Chapter 138~139 [Borrowing Strength] (Ask for Subscription!) )

At the end of January, New Era Real Estate.

Lin Zuhui was looking through the detailed information list of the land and old buildings bought for 200 million Hong Kong dollars, and he participated in the purchase of these properties, after all, they were all tens of millions of businesses, and he had to take care of them himself, no matter how busy he was.

The 200 million funds were borrowed from the bank in December last year, and they were all digested in a month to purchase land and old buildings; In order to reduce losses, the longer the time drags on, the greater the rise and fall of the real estate.

At present, the debt of New Era Real Estate has reached more than 700 million, but the total assets are 1.9 billion, and the debt ratio is still controlled at less than 40%.

After a while, Liang Zhenxun, Gao Yi, and Chen Bin walked in, and Liang Zhenxun handed over a stack of materials.

"Boss, this is a property for sale in February, and the buyers of many properties have been confirmed. I'll show you! ”

The same property is in the hands of different owners, and the price and speed of selling are different, which is the advantage of the channel.

Lin Zuhui nodded, and then looked to himself, he has a good memory, knows his properties well, and knows the outside market clearly, no one can fool him.

"Put the information here first, there is no problem in theory, you follow it. I will let you know if there are any adjustments in the future. After looking at it so-so, Lin Zuhui spoke.

"Okay, this property is expected to be sold for a total of 230 million yuan!" Liang Zhenxun emphasized.

Chen Bin also hurriedly reported: "On February 1st, our first real estate was officially put on sale, and we will strive to sell out all 102 residences before the year, and it is expected to return more than 40 million funds (purchase in installments, paid by the bank)!" Boss, see if you want to attend the opening ceremony! ”

Lin Zuhui nodded and said: "The 1st is Saturday, I happen to be free, so I will go to test the results of our sales department!" ”

"Okay, be sure to reassure the boss!"

Lin Zuhui asked again: "How much debt do you need to repay with the more than 200 million returned funds?" ”

Liang Zhenxun replied: "There is a total of 100 million temporary debts, and 50 million debts that need to be repaid in three months." ”

Lin Zuhui suddenly had a headache, and in an instant, there was only more than 100 million funds left, and the acquisition of Huazhi was a little insufficient.

Next, Liang Zhenxun said: "Moreover, the annual report in February is coming, boss, we made so much money last year, we have to come up with some cash dividends!" ”

Lin Zuhui nodded, feeling a big headache, Huazhi can't do it without 250 million. At present, the company can barely raise 100 million funds.

As for the short USD/JPY, it is hoped that it will come in handy in March, after all, it has already made a profit of 50 million; If Lin Zuhui did not guess wrong, the conservative profit in March was more than 100 million; Of course, try to sell around 170 points, then you can make a profit of 200 million.

It seems that the best insurance is to borrow another 100 million yuan in February, and after the old debt is repaid, the new debt will be raised.

"Take a cash dividend of 30 million, and then give 1 bonus share for every 5 shares, presumably the shareholders are happy."

Everyone nodded, this square eucalyptus is very attractive!

After all, New Era Real Estate has just recovered from the crisis for less than a year, and it is very good to have this result.

......

At the beginning of February, the taste of the New Year in Xiangjiang is getting more and more, because the 8th is Chinese New Year's Eve.

Some businesses have already started Spring Festival promotions, and many large shopping malls are also beginning to decorate Huaxia red, with colorful lights and a joyful scene.

On Saturday, Lin Zuhui worked at Wanhui Media for a morning, mainly about the upgrade of "Tiantian Daily"; He asked about the progress of high-paying poaching and the mentality of the internal staff.

You can't swing the silver hoe high, and the backyard is on fire.

This is also the reason why Lin Zuhui gave the incumbent employees of the daily newspaper industry a salary increase of 30%.

But then again, Xiangjiang's salary has risen rapidly in recent years, and this time the salary is increased by 30%, which is actually nothing.

The high-profile poaching and large-scale advertising of the "Tian Tian Daily" caused a great turmoil in the entire newspaper circle, which was comparable to a depth charge. Various newspapers and periodicals are studying countermeasures, but they are reluctant to spend 50 million yuan like the "Daily Daily", and they are like lambs waiting to be slaughtered, appearing in front of the hunter of the "Daily Daily".

That's what you want!

Acquisition and digestion will be Lin Zuhui's classic operation methods in the future.

"Boss, it's time for your appointment!" An assistant came to Lin Zuhui's office and reminded.

"Okay, I got it!"

