ACN Center.

Lin Zuhui was in the office, thinking about the development direction of the New Era Group Department.

Looking at the stock price on the computer, Lin Zuhui couldn't help frowning, since the debts of New Era Group and Chinese Real Estate were poked out, some market analysts began to sing down.

The two companies have a total debt of 15 billion, which means that they have to pay more than 1.3 billion yuan in interest every year. If you don't consider the investment in securities, and the real estate market is not very good in the next year, market analysts have pointed out that the net profit of the real estate department in the new era cannot outperform the three companies of Cheung Kong, Sun Hung Kai and Henderson, and can only outrun New World and Hang Lung, Eagle King and others.

"Short-sighted! These people only see the net profit being swallowed up by interest, but they do not see how much the value of the properties of the New World Group will appreciate. ”

Lin Zuhui shook his head helplessly.

However, at this time, the property has not yet appreciated in value, and he is always unable to pitch it to investors - the property will soon recover, and the rent will soon rise.

"During this time, the stock is at a low point, and at the end of the year, it is just the time to privatize ACN, and I can increase my shareholding again!"

Today, Chinese Estates has 15 buildings (5.72 million square feet of rent-to-rent properties) and 7 shopping mall properties (1.25 million square feet).

7 buildings in the Central District: Chinese Centre Block A and B, Entertainment Building, Wing On Centre, Chinese Bank Building, Wang Kee Building, Lok Ko Building, Printing Bank, Lok Shing Hong. Total: 2.26 million square feet of rent-collecting properties.

Wan Chai: Harcourt Building, Central Plaza. Total: 1.82 million square feet of rental properties

Causeway Bay: World Trade Center, Royal House, Grand Centre. Total: 1.52 million square feet of rent-to-rent properties

North Point: Lok Kee Hang. Total: 120,000 sq. ft. of rent-to-rent properties

If we add the rent-collection project in the hands of New Era Group - International Baotong Plaza (1.6 million square feet), the entire group owns 8.6 million square feet of rent-collected properties, and actually owns 7.1 million square feet (three cooperative projects).

With these properties alone, since 1992, the rent has been more than 3 billion per year.

With such a huge profit, Lin Zuhui is of course unwilling to enjoy the dividends of Chinese Real Estate through the New Era Group;

Because in this way, his dividends will be greatly reduced.

Therefore, if Chinese Real Estate is privatized, then Lin Zuhui will directly divide half of the shares according to the calculation of 50% of the shares.

Privatization needs to be timed, and the end of November this year is the best time, otherwise the cost will be even greater.

Why not now? Because it is now less than six months away from the highest price before the crash, and it will be a big price if it touches the full acquisition line.

Lin Zuhui picked up paper and pen and kept calculating, he is the master of a company's real estate company, and he only needs to grasp the general direction of the company.

In 1990~1995, during this time, we must consider increasing the strength of the company, especially in the next year, we must also strengthen the land reserve; So, the current financial situation is not good.

It seems that at the end of the year and the beginning of next year, the New Era Group will raise funds!

In fact, the debt ratio in the new era is not high!

New World Development's net assets are lower than those of New World Group, but its debt has risen to 9 billion; Therefore, the debt of the New Era Group is not high.

However, Lin Zuhui still plans to borrow less, but plans to raise about 1 billion yuan from the Lin family through the issuance of 'warrants' (after diluting the shares, it will be replenished immediately), and then raise about 2 billion yuan through rights issues, and he can also sell part of the rights and interests of the building to the Lin family.

After some planning, Lin Zuhui's spirit was shocked, and next year, New World Group will still be a blockbuster.

"Dongdong"

There was a knock on the door, interrupting Lin Zuhui's thoughts.

Li Ke led Huaxin's Rong Gongzi and walked in, and Lin Zuhui got up and greeted him with a smile.

"Young Master Rong, welcome, welcome!"

"Lin Sheng, you're welcome!"

After some greetings, Lin Zuhui invited Rong Gongzi to sit on the sofa.

Although he was curious about what Gongzi Rong was looking for him, Lin Zuhui was able to behave very calmly, and instead pulled up the 'family routine'.

"I don't know if it's cold in January in the capital, I'm a southerner, and I haven't been to the north yet!"

"It's very cold in the capital, Lin Sheng can bring some more clothes."

"Haha, don't be afraid, I believe this trip is warm."

