Chapter 404 [Wang Laoji]

The beginning of September.

On Saturday, Lin Zuhui and Qiu Shuzhen were shopping, and Qiu Shuzhen seemed to cherish such an opportunity to be alone, and hardly visited the store.

Lin Zuhui said with a smile: "If you don't go shopping, won't it become a road!" ”

Qiu Shuzhen was stunned for a moment, then her face flushed slightly, and she whispered: "Does Brother Hui mean that I have gained weight?" ”

This time it was Lin Zuhui's turn to be stunned, and then smiled generously: "You are not called fat, you are called meaty!" Don't give me weight loss, follow my aesthetics. ”

Qiu Shuzhen's appearance is a small mouth, big eyes, long legs, big fierce, big waves, no matter pure, cute, sexy or even cold style, she can control it convincingly.

Qiu Shuzhen happily took Lin Zuhui's arm and said, "You must not lie to me!" ”

Lin Zuhui nodded, who said it wasn't, Qiu Shuzhen was actually not fat at all, just a meat bullet flying car.

By chance, Lin Zuhui saw an herbal tea shop, which was very familiar and very unfamiliar.

So, Lin Zuhui took Qiu Shuzhen to the herbal tea shop.

"Brother Hui, do you want to drink herbal tea?"

Lin Zuhui nodded, and Qiu Shuzhen immediately paid for it, because Lin Zuhui had no money.

Of course, even if he didn't bring a woman, the bodyguard had his wallet on him.

This herbal tea shop is actually called Wang Laoji, Lin Zuhui has been in Hong Kong for six years, and he has not noticed it.

That is, he recently wanted to do the beverage industry, and today he paid attention to it.

A glass of 5 Hong Kong dollars is almost worth a bottle of drink.

At this time, the per capita salary of Xiangjiang has been compared with the mainland in 2022 in the previous life, and even the per capita GDP has reached 98,000 Hong Kong dollars (real data), which is 30 years ahead of the mainland!

After taking a sip, Lin Zuhui tasted it carefully, there was no sweetness in the canned life in his previous life!

No, compared with JDB, it's a bit close, but it's still a little stronger.

"Mr. Lin, how does it taste?" A woman in her thirties asked.

At this time, several people in the store surrounded and looked at Lin Zuhui excitedly, this is a wealthy man in Xiangjiang.

Lin Zuhui nodded and said, "Do any of you have any descendants of Wang Laoji?" ”

The woman who asked hurriedly said: "I am the descendant of the Wang family, and I am Wang Jianyi, the fifth-generation great-grandson of Wang Laoji Herbal Tea Shop!" ”

Lin Zuhui suddenly became interested and asked, "Is there a place to sit, I want to talk to you about something!" ”

Wang Jianyi hurriedly made a gesture of invitation and led Lin Zuhui and Qiu Shuzhen into the small shop.

Several people sat down around a table, and someone served Wang Laoji herbal tea again.

Lin Zuhui thanked him before he said to Wang Jianyi: "How long has this Wang Laoji herbal tea shop been around?" ”

Wang Jianyi immediately became excited, and introduced in detail: "After more than 160 years of history, my grandfather Wang Hengyu came to Hong Kong in 1889 in order to open the market, and opened the Hong Kong Wanglaoji herbal tea shop. ”

One brand in the mainland, one brand overseas, divided into two rooms.

Lin Zuhui immediately asked: "So, you have all registered copyrights overseas?" ”

Wang Jianyi nodded and said: "In addition to the mainland, the overseas copyrights are in our hands!" ”

The copyright registered overseas seems to mean that Wang Laoji in the mainland cannot be exported, and Lin Zuhui can't figure it out;

But it doesn't matter, if he wants to do it, he will definitely rent the mainland brand for more than 30 years.