Lin Zuhui packed his things and prepared to end the week's work!

I used to work six days a week, or even every day;

Now, Lin Zuhui usually works for five and a half days, and he can accompany his girlfriend for one and a half days.

Of course, if you make an appointment with an elder or a friend, the girlfriend can only enjoy his evening time.

Lunch was about at Li Jiaxin's house to eat Wu Guofang's home-cooked food.

As soon as Lin Zuhui opened the door, Li Jiaxin was different from before, and greeted her as soon as possible, and then she put her cheek close to Lin Zuhui, and the appearance of asking for a kiss was very cute.

The beauty took the initiative to ask for a kiss, Lin Zuhui naturally wouldn't miss it, and printed it fiercely, and came to a 'slurping'.

Speaking of which, after tasting Li Jiaxin, it is hard for men to forget!

Lin Zuhui also experienced why Da Liu bought advertisements throughout Hong Kong after Li Jiaxin got married in his previous life, and played 'THE ONE'.

Nostalgia!

Li Jiaxin was finally willing to squat down and took the initiative to take off and change shoes for Lin Zuhui;

Here, Li Jiaming is not lagging behind, and helps Lin Zuhui take off his coat.

The Li sisters seem to be jealous (they didn't sleep with Li Jiaming), this is also a strategy of Lin Zuhui, of course he won't take a fancy to Li Jiaming, but he doesn't mind saying that he will transfer the relationship between the two sisters and put pressure on Li Jiaxin.

And Li Jiaxin saw that her sister was so flattering to her man, and she was naturally worried that her brother Hui would fall into gentleness, so she was slowly trying to change herself and do more things for Lin Zuhui.

Lin Zuhui was secretly proud, and with a little trick, the little beauty had to be recruited.

During the meal, Lin Zuhui sat on the left and right of the Li sisters, and Wu Guofang was opposite, as if he was in a daughter country.

Li Jiaming saw that Lin Zuhui did not refuse her flattery, so he frequently crossed the line and did intimate things such as picking vegetables;

Lin Zuhui thought that this woman was still a little useful, and she could force Li Jiaxin to treat herself more enthusiastically, so he couldn't help but accept it.

In fact, if Li Jiaming was not too intimate, Lin Zuhui would not have disliked her.

When Li Jiaming gave the vegetables to Lin Zuhui, he looked at Li Jiaxin, meaning that you should take the initiative!

Li Jiaxin's cold and arrogant expression was finally defeated, and she began to take the initiative, and she fed the vegetables directly to Lin Zuhui's mouth.

Wu Guofang finally couldn't stand it anymore and coughed deliberately.

This caused Lin Zuhui's dissatisfaction, and the foot under the table directly reminded the 'mother-in-law', which immediately made Wu Guofang blushing with shame, and no longer dared to interfere with the private affairs of his children.

Interesting!

Here Li Jiaming wanted to cross the line again, but Lin Zuhui directly refused, and she was finally honest!

Her role is to assist herself in training Li Jiaxin, and the rest has no effect.

Li Jiaming didn't dare to annoy Lin Zuhui, that was their family's God of Wealth, now she doesn't have to go to work every month, and her life is very nourishing, all relying on her brother-in-law!

.......

On Sunday, fashion retail's fourth store opened in Mong Kok, and queues were already starting at 6 a.m.

In the team, there were a group of young people and students, and everyone was discussing excitedly.

"I'm going to get a pair of Dr Martens today!"

"Me too, many students in school are wearing Dr Martens now, and if you don't wear it, it's not OUT!"

"And Levi's 501 jeans, I see my brother wearing them so trendy!"

It turned out that under the strong advertising campaign, Dr Martens and Levi's 501 quickly opened up the market among students, and many trendy students took pride in wearing Dr Martens.

Compared with the retail in the previous life, the group in this life is not known how many times stronger, and the rich advertising resources, as well as the decoration level and geographical location of the first four stores, are much better than the previous life.

It can be said that Lin Zuhui can make Hong Kong overnight, and fashion has become Dr Martens and Levi's 501.

Of course, advertising resources and shop leasing all require a lot of money to support, and it seems that a set of Dr Martens and Levi's 501 fashion can have a gross profit of 600 Hong Kong dollars, but the net profit of each set is not high.

However, the advantage is that the quantity is large, and the monthly net profit is expected to be millions. The benefits are not only that, but in a short period of time, even if you have completely made a name for yourself and gained a firm foothold in the fashion brand industry, the subsequent profits will slowly increase.