"That is, with Lin Sheng's achievements in Xiangjiang, the country attaches great importance to you, and he will receive you ceremoniously!"

"It's an honor, he's my idol!"

After a little bit of homely work, Lin Zuhui is still very much looking forward to the trip to the capital.

Then, Rong Gongzi showed a trace of embarrassment on his face, and said hesitantly: "Lin Sheng, I am afraid that I will disappoint you about the last time I leased a satellite receiver." I didn't know that Li Chaoren was also preparing satellite TV, and he was one of the shareholders, so he booked 12 of the 24 satellite receivers at one time. And the remaining 12, there are several provincial TV stations in China to be on the stars. So, now there are only 3 receivers left unbooked. ”

Lin Zuhui was suddenly a little disappointed, in fact, he knew from the beginning that even if he didn't have the idea of setting up satellite TV, Li Chaoren would immediately have this idea even if he didn't have the idea of setting up satellite TV.

It's very simple, the two are now competitors, and if they are Lin Zuhui, they will do the same.

As early as 1988, Li Chaoren and the British Great East participated in the 'Asia Satellite 1', each holding one-third of the equity.

Therefore, if Li Chaoren proposes to lease, CEFC has no reason to refuse.

Soon, Lin Zuhui said calmly: "It's okay, this investment is no longer relevant to me." Maybe in the future, I will buy a communication satellite myself and let the motherland launch it for me! ”

A Japanese communications satellite costs only $300 million, and the launch cost is estimated to be $100 million, and he can't afford to play it.

Rong Gongzi was stunned, and then thought that Lin Zuhui was joking, so he said: "I'm really sorry, last time you helped Huaxin choose the shell, and this favor was not returned." I didn't do it for you this time! ”

Lin Zuhui said with a smile: "What's this, I'm just raising my hands!" We can continue to cooperate in the future, this matter does not matter! ”

Rong Gongzi hurriedly said: "That's really good, it is our honor to cooperate with a large company like New Era Group!" ”

This sentence sounds so comfortable, CEFC is a giant in the future generations!

"Okay, it's a deal!"

After bidding farewell to Rong Gongzi, Lin Zuhui's face changed slightly, and he paced in the office.

Losing billions of profits and fattening the plum cucumber family is somewhat unhappy.

However, Lin Zuhui quickly put this idea in his mind, he can't care about the gains and losses of one city and one pool, and there will be more competition in the future!

......

Lin Zuhui suddenly thought of a good idea, he planned to create the entertainment culture of Hong Kong, and then export it overseas and the mainland.

Last year, the Little Tigers on Taiwan Island were established, and Lin Zuhui thought of integrating the Korean Wave culture of later generations and creating a Xiangjiang idol culture first.

Actually, this culture originated in Japan, but it was carried forward by South Korea, and Korea only emerged after 1995. The T idol team laid the foundation of Hallyu in one fell swoop.

Moreover, this culture is very profitable, and if he comes to be the godfather of this culture and makes a great contribution to the GDP of Xiangjiang, it will make people happy to think about it.

In the previous life, the UAE spent $150,000 per person for Hallyu culture every year, and the Hallyu fans in the mainland were nearly 100 million.

As for what kind of culture, to put it bluntly, it is plagiarism - American black hip-hop music, Japanese visual rock and Chinese folk songs are borrowed together, and then blended, with all the handsome guys and beauties with outstanding appearance, they immediately killed their predecessors in Japan.

The more Lin Zuhui thought about it, the more he felt that he was very interesting, in his previous life, the mainland and Xiangjiang all did this, but at that time, others had already formed the market.

Lin Zuhui even remembered that Xiangjiang created a male idol group in later generations, and at what awards, the Xiangjiang media and citizens directly ignored Jacky Cheung and other older generation idols, and the topic was all about what new idols were.

It can be seen that this culture specializes in absorbing brain-dead fans and is very profitable.

And he happens to have a sharp weapon in his hand - ATV, which can participate in the creation of this culture.

Lin Zuhui thought of this, his mind was running quickly, the ATV building at No. 81 Broadcasting Road was still too small, so he needed to build a new headquarters.

Tseung Kwan O New Town!

........

12 Repulse Bay, Cheng Mansion.

Lin Zuhui and He Sheng came together, and Zheng Yutong and Zheng Kar-chun warmly greeted them.

