As soon as the interview of "China Business Daily" came out, public opinion was in an uproar.

In order to cause the maximum communication effect, the "Business Daily" made a headline party,

"Plagiarism is not shameful, the product is the most important - interview with Xiao Wenwen, the person in charge of Douyin."

attracted countless people who eat melons, wanting to see how shameless people can go.

Blatantly declaring that plagiarism is shameful and violates the moral common divisor of human beings.

I didn't expect it to be a plot reversal.

Superman is not only not a perpetrator of evil, but a victim.

can only scold one sentence.

At this time, the backlash of public opinion made the little coffee show unbearable.

Countless netizens turned their guns and scolded Xiao Jiaxiu over and over again.

"I've never seen such a shameless one."

"The wicked sue first."

"Eyes open."

"Shameless"

……

Xiao Jiaxiu didn't expect that the momentum would be so big.

Originally, I just wanted to touch a porcelain and brush up on a sense of presence.

Because of the size, although the small coffee show app took the lead, it did not make a splash.

was beaten by Douyin and was dying.

Only dead horses can be used as live horse doctors.

Take the initiative to touch each other.

Y debuted in North America, and Xiaojiaxiu naturally understood, and it can even be said that he referred to a lot of ideas from the other party.

It's just that when you are dying of hunger, morality is put aside, and drinking water is also necessary to quench your thirst.

I didn't expect the Douyin team to be so ruthless, and they would rather be scolded than make a big deal out of it.

If Xiaojiaxiu finishes sending a letter of complaint, Douyin will immediately refute the rumors, which can maintain a certain degree of popularity without excessive hype.

In the end, the truth was revealed, Xiao Jiaxiu apologized, and the two sides shook hands and made peace.

Although it may be scolded by some people, it is not a big deal compared to the traffic you get.

It's a pity that the mechanism is too clever.

Douyin is not an NPC, how can it be possible to follow the preset path.

The matter has been so far, and it can't be ended.

No one is immune to online violence.

Countless netizens who have been fooled emotionally are the first to not let go of this initiator.

A lot of foul language came in.

The little coffee Xiuguanwei, who was almost scolded for being paralyzed, made a belated apology statement:

"Recently, because our employees have made some inappropriate remarks about Superman Company on their own initiative, which has caused trouble to everyone, I apologize and have fired the employees involved, job number 0263.

"The lip-syncing funny short video project is a product of our company two years ago, and it has not plagiarized anyone's creativity, nor has it revealed any information to the outside world.

"Superman is an excellent company, Mr. Guan has always been an entrepreneurial idol that we respect, and being able to think of each other together is both an encouragement and a spur for us, and I hope to provide you with more wonderful services in the future."

……

As soon as the statement was issued, it was just to raise the soup to stop the boiling.

It didn't make much difference.

Netizens didn't buy it, and many people ridiculed,

"Bring more wonderful plagiarism to everyone."

"I think it's a more exciting touch."

"It's shameless to see what it is."

"Admire, I haven't succeeded until today, it's because I'm too thin-skinned,"

……

The little coffee show pretended to be a turtle with a shrunken head.

Guan Huang didn't respond again, lest the other party climb along the pole and become addicted to porcelain.

He really didn't care much about that.

Creativity is not important, the product is the only criterion for success or failure.

However, after this battle, the reputation of the small coffee show is bad, and there are few users.

It's not as good as people in terms of experience, and it's so shameless.

Users themselves have a sense of shame, and the little traffic that comes out of the heat is slowly disappearing.

Seeing this, "Let's take a look at technology" wisely and low-key to withdraw from the field of short videos.

Compared with the original time and space, it was forced to be removed from the shelves by regulators, five years earlier.

And here, Douyin stepped on the corpse of the little coffee show, sucked enough nutrients, and continued to soar.

Because of the previous misunderstanding, many netizens have a compensatory mentality and have tried one after another.

On the other hand, there is a gap in the market, there are no competitors, and under the influence of public opinion, many people know such a product.

As a result, the number of downloads and daily active users has increased significantly.

Seeing this, Xiao Wenwen took the opportunity to launch functions such as "dynamic stickers", "video gifts" and "creating topics" to open a new mode of interaction, enhance user stickiness, help shoot more interesting videos, and encourage the production of high-quality content.

In a word, it is to "help users find more fun and see more what they want to see".

When Guan Huang personally operated the brainwashing Divine Comedy PPAP online, it seemed to have reached a critical point and exploded all of a sudden.

With addictive rhythms, inexplicable lyrics, and simple thunderous dance moves...... Red all over the Internet.

Within a week of its launch, the video views on Douyin exceeded 150 million.

At the same time, the popularity has attracted many stars in the entertainment industry to imitate it, thereby driving more fans to participate.

For a time, the whole network was PPAP.

The concept of Internet celebrity has once again been redefined, relying on excellent appearance and enchanting dancing, many users have gained huge attention.

Online, there is a sense of star-like participation.

Speaking of which, there is a big difference between the first generation of Internet celebrities and the later ones.

Many people generate electricity with love, pure interest, and there is no shortage of professionals among them.

After all, people have a natural desire to express themselves and want attention.

No matter how introverted a person is, there is no trace of desire to stand in the center of the stage in his heart.

It's just that in the later stage, due to the relationship of interests, the Internet celebrity group has become mixed.

Bare breasts and thighs have become the mainstream.

With the passage of time, the popularity of PPAP has not only not decreased, but has spread to a wider range, and there is a trend of becoming popular all over the world.

Japan, South Korea, Europe and the United States......

Douyin and TikTok have teamed up for a global marketing campaign.

The results are surprisingly good.

This also made Guan Huang see the influence of "explosive styles".

This is something that cannot be exchanged for advertising costs.

In June 2015, the peak daily playback volume of Douyin exceeded 2.5 billion, the average daily upload volume exceeded 1.5 million, and the daily coverage of users exceeded 70 million, becoming a phenomenal product.

Leave everyone stunned.

Many people really don't understand what logic is behind Douyin?

Why are so many people liked.

It also made many people who openly or implicitly ridiculed Guan Huang for not doing his job properly and doing a few things blindly, and his glasses fell to the ground.

This stepping horse is really an entrepreneurial genius, what is it like.

There's no industry you can't play.

Entertainment and OTO, it's like two worlds, but they are properly handled here in Guanhuang.

Not only did they not conflict with each other, but they had a chemical reaction.

With a 1+1>2 effect.

As a result, Superman's valuation soared, and its market capitalization soared to $25 billion.

Douyin isn't worth much money, but there's too much to show in it.

Major institutions have raised their expectations.

Not because of market expansion and user increase, but because of Guan Huang.

Pure belief.

Superman will have a better prospect under his leadership.

This kind of trust has been proven again and again through practice, and finally solidified in the minds of people with intentions.

Here, the successful incubation of the Douyin project, although it is not a unicorn, it also has considerable prospects.

Guan Huang began to plan the establishment of a subsidiary.