At 9 o'clock in the morning, Leslie Cheung suddenly appeared in a fashion retail store in Mong Kok, which immediately caused a commotion, but fortunately, the group had already pulled out half of the people in the office to maintain order.

Not far away, Lin Zuhui and Pan Disheng looked at the store with a booming business, and they were secretly surprised.

Pan Disheng sighed: "I thought it was a small business, but I didn't expect this business to be so hot!" ”

Lin Zuhui decided to draw a big cake in order to let Pan Disheng help more.

"Brother Pan, don't underestimate fashion retail, if we manage it well and make it the favorite 'trend' place for young people in Xiangjiang, and in five years, we will list it again, and there will be no problem with a market value of 1 billion in the future."

Pan Disheng looked at Lin Zuhui in surprise, if it wasn't for Lin Zuhui who said this, if it was someone else, he might not be able to control his sneer. If you open a few clothing retail stores, you dare to say that you are listed, and you dare to say that the market value is 1 billion, I am afraid that it is not a fantasy.

But Lin Zuhui is different, not to mention his own success, it is the advertising resources in his hands, which are simply born to complement each other with clothing.

"What kind of development method can be successfully listed?" Pan Disheng asked curiously.

"It's very simple, one word 'tide', the young people who pursue trends and fashion in Xiangjiang like to visit us, you say that even if he doesn't have Dickson's creation, but it won't even be a fraction of it!"

"Well, I'm getting serious! If there is anything you need help with in the future, just say that I am also a shareholder, and I should help the company. Pan Disheng said that he would not fight for power, and when he said that he could contribute to the company.

"Okay, there's a lot of things I need for you. I want fashion retail stores to cooperate with some furniture manufacturers in Europe and the United States, and place their sofas, chairs, tableware, bags, etc. in our stores, so that customers can experience the creative aesthetics produced by the intersection of fashion and fashion in a specific environment. ”

"Good idea, let's discuss it later, if there is a need for me, I will go to Europe next time to investigate."

"Then it's going to trouble Brother Pan!"

"Saying that, I'm also a shareholder, and besides, I often go to Europe on business, so I know a little bit more about the situation than you."

Lin Zuhui nodded, Guan Jiahui has not grown up yet, with the help of Pan Disheng, she must develop better. With the help of Lin Zuhui in advertising resources in Xiangjiang and the help of Pan Disheng in overseas affairs, Guan Jiahui is simply stepping on the giant's body successfully.

Over there, Leslie Cheung and Kwan Jiahui have been busy interacting with fans, and Kwan Jiahui's popularity is also very good, although there are few works, but after all, she is a super beauty.

"Let's go, let's go to the Jockey Club to watch the horse races, Miss Guan won't have time to accompany you for a while!" Pan Disheng patted Lin Zuhui's shoulder and said.

"Let's go!" Lin Zuhui felt a little disappointed in his heart, this woman was busy, and he didn't find a new woman here, so he seemed to be a little uncomfortable.

In fact, Lin Zuhui couldn't manage his time at all, so he accompanied Pan Disheng to Sha Tin to watch two horse races and had lunch together; Lin Zuhui hurriedly went to pick up Wang Lingyin, and the two made an appointment to go shopping in the afternoon; In the evening, I had dinner at Wang's house, and I quietly kissed goodbye to Wang Lingyin; Lin Zuhui hurried to the Causeway Bay office building to pick up Guan Jiahui, who was still working overtime.

Heungjiang is busy again, and the lights of the office buildings at night speak for themselves, and the city that never sleeps lives up to its name, with the lights of Wan Chai and Tsim Sha Tsui East, and the late-night office buildings of Central and Causeway Bay, all of which make the city more 'cyberpunk'.

Walking into the office building, Lin Zuhui couldn't help frowning, it was ten o'clock in the evening, and there were seven or eight people working overtime; Guan Jiahui, this woman, how can she be a 'black-hearted boss'!

Pushing the switch on and off Jiahui's office, I saw two young beauties talking, one of whom was Guan Jiahui's assistant Amy.

Lin Zuhui said directly: "What work can't be done tomorrow, you have to leave everyone in the company on weekends to work overtime!" ”

Guan Jiahui was taught a lesson, and she didn't dare to face the 'domineering president', in front of outsiders, Lin Zuhui will always be the biggest.

"It's just this week, not again!"

Lin Zuhui came to the desk and said, "How long is it going to end?" ”

"Soon, we'll pretty much have the numbers!" Amy hurriedly said, she didn't want her boss to be taught a lesson again, so she hurriedly took the initiative to say.

