazines rushed to complete a full range of goods a week before the New Year holiday.

And officially went on sale.

……

Inside the Wenhui Bookstore.

Because every Chinese New Year, there will be a lot of new books on the market, plus the holidays, many students who love to learn also have time to come over to look at books without plastic packaging.

So there were still a lot of people in the bookstore at this time.

However, most of them just look at it and don't buy it.

Only a small number of people stand in front of a bunch of newly published books that have plastic seals and can only look at the introduction, but cannot see the content at all, and are hesitant which one to buy.

However, many of them have clear goals.

I'm here to buy a book from so-and-so.

Su Zi and Liu Xiaoyun pinched their fingers to calculate the release time of "Him in the Heart", and specially came to wait half an hour in advance, and as soon as the bookstore opened, they rushed in, and one of them took a limited collector's edition and held it tightly.

I'm afraid that I won't be able to rob others.

"Wow, it's really beautiful, I thought this limited edition was super beautiful when I read the advertisements in the magazine, but I didn't expect it to look better than the photos."

"Me too, when I watch the advertisement, I am super excited, although the price is a little more expensive, but it is worth it, and the texture is different to the touch, the same book is much heavier than the paperback version on the side, and it is also a lot thicker.

I heard that there is also a limited number of authors in it.。

Let's go to the checkout now. ”

"Hey, let's not buy a paperback version anymore, I still want to read this book from beginning to end, but this limited edition is so good, I feel like I can't even afford to open it.

The paperback version is not distressed no matter how you turn it! ”

"yes, then let's buy a copy together, don't spend more money, just buy a copy and read it together."

While speaking, Liu Xiaoyun quickly took a paperback version and went to check out together, and when the account was settled, the two of them went home excitedly with the newly bought books.

When I got home, I washed my hands and wiped them clean, and then I carefully used a toothpick to pick open the plastic packaging on the outside of the book, and turned it page by page.

Mainly look at the illustrations inside and the last extra.。

But where to put the book after reading it.

But it made them tangled up again.

"This book is so good, I don't think any other book in my bookcase deserves to be put with this book.

If only there were more almost good-looking books, or the whole bookcase was full of almost good-looking books, Xiaoyun, I feel like I'm picky about changing! ”

"Hey, who isn't.

I hope that in the future, Si Wuxian Magazine will be able to produce more similar hardcover editions, and when I have enough of a small bookcase, it should look much more pleasing to the eye by then. ”

"I feel that it is possible, alas, we have to save money now, this year's New Year's money can't be spent indiscriminately, keep it and buy the hardcover version that may come out, and I'm happy when I think about it."

"Yes!"

"By the way, Ah Zi, what are you going to do with the poster sent in the book, do you just collect it or stick it up, do you still have the kind of magnet poster you bought last time, I don't want to destroy the poster with tape.

So I want to use a magnet to stick it. ”

"And, you wait, I'll find you.

I'm also going to use that method to stick it, not only does it not hurt the poster, but it is also easy to move it to other places if I want to. ”

……