Chapter 107: Smooth sailing

Yi Chengwen said with a smile: "It's not difficult to cook, just do more." ”

Yi Yao bowed her head and was silent, and the guilt in her heart for Yi Chengwen wanted to press on the snow on the branches made her feel heavier and heavier.

Even though the food was difficult to swallow, Yi Chengwen still drank up the abalone porridge in front of him, and even ate most of the lobster.

Yi Yao stopped Yi Chengwen but didn't stop him, Yi Chengwen finished eating with a smile, and then said: "Actually, it's not bad, although the fool in the porridge tastes weird, but it's good for the stomach, otherwise how can there be so many sand and stones in the stomach of the chicken?" ”

After eating, Yi Chengwen went to the study to prepare for class, Yi Yao nestled on the sofa and watched TV, and made a cup of tea for Yi Chengwen and sent it over.

Yi Yao didn't sleep much all night, family affection is hidden in the trivialities of life, it is difficult to feel, but once you feel it, that kind of impact will definitely make you difficult to let go.

Yi Yao knew that Yi Chengwen couldn't let go of Ling Suhua, and Yi Yao was thinking about what to do to get Yi Chengwen and Ling Suhua back together all night.

Yi Yao got up early the next morning to see that Yi Chengwen was still sleeping, knowing that the physical exertion had made Yi Chengwen a little unbearable. Yi Yao tiptoed out to buy breakfast, put it in the thermos bucket, and then came out.

Although Yi Chengwen was very concerned about being late in the past, Yi Yao didn't wake him up this time.

The Heiquan community and Yunchuang have been cooperating for a while, and Chen Lu's MCN test sales have begun to take shape, and the first two batches of drainage baskets and storage baskets have also been processed and are waiting to be shipped. Although the early response of Yunchuang MCN distribution method was not as good as expected, the sales volume was not small, 300 Internet celebrities concentrated on bringing goods for two hours, and Chen Lu's carefully planned traffic products were attractive enough, and thousands of bamboo products were sold out in two days.

With sales guaranteed, Chen Lu knew that her plan would be implemented as soon as possible.

Qin Yanshan and Lao Zhang refused to reduce the cost of bamboo raw materials, leaving the profit margin of the Heiquan community, especially Yunchuang, to be reduced to very small. Chen Lu knows that although she is in charge of this project, it is nominally a project of Zhang Hai, the deputy director of the operation department.

At the current level of profits, the income space of the bamboo weaving project is not even one-third of the shoe factory project, which is obviously not enough.

During that time, Chen Lu made several trips to the south, and really let her find some cheap bamboo raw materials.

Chen Lu took the sample back to the Heiquan community and showed it to Qin Yanshan and Lao Zhang, and the two immediately felt inappropriate. After all, the two of them have been in the editor-in-chief business for decades, and they know the price of bamboo raw materials well, and the bamboo samples brought back by Chen Lu are of good quality, but the price is much different from their material suppliers.

After some inquiry, Qin Yanshan knew that the southern market was fluctuating and the price of bamboo raw materials had decreased, but he still had doubts about Chen Lu's supplier.

But the real problem is in front of us.

Yunchuang MCN sold out the bamboo weaving products in the Heiquan community in a few days, although the current processing speed can barely keep up with the sales speed of Yunchuang, but the supply of bamboo raw materials has been a little tight.

In the face of practical problems, Qin Yanshan still decided to give it a try. He personally went to Yunnan, met with the supplier that Chen Lu had negotiated, inspected the quality and price of bamboo raw materials, and finally signed a supply agreement with the other party.

The first two batches of bamboo arrived, Qin Yanshan and Lao Zhang checked very seriously, and gradually relaxed their vigilance when they saw that there was no quality problem with the bamboo.

The cost of bamboo was compressed, and the income level of Yunchuang, which was 40%, instantly rose to a level, and the book flow approached the unique shoe factory project.

Zhang Hai was obviously not satisfied with this, he knew that there was still a lot of room for reduction in the material cost of bamboo raw materials, so he repeatedly reminded Chen Lu that he could make further adjustments in cost.

Chen Lu knows that the current situation is already the best, and continuing to reduce the cost of materials will inevitably lead to a decline in product quality, because short-term benefits damage the reputation of the product, which is obviously inappropriate.

However, what Chen Lu didn't expect was that Zhang Yunchuang also supported his son Zhang Hai's idea.

Zhang Yunchuang is a person who is very deep in the city, how can he not know which is more important than short-term benefits and product reputation. It's just that Zhang Yunchuang and Chenlu consider the problem from a completely different angle, first, the shoe factory project is unique in Yunchuang, which has made the power constraints between Zhang Yunchuang and Wang Shouye out of balance, and in the long run, it is only a matter of time before Wang Shouye re-proposes sales sharing to compress Yunchuang's profit margins. There has to be a project that has a level of revenue that exceeds that of a shoe factory project in order for this to happen.

