That's right, Cao Zhiqiang has long had the plan of selling movie peripherals.

Of course, this is also forced, or rather, Cao Zhiqiang's mind that does not want to make a little money.

Who makes the domestic film environment at this time, no matter how good your movie is, it is not beneficial.

The domestic films of this period were all purchased and sold.

In other words, you must be a film studio to make a movie, and no matter what kind of film factory you are, whether it is a public institution or a state-owned enterprise, after you make a movie, if you want to distribute it on the big screen, you can only sell it to China Film Company.

China Film Company sees that your movie is good and decides to release it to you, and will give you a buyout price according to their own judging criteria.

At present, the highest buyout price of China Film Company is 900,000 RMB, and then there are 800,000, 700,000, 600,000 and 500,000 levels.

That is to say, as long as China Film agrees to distribute your movie, the minimum is 500,000, the maximum is 900,000, and that's it.

As for whether your movie is a hit or a hit after it is released, it has nothing to do with you, it is all a matter of China Film Company.

It can't be said that this system is bad, after all, in terms of stability, this model is quite good.

After all, at this time, domestic film studios make movies, except for some special circumstances, the shooting cost of general feature films will not exceed 300,000, and the cost of more powerful films will not exceed 500,000, so the buyout price of China Film Company is actually very good.

This is like many online authors in later generations, middle and low-level authors, of course, who prefer to buy out, after all, at least there is a guarantee for drought and flood income.

But for the gods, they often don't like the buyout price, and prefer to share.

However, after all, the great gods are a minority, and there are more middle and low-level authors, so the way of buying out is actually more in line with the interests of most online writers.

In the same way, for China in the 80s, this kind of buyout behavior of China Film Company is actually more in line with the appetite of most directors.

Because in this way, these directors don't have to think about any commercial routines, they only need to shoot what they want to shoot, and they can have more personality and characteristics.

The Xiangjiang movies of the same period are different.

At this time, Xiangjiang movies are proper commercial film routines, so Xiangjiang movies pay special attention to hunting plots and fast pace, and pursue commercial elements.

It is precisely because of the pursuit of commercial elements that the Xiangjiang movies at this time are better and more attractive.

The reason is very simple, the so-called commercial elements of the movie are actually eye-catching, just two words - good-looking!

Only good-looking movies can sell well, and blockbusters can make money.

Domestic films are different, domestic films do not actually pursue blockbusters or not, so they pursue artistry more.

At the end of the day, it's all a result of a different environment, or a different distribution model.

From this point of view, Cao Zhiqiang's entry into the film industry this time is actually very cost-effective.

Because in China in the eighties, if you entered the film and television industry, you couldn't make a lot of money.

To a certain extent, being an actor at this time, even if you become a big star, your income may not be as high as that of a famous writer or famous singer.

At this point, just look at the movie stars of the entire eighties, one of them counts as one, and none of them is really rich.

At this time, whether it is a movie star or a film director, it is actually a profession that gets a salary, and the salary income may not be much higher than that of people in other industries.

Of course, during the actual filming of the movie, some famous stars can have more bonuses, which are generally calculated by day, such as how much money is subsidized a day, but it will not be too high.

Take Zhu Lin as an example.

Zhu Lin was an official actress at Emei Film Factory at this time, and her level was level 3.

Yes, level 3 in literature and art is the official level title of the actor at this time, in fact, it is the later national level 3 actor, which belongs to an intermediate title, and few people can get it at this time.

For example, Liu Xiaoqing, one of the flowers of Beijing Film Studio at this time, is so famous now, but she is only a second-level literary artist, and her monthly salary is only 50 yuan.

So, how much does Zhu Lin, a level 3 literary and artistic actor, earn?

At this time, the basic salary paid by Emei Factory to Zhu Lin every month was 39.5 yuan.

That's right, she has an intermediate title, and her salary is only 39.5 yuan per month, which is not much higher than the salary of some factory workers.

Then, if Zhu Lin is filming as the heroine, there are two situations.

In the first case, she made a movie about Emei Factory.

In this case, she herself is not paid, but the factory will give a little subsidy according to the number of her roles, and this subsidy is generally between five cents and one dollar a day.

In the second case, she seconded other film studios to make films.

In this secondment case, Emei Factory will continue to pay her salary, but this salary must be paid by the seconded party.

For example, Zhu Lin was seconded to Hongguang Film Factory to make movies at this time, so the monthly salary during the filming period was still nominally paid by Emei Factory, but in fact, this salary must be paid in full by Hongguang Film Factory to Emei Factory, and then paid by Emei Factory to Zhu Lin.

Even if it is less than a month, the secondee must be paid one month's salary, which is the rule.

At the same time, the secondment party usually has to give the actor a non-cost subsidy, which is usually the highest subsidy for the actor in the original factory, that is, starting with one dollar.

