"Here, cheers to our business!"

"Cheers!"

After standing up and touching the glass, everyone collectively drank the wine in the cup.

After that, everyone who had had a drink sat down again under the signal of Cao Zhiqiang's hands, but none of them moved quickly, but looked at Cao Zhiqiang who was still standing on the main seat intently, obviously waiting for Cao Zhiqiang to say a few more words.

In this regard, Cao Zhiqiang just smiled slightly, then put down the wine glass and said with a smile: "Since everyone wants me to say it, then I will say a few more words.

This, the results are remarkable, the future is bright, as for the rest......

Forget it, today is a celebration banquet, and the key is to eat and drink well.

So, without further ado, everyone let go of eating! Let go of the drink!

That's it, let's eat!"

After speaking, Cao Zhiqiang sat down directly, and then the first to pick up the fast son and began to stretch out to the sweet and sour carp that was still steaming in front of him.

As soon as Cao Zhiqiang moved the fast son to eat, everyone burst into laughter, and then they also picked up the fast child and started eating with a smile, and the scene immediately became happy.

Well, it's a celebration inside the Red Light Publishing House.

As for the theme of the celebration, the main thing is to congratulate the hot sale of the album "Blooming Life".

Because it only took 12 days, that is, yesterday, the total circulation officially exceeded 3 million.

This is an unprecedented achievement.

It's normal to hold an internal celebration banquet for this achievement and treat everyone.

In fact, it is not that there were no records with such a large circulation in the past, but after the founding of the People's Republic of China, there has never been a precedent in China for the circulation of a single record to exceed three million copies in just 12 days.

It can be said that Cao Zhiqiang's "Blooming Life" can be regarded as creating a history.

If it is abroad, then according to this sales volume, Cao Zhiqiang can already be properly regarded as a superstar.

You must know that in the United States at this time, a single record with sales of more than 500,000 is a gold record, more than one million is a platinum record, and a sales of more than 10 million copies is a diamond record.

In Xiangjiang, 25,000 is considered a gold record, 50,000 is a platinum record, 100,000 is a double platinum, and 150,000 is a triple platinum.

Therefore, whether it is the more demanding United States or the relatively relaxed Xiangjiang, Cao Zhiqiang's current results can be regarded as platinum record winners.

Of course, because the level of domestic consumption is there, although the sales volume is good, the profit is actually not high.

But no matter how low the profit is, if you add the number of horrors, the overall profit is also very high.

As far as the current situation is concerned, the profit of three million sales is very considerable.

Take the formal state-owned enterprise distribution channels with the lowest profits, that is, Xinhua bookstores, supply and marketing cooperatives, department stores, etc., as an example.

These channels are divided into 55 according to the price, that is, 2.8 yuan per tape, they will earn 1.4 yuan, and Huaxia Audiovisual Company will earn the remaining 1.4 yuan.

The problem is that Huaxia Audiovisual Company is also responsible for the cost, that is, 1.2 yuan, so the actual profit is 0.2 yuan per tape, that is, two cents.

With a sales volume of more than 3 million, the number of channels of state-owned enterprises is the best to count, because these units are supplied in batches and batches, and so far, the sales volume is a total of 620,000 sheets, all of which have been sold out.

620,000 records, according to the profit of two cents, the gross profit of Huaxia Audiovisual Company is also 124,000 yuan, and it has only been 12 days, almost 10,000 a day.

Of course, the real money-making is actually the little red house convenience kiosk in the Hongguang Department Store and the sales department of the Hongguang Publishing House.

Let's talk about the Little Red House convenience kiosk first.

Although the sales volume of Xiaohongwu convenience kiosks is the lowest, currently only more than 150,000 yuan, but purely in terms of profits, Xiaohongwu's profits are more than those of state-owned enterprises.

Because of the convenience kiosk chain of Little Red House, for every plate of "Blooming" sold, Hongguang Department Store can have 0.3 yuan gross

Huaxia Audiovisual Company can have a gross profit of one yuan.

Not counting the income of Hongguang Department Store, only counting the gross profit of Huaxia Audio-visual Company, the sales volume of 150,000 yuan is also more than 150,000 yuan, and in terms of gross profit, it does exceed the sales channels of state-owned enterprises such as Xinhua Bookstore.

But the profits of these two channels are nothing compared with the sales of the big head Red Light Publishing House.

The sales channel of Hongguang Publishing House is the sales department of the publishing house.

