Chen Erdong judged that these three people were either liars or took a three-no product to find a way around.

Chen Erdong said with a smile: "One hundred trial packs, you are asking for their old life, and you are in a hurry to come out of the Chinese dialect!" ”

Du Yu called the introducer and said that the other party was also confused, and he said that he and Qi Yizhen were not familiar with each other.

This incident quickly spread throughout the company, and the funniest point was that Koreans came out with Northeast dialect.

Du Yu praised Duan Shiyao, saying that she performed very well, would not blindly cater to customers, and knew how to put forward reasonable conditions.

However, the shortcomings should also be pointed out, Du Yu said:

"Xiao Duan, you shouldn't laugh today, although the result is crooked, but in case the other party is a serious customer, your laughter will be very gaffe, no matter what they say."

Duan Shiyao's "uh-huh" response, Chen Erdong was very happy in his heart.

In June, Chen Erdong noticed that some provincial satellite TV stations on TV began to broadcast advertisements for two or three cross-border e-commerce companies, which he had never seen before.

These e-commerce companies all appeared in the form of apps, and celebrities were also invited to make endorsements, which was huge.

The customer service department also reported to the two bosses that many distributors said that sales had declined significantly recently, and their customers had gone to the new cross-border e-commerce to shop.

The prices of these e-commerce products are very low, and some products are even half of the price of Zhixinda.

In the face of the industry giants that came out of nowhere, this phenomenon aroused Chen Erdong's vigilance.

This is different from the pirate ship's stealing behavior, and it is definitely a danger signal.

Chen Erdong and Du Yu asked Liang Bingkuan to discuss countermeasures, Liang Bingkuan said that he was also investigating, gave him a week, and flew directly to Jincheng for an interview with the results. Eight Chinese Net

Zhixinda is Liang Bingkuan's largest customer in China, and if Zhixinda's sales are affected, he will suffer the most losses.

Chen Erdong spent a day studying his opponent, and he found some clues.

At this time, many overseas brands have set up stores on Tmall, and because it is a brand behavior, the price is relatively high, similar to Kao diapers.

Therefore, Chen Erdong believes that there is no official cooperation between these cross-border e-commerce companies and brands.

Except for a small number of consumers who only recognize official channels, most people still choose to buy in Taobao stores, Zhixinda or daigou.

Because of the large market, different sales platforms go their own way, and the well water does not interfere with the river water.

In other words, the only possibility of low prices for cross-border e-commerce is that there is a lot of money and a large amount of purchases, so the cost is compressed, so that it can seize the market at a low price.

At this moment, Duan Shiyao received a phone call, the other party was one of the e-commerce companies, they were recruiting suppliers, the first batch of products purchased was Kao diapers, hoping to talk about cooperation with Zhixinda.

"Lao Liang swept the goods in Japan, they directly looked for suppliers in China, and also named us by name?" Du Yu asked.

"That's right, they're so rich, can't they just find a hundred old Liang?" Chen Erdong was also puzzled.

This e-commerce company is called Sumei Overseas Purchase, which is a wholly-owned subsidiary of Sumei Group, a well-known domestic home appliance store chain brand.

Chen Erdong looked at Sumei's app, a pack of Kao diapers was priced at one hundred and eighteen, and after using up various benefits and tickets, it actually cost seventy yuan, and it was guaranteed to be genuine, and the fake one paid ten.

Su Mei sells goods, even with the reputation he has worked hard to accumulate in China, he will never dare to sell fake goods, but Chen Erdong can't find an answer to the retail price shown in this unbelievable way.

Chen Erdong called Liang Bingkuan, and Liang Bingkuan said:

"Unless he is the son of the boss of Kao, the king of heaven will not be able to get such a low price."

"What the, Lao Liang, I really don't have a clue." Chen Erdong replied.

