189, the big scattering of coins
When it comes to attracting new users, nothing is more effective than a simple and crude "coin scattering".
(Shortly after entering the New Year, Wang Gongzi's Entertainment Industry Commission for Discipline Inspection Sicong's Weibo "I scatter coins, I am willing" made coins the first hot word in 2015)
Compared with the customer acquisition cost of dozens or hundreds, the average customer acquisition cost of live answering questions is only 1-2 yuan.
Even if the traffic on the Internet hasn't dried up, it's a very cost-effective business.
A live broadcast can bring the attention of millions of people together.
As a national puzzle super IP, "Million Winners" has attracted a large number of users to participate since its inception with high bonuses and interesting topic settings.
On February 11, according to Xia Qixi's proposal, "Million Winners" launched the "Bloody Battle to the End" mode, breaking the 12-question limit.
All participants fought all the way until the only winner was decided, and the champion won a cash prize of 1.03 million.
As soon as the news came out, the whole network vibrate.
In the context of all those who follow the trend in pursuit of "big coins to benefit the world", Superman bucks the trend, breaks the evenly distributed big pot of rice, and begins to create superheroes.
In order to determine the ultimate god of war, "Million Winners" has prepared nearly 1,000 questions, which are both knowledgeable and interesting.
It covers astronomy and geography, humanities and history, sports science and technology, entertainment, film and television, and hot events.
A total of 2.2 million netizens participated in answering the question that day, and the eighth question "What is the closest animal to a human fingerprint?" "500,000 people will be eliminated directly in one question, and the contestants will be locked in less than 300,000.
Later, after many rounds of PK, he finally asked question 29 "Which of the following historical figures was nicknamed the tragic king by later generations?" In China, Superman VIP user "Xiaoxue" won the question and became the "God of War" that night.
Exclusive 1.03 million cash prizes, creating a record for the highest prize money for a single person in the history of live answering.
Then the host Xiao Ma Ge and the netizen connected the microphone on the spot, unveiling the mystery of the winner of the highest prize in the history of live answering.
It turned out that "Xiaoxue" was named "Huanhuan", a fourth-year student from the School of Journalism and Communication of Peking University, and it was with his girlfriend that night that he answered the question and finally won.
On February 12, "Million Winner" held a "I am a Million Winner" press conference in Beijing, and Xia Qixi, co-founder & vice president of Superman, and 1.03 million winners Huanhuan attended the event.
At the event, Xia Qixi awarded the host Xiao Ma Ge the title of "Coin Scatterer" and the winner Huanhuan "God of War".
Huanhuan shared his experience and mood of how to win, "like a dream", and admitted that the question he didn't know was also "relying on Meng".
When asked how to spend this huge bonus, she said: "Half of it is given to my parents, 30,000 yuan to my girlfriends, and the remaining one-tenth is used for public welfare." ”
Xia Qixi, co-founder & vice president of Superman, the first beautiful executive in the venture capital circle, said:
With the development of Internet technology, "Million Winners" has broken the restrictions on the number of people and time and space of previous TV quizzes, and the user participation threshold is lower, and the sense of participation and experience is stronger.
"The model of "Million Winners" has stimulated the enthusiasm of netizens to participate and learn, increased knowledge while entertaining, and promoted and spread positive social energy. In the future, Superman will invest more resources and a professional team to continue to build the super IP of "Million Winners", innovate gameplay and interactive mode, and lead the upsurge of live broadcast answering for the whole people. ”
As the woman behind the king, Xia Qixi gained huge attention as soon as she appeared.
She is known as a woman with both beauty and wisdom.
That night, Xia Qixi appeared in a black dress.
The design of the high slit exposes the beautiful legs, and the slender waistline is full of grips, like a crescent moon.
Everything is just right, thin but not material, graceful.
The face is delicate and capable, the smooth and full jawline looks very comfortable, the face is firm and there is no excess fat, and the temperament is up.
Someone specially set up a Baidu post bar for her, uploading hundreds of screenshots and beautiful photos.
On the famous straight male forum "Tiger Pounce", Xia Qixi beat Gao Yuanyuan to become the first beauty of Tiger Pounce.
Weibo followers exceeded 500,000.
……
Someone posted on the "Forced" forum, "Xia Qixi is spicy, why haven't you heard the news report before?" The title of the first beauty in the venture capital circle is well deserved. ”
Netizen "Fox" received the most likes for her answer, "She can become famous, not because of how high her quality is, but because the platform is there, and there are many beauties in the venture capital circle, and others don't have this opportunity." ”
There are also netizens "Big Apple" who unveiled the bloody truth, "There is obviously a driving force behind this incident, Xia Qixi was called "the first beauty in the venture capital circle" as soon as she appeared, where is the authority? Also, don't be obscene with Guang ** silk, it is said that Xia Qixi was Guan Huang's forbidden belly, and behind every goddess there is a man who until he vomits. ”
The Big Apple was undoubtedly scolded for being a bloody squirt,
"Spread rumors with one mouth, refute rumors and break your legs", which is quite mild.
"Rumors are cool for a while, and the whole family crematorium" is more vicious.
Also, "Poor landlord, what kind of blow has he suffered in reality, he can only be incompetent and furious on the Internet." ”
……
"Big Apple" was unwilling to be humiliated, and continued to break the news: "The relationship between Guan Huang and Xia Qixi is known to any Haicheng person, and I still need to be swaggering?" ”
"Haicheng sitting" replied: "I'm from Haicheng, why don't I know." ”
Big Apple: "I can only say that your level is not enough, I'm talking about the high society of Haicheng." ”
"Haicheng Sitting Household": "My family has a building to collect rent, I don't know where this level is?" ”
Big Apple didn't even bother to reply, and continued to post, "In order to occupy Xia Qixi, Guan Huang made the eldest son of the Wang family spirit**." ”
The people who eat melons watch it with relish.
Someone asked, "It's really fake, I feel that Guan Huang people are very good." ”
Big Apple sneered: "What you see is just what he wants you to see, think about it with a pig brain, can a person who can do such a big business, will it be a simple person?" Guan Huang has a lot of black material. ”
"What else?"
"The surname Guan likes wives, Haicheng has been ruined by him no less than twenty, and he has been jealous and jealous for women many times, and he has fought hard, once at Yang Xiaomi's banquet, because of women, he even slapped the money a few times."
Some people suspected, "The more the landlord talks, the more outrageous it becomes, my cousin works superhumanly again, saying that Guan Huang works more than 18 hours a day, how can he have time to mess with flowers?" ”
Big Apple was furious when he heard this.
Before he could refute, the building was already crooked.
"Have Guan Huang and Yang Xiaomi ever slept with each other?"
"Guan Huang has been with the Teddy sisters all day long, and how many people have he slept with?"
"I think Xiong Xiaojin is the best-looking."
……