Therefore, according to the normal process, it was actually the Hongguang Publishing House that signed a sales agreement with the Huaxia Audiovisual Company, and the Hongguang Publishing House sold a part of the "Blooming" tapes produced by the Huaxia Audiovisual Company.

The sales department of Hongguang Publishing House, nominally a sales department, is actually a franchise chain sales unit.

In other words, as long as you sign an employment agreement with Li Youfu, you can nominally be regarded as a sales specialist in the sales department of Hongguang Publishing House, and you can be regarded as a contract worker of Hongguang Publishing House.

As for these contract workers, they usually do not pay wages, and the advantage is that they can pay their own money, buy workers' insurance that only workers can buy through Hongguang Publishing House, including pension and medical care, and use their own money to buy worker benefits that only employees of Hongguang Publishing House can enjoy at internal prices, such as difference food stamps.

But these benefits are not enough to impress those self-employed, what really impresses them is that they can use the price far lower than the outside world, reasonable and legal to get the products sold by the Red Light Publishing House, and can also reasonably and legally sell the products certified by the publishing house abroad.

For example, the books produced by Hongguang Publishing House, the books sold on behalf of the public, etc., these contract sales specialists can be sold in an open stall.

When the time comes, if someone checks on them, they will be proper state-owned enterprise salesmen, not self-employed.

What are the benefits of this?

First of all, after these people approved the skin of the Red Light Publishing House, they are considered organized people, and they are no longer self-employed people who fight alone.

Hongguang Publishing House is a state-owned enterprise unit in Beijing, and it is a cultural unit, with the Ministry of Metallurgy and the Ministry of Culture standing behind it, which is not something that ordinary local units can afford, so for these "expatriate sales specialists" of Hongguang Publishing House, those ghosts, snakes and gods are all turning a blind eye and staying away without disturbing, which is equivalent to a large amount of additional costs.

Secondly, after those people become contract personnel of the sales department of Hongguang Publishing House, they are even employees of state-owned enterprises, so their nature has changed, and they are no longer simply self-employed.

In other words, they do not have to pay the excise tax of the self-employed, and there are no restrictions on the self-employed.

For example, the restrictions on the number of employees, the size of funds, etc., are not limited by the framework of self-employed people, but according to the standards of state-owned enterprises.

It is equivalent to saying that each regional franchisee, or the sales staff of the branch, can recruit their own troops and expand the sales staff and sales scope.

In other words, every sales specialist who joins the sales department of Hongguang Publishing House can theoretically hire a team of more than eight people by themselves, and then they no longer have to be self-employed, but directly engage in wholesalers, or fair wholesalers.

The profit of wholesalers can be much more than that of self-employed people, and the scale of funds is also larger.

What's more interesting is that because they are state-owned enterprises, their funds can go to the state-owned enterprise account of Hongguang Publishing House, so it doesn't matter how large the scale of the funds is.

At the same time, because the sales branches in different regions are all in one unit, they are short of money for each other, and they can also help each other and adjust each other after applying.

Not to mention, Hongguang Publishing House works closely with Hongguang Machinery Factory, and the transportation of goods can be carried out by train and car, which is not possible for ordinary self-employed people.

It can be said that before the emergence of the private economy, this franchise model, or the affiliation model, is the most ideal business state, and the benefits are not too many.

There are many benefits, and of course there are many constraints.

Because I joined the Red Light Publishing House, after becoming a member of the sales department, I had to keep out

The rules of the publisher.

For example, these products sold by self-employed individuals must be certified by the publishing house, and only those who have been certified can enjoy discounts, and the products that have not been certified are sold privately, and if nothing happens, not only has nothing to do with the publishing house, but also the publishing house will be held accountable.

These clauses have formal contracts, which record various rights and obligations in detail, which are generally more beneficial to the publishing house, but also not bad for self-employed individuals.

So far, there are only three legal sales products that have passed the publisher's certificate, namely the book "Jianghu Xing", the single record "Red Flag Fluttering", and the album record "Blooming Life".

Needless to say, the sales of "Jianghu Xing" are still bestsellers, and they have made everyone a lot of money.

Although the sales of "Red Flag Fluttering" are not very satisfactory overall, the unit price is high and the profit is also high.

"Blooming Life" is the latest hit.

As soon as this album was released, the sales department of Hongguang Publishing House used its own internal channels to distribute to distribution points in various places, and then sold it in large quantities with the help of sales specialists or sales wholesalers at those distribution points.

The price of all franchisees is 2.3 yuan, as for how much they sell after they get the goods, it doesn't matter, they all rely on their abilities.

Considering the shortage of supply in remote areas, the farther away from the capital, the higher the retail price.

