216. Management
The development of new cities is difficult to say, Haicheng takeaway market, Superman started from colleges and universities, and it took hundreds of people more than three months to take it down.
It's simple to say, a city manager can find five or six salesmen, talk to more than 20 businesses in a district in two days, enter the system, and then design the activities and distribute leaflets, which is to open a local station.
For Bai Jingfei and them, Guan Huang gave them 50 employees for the reason of exercising and expanding the team, bringing a team of 10 people, and recruiting 40 people locally.
Ye Qingyun and the others went to Chongqing, Nanjing, Changchun, and Xiamen respectively.
The reason why it is placed outside the province is naturally to seize the highland, at this time, except for a few cities, the whole country is uncultivated virgin land, and it is just right to stake land.
"Old Ma, have you decided?"
Guan Huang poured a glass of water and handed it to him, and asked.
Ma Jun looked resolute: "Well, I thought about it." ”
"Then I won't advise you either."
"Don't worry, Haicheng can be won, Shenzhen is no problem."
With the new recruits gradually gradually, Ma Jun is also ready to embark on a new journey - Shenzhen.
Among the four super first-tier cities in Beijing, Shanghai, Guangzhou, and Shenzhen, the only place where the company has not been "hungry", Lao Ma is ready to go into battle in person and take him down.
Guan Huang: "Well, I naturally have confidence in you, but it's just that it's hard work......"
Ma Jun shook his head and smiled heartily: "My family knows my own affairs, if I have something that I can handle, it is this, let me sit in the office, I can't sit down." ”
Guan Huang smiled: "The company was founded by us, not only in the past, but also in the present and in the future. ”
Ma Jun nodded.
With the infinite extension of Guan Huang's vision, pattern and courage, the company has changed from a dual leadership system to a unified leadership system.
Unless he is willing to be a shareholder with a raised hand, he must show his worth.
However, limited by experience, his ability is not only far worse than Guan Huang, but even the newcomer CFO Huang Zhaoyou is not comparable.
In this case, Ma Jun naturally has to give up his lucrative office work and continue to insist on pushing offline, making great contributions to the rise of Superman.
As the saying goes, the prime minister must start from the state and county, and the fierce general must start from the army.
From bottom to top, it may not be a road.
Guan Huang can naturally guess that the other party is not willing to be marginalized, but this is also a good thing for him.
On the one hand, Ma Jun, as the founder of the company, has a lot of prestige among front-line employees.
On the other hand, in the area of offline sales, Ma Jun is very capable, not to mention ranking first in the company, at least there is no problem in the top five.
In this case, it is a bit of a tyranny to let the other party sit in the office.
There is a tacit understanding between the two sides, so naturally there is no need to say much, Guan Huang changed the topic, "Yesterday, Ye Qingyun called me and said that to send plastic bags printed with superhuman takeaway information, the cost of manpower and materials adds up, and the average cost of each user is 5 yuan, I think this can be promoted." ”
Ma Jun said with a smile: "Qingyun Ghost has always had a lot of ideas. ”
Guan Huang agreed: "Who said no, we printed all the takeaway businesses on the brochure before, printing tens of thousands of copies, it takes tens of thousands of yuan, Qingyun felt that the money was not worth it, so he simply pulled advertising sponsorship and sold the front and back covers of the brochure as advertising positions." ”
Ma Jun: "Will anyone buy this?" ”
Guan Huang: "At first, no one cared about it, but then I thought of the car 4S shop, which has both money and this need, and this brochure is mainly sent to white-collar workers, who are their customers or potential customers, so he impressed the 4S store with this set of rhetoric and collected the money for printing the brochure. ”
Ma Jun praised: "It seems that this move is the right move, one person is in charge of a city, which can greatly mobilize everyone's subjective initiative, Jing Fei, Qingyun, Shaohua, Zhang Xin, they all have strange moves, which makes people overwhelmed." ”
Guan Huang nodded: "The campus ambassador system developed by Shaohua before, I think it can be promoted across the country and made into SOP (Standard Operating Procedure)." ”
Zhang Shaohua found that as long as he grasped a little, he used more than a dozen businesses to build the campus, distribute more flyers to students, and do more promotions. As a result, there were three levels of campus leaders, campus ambassadors, and building managers, with each dormitory building having a building director in charge, and gradually evolved into someone on each floor being responsible for the results of Superman's takeaway.
Ma Jun "um" for a moment.
There is also a lot of pressure in his heart, these people were all his subordinates before, but they grew up one by one and began to emerge, as their boss, how could Ma Jun allow himself to fall behind.
Guan Huang said with a smile, "It's still a good saying, white cats and black cats, if you catch a mouse, you are a good cat, no matter what method these people use, as long as you knock down the city for me, you will not hesitate to reward." ”
Ma Jun looked at Guan Huang, who was a little domineering, and thought that maybe it was this kind of character that could lead Superman to stride forward.
Guan Huang continued: "It's easy to expand, but it's hard to be refined. If you are attacking the city and plundering the land outside, I will do a good job of logistics management, and then I will see if I can poach some people from the consulting company. ”
Ma Jun didn't understand what the other party meant at all.
Consulting firms poaching people?
Once again, I felt that my IQ was suppressed.
"If you can't poach people, you should also buy a few consulting reports and analyze business problems through various business data."
"Huh?"
Guan Huang suddenly realized that this was a bit out of line for Ma Jun, and explained: "Well, while we are expanding rapidly, we insist on cost control and refined operation, for example, more than 300 cities, how many people should be placed in each city, there must be a set of models to analyze." ”
Ma Jun echoed: "That's the case, sometimes it feels like ten people are enough, and a hundred people are not much." ”
Guan Huang: "Who said no, ten people from the "hungry" company can comb Shanghai a month, and we can too. ”
The scale of fifty people in each city is naturally a bit excessive, especially under the premise of no competitors, many people don't know why Guan Huang doesn't consider the cost at all.
Ma Jun: "Well, can the consulting company give an accurate analysis report?" ”
Guan Huang: "This was originally the work we had to do, but the company's existing business data could not support it, so we could only find it through them, which may not be so fine, just an approximation, but in this industry and at this stage, it is much finer than others." ”
Ma Jun nodded, this is also true.
The food delivery industry is just emerging, and who knows how many people should be placed in a city?
The consulting company only gives an approximate figure based on the data of group buying and e-commerce, not to mention accurate, and may even be wrong.
However, it is always a guide.
Something is stronger than nothing.
A quick, flawed decision is also much better than a late, perfect decision.