Chapter 2 "Pleasant Goat and Big Big Wolf"

Pleasant Goat's achievements need no detail.

Although there are many people on the Internet who smear and ridicule this work, and even say "Fortunately, my childhood was not a pleasant goat", everyone must admit that this is a successful and excellent animation.

Of course, that's not the point.

There are a lot of excellent animations in the original world, and as a copyist, Gu Miao has many goals to choose from, why did he think of Pleasant Goat?

The answer is simple......

He has no money!

If you have a lot of cash in your pocket and a top team in the industry, who wouldn't want to make a "hexagonal" top production like "Battle of Two Cities"?

It's understandable if you're shy.

Among the many successful animation works, Pleasant Goat may not be the best one, but it is definitely the most "money-saving" one.

If Gu Miao remembers correctly, the production cost of the first part of the animation of the original world "Pleasant Goat and Big Big Wolf" is barely about 20 million.

Sounds like a lot.

However, the first part of the Pleasant Goat and Big Big Wolf TV animation, counting the special episode of "Weird World War", how many episodes are there?

530 episodes!

Such a simple math problem can be calculated by elementary school students, and the cost of a single math is only 40,000 or 50,000 yuan. Based on the 15 minutes of an episode, the average ...... per minute Two or three thousand bucks?

Shockingly cheap.

Why is the cost so low?

It may be difficult for ordinary people to understand, but if you think about it carefully, with the Flash animation level of the first part of "Pleasant Goat and Big Big Wolf", this cost seems to be ...... Reasonable?

There are only a few scenes back and forth.

Although there are many characters, they are all "recyclable" characters, which is quite easy to draw.

The original art is quite rough, and the animation effect is not satisfactory, and in a way, it is a little bit better than the "xx story......

Animation of the same period, including the animated version of "Journey to the West" produced by CCTV, Pleasant Goat was still a few years late, but the production level of the two is not at the same level at all.

But it's not a black spot.

The original motivation really didn't have the money at the beginning, and they can't be blamed for not caring about it. Later, Pleasant Goat became popular, and after they made money, they did improve the production level.

Probably during the period of "Weird World Wars", that is, around 300-400 episodes, the animation quality of Pleasant Goat has improved significantly.

At that time, the production cost also skyrocketed, so the first part of "Pleasant Goat and Big Big Wolf" spent most of the money on the next 100 episodes.

If you have to be more serious......

The cost of the first one or two hundred episodes may be lower than the expected average.

With such a low production cost, the benefits are beyond imagination.

During the most popular period of "Pleasant Goat and Big Big Wolf", it almost occupied the prime time of hundreds of TV stations across the country, and there was no opponent who could beat during the same period.

The income from the sale of broadcast rights alone can make a lot of money!

Not to mention, there are derivatives.

As a phenomenal hit animation work, the peripheral derivatives of "Pleasant Goat and Big Big Wolf" should not be underestimated. Although Original Power has not disclosed detailed data, it is not difficult to estimate that their licensing revenue has definitely reached the level of "100 million yuan".

It could even be higher!

After all, the vitality of the Pleasant Goat and the Big Big Wolf is tenacious, and they have been active in the audience's field of vision for more than ten years since they exploded in the past few years.

If you don't make money, you can make so many sequels?

Give it a go, turn your bike into a motorcycle!

After carefully evaluating the production costs and benefits of Pleasant Goat, Gu Miao finally came to an astonishing conclusion: This is a bicycle into a motorcycle, and it is clearly a toy car into a Lamborghini!

Is there anything more suitable than the Pleasant Goat?

Neither can the two bears on Bear Ridge!

After all, the starting point is different, and the quality and investment of "Bear Infested" are obviously higher than that of Pleasant Goat, and it is not suitable to be used as the first pot of gold.

"But ......"

Gu Miao frowned.

Although "Pleasant Goat and Big Big Wolf" is already the best choice for "turning a bicycle into a motorcycle", no matter how low the cost is, the upfront investment will cost hundreds of thousands, right?

Recruit manpower and outsource dispatch.

Animation production is not a "heroic" industry, and it is certainly not as good as "teamwork" to go it alone. And in this regard, the company must not be able to count on it.

Gu Miao didn't think that if he went to the boss with the planning book of "Pleasant Goat and Big Big Wolf", he would support him.

There are two main reasons for this.

First, Gu Miao offended the company's real power figures, that is, the director of "Haiwa" and his production team, and he didn't have to think about who the boss would help to speak.

Second, the company ran out of money.

The failure of the "Sea Walt" project has drained the company's available cash flow. The reason why it hasn't gone out of business yet is nothing more than another wave of blood transfusion from the boss.

Then here's the problem!

Without the support of the company, what would Gu Miao use to make "Pleasant Goat and Big Big Wolf"?

Foreign aid!

As an old fritter in the film and television industry, Gu Miao quickly thought of a solution to the problem, that is, to introduce other investors.

The classic "platter item".

Whether it is in the film and television industry or the animation industry, it is very common to introduce third-party investment.

This is not only to share the production cost and reduce the financial pressure, but also to better control the risk. It's good to eat alone, but if the project fails, there will be no one to jump off the building with you.

As for who to invest in?

Gu Miao had already had a preliminary consideration for this question. If nothing else, he will take the plan book and visit several toy factories in the Gangcheon Industrial Zone.

The TV station will also ask.

They are the most suitable investors for the "Pleasant Goat and Big Big Wolf" project, toy factories can quickly open derivatives sales channels, and TV stations can provide schedules and review convenience.

If you can attract their investment or sponsorship, "Pleasant Goat and Big Big Wolf" can be said to be half the success.

Of course......

Before introducing investment in toy factories and TV stations, Gu Miao had to consider a crucial issue.

Benefit distribution!

It is also commonly known as "sharing the cake"!

If the interests of all parties are not balanced, it will be forgotten if the animation is not popular after it is broadcast, but once it explodes, it will be endless quarrels and "lawsuits".

And, there are companies too!

As a well-informed veteran driver, Gu Miao has been in the film and television industry for so many years, what kind of ugliness of human nature has he not seen?

He believed that the Pleasant Goat would be on fire.

I also believe that after the birth of this work, the company he works for will have the idea of "picking peaches". When the time comes, his fate will definitely not be much better.

He didn't want to be a second moose.

In order to prevent the company from crossing the river and demolishing the bridge and preventing the moose-style tragedy from happening to him, Gu Miao also needs to plan in advance, so as not to be powerless to resist when he turns his face.