For example, in the Nanjing branch, the market retail price of a box of "Blooming Life" tapes in Nanjing has reached about 4 yuan, so the sales staff of the Nanjing branch take the goods at 2.3 yuan and sell them for 4 yuan, and there is a gross profit of 1.7 yuan in the middle.

Subtract the transportation cost, which is almost two cents a plate, and the profit is also 1.5 yuan gross profit.

A tape earns 1.5 yuan, and 10,000 disks is a gross profit of 15,000, can this not make people blush?

Therefore, after everyone tasted the sweetness, they were crazy to buy.

The reason why he was able to sell three million in twelve days was that most of them were sold by these sales specialists from the sales department of the Red Light Publishing House.

They all take the money to buy the goods first, and after the purchase, they sell them wholesale in the local area, and then buy the goods when they get the money.

Thanks to its own independent car fleet, it can engage in short- and medium-distance car transportation by itself, but in the northern region, 1.8 million copies were sold in just a few days, and the rest was sales in the southern region.

Considering that Li Youfu has already negotiated cooperation with local tape factories in Guangzhou, Shenzhen and Nanjing, most of the new tape factories have begun to officially record "Blooming Life", and it is initially estimated that there will be another wave of sales frenzy in the future.

According to Li Youfu, for the album "Blooming Life", the demand is still in short supply everywhere, and they are rushing to buy this tape.

Of course, the sales are so hot that they have surpassed ordinary favorites, in fact, it is already a kind of speculation.

Of course, this is also due to a variety of reasons.

One of the big reasons is the development of tape recorders and the promotion of audio tapes in the past two years.

In fact, only three years ago, that is, in 1980, the number of domestic tape recorders produced, when the whole country was counted, was only 110,000 units.

Then in 1981, tape recorder factories across the country sprung up like mushrooms after a rain, and the output suddenly broke one million.

to 19@

Strict statistics, but even according to the most conservative figures, there are at least 30 million units.

That is, so far, there are at least 40 million tape recorders in the country.

With such a large number of tape recorders, the demand for content, that is, audio tapes, naturally increased greatly.

In addition, in 1983, after Mr. Li Guyi publicly sang the forbidden song "Hometown Love" at the Spring Festival Gala in 83, it was equivalent to blowing the clarion call for opening up, causing Hong Kong and Taiwan pop music to begin to enter the mainland frantically.

It is only because the number of audio tapes in China during this period is too small, the number of pirated tapes is too small, and the transportation is not smooth, which leads to the overall number of pop song tapes is too small.

It can be said that in 1983, you may be able to buy a tape recorder, but the number of audio tapes you can buy on the market is actually relatively small, especially the number of audio tapes of Hong Kong and Taiwan pop songs, the number is very small.

This is mainly because most of the inflow of pop songs from Hong Kong and Taiwan is illegal and has not been formally approved, so regular domestic record companies cannot release them openly.

For example, China Record Company, as well as Cao Zhiqiang's Huaxia Audio-Visual Company, as well as record companies directly under various local governments, such as Jinmen Record Company, etc., such regular domestic record companies cannot explicitly produce Hong Kong and Taiwan pop songs at this time.

As a result, the pop songs that flowed into the country at this time were actually pirated goods produced by various record companies in the south, that is, cassettes that did not print the names of record companies.

It wasn't until after 1984 that China officially opened up this area, and various record companies began to openly pirate pop songs from Hong Kong, Taiwan and even Europe and the United States, just like they pirated Hong Kong and Taiwan martial arts.

So after October 1984, or after 1985, the cassette tapes of Hong Kong and Taiwan pop songs that I heard were usually printed with the names of the audiovisual publishing companies, and that was because they were allowed to do so.

But in 1983, this was still not allowed, so although there were Hong Kong and Taiwan pop songs on the market, the number was very small.

As a result, everyone's thirst for pop songs is very high, so that the price of pirated pop song tapes is very high, generally above six yuan.

Now, there are domestic songs whose quality is comparable to Hong Kong and Taiwan pop songs, and the price is still so cheap, so of course everyone rushes to buy it.

Not to mention, the common people at this time are very shrewd, and many people have discovered the business opportunities, not only buying them themselves, but also buying a lot more privately to make the difference.

So, three million sales, it's really just the beginning.

This can already be understood from the market demand that is still in short supply, and the market price that has not yet dropped far beyond the price of the price.

It can only be said that the domestic record market at this time is really a highly desired blue ocean.

If you don't take the opportunity to pick up the money, you're sorry for yourself.