"I've made so many New Year's goods, catch up with Kao diapers at the lowest and lowest price to go to the supermarket to sweep the inventory to buy a discounted price, the cost of a pack is also 70 yuan, and that was a few years ago when Kao was not so pretty, now all over Japan, the receiving price can be lower than 90, how much I charge!"

The retail price is seventy yuan, which Liang Bingkuan is simply unheard of, subverting his perception of commodity prices.

"I'll go to Jincheng on Saturday night, let's meet." Liang Bingkuan hung up the phone.

After the establishment of the sales department, the sales commissioners of Zhixinda ran all over the streets and alleys of Jincheng, and developed many new store customers on the basis of the original customers, including mother and child stores.

Unconsciously, Zhixinda has become the largest supplier of Kao diapers and sanitary napkins in Jincheng, the largest unofficial channel.

It is precisely because of this that they were selected by the Soviet Union and the United States and issued an invitation to supply cooperation.

Chen Erdong and Du Yu went to Sumei's headquarters in Jincheng as promised, and they were received by the director of the channel department.

The channel director introduced the cooperation model, and the conditions were harsh, and the two of them were like throwing their faces and leaving on the spot.

Sumei's condition is that the supply price shall not exceed 100 yuan per package, and it must be settled once every six months, and it must cooperate with their activities, and the price difference generated by new user discounts, vouchers, etc., the two companies will each bear half of it.

That is to say, with the number of Sumei customers, the comprehensive settlement price of diapers supplied by Zhixinda is at most 90 yuan, and it will have to bear half a year's account period.

Du Yu asked: "Why do you come to us for procurement?" Shouldn't you all be buying directly from overseas? ”

The channel director's statement is intriguing, he says:

"Does it make any difference? You are an excellent supplier, you buy me not all buy abroad, and our platform is not interested in profits. ”

After leaving Sumei, Chen Erdong took a photo of the logo of their office building, and then posted a circle of friends with the word "robber".

This circle of friends is not all complaints, and he also wants to use this to send it to distributors to show his attitude.

Sumei's office building is near Chunxi Road, a famous commercial street in Jincheng.

The two didn't want to leave to return to the company immediately, because Du Yu said that there was an old noodle restaurant not far away, and they would come back after lunch.

At this time, Han Qingyu's phone call came, asking him to go to the circle.

Han Qingyu saw his circle of friends, because the pan circle was near Chunxi Road, and asked Chen Erdong to go over to inform him.

After the breakup, Chen Erdong has never been to the pancircle again, and Du Yu has been there once, because his friends have a treat, but Han Qingyu was not there that day, so he and Han Qingyu may not have seen each other for a long time.

Han Qingyu and a man sat in the outside area, and Han Qingyu introduced that it was Mr. Zhuang, the investor who co-invested in Yuting Restaurant with her.

"I think you just came out of Sumei?" Han Qingyu asked.

"yes, why did you call me over all of a sudden?"

"It's because of Su Mei, it just so happens that Mr. Zhuang is here, and I can share some news in the investment circle with you."

Mr. Zhuang's words made the two of them empowered, and finally solved the mystery in their hearts.

It turns out that since the beginning of the year, cross-border e-commerce has become a new outlet in the investment community, and many large enterprises and well-known investment banks have extended their tentacles to this field.

Their approach is not complicated, but it is extremely crude and burns money.

Sumei is a typical example, and directly disruptive price reductions may touch anti-monopoly or unfair competition regulations, so they have introduced various benefits and changed tricks to lower prices.

They also know how to lose money, but they don't care, because its essence is to burn money.

Chen Erdong thought it was a little simpler, he felt that the purpose of Sumei was to occupy the market, and he had also used this approach, and then slowly adjusted the price after cultivating a good customer base.

Actually, it's not, it's just one of the purposes.

Mr. Zhuang told him that the flow can quickly enter the financing stage of the IPO, and it can also affect the stock price of Sumei, and at the same time it can get customers.

Users are a must for Internet giants, and no one is stingy with spending huge sums of money on customer acquisition.

As for the profit of the commodity itself, they don't look down on it.