Guan Huang naturally didn't know what Ou Ruqi was thinking, and after eating, he was about to leave after a while.

Zhou Yiren originally wanted to stay a little longer, but he could only leave when he saw this.

Ou Dongni went downstairs to give it away.

"Xiaoguan, where are you going? I'm driving and giving you a ride? ”

"Professor Zhou, you go first, I'll take a few steps to exercise."

Zhou Yiren saw Guan Huang and Ou Dongni, and showed a knowing expression, "Haha, okay, okay." ”

When Zhou Yiren's back disappeared, Ou Dongni: "He must have misunderstood." ”

Guan Huang directly pressed her against the wall, "What is the misunderstanding?" ”

Ou Dongni was speechless.

The dim lighting in the community does not mean that there is no one.

If there's something going on here, you'll definitely be seen.

Guan Huang: "I'm going to check my body and see if you're well-behaved." ”

"People are very well-behaved."

……

Here, Xu Tao and Yang Xiong are still ridiculing Superman on the Internet.

"Superman, with the help of capital, grows savagely, and all actions are aimed at rushing to the first place on the runway, and after sitting in the corresponding position, he did not adjust his mentality in time and eliminate the mines on his own during the savage growth period, but continued to use the size advantage to enter emerging markets, and sooner or later ......there will be problems."

"After Superman defeated all his opponents, his ambitions skyrocketed, and it was difficult to reflect on his mentality, because of the lack of constraints, the company began to chase profits, wanted to raise more money, and did bigger, which made it insatiable and kept copying the pioneers of other tracks......"

These criticisms were meaningless, but Superman was unmoved, and after receiving Guan Huang's instructions, he took the lead in launching a winter offensive.

For an opponent like a puppy who has too much difference in ability and size from himself, Superman's strategy is very simple, that is, simple and rough street fighting.

Close hand-to-hand combat.

Where you go, I go.

The advantages of this tactic are obvious, and the disadvantages are also obvious.

Once attacked, it was a raging storm.

If you don't defeat the enemy, you won't give up.

The disadvantage is that you kill 1,000 enemies and lose 800 yourself.

Constantly invest resources in a war of attrition.

And this attrition is never-ending.

Unless one side falls completely.

And consumption will make people incapable of focusing on the big picture.

Paying attention to the overall situation can help people calculate how to invest capital and troops.

Vicious circle.

……

Superman directly invests massive resources in cities covered by brands such as puppy pulling and cargo pulling.

Zhang Taijie said in his internal speech that we are bullying the small with the big, don't care about the efficiency first, the per capita yield is not important, and the first goal is to cover all the cities of the other side.

In response to five competitors such as puppy hauling, the travel division has set up five temporary combat command units.

Zhang Taijie was the commander-in-chief and was responsible for the advance of the entire war.

The plan will be implemented from October.

At the beginning, it took out a budget of more than 500 million yuan and advertised all over the market.

Elevators, walls, bodies,

Forums, microblogs, web pages,

app, pop-ups,

……

In the past month, the total number of participants in Superman's related business exceeded 3.5 million, and the number of orders increased by 800% year-on-year, with both daily and monthly orders reaching a historical peak.

It can be said that Superman's new business became famous in one fell swoop.

On the other hand, Xu Tao and a few people saw the transaction data smashed out by Superman in November, and they also reacted and hurriedly started advertising.

However, it's a bit of an afterthought.

Afterwards, he was ridiculed by Zhang Taijie and wasted time on Weibo.

At this point in time, Superman already has a brand voice a month in advance.

With the other party's early development of business and education market, Superman has saved a lot of trouble in harvesting.

On the other hand, after the puppy began to advertise, Superman also continued to follow up.

But Superman changed his delivery strategy at this time and bit the other party to fight.

Whichever platform competitors advertise on, Superman also invests.

Strive to have a situation of competing on the same stage.

According to Zhang Taijie:

The main goal of this wave of advertising is not to do Superman's own brand potential, but to interfere with the advertising effect of opponents.

As long as you don't develop as expected and slow down, I'm considered successful.

After this round of games, taking puppy pulling goods as an example, the monthly trading volume has risen to 300,000 orders, which has risen a lot.

But it failed to catch up with Superman's 4.5 million orders.

The gap between the two sides is getting wider.

However, that's not all.

Superman used his abundant capital to start subsidizing.

That's what it does well.

In the subsidy war, Superman is a well-deserved first.

The subsidy method can be renovated in a variety of ways, and it can save costs to the greatest extent.

With the theme of "500 million carnival shopping festival", Superman subsidized users and drivers at both ends of 500 million yuan.

At the same time, during the festival, Superman also cooperated with Dongpeng Special Drink, Red Bull and other functional drinks to open "energy gas stations" in 100 freight professional markets across the country.

Deliver 1 million bottles of beverages to drivers and merchants (it's a physical job, after all) so that they can refuel after their busy work.

This set of combination punches down, and suddenly the puppy pulled the goods dry, and his head was dizzy.

Although, this market was pioneered by them.

However, there is no such thing as a first-come, first-served principle in the business world.

The Precursors usually died in the nameless.

A big player is a big potential energy, and the potential energy advantage is vividly played in business competition.

The common business world is that big fish eat small fish.

The reason why the weak beat the strong is praised is precisely because it is so rare.

The resistance of several companies, in the face of abundant capital, seems insignificant.

Market share is declining.

Even so, Superman doesn't stop moving forward.

Once it strikes, it will not allow a stable market pattern of 6:4 on the track, but will do its best to further push the market pattern to 7:3, 8:2 or even 9:1 to stabilize.

Yang Xiong is a little better, as a serial entrepreneur, although he has not achieved much, his mentality has been tempered, and he has the courage to defeat and fight.

When he heard that Superman was also going to start a trolley pulling business, he had a sense of foreboding.

The ensuing action was nothing more than a death throes.

Criticism on the Internet is also just an emotional vent.

And Xu Tao can't.

Starting a business for the first time, the pressure is huge, and if you fail at the beginning, there is nothing to say.

Go to work honestly.

The greatest pain of man is not that he never gets it.

It's about gaining and losing.

Originally, the situation was very good, and financing and listing were just around the corner.

was suddenly killed by Superman, a villain, at the door, and there was a dimensionality reduction blow.

The immediate mentality collapsed.

I first called Guan Huang, but I didn't get through.

called Zhang Taijie again to beg to be spared, but was refused.

After that, he scolded directly on Weibo.

Completely insane.

But a little struggle can't save the puppy's fate of pulling goods.

It only took a little more than a year from the first appearance of fame to the death before the C round of financing.

I can't help but feel sorry.

However, this is the business world.