This money does not need to be transferred to Emei Factory, but can be sent directly to the actors, that is, Zhu Lin himself.

Generally speaking, when seconding an actor, not only the actor's unit agrees, but also the actor himself.

Therefore, the salary is paid to the actor's unit to satisfy the unit, and the high subsidy is to satisfy the actor.

In other words, Zhu Lin, an actor with a relatively high level, if she is not filming, her salary will be 39.5 yuan a month, which is not high.

Even if there is filming, she can only receive a subsidy of one dollar a day at most.

In this way, under normal circumstances, even if she gets a subsidy of one dollar every day at this time, according to 30 days, plus the monthly salary, she will get a salary of 69.5 yuan a month at most.

Of course, it is unlikely that she will take so much every month, on average, according to her previous filming frequency, that is, if she makes one or two movies a year, then her monthly income is about forty-five yuan to fifty yuan.

This income is not much different from her income as a researcher in the research institute in the past, or even slightly lower.

Because Zhu Lin said that when she was a researcher in the research institute in the past, although she was only a junior researcher, she had an income of 50 yuan after a month of mess, which was not low.

Although the salary has not decreased significantly after becoming an actor, and sometimes it is even slightly higher, it is obviously much harder than being a researcher.

It's just that being an actor is more exciting, and Zhu Lin likes it, so this is her own choice.

Having said that, the domestic film and television industry is not a good business to make money at this time, but Cao Zhiqiang does not regret entering the industry at this time.

The reason is very simple, that is, although the domestic film and television industry does not make much money, it can gain a lot of fame if it is operated well.

Many people say that domestic actors at this time don't make money, just because they don't understand the official way for actors to make money.

In fact, the greatest wealth of a well-known actor is her fame.

As long as you have a name and want to make money, there is a way.

For example, taking magazine covers, calendar covers, or product endorsement advertisements are all good ways to make money.

At this time, domestic advertising and marketing has just started, if you can make good use of those big stars and let these big stars advertise, this is also a good way to make money.

Even if there are fewer manufacturers that invite celebrities to advertise, and the money given is less, there are other ways, such as publishing books and records.

If an actor becomes famous, he can write any memoirs, or my ideals, etc., and it will definitely sell out.

Or sing if you are good at acting, go back and sing a pop song, release a record, as long as it is not incomplete in five tones, you can also earn a wave of popularity.

Let's take Zhu Lin as an example.

Zhu Lin's voice is actually good, although it can't be compared with professional singers, but at least it's not out of tune or out of tune.

Otherwise, Xu Qingdong would not have asked Zhu Lin to appear in a musical TV series.

Therefore, as long as Zhu Lin is famous in movies, Cao Zhiqiang will package her a little more, and tailor a music album for her, with good songs and stars, and the effect will be absolutely good.

Of course, compared to these later words, the faster way to monetize is actually to make movie peripherals.

Making movie peripherals has become very popular abroad, especially in Japan and Xiangjiang, which is also known as the idol economy.

The so-called movie peripherals, to put it bluntly, are relying on the boom of hot-selling film and television dramas, attaching this craze to certain products, and then selling the products to make the difference.

Once this "Love in the Ancient Pavilion" is released and becomes a hit, then you can take advantage of this trend to release related and original soundtrack records, which can definitely be a big hit.

For example, after "Blood Suspicion" was broadcast in China, it immediately set off a wind of blood suspicion, and what "Sachiko Head", "Light Husband Shirt", and "Bell Bottoms" all began to become popular.

and after "Manhunt", windbreakers were popular everywhere, and there was once a factory that was as discerning as a torch, and after watching the hunt, it produced 100,000 windbreakers, but it was sold out in half a month.

In the same way, in "Love in the Ancient Pavilion", Cao Zhiqiang also personally designed some special clothes for Zhu Lin, such as pencil skirt with T-shirt and mid-heel leather shoes, high-waisted pants with shirt and low-heeled leather shoes, T-shirt with wide-legged pants with sneakers, and sunhat and dress with high heels, all of which are famous simple outfits for women in later generations.

Although the clothes given by Cao Zhiqiang are all worn by women in the 21st century, they are actually no problem in the 80s.

After all, fashion is a thing, and it's all about looking good.

Cao Zhiqiang's painting skills are first-class, and he has the memory of his previous life, so he draws the appearance of these clothing styles with his memory, and then selects the fabric according to his memory, and then asks some masters to customize it on the spot, which can be made into a finished product soon.

Not to mention, these clothes designed by Cao Zhiqiang are not only very popular with Zhu Lin, but also many other female employees.

It's a pity that these clothes are all performance costumes, which belong to public funds, and Cao Zhiqiang also decided to collect these filming costumes as classics, so he can't give them away.

However, Cao Zhiqiang has already found two garment factories in Jinling City, and asked them to make a batch of related clothes according to the design drawings and original clothes, and he has already paid for the money.

