The expo lasts for half a year.

In the past six months, with the bombardment of various media, the mascot "Haibao" has become a well-known star in the country, and no one does not know it.

The exposure is directly full!

With the blessing of this exaggerated popularity, the animation "Haibao Sent" premiered, and almost everyone went to see it when they went up to ninety-nine to just go.

This leads to......

The ratings of the first episode of the premiere reached 15.74%, almost catching up with the peak of the "Weird World Wars" period.

The producer, Zhonghai Huanyu Animation, said modestly through the official Weibo: "This is just the beginning, the future is undecided, you and I are dark horses!" ”

The accompanying picture is a comic.

In the comics, Hypertherm stands on the top of a mountain holding a trophy alof, while a wolf and a sheep are looking up at it while not far from the top of the mountain.

Boy!

This picture made Gu Miao laugh.

As for it? At the beginning of "Tianhu", the exposure is full, and it can be said that it surpasses the ratings record of "Pleasant Goat and Big Big Wolf"?

It's really whimsical.

There are still 5 days left until New Year's Day.

A dark horse emerged in 5 days and took away the scheduled annual ratings champion of "Pleasant Goat and Big Big Wolf". This kind of thing is impossible just thinking about it.

Not to mention......

Just look at the premiere ratings.

It's not that this data is not important, but for an animation like "Haibao Sent", which has its own popularity, the premiere ratings are of little reference significance.

What's that, isn't "Horse Breaking the Sky" a typical example!

Before the broadcast, it was announced to the sky, and the popularity and exposure were directly full, and on the day of the premiere, it attracted countless viewers, but the quality was stretched, and it was cold before the second episode.

In Gu Miao's opinion.

Although "Haibao Sent" is more reliable than "Fighting Horses", the production level cannot support such amazing ratings.

It will definitely fall later!

As for how big the drop was, then he couldn't say. After all, the protagonist is the "World Expo mascot", and this popularity cannot be ignored.

It should be around 10%, right?

In fact, not long after the first two episodes of the animation "Haibao Sent" aired, Gu Miao saw a lot of bad feedback on Moments, Weibo and major animation forums.

This is a very bad sign.

Not only adults feel "naïve", but even children feel "bored", which is undoubtedly a fatal problem for an animation.

"Champagne at halftime!"

Gu Miao doesn't like to make trouble, but people take the initiative to jump their faces, how can he pretend that nothing has happened?

So, he also posted a comic.

In the comics, the character who looks like "Hypertherm" stands on the podium and shakes champagne wildly, looking like he has won the "championship". But it stood in third place......

Probably a coincidence.

Gu Miao posted this picture late at night, but at noon the next day, a "warm-hearted" insider broke the news in the comment area: The ratings of the second episode of "Haibao Sent" have dropped by 3 points compared with the first episode.

"Shoot up!"

"This wave, this wave is murderous!"

"Hahaha! My son watched the first episode of Hypertherm last night, and he fell asleep before he finished watching it. ”

"I feel like I'm looking forward to the animation for most of the year, but that's actually it. It's not that it's not good-looking, but it feels a little lacking. ”

"Right! It's not funny enough, it's not sci-fi enough, it's not preachy enough, there's a little bit of everything, and nothing is done to the extreme......"

These evaluations are quite objective.

may be because these evaluations are all from Gu Miao's fans, and the fans who pay attention to Gu Miao are basically parents.

From their point of view, it is indeed easy to see the problem of "Haibao Sent".

The quality is passing.

After all, it has been polished for more than half a year, and it still has the name of "World Expo-themed animation", and it must be a joke to say that the quality is not up to par.

But this plot is really too featureless. There are sci-fi, funny and adventurous, a little bit of everything, and nothing is done to the extreme.

So it's a little "boring" to watch.

But it's not a big problem.,After all, it's an adult's opinion.,For children,It's good to have an animation to watch.,What kind of bicycle do you need to pick and choose?

No competitor words.

With the production level above the passing line of "Haibao Sent", coupled with the top-level popularity of the "World Expo", the ratings will drop by a few points, and it will be stabilized by about 10%.

This is also the general view of the industry.

It's not a big hit, and the average rating of 10% is enough to be proud of the crowd and compete for the top three in the annual ratings of TV animation.

No matter how you look at it, you don't lose money.

But this is normal......

If there are no peers to come out and disrupt the situation, this is indeed the case. But once there is competition, and the opponent is still "Sheep and Sheep Games", then the situation is uncertain.

December 28th.

On the third day after "Haibao Sent" logged on to CCTV Children's Channel and began broadcasting.

Wanbao Animation announced that it will cooperate with five TV stations, including CCTV Children's Channel, Flamingo Cartoon and Shonan Children's Channel, to simultaneously broadcast the orthodox TV sequel of "Pleasant Goat and Big Big Wolf", Sheep and Sheep Games!

The schedule is from 18:30 to 19:00 in the evening.

What do you mean?

As a CCTV exclusive animation, the broadcast schedule of "Haibao Sent" is 18:00-18:30 every night. And "Sheep and Sheep Games" started broadcasting at 18:30.

As long as you are not a fool, you can see the-for-tat between these two animations from this "subtle" schedule arrangement.

This is the same stage PK!

One after the other, the schedules are close together, the premiere platform is the same, and it is also the same "theme animation", who believes that there is no contradiction behind this?

Normally.

Before the broadcast of a blockbuster work like this, the producer will "ventilate" with his peers in advance to avoid a "schedule crash" incident, which hurts the harmony.

It is rare to appear, two blockbuster works collide head-on, killing you to the death.

After all, harmony makes money!

Wouldn't it be nice to say hello in advance to avoid conflicts, and everyone can earn money together?

Not only the animation industry, but also movies, TV series, and even product launches will follow this set of unspoken rules. Otherwise, Huawei , Rice, OV and Apple released new mobile phones on the same day, wouldn't the market be chaotic?

"I don't want to!"

Even people who eat melons understand the truth, Gu Miao can't not understand. If he could, he also wanted to make money in harmony.

But the problem is.

When he was in the peer exchange group, he @寰宇动漫的黄总 and said to him: It's all Huaguo animation companies, look up and don't look down, as long as you don't choose this schedule, next year's ratings champion is still yours......

Then, he was banned.

How can this make money in harmony?

He, Gu Miao, as a person with the ability to face fruits, kindly advised Mr. Huang to be mature and not to ask for hardship. As a result, good people were not rewarded, and they were banned, who is going to reason with this?