Chapter 775: Angry Blue Whale (2)

Blue Whale held press conferences in Kyoto, Shanghai, Tianjin and Shenzhen.

There is only one theme of the press conference, and that is to announce that Blue Whale has started to operate a mobile phone sales business.

The so-called selling of mobile phones is not to sell the brands of Blue Whale, but to cooperate with other brands and use Blue Whale's own channels to sell mobile phone business.

This is equivalent to directly shouting that he wants to grab meat from the Filet Group.

In China, companies such as Motorola, Nokia, Sony Ericsson, and Samsung, which has just entered the mainland, are currently cooperating with the Filet Group.

The brand is responsible for production and supply, and the sales of the entire Huaxia region are almost monopolized by the Filet Group.

Not only that, for example, many household appliance brands and automobile brands also have in-depth cooperation with the Filet Group.

In the former Chinese market, it was almost dominated by the Filet Group.

The blue whale's sudden move made the smell of gunpowder in the Huaxia market instantly sufficient.

Things are getting interesting.

In this era when the channel is king, the coverage of Filet Group in China and even the world is very strong.

It is precisely because of this situation that Filet Group will take advantage of this to suppress prices for many brands.

Blue Whale suddenly stepped in, giving each brand one more choice.

It's just that for these brands, Blue Whale is unfamiliar, and it is also unfamiliar with Blue Whale's sales ability and channels.

At the press conference, Bai Chengen, general manager of Blue Whale Holdings, was present in person and gave an in-depth explanation of the sales channels and sales network established by Blue Whale in China.

"Blue Whale currently has the most complete sales system in the country."

Bai Chengen's voice was high-pitched, and he said loudly: "Tang Ren's 24h chain stores have spread to 19 provinces, 3 autonomous regions, 4 municipalities directly under the central government, and 1 special administrative region across the country. It has set foot in 7 new first-tier cities, 19 second-tier cities, 48 third-tier cities, 70 fourth-tier cities and 87 fifth-tier cities. As of today, there are a total of 928 flagship stores in counties and towns, and a total of 4,885 experience stores, making it the FMCG service enterprise with the most physical stores in China! ”

"Even though we have so many stores, the footsteps of the Tang people have never stopped, and neither have the footsteps of the Blue Whale! At this moment, Tangren's store is touching and perfecting every corner of China! ”

"Let Tangren's flagship stores spread to every corner of the country, this is the mission that every employee of our company must keep in mind!"

Baek Seung-eun stood with his hands in his hands, and the camera and camera clicked.

"In August 2000, Blue Whale's customer members had reached 77 million."

As soon as these words came out, the entire hall was full of exclamations.

Bai Chengen smiled confidently: "I can say with great confidence that the stickiness of Blue Whale's member customers is more than twice that of other members. ”

After that, the big screen behind him suddenly changed, and a data report appeared in front of everyone.

"Blue Whale's membership system has its own upgrade system, when customers purchase Blue Whale's products to a certain amount, their membership card can be upgraded immediately. The higher the level, the greater the discounts and subsidies will be. ”

"Blue Whale currently has hundreds of brands in the field of FMCG, and it is no exaggeration to say that as long as you enter the door of Blue Whale, almost all the supplies in life can be bought in Blue Whale. According to our statistics, the member churn rate of Blue Whale is only 5.9%, and 60% of the remaining more than 90% of the member customers will continue to repurchase from the time they handle the membership of Blue Whale. ”

"Among the 77 million members currently owned by Blue Whale, there are 43 million young consumer groups, and according to their spending power to buy products, we have screened out 17 million member customers, whose living standards are relatively superior. Judging from this data alone, all those who have reached the intermediate level of membership are basically some customer groups with considerable income. ”

Bai Chengen paused for a moment, took the microphone and said: "These customer groups are about 11 million. Blue whales, on the other hand, control their consumption levels, consumption habits, as well as their home addresses and contact information. In other words, Blue Whale currently has the ability to accurately push various high-end product information to these customers. ”

"In our opinion, the era of waiting for customers to come to the door on the side of the road, and even going to the road to sell products has quietly passed, and the era of precise positioning and precise sales has arrived."

"Blue whale is undoubtedly the leader and pioneer of the new era."

Bai Chengen's voice was very powerful, and he said passionately: "We can use phone calls, text messages, etc., to send different products to the mobile phones of different member accounts, and we will also incorporate these products into our newly developed Blue Whale shopping website." ”

"The nearly 6,000 stores under Blue Whale have become online + offline service-oriented supermarkets, which can be used by customers to experience the door, and it is also convenient to deliver goods to the door in the fastest way."

Everyone listened in the clouds and looked at each other.

Apparently I don't understand this novelty.

Bai Chengen said: "For example, if a customer in Guangdong places an order on the Blue Whale shopping network, then we will let the store in Guangdong immediately deliver it." The same is true in Kyoto. In the past, flagship stores could not only provide the experience of a physical store, but also provide more multi-functional services, such as delivery. ”

"In other words, the system that Blue Whale is now building is to allow people to shop at home without leaving home, and all the tools are just a computer."

Speaking of this, Bai Chengen's voice rang out again: "Blue Whale has 80 million member customers, nearly 6,000 physical stores, and the first online shopping platform in China!" Whether in terms of channels and customer resources, it is currently the most complete and largest enterprise in China! Whoever cooperates with the Blue Whale is equivalent to enjoying these resources at the same time! ”

"And from today onwards, the platform of Blue Whale will be completely open to you!"

"Whether it's home appliances, electronic devices, mobile phones or even more technology products, you can cooperate with Blue Whale, and that's the purpose of our press conference."

The applause thundered, Bai Chengen bowed slightly and walked towards the audience.

Many brands quickly arranged secretaries to ask Bai Chengen for a business card, and some even went to talk and communicate with Bai Chengen and the personnel of Blue Whale Company on the spot.

In the back row, a man in his forties frowned slightly at this scene, and then quickly left.

I made a phone call when I went out and said, "Mr. Smith, the problem seems to be more serious than we thought, and many brands have now begun to negotiate with Blue Whale......

82 Chinese Net