There are not many types of clothing customized by Cao Zhiqiang, including pencil skirts, high-waisted pants, wide-leg pants, women's striped shirts, and long-sleeved T-shirts, a total of five models.

Cao Zhiqiang ordered 100,000 pieces of each dress, a total of 500,000 pieces, with a total price of 2 million yuan, and an average cost of four yuan per piece, of course, this price is the factory price.

There are also shoes, Cao Zhiqiang also customized five shoes in two shoe factories, including four leather shoes and one sports shoes, all of which are 100,000 pairs each, a total of 500,000 pairs, and the total price is also 2 million, with an average factory price of 4 yuan for a pair of shoes.

Other calendars, posters, and wind chimes like movie-themed calendars, Cao Zhiqiang also made a lot, and spent less than 500,000 yuan in total.

This movie has not yet been released, Cao Zhiqiang has begun to spend money on movie peripherals such as posters, calendars, costumes, keychains, records, and wind chimes, and the total expenditure has exceeded 4.5 million, far exceeding the consumption of the movie itself.

This kind of behavior, of course, is incomprehensible, but it's a pity that Cao Zhiqiang insists on going his own way, spending all his personal money, not public accounts, so no one says anything about him.

It can be said that most of the personal income Cao Zhiqiang has earned so far has been used for the purchase of peripheral products.

If the movie can be released normally and becomes popular after its release, then Cao Zhiqiang can make a lot of money on these peripheral products, not to mention double the money.

But if the movie can't be released normally, or the response after the release is mediocre, then Cao Zhiqiang's operation is a pure loss.

Yes, Cao Zhiqiang is very confident, he feels that once this movie is released, it will definitely be a hit.

Without him, the tear-jerking attribute of this movie is too strong.

The story itself is good, plus good equipment, good film, and of course, his open-ended post-production and voice-over.

He didn't believe it, this "Garden of Words" with a Douban score of 8.3 points in later generations, even if the plot characters have undergone some small changes, the core has not changed, the theme song has not changed, and the feeling has not changed, so it should not be bad.

A good work will not be outdated, of course, the other way around, even people in the eighties should not think this work is bad, and they will be suppressed by this work.

Good story, good graphics, good music.

All these factors add up, if you can't catch fire, it's really unreasonable.

"Zhiqiang, what are you thinking?"

Cao Zhiqiang came back to his senses and looked down, only to find that Zhu Lin was looking up at him.

Only then did I realize that I had just been distracted again.

After smiling slightly, Cao Zhiqiang pinched Zhu Lin's nose: "No, I'm thinking that after this movie is released, it will definitely be a sensation across the country."

And you will also become an instant hit and become a hot star in China, just like Cong Shan, who became an instant hit because of "Wrangler".

When the time comes, you will become a big star, will you look down on me in turn and don't want me directly? ”

"What nonsense." Zhu Lin sighed and put his face on Cao Zhiqiang's chest again, "I gave myself to you, and even became a bad woman with red apricots out of the wall, you, aren't you at ease?" ”

"You're so beautiful, of course I'm not at ease." Cao Zhiqiang said.

"Okay." Zhu Lin said, "Don't worry, when I go back this time, I will divorce my husband immediately, and then, and then be your woman with peace of mind, this is always okay, right?" ”

Cao Zhiqiang looked down at Zhu Lin: "Aren't you worried that I will give up from the beginning?" ”

"What's the use of worrying." Zhu Lin said, "Since I am in love with you, no matter what the future holds, I will not regret it." Besides, you're not that kind of person, are you? ”

"That's for sure." Cao Zhiqiang smiled slightly, and said while stroking Zhu Lin's hair, "I may not have strong willpower, or I may be distracted, but I am definitely not a person who has given up on the beginning."

Don't worry, since you have become my woman, then you will be my person for the rest of your life, and you will not have to worry about life problems for the rest of your life.

I will make you a big star, gain fame and fortune, and make you a woman who is the envy of others, I promise! ”

Zhu Lin sighed softly: "What a big star, what fame and fortune, in fact, I don't care, I, I just want to be with you, even if it doesn't matter if it's a bad woman." ”

Speaking of this, Zhu Lin closed his eyes: "I'm really crazy, I'm so old, I was actually planted in your hands, I, I really don't know why I'm like this." ”

Cao Zhiqiang squinted, then turned over sharply, looked down at Zhu Lin and said: "Then don't think about it, leave your life to me, I will arrange the future for you, and ensure that your future is colorful, you just need to enjoy your life." ”

Zhu Lin opened his eyes: "Okay, then I'...... Wait, you, what are you going to do? ”

Cao Zhiqiang smiled evilly: "What do you say? ”

"Haven't you been three times? How so? ”

"Ah, well, I'm a young man, and I'm recovering faster."

Zhu Lin bit his lip, then closed his eyes again: "What a wrongdoer, what a wrongdoer!" ”