57. Eloquence
Guan Huang heard the prompt in the headset, and asked with a smile: "Didn't Mr. Hu invest in a group buying company, why do you think it's not okay to burn money?" ”
When everyone heard this, they immediately burst out laughing.
Mr. Hu immediately quibbled: "It's because I have invested that I know that it can't work, because burning money is a business model beyond logic, and setting up a company is to make money, how can I spend money on subsidies." Just like group buying, consumers come to group buying because group buying is cheap, once the group buying website lowers the discount or the merchant returns to the normal price after completing the promotion, will the user still come? If not, is it valuable for the users you have accumulated by burning money now? ”
When Xia Qixi heard this, his heart sank, the other party came prepared.
These are the most criticized things about the money-burning subsidy.
Burn money to earn eyeballs.
The risk of earning users first and then considering the business model is very high, and once there are no new buyers to join, the cash flow will quickly dry up, and the company will fall into a catastrophe.
Guan Huang was about to speak.
Mr. Hu didn't give a chance at all, and kept talking, "Lenovo, Huawei, Haier, these companies took 20 years to develop into China's top enterprises, and later Sina, Baidu Ahri, etc., took 10 years to develop into China's top private enterprises with international influence."
Nowadays, many companies fantasize about going public in 3 years after being founded, and the combination of capital and industry has greatly accelerated the growth of enterprises, but the growth of enterprises has its own logic, is it possible to speed up without limits? Can you burn great companies by burning money? ”
Guan Huang agreed, "What you said makes sense. ”
Mr. Hu looked proud.
In his opinion, this is a manifestation of Guan Huang's weak heart,
The next thing is nothing more than to give an example, because there are many star companies in the world that burn money to burn, what Facebook, Groupon, Uber......
And he came prepared this time, and he was sure to be caught off guard.
"Group buying, takeaway, taxi...... These may be an innovative "small idea", fortunate to be selected by capital as a carrier, a huge capital injection, fattening the company, followed by more capital injection, the first injected capital part of the cash, and then the injected capital hopes that the company can be listed as soon as possible......"
Although Mr. Hu had a bad attitude, his words were good, and many people nodded frequently.
Someone on the Internet asked,
"What do unicorns eat ??, such beautiful creatures?"
"Leek!"
Isn't starting a business like cutting leeks!
At this moment, Mr. Hu was full of spirits, he stepped forward at a critical juncture and critical moment, and made the tens of billions of bosses speechless, piercing the other party's myth of wealth creation.
This sense of accomplishment is far greater than asking for a few women and betting on a handful of cards.
Unforgiving, the mouth does not stop:
"A company is a good company and a story is a good story, but what happens if you are over-expected results? Perhaps when the new round of capital bubble bursts, it is too exaggerated to increase the PE by dozens or hundreds of times. ”
Guan Huang was the first to applaud, "That's good." ”
Mr. Hu looked confused.
What does that mean?
Surrendered?
So unbeaten?
What about the 300 rounds of the big battle that Lao Tzu wants?
Groove ......
Guan Huang glanced around, not the slightest panic, under the same gaze, everyone avoided one after another,
Silence increases the audience's concentration and respect for the speaker.
Then he spoke:
"Mr. Hu's view just now, there is a unique place, worthy of our deep thought, to evaluate whether a company is excellent, we should pay more attention to the value of the company itself, the present and the future are as important, a company that cannot make a profit, is not promising."
This is reasonable, and investors have nodded their heads.
Guan Huang: "It's easy to make a money-making project, it's hard to run a money-making company, it's even more difficult to run a company that can make money on scale and grow sustainably. ”
Mr. Hu opened his mouth, not knowing what to say.
Guan Huang continued: "Every entrepreneur is saying that profit is not a problem, but now we are not profitable, we must first stake the land, in order to stake the land as soon as possible, now we have to give up profits and make the scale bigger." ”
After speaking, he looked at Mr. Hu.
Mr. Hu blurted out, "This is a wishful thinking, and it is impossible." ”
Guan Huang nodded: "At least half of the business models that claim that they can't make money now but can make money in the future are not valid." ”
Mr. Hu did not interrupt.
The other party doesn't follow the routine, and he doesn't want to mess around.
Guan Huang: "But you can't deny that there is such a business model, there is such a company, why is there a saying that the wool is out of the pig, let the dog pay, because the user is the greatest value, here, the traffic can be realized, can become the company's core assets." ”
Mr. Hu opened his mouth to refute, but Guan Huang didn't even look at him,
"In my opinion, the goose factory and Ahri represent the two business models of the Internet, free and paid, the goose factory achieves the game empire with the help of social software, Ahri has achieved the e-commerce hegemony by relying on the early free stage, and our superman straddles the two major models, it is very simple to make a profit, as long as we stop moving forward, we can make a profit now, however, simple profit is not what we are pursuing."
Mr. Hu interrupted again: "Mr. Guan, you can't say anything." ”
Guan Huang looked at him, smiled slightly, and showed confidence,
"It seems that Mr. Hu doesn't know much about us, as long as he has read the financial report of Superman, he knows that the company has been profitable in business since its establishment."
Mr. Hu made a big face.
Guan Huang: "We have proved that this is a business model that can make money, if there is time, you can develop slowly, step by step to open up the market, but in the current environment, if you do not rely on the power of external capital, only rely on your own accumulation and rolling development, it is like holding millet plus rifles and aircraft cannons, the odds of winning are very low." ”
Xia Qixi breathed a sigh of relief.
Guan Huang coped with it freely, without the arrogance of Lao Tzu who was the best in the world, nor the anger of being interrupted by the collision, and he was full of confidence.
Sharp!
Guan Huang: "Just now Mr. Hu mentioned that the American groupon company, in the establishment of 7 months after the realization of profits, less than a year and a half of the valuation of up to 1.35 billion US dollars, which is not only the pursuit of capital, but also its own uniqueness, in a word, "give up the future to make money to me, and then I can promise you to give up making money to earn the future", specific to our company, the general idea is like this. ”
Xia Qixi was the first to applaud.
The audience applauded thunderously.
Whether convinced or not, this moment was touched by his personal charm.
It's a guy who does things.
Guan Huang: "The reason why we raise funds, is not to burn money subsidies, this is the last resort, modern society, the market competition between enterprises has been extended from the competition of products, manufacturing, marketing and so on to the field of capital, some of their own competitiveness is not the best enterprises, after obtaining a strong capital injection, quickly defeat the original leader of the example of the example is not uncommon......
No. V "Criminal Law Through Train", there are good things.