Chapter 151: Lin Jing's Thoughts (One More Requests for Subscription)

The couple got a total of 142.5 million funds, plus the remaining funds of Chenya Investment, nearly 200 million R in Chenya's investment account.

On Jingyan's side, Chen Chen had people do strict market research, and Wan Yuru led the company's evaluation team to study it carefully, valuing Jingyan Beauty at about 780 million, believing that this money is enough to win a large share.

In fact, when he saw that Chen Chen took out all the company's dividends in advance for this investment, Wan Yuru also persuaded him and asked him to think about it seriously.

Although Wan Yuru herself is optimistic about the development of this company, investment is risky after all, especially since there are many examples of failure in the beauty industry before.

However, she was rejected by Chen Chen, and Chen Chen also told her about the follow-up plan, similar to the special live broadcast of Jingyan Beauty and other activities, which can be regarded as stabilizing Wan Yuru.

Chen Chen explained to Jiang Ya and Wu Dong, asking them to pay attention to the development of the company in the past few days, call him if they have something, and then directly took Wan Yuru and two assistants to Jinling by high-speed rail.

Jinling is not very far from the magic capital, if you take the high-speed rail fast, it will only take more than an hour, and it will not take long to take a plane, so it is more convenient to do the high-speed rail directly.

The base camp of Jingyan Beauty is in Jinling, which is also well-known in the local area, especially after the live broadcast to bring goods, with this shareholder wind, the reputation spreads well.

After getting off the high-speed rail, it was already more than four o'clock in the afternoon, and the group didn't wander around, and went directly to the hotel near Jingyan Beauty, which was ordered by the staff of Chenya Takeaway.

Chenya takeaway is now developing very fast, and now it has gradually established offices in some major cities, and there are also people here to pick them up, and after sending them to the hotel, Chen Chen let them leave.

When eating at the hotel, several people chatted about the negotiation tomorrow, and finally Chen Chen decided that Wan Yuru would be mainly responsible for the negotiation, and the other two would cooperate, and Chen Chen would be responsible for making the final decision.

Time was fleeting, and soon it came to half past nine in the morning on the 7th, and Chen Chen took Wan Yuru and others to Jingyan Beauty.

Jingyan Beauty should have been prepared for a long time, as soon as Chen Chen and the others arrived at their company, a woman about thirty years old walked over and asked respectfully:

"Hello, may I ask all of you from Chenya Investment?"

Chen Chen nodded, and then the woman said with a smile:

"You are Mr. Chen, I am the director of the sales department of Jingyan Beauty, Liang Yue, please come with me, our chairman is waiting for you in the reception room."

Then Liang Yue immediately took them to the reception room of Jingyan Beauty.

Walking into the reception room, Chen Chen saw a man and a woman in the room, there is no doubt that the woman is Lin Jing, the chairman of Jingyan Beauty, a beautiful young woman in her early forties, dressed exquisitely and with a strong aura.

In fact, Jingyan Beauty has been established for more than ten years, and the founder is Lin Jing, who was originally a senior executive of a famous foreign brand in the Greater China Division, but later resigned and worked alone.

In the early stage, relying on Lin Jing's own connections, the development was not bad, but because the company did not have a product with sufficient market competitiveness, it has not been able to break through the bottleneck.

Finally, a few years ago, Lin Jing let people acquire a research and development team of chemical products, and Lin Jing recruited technical personnel from foreign companies to develop the company's unique products, and began to develop steadily step by step.

Originally, there was nothing left, but with the increasing number of domestic cosmetics and the increasing market size of the beauty industry, many companies have poured in.

In order not to lose customers, Jingyan Beauty also had to follow the changes in the market, and finally stabilized its position in the early stage of live broadcasting.

Then took advantage of the east wind of Chenya culture, a big limelight, but also accumulated a part of the funds, it happened that the company's R & D department some time ago there were new products out, and they planned to carry out an expansion.

Originally, this kind of expansion is very normal in various industries, and if it develops to a certain scale, it will definitely touch the interests of other enterprises if it goes further.

But I didn't expect that there was a company that directly engaged in malicious competition like taking the wrong medicine, such as price wars and other pediatrics, which seriously affected the plan of Jingyan Beauty, and even had a certain impact on the company's previous market.

After Lin Jing organized a meeting of the company's senior management to discuss, the final decision was to directly pull external funds into the market, directly break through the ten thousand methods with force, and use money to smash a bloody way.

In fact, the competitiveness of Jingyan Beauty's products in the beauty industry is very good, there are enough funds, and in addition to the new sales method of live streaming that is popular today, there is no shortage of sales, and they have this confidence.

It is worth mentioning that in this life, because of Chen Chen's active influence, the threshold for live broadcast anchors is quite high, and the quality is very good.

In addition to the active contact of Chenya Culture, there are still many big brands that have accepted this model and joined in, so the level of live broadcast is still quite high, and Jingyan Beauty will not worry that this will pull the grade of their own products.

But what makes them feel embarrassed is that it is difficult to get external funds, and the class in which Jingyan Beauty is located is very embarrassing, and they can't look down on small-scale investment institutions, and large-scale investment institutions can't look down on them.

Medium-sized, and need to take out all their recent funds to support them, but the recent competitive pressure in the beauty industry is very high, Lin Jing has contacted several medium-sized institutions, but they have basically been rejected, and those who have not refused are also said to consider it, which means that there is no play.

So when Chen Ya Investment came to the door, Lin Jing was very happy, although Chen Ya Investment's qualifications are very shallow, but the current momentum of Chen Ya takeaway can be seen by everyone, and the profitability of Chen Ya culture can also be seen.

The bosses of these companies are Chen Chen, and some of the problems encountered in the recent development of Chenya Takeaway have been solved by Wang Lin, so there is gossip that the relationship between Chen Chen and Wang Lin is not ordinary.

Even she knew the news, and it was impossible for Wang Lin not to know, but since he didn't come out to refute the rumors, it was enough to prove that Chen Chen's relationship with him was not bad.

Since Wansheng doesn't look down on them, he simply saves the country directly, and after accepting the funds invested by Chenya, it can be regarded as relying on Wansheng, what difficulties do he really encounter, find Chen Chen, Chen Chen can't solve it by himself, and he will find a way to contact Wansheng.

Therefore, Lin Jing attaches great importance to today's Chen Ya investment and his party, if it were not for the company's senior management to block her, she would have wanted to greet Chen Chen and his party in person.

Lin Jing believes that as long as the price of Chen Ya's investment is right, it is still very possible for the two sides to reach cooperation today.

After Lin Jing saw Chen Chen and the others, she stood up with a smile and welcomed:

"Mr. Chen, welcome a few people to Jingyan Beauty."

Chen Chen also responded with a smile:

"Mr. Lin, you're polite."

Then several people introduced themselves to each other, shook hands, and knew each other.

The man over there is the director of their R&D department, and he is the team leader who Lin Jing poached, named Yao Jia.

Then a few people exchanged a few polite words, and went directly to a large conference room for this negotiation.