Not surprisingly, at this time, Cantonese medicine has not yet been reformed, and the brand of Wang Laoji is still sealed in history. Considering that G has assets that cannot be sold, it may be difficult to buy the brand, so he can only lease it, but the rent for more than 30 years is not a problem for Lin Zuhui.

It's like the brand of Chinese toothpaste, which is leased to foreign companies.

Lin Zuhui took a sip of herbal tea, and after making sure that it was about the same taste, he said: "An herbal tea shop like yours, now under the impact of drinks, business is not as good as before, right?" ”

Wang Jianyi hesitated, but nodded, this can't lie, what kind of person is this, you can't fool him.

Lin Zuhui said his thoughts: "I want to buy your formula, and then lease your brand to develop the packaging of Wanglaoji, and vigorously promote the signature of Wanglaoji, and strive to make a big brand drink." ”

Wang Jianyi thought for a moment, and after a few seconds, asked, "Our herbal tea shop can still continue to do it, right?" ”

"Of course, we just need the authorization of the packaging!"

Wang Jianyi said: "Then how many do you have?" ”

Lin Zuhui understood the market, so he said: "I'll let someone from the company talk to you later!" ”

Wang Jianyi immediately said: "I'll talk to you!" ”

This is not very clear, and it will definitely not be pleasant to talk to this boss's subordinates.

Lin Zuhui said helplessly: "I don't care about this, or you can quote me a price first!" ”

He really doesn't understand the market, he is an expert in real estate, and he really doesn't understand this industry. Moreover, the market of Wanglaoji in Xiangjiang and overseas is not large, and Lin Zuhui does not know how much.

Wang Jianyi said: "Actually, I am not greedy, give me 8 million Hong Kong dollars, I will hand over the formula to you, and allow you to use our signboard!" ”

It doesn't seem to be expensive, in the previous life, JDB leased the signboard and red can packaging of Cantonese medicine in 1995, which was 4.5 million a year. However, at that time, Wang Laoji's red can packaging had already been registered, which was naturally expensive.

Lin Zuhui nodded and said: "We can afford this price, but the signboard should only be exclusively authorized to us, and you only have the right to sell this kind of herbal tea shop piecemeal." ”

"Perpetual license?"

"Actually, you also have a sign in the mainland, which was confiscated by the government. If they also sell overseas under this brand in the future, these are hidden dangers, and the so-called people do not fight with officials. So, I want you to grant a permanent license, but it's just a matter of preparation. ”

Wang Jianyi said: "You have played the brand, and we can't come to grab it, but the permanent authorization is more or less a value, you have to give us 10 million!" ”

Lin Zuhui didn't react too much to Wang Jianyi's starting price, but said seriously: "We will give 10 million, and I will find someone to talk about specific cooperation later, but I don't want you to raise the price again!" ”

"No, no, no!"

"Okay, that's it!"

In Lin Zuhui's view, the reason why Wang Laoji opened up sales in his previous life was actually an advertising problem. The advertising slogan "Drink Wang Laoji if you are afraid of fire" is very classic, and the design of the red can also has a bit of an impact, and finally it is the scale of publicity.

In the previous life, Wang Laoji and Jia Duobao's net profits were not high, because of the malicious competition between the two companies, if Lin Zuhui rented the mainland brand for 50 years, then half of the advertising costs would be saved, and the personnel operating costs would also be saved.

So, a 100 billion brand was born.

In terms of sales, Red Bull is not as good as Wang Laoji, and the reason why Red Bull makes money is because there are no two Red Bulls in the market.

By the way, you can also buy the mainland management rights of Red Bull.

For a while, Lin Zuhui actually thought of two good ideas.

Walking out of the Wanglaoji herbal tea shop, Lin Zuhui was in a good mood and took the initiative to take Qiu Shuzhen to the store to sweep the goods.

Qiu Shuzhen was naturally in a good mood, and quietly told Lin Zuhui that he would give him an underwear model show at night.

Suddenly, Lin Zuhui's heart was hot.

Monday.

Lin Zuhui came to the