Uncle Yan's words made Yi Yao, a shopping mall novice, realize a new and unfamiliar world, Yi Yao couldn't imagine that Zhang Yunchuang wanted to invest in Yaoqin Studio, and such a simple thing could produce so many plans and calculations.

"How do you want to vote?"

Compared with Zhang Yunchuang, Yi Yao is obviously more willing to choose Yan Jinhua.

Yan Jinhua seemed to have made a plan a long time ago: "One million, accounting for one percent of the shares, how about it?" ”

Yi Yao shook his head again and again: "No, you can only take 5% of one million." ”

Yan Jinhua didn't expect Yi Yao to be so tricky, "Yi Yao, I watched you grow up since you were a child, so you don't give you any affection?" ”

Yan Jinhua was interrupted by Yi Yao before he finished speaking: "Hey, Uncle Yan, business is business, feelings are feelings, one yard is one yard, this can't be mixed together." ”

Yan Jinhua said that Yi Yao's words were sent back by Yi Yao intact, Yan Jinhua shook his head again and again: "You little girl, you learn very fast, 5% is 5%, I asked someone to draw up a contract, and we will sign the contract after it is drafted." ”

Yi Yao is actually still a little hesitant, although it is risky to cooperate with Zhang Yunchuang, but Yunchuang has the best channel resources and Internet celebrity matrix in the city after all. For the development of Yaoqin Studio, these blessings are obviously not given by Yan Jinhua.

And after Yan Jinhua's nudge, Yi Yao has already figured out some things. If she doesn't cooperate with Yunchuang, she can only stand on the opposite side of Yunchuang and become a competitor.

After learning Zhang Yunchuang's methods, Yi Yao was inevitably a little worried.

At noon, when he returned to the Black Spring community, Yi Yao saw a familiar face as soon as he entered the wooden house.

Yi Yao never thought that Xiaomi would appear here.

Looking at the lively chat between Xiaomi and Qin Mo, the previous grievances have obviously passed.

Seeing Yi Yao enter the door, Xiaomi immediately came over to say hello, and Qin Mo also said the purpose of Xiaomi's coming here.

Since leaving the Xinhua Garment Factory live broadcast project, Xiaomi's life has not been easy. was named by the official reader, and her identity as a "fake celebrity" was also exposed, and it was difficult to continue to mix in the celebrity circle.

However, Xiaomi is also backbone, she pulled many sisters into the water and finally lost, and Xiaomi in a desperate situation did not give up watching short videos, but teamed up with more than a dozen of her sisters to make a few eating and broadcasting accounts, bringing seafood and mixed sauce.

Although it has been tepid, Xiaomi has persevered until now.

"I heard that Yaoqin Studio is going to prepare for an MCN institution, and we also want to join."

Xiaomi didn't go around in circles, and as soon as it opened its mouth, it showed its intention.

Yi Yao looked puzzled: "How do you know that we are doing MCN?" ”

Xiaomi was even more puzzled than Yi Yao, took out his mobile phone to find out the video recently released by Yunchuang and handed it to Yi Yao: "Yunchuang has sent a video saying that he wants to cooperate with Yaoqin Studio to form a new MCN agency, don't you know it yourself?" ”

After watching the video, Yi Yao couldn't laugh or cry. She didn't expect Zhang Yunchuang to be so anxious, and the things that had not yet been finalized had been announced in advance, with a posture of rushing ducks to the shelves.

Xiaomi: They make seafood and sauce, Yi Yao looked at their account carefully, and soon found out what the problem was.

"Your account can't be operated, first of all, it's a matter of thinking, it's right to do eating and broadcasting with content positioning, but there are too many products in your video, you can make seafood when you make seafood, and you specialize in a specific sauce when you make sauce. The more users have their own platform attributes, the more choices you give them, in fact, you make them give up their choices. Sometimes, having only one choice means not having a choice, and it's easier to make a sale. One of the biggest problems is that you have a problem with your selection and pricing. The cost performance of the traffic model is not outstanding, and the profit category is unpopular, which is not easy to arouse the user's desire to buy. ”

Listening to what Yi Yao said, Xiaomi knew that she didn't choose the wrong person.

During this time, Xiaomi didn't ask for help, and even secretly went to Yunchuang to contact an operation paid help, but several waves of people helped him review the account problem, and in the end, they all said that the content was not attractive enough, and there were problems with video shooting.

Yi Yao excavated the most fundamental problem of Xiaomi's eating and broadcasting account with a summary, and Xiaomi secretly sighed in his heart: professional is professional.

It's just that Yi Yao's expression suddenly changed and told Xiaomi: "If we don't plan to cooperate with Yunchuang, will you still consider joining the MCN matrix of Yaoqin Studio?" ”

Yi Yao's words surprised Xiaomi, and even Qin Mo next to him seemed surprised.

Qin Mo had always been opposed to cooperating with Yunchuang before, and Yi Yao recognized Yunchuang like a tendon. Now, Qin Mo finally accepted Yi Yao's consideration, but he didn't expect Yi Yao to change his mind in a blink of an eye.