Lin Zuhui sat on the desk, and the pressure on the two women suddenly increased, and the efficiency improved a lot, and the work was completed in less than 15 minutes.

"Amy, you're going to get everyone off work!"

"Yes, boss!"

Guan Jiahui walked up to Lin Zuhui, first kissed Lin Zuhui on the lips, and then said excitedly: "Ah Hui, do you know how much our turnover is in the past nine days?" It's a full 2 million, and the four stores have only been open for a total of 22 days! ”

Lin Zuhui said angrily: "Settle my rent and advertising fees, and you will find that you have earned a lonely income, Miss Guan!" ”

His façade on Russell Street has not yet settled with fashion! There is also Wanhui Media's advertising fee, which has not yet been settled!

"Yes, you scared me! We're all pretty much the gross profit today, I'll tell you....."

"Stop, Miss Guan, I don't want to work overtime with you! Also, if you talk to me about work now, I'll put you in the cold tomorrow to see if you're still energetic! ”

Guan Jiahui held Lin Zuhui's arm and was coquettish, and the two happily planned to have a supper.

On Lin Zuhui's Nissan presidential RV, Guan Jiahui couldn't help but say: "Don't worry, I won't let employees work overtime easily on Tuesday in the future, and I'm not a black-hearted boss." ”

"It's good to know, and being a boss also has to consider the feelings of employees! You work overtime seven times a week, and you work overtime until ten o'clock, you really don't complain as an employee! ”

"Well, but I also told them that I would double the overtime pay, and I won't leave my work until Tuesday next time."

Lin Zuhui said impatiently: "I don't want to listen to work now!" ”

Guan Jiahui took Lin Zuhui's arm and said coquettishly: "Then let's talk about how to spend the Spring Festival this year!" However, we are in the garment industry, and we can't rest during the Spring Festival. ”

Is this woman so ambitious? Lin Zuhui doubted for the first time.

Perhaps, this woman loves to be a boss and do the fashion industry!

Lin Zuhui glared at her, and Guan Jiahui hurriedly said, "However, it is not a problem when you want me to accompany you!" My mom took my brother back to Hong Kong, did you have time to eat together? Don't worry, I won't talk about marriage, I'll be your lover for the rest of my life! ”

"See, I also want to see the great beauty of the Great Wall?"

"I hate it, I'm getting older, you think it's still a beauty! But she likes money for real, just like me, so she must like you very much. ”

Lin Zuhui was stunned for a moment and said, "Want to give money?" ”

Guan Jiahui said coquettishly: "Don't! I have money for her, you can't give it anymore, she'll spend money! Don't buy gifts either, I'll prepare them for you in advance. ”

Lin Zuhui nodded and said, "I know, let's arrange it then!" This year, I am much busier than the year before, and I have met many seniors, all of whom need to go to the New Year! ”

The two chatted about the New Year and found a place to have supper.

Because there are several bodyguards, he doesn't worry about safety, but Lin Zuhui doesn't like to go to lively places, so he basically books a hotel like a private room.

......

The last week of the year.

The fire of war ignited by "Tiantian Daily" is still burning the entire media industry, and first broke a big news that the backbone employees of "Oriental Daily" were poached by "Tiantian Daily" 30 at one time;

Frightened, "Oriental Daily" hurriedly stabilized the company's internal and looked for opportunities to make up for the losses in the embankment and make up for the losses in the embankment, and make up for it from "Cheng Pao", "Xin Pao" and so on.

Then it broke out: "Daily Daily" and TVB reached an advertising cooperation to broadcast the advertisements of "Daily Daily" for 40 days in prime time, and advertisements from other newspapers were not allowed at the same time, and the advertising fee was as high as 12 million.

It's crazy, everyone is saying that "Tiantian Daily" has money and no place to smash, and 12 million is almost a year's profit of "Tiantian Daily".

Of course, there are many people who read the jokes of "Oriental Daily", after all, if "Tiantian Daily" really turns over, the first to be affected is "Oriental Daily".

Moreover, some media reported that the reason why Wanhui Media made a big splash and dropped depth charges in the press this time was that the "Oriental Daily" reported a gossip news about Lin Zuhui, which used excessive words to annoy others.

Just when some people questioned Lin Zuhui for private use and personal vendetta in the communiqué, Wanhui Media broke the news that the company had invested in a foreign exchange, and the current book profit was about 30 million (sixty percent profit).

Suddenly, Wanhui Media's stock rose!

Everyone keeps their mouths shut, others have the strength to play like this!