Chapter 815 - The Coming Era of Online Literature (Ask for Subscription)

Gu Miao expressed his understanding of Penguin's desire to save the "Full-Time Glory" series and turn it around in the third season.

Dumiao is like this!

From the earliest plum blossom animation, there are still a few animation IPs that have broken the circle of influence and become popular on the whole network.

finally gave birth to a "Full-time Glory", which must be cherished, and the second season messed up and the word-of-mouth fell to the bottom?

It doesn't matter!

Penguin has a lot of money, and some of them have the means to turn the tide in the third season and bring this IP that is free from the edge of the cliff back on track.

"As far as I know......"

Gu Miao, who was in the office, was concentrating on studying "Spider Solitaire", when he suddenly heard Lao Zhang say: "There are still quite a lot of big moves in penguins in the first half of next year. ”

"What year did they not make a big move?"

Gu Miao said indifferently: "Every year, a bunch of satellites are put up, and big moves are made one after another, except for "Full-time Glory", I haven't seen them toss any fame. ”

"This time it's serious."

"It is said that there are many classic online texts such as "Perfect Otherworld", "Douluo Continent", "Devouring Universe" and "Wild Story", which will be animated and adapted early next year." Lao Zhang explained.

"This time is not a small fight in the past, the IP they offered, and they took out an IP that exploded in popularity on the whole network, and the original book has many fans."

"Oh! Really? ”

When Gu Miao heard the familiar term, she immediately came to her senses, and she couldn't care about spider solitaire, so she turned her head and asked, "So many big IPs have been developed in one go?" ”

"Really!" Lao Zhang firmly said, "It is said that there are several animations, and they have even begun to be produced. ”

This has entered the era of online articles?

Gu Miao was a little stunned for a while, she didn't expect the penguin to move so fast and decisively, seizing the advantage of holding a large number of classic IPs of online texts, and directly speeding up the "domestic animation" into the era of online adaptation.

Domestic animation has gone through many periods.

The earliest era belonged to Zhonghai Fine Arts Film Factory, and at that time, the animation produced by the American Film Studio could represent domestic animation.

Then there was the gradual decline of the American studio, leaving the mainstream audience's field of vision, and the chaotic period of the princes' struggle for hegemony, during that period, there was all kinds of animation, but there was no representative manufacturer.

Then it entered a dark period when neon animation, European and American animation were introduced in large quantities, and domestic animation was reduced to a dark period when no one watched it. At that time, eight or nine out of ten of the animations that were broadcast on TV and discussed by children were foreign animations.

Then there is the "revival" period when Pleasant Goat and Bear infested each other, and works such as "Pig Man", "The Legend of the Seven Heroes of the Rainbow Cat and Blue Rabbit", and "Qin Shi Mingyue" emerged.

After the revival period, the "Internet upstarts" led by Penguin entered the market, introducing domestic animation into a new "online text era".

At that time, the animation was mainly broadcast on the Internet, and nine out of ten new works of the "National Innovation Zone" of major video websites were adapted from popular online texts......

The domestic animation of that era belonged to the network and also belonged to penguins.

No way!

After all, most of the IP of online literature is in the hands of penguins, and it is logical that they occupy the general trend of the online literature era.

"The era of online texts?"

When Lao Zhang heard this, he suddenly asked: "You mean, the animation adapted from the online text will become popular in the future and become the mainstream trend of domestic animation?" ”

"Chances are."

Gu Miao nodded and said, "What Penguin wants is not to compete with us head-on at all, but to open the next new era, and then use the IP advantage in the new era to kill us all." ”

"No...... Not really, right? ”

"We also have an online text platform in Wanbao! There are also a lot of works serialized by beep, and we have no shortage of adaptable IPs! ”

"Beep beep is a light platform."

Gu Miao had a headache and said: "The online platform is mainly based on traditional Japanese lightness, and the domestic market share is very small, far inferior to the mainstream online websites. ”

It's not a track at all.

When the Beep Comic and Beep Light platforms were first established, the main focus was an overseas market.

After all, the domestic competition is not as good as those online giants, so they can only go abroad to engage in leftovers to see if they can expand their business.

Although with the support of Gu Miao, the beep light station has been renamed as Beep Reading, and its main business is no longer limited to light, but covers the whole field and all topics of online articles.

But it was too late to start.

When Beep changed its name to Beep Reading, and began to serialize online works such as fantasy, Xianxia, fantasy, and science fiction on the website, other giants have accumulated a large number of works and high-quality writers in these themes.

It's harder to catch up.

But if you don't catch up, will you let the penguins dominate in the future "online era"?

Gu Miao and Lao Zhang thought about it and decided to squeeze out a part of the idle funds from the books and allocate them to Beep Reading to develop the online literature business.

It doesn't matter if you start late.

The key is that in the future "online text era", Wanbao must have its own copyright library and its own online text platform.

Otherwise, when domestic animation enters the era of online literature, what should Wanbao do? The domestic market has all been abandoned, and you can only wander the overseas market?

It's scary to think about.

Whether it's a rainy day or a rainy day, anyway, after Gu Miao learned about the penguin's big move next year, her first reaction was to invest heavily in the "Beep Reading" project.

As the general person in charge of this project, he inexplicably received a "huge grant" from the group headquarters, and Nantong sensei was very panicked.

Who is not panicking?

Without saying a word of greeting, the group headquarters suddenly allocated a huge amount of 500 million, if you don't panic, then it's strange!

However, when he learned that Mr. Gu smashed the pot to sell iron, squeezed out the future Mr. Gu's milk powder money and the boss's wife's mask money, and also supported Bibi Reading to develop its business, he admitted that he was moved.

Woooooo

Family, I am so touched.

How can you read what can you do? The last time the company held an annual meeting, a small department that was not even worthy of going on stage to make a report was fortunate to be so valued by Mr. Gu, which was so happy.

How should I spend these 500 million?

The first time he received so much money, Nan Tong suddenly worried about how to spend it.

First of all, you can't spend it indiscriminately, Mr. Gu's advice is that it must be used to develop the business, but the beep comics are on this plate, and it really doesn't cost much to develop the business.

Then give its authors a higher salary!

The company attaches great importance to copyright, as for the usual readers' rewards, as well as VIP subscriptions, to be honest, no one cares too much, just deduct taxes and send them to the author, anyway, the website operation and maintenance will not take much.

Nan Tong, who made this decision as soon as his head was hot, never thought about how much shock his decision had brought to the online literature industry and how many online writers had been attracted to join him......