Yi Yao gave Xiaomi a problem, she saw the news released by Yunchuang, so she thought about joining the Yaoqin Studio matrix account, after all, even if the development of Yaoqin Studio takes time, with Yunchuang's channel resources, their eating and broadcasting account can also live a good traffic blessing.

But Xiaomi didn't think about it for too long, and replied happily: "Of course, we believe in Sister Yi Yao's ability." ”

With a business license, it is not cumbersome to register an MCN institution, you only need to upload the company's business license, legal person information and operator information, and the more official the review, you can obtain the MCN qualification to form a sub-account matrix.

Because the MCN agency essentially helps the official management of the creators, the official review of the MCN agency is not harsh. However, on the other hand, the institutional hierarchy is of extraordinary significance to the development of MCN itself.

High-level MCN institutions can get more platform policy support, traffic support, and even exclusive platform activities, which is extremely important for the development of MCN itself and its sub-accounts.

The newly registered MCN institution level of Yaoqin Studio is very low, but because of the first addition of the Daoqin bamboo weaving account, the popularity of the institution is there.

Everyone knows that the starting speed of the Dao Qin bamboo weaving account is amazing, and the anchor Meng Chen has won the official Best Newcomer of the Season Award just a few months after creation, and the addition of the Dao Qin bamboo weaving account is equivalent to making a live advertisement for Yaoqin Studio MCN.

If you want to improve the MCN level, the number and video quality of sub-accounts, the ability to bring goods, and the ability to monetize are all important assessment conditions.

Yi Yao knows that they can only win by volume now, and by quickly attracting sub-accounts to join and improve the level of the institution, they can get more platform resources.

Completed the registration of the institution and added the Dao Qin bamboo account to the matrix, but there was no movement on Xiaomi's side.

Although Xiaomi came to the door several times, it did not mention the matter of joining the matrix.

Qin Mo frowned: "What the hell is this millet doing?" How does it feel like we're begging her? ”

Yi Yao looked sober: "We're just starting now, and the novice MCN agency doesn't even have decent traffic support, but aren't we begging her?" ”

Yi Yao looked displeased: "Didn't your Uncle Yan want to invest money?" Haven't arrived yet? ”

Yi Yao replied with a smile: "The contract hasn't been signed yet, it's so fast, but what you said is right, when Uncle Yan's funds are in place, we have other ways to quickly improve the level of the institution, and then we won't be so embarrassed." ”

In the afternoon, Yi Yao went to Xiaomi's rental house, helped their account re-locate the content, and helped Xiaomi do pricing and product selection planning, which can be regarded as completely helping Xiaomi solve the current problem.

Although content positioning takes a long time to accumulate to see the effect, the conversion rate of the live broadcast room is immediate when repricing and selecting products.

Coupled with the activity planning and drainage methods formulated by Yi Yao for Xiaomi, the live broadcast sales of the day doubled.

On the third day, when Xiaomi took more than a dozen novice creators to Yaoqin Studio to sign a contract, Qin Mo's dull face looked a lot better.

Xiaomi is also sober-minded, although Yunchuang has many channels and wide resources, but Yunchuang is a big company after all, and he can't look down on them as small fish and shrimp, but Yaoqin Studio is completely different. At the stage of upgrading the organization, although Yaoqin Studio did not have enough traffic support to give them, the help in operation ideas, content positioning, pricing and product selection was immediate.

Obviously, the current Yaoqin studio is more suitable for them.

Xiaomi not only put a few mukbang accounts made by her and her friends in the MCN matrix of Yaoqin Studio, but also helped Yi Yao introduce a lot of friends to join.

With the support of the reputation of the Daoqin account, coupled with the immediate effect of the Xiaomi account, these people signed a contract with Yaoqin Studio on the same day.

On the other side, Zhang Bin, Meng Chen, and Xing Ziyang have not been idle, and have been contacting novice creators on reading short videos to join the Yaoqin Studio matrix. At first, it didn't go well for a few people, because during that period, many MCN agencies often exploited creators due to contract issues, resulting in the overall reputation of MCN was not very good. But when the other party knew that it was Yaoqin Studio, and knew that Meng Chen's account had also joined the Yaoqin Studio matrix, more and more people gradually joined.

When it was time to sign a contract with Yan Jinhua, Yi Yao knew why the development of Yaoqin Studio was so smooth during this time.

When the contract was signed, Brother Zhao, the official person in charge of Yunchuang, was also there. When Brother Zhao took out the official notice for Yi Yao to see, Yi Yao knew that Yaoqin Studio had been listed as an official cooperative institution for reading.

"Don't be so surprised, Reading will only choose institutions with potential to cooperate, and I will help you not all to see Lao Yan's face. And also...... We know that the resources and channels of Yaoqin Studio are very weak now, and we just had a meeting yesterday to study this matter, and the official channels and resources of reading can be used by Yaoqin Studio. ”

It is impossible for Yi Yao not to be surprised, after all, even Yunchuang, a leading local MCN organization, has not received official resources and channels to help.

Obviously, Yan Jinhua played a key role in this matter, otherwise the development potential of the single product Yaoqin Studio would not be able to give such a generous help.

After the contract was signed, the most difficult problems faced by Yaoqin Studio were also solved, and Yi Yao knew very well that with the help of the reading official, the next development of Yaoqin Studio would be much smoother.