In addition, Zhang Yunchuang considered the rationality of Zhang Hai's entry into Yunchuang the most. There is no eye-catching high-yield project, even a short-term high-yield project, which is enough to show Zhang Hai's ability to the entire Yunchuang.

Zhang Yunchuang knows that now that the trend of short videos is gradually rising, there will be a broader space for development in the future. Many middle and high-level backbones of Yunchuang have long been targeted by many industry headhunters, and now they have not been poached, on the one hand, Yunchuang's strength and the level of treatment given to them are sufficient, but more importantly, Yunchuang's organizational structure and promotion mechanism give everyone a fair opportunity for promotion.

It is inevitable that his son Zhang Hai will take over Yunchuang, and once these people realize that Zhang Hai does not have the ability to manage Yunchuang, Yunchuang will fall into a huge crisis.

The bamboo weaving project can make a reputation, even if it is a short-term high return, at least it can make the middle and high-level backbones feel at ease.

Realizing that Zhang Yunchuang was also on Zhang Hai's side, Chen Lu could only adjust the plan.

In fact, Chen Lu has already negotiated with bamboo suppliers in the south to start with the third batch of bamboo raw materials, which can be adulterated with inferior bamboo, so that the cost of bamboo raw materials can be further reduced, and both the supplier and the Heiquan community can achieve a win-win situation. Of course, after this period of getting along, Chen Lu not only found a more suitable craftsman for the camera, but also had a good relationship with the craftsman who was responsible for checking the quality of the bamboo.

Chen Lu is not without a bottom line, he has discussed with craftsmen, although the quality of inferior bamboo is poor, but the initial performance is not much different, it will only reduce the life cycle of the product.

In this way, not only the cost is reduced, but also the life cycle of the product is shortened, which is greatly beneficial to increase sales.

The first few bamboo raw materials, Qin Yanshan and Lao Zhang didn't find anything wrong, and gradually let go. And the raw material suppliers who have tasted the sweetness are becoming more and more bold, and more and more inferior bamboo is mixed in.

If it weren't for Chen Lu's arrangement of manpower, the problem would soon be discovered by Qin Yanshan.

Fortunately, after the bamboo has been inspected, once it enters the soaking process, the quality problem is difficult to find, although the bamboo quality problem was quickly discovered by the craftsman who has been doing it for decades, but under Chen Lu's persuasion, the craftsman still did not tell Qin Yanshan about it.

In this way, with the full cooperation of Yunchuang, the sales of bamboo weaving products in the Heiquan community soared, and good results were made in the early stage.

Soon after, in order to further increase the sales of bamboo weaving products, the main account of bamboo weaving also began to live broadcast the goods.

With a fan base and driven by IP attributes, the main account of bamboo weaving, which already has four million fans, has just started to do live broadcasts and bring goods. First, the project is related to Zhang Hailiwei, Zhang Yunchuang has a lot of money, and he has invested heavily in operating expenses, and the live broadcast traffic has risen to make a lot of traffic effects. In addition, Chen Lu's pricing and the distribution of traffic profits also stimulated the consumption desire of users in the live broadcast room.

What's more, after several months of IP building, a large number of users have recognized traditional handicrafts to a certain level, even if there are problems in product quality, it has not affected the sales of products.

Seeing that Yunchuang's side was doing well, Yi Yao was finally at ease. Although she always thought that it was too early for the main account of bamboo weaving to do live broadcast and bring goods, she didn't worry too much when she saw that the sales in the live broadcast room were good.

Qin Mo always felt that something was wrong, she felt that everything was too smooth, smooth like a flashy appearance, besides, Qin Mo had always had a grudge against Chen Lu.

The more important reason is that Qin Mo has always felt that Chen Lu is not Yi Yao's opponent at all with his operational ability alone. When Yi Yao was in charge of the bamboo weaving account, although the effect was also good, after all, there were frequent problems everywhere, but when the account was in the hands of Chen Lu, why did it suddenly go smoothly?

Even with the blessing of Yunchuang, it will not change so much.

Qin Mo originally planned to go to the Black Spring community to find the crux of the problem. But Yaoqin's studio was very busy, and Qin Mo really didn't want to put the black circle community in an embarrassing situation again because of her, so she ordered a few storage baskets from the live broadcast room of the bamboo weaving account.

Soon, Qin Mo realized that something was wrong.

After the order is placed in the storage basket, the order does not show delivery for three days. The reading platform is different from Taoma, there are no strict requirements for the delivery time, because of the price advantage, the reading platform often delays the delivery, and the user does not have much reaction to this. Usually three or five days of delivery is considered normal, like pre-sale products, ten days and a half months to ship is not a few.

But Qin Mo knows the production capacity level of the Black Spring Community, although the sales are very good now, it will not make the Black Spring Community unable to keep up with the production.

Qin Mo thought about it and thought of only one possibility, that is, someone was manipulating behind his back and wanted to deliberately hoard goods.

Hoarding is a risk for dealers, and she can't guess why Yunchuang did this, or why Chen Lu did it.