As soon as He Sheng met, he said: "Ah Hui said that he had something to discuss, but he refused to take me to his Lin Palace, but came here every time. Slam the door and be stingy! ”

He Sheng is undoubtedly very funny!

Zheng Yutong said with a smile: "What's wrong with coming here, what do you eat, feel free!" ”

After some ridicule, everyone came to Zheng Yutong's study to discuss matters.

Lin Zuhui opened his mouth and said: "I called everyone this time to discuss something with you, I want to invest in an ATV headquarters." ”

Everyone nodded, not surprised, because ATV rose at a visible speed, and most of this was due to Lin Zuhui's behind-the-scenes planning. Today's ATV has begun to make a profit, and it is expected to make a profit of about 20 million this year.

So, everyone is very optimistic about the future of ATV!

Zheng Yutong said: "Where do you want to build? How big is the build? ”

Lin Zuhui's next words stunned everyone.

"My idea is to apply to the Hong Kong government to set aside a 1.20~1.5 million square feet of industrial land in Tseung Kwan O to build a TV broadcasting city, which is mainly composed of 6 production and administrative buildings..."

Zheng Yutong said without hesitation: "I'm not optimistic about this project, the investment is too big!" Even if the Hong Kong government grants you land, you will have to invest at least more than one billion. How many years does it take for ATV to earn it back? ”

Zheng Jiachun and He Sheng nodded one after another, agreeing!

Lin Zuhui was not discouraged, but said:

"Of course, we can return to our capital, our "Millionaire" and "Bao Qingtian" are all copyright devices, and the income in the future may not be lower than that of wireless. To put it simply, Xiangjiang films are very popular in Asia, which is called cultural export, and Hollywood films in the United States are shown around the world, and the box office in Japan needs to produce millions of cars in a year to make enough money..... I'm going to let ATV create a 'pop star idol culture', but I won't talk about the specifics, you may not understand. ”

"In short, I want to invest in this headquarters!"

In his previous life, Cameron filmed a "Titanic" in 1997, with a total box office of 2.15 billion US dollars, and South Korean Stick needed to produce 1.5 million cars to make it.

That's the power of cultural export!

Of course, the export of American film culture is attributed to his comprehensive strength, so Lin Zuhui didn't want to take that road.

But as far as the 'Hallyu idol culture' is concerned, it doesn't need any comprehensive strength at all, just like the influence of Hong Kong movies in Asia, and it is easier to break into these countries.

Lin Zuhui's categorical cut made the people in the room silent for a while.

He Sheng was the first to react, and said: "I have few shares, so I will invest, anyway, Ah Hui, you have not lost money in business!" ”

Zheng Yutong hesitated for a moment and said: "ATV originally participated a lot, and you have more than half of the credit for its rise." So, I'll sell 20% of the shares to you, and I'll invest the rest. ”

Zheng Jiachun is obviously a little reluctant, and today's ATV can be stable with wireless four or six, or even five or five.

Lin Zuhui immediately said: "How about 600 million? ”

The estimated price is 3 billion, which is more than 2 billion higher than when it took over.

Zheng Yutong immediately said: "Okay! ”

In his opinion, the valuation of 3 billion is very fair, and even slightly higher.

After all, if Zheng doesn't want to invest too much in this right now.

In Lin Zuhui's view, it is also very worthwhile.

He does not plan to pay directly for the next investment in the TV headquarters, but intends to complete it in the form of a loan.

At this time, the plan for the Tseung Kwan O Industrial Estate had not yet been implemented, and Lam Cho-fai just wanted the Hong Kong government to propose and incorporate his ATV headquarters into the Tseung Kwan O Industrial Estate.

In the past, the Tseung Kwan O Industrial Estate was only implemented in 1991 and was not opened until 1995. By that time, the factory in Xiangjiang had already moved to the mainland, so there was always dissatisfaction.

Of course, the most important thing is to seize the land of Shaw Brothers Cinemas in the previous life, and Lin Zuhui happened to know that it was located there.

In any case, this plan is a long-term plan, and Lin Zuhui still plans to sort out his thoughts in the near future; Then wait for the Japanese side to withdraw the funds, and then start the plan of the Tseung Kwan O Industrial Estate, and the most important thing is the ATV headquarters plan.

As for ATV, it is natural to set up a separate brokerage company to implement this plan. To be honest, Lin Zuhui was also poisoned by the Korean Wave in his previous life, but later he woke up.

Therefore, he can't run away from this behind-the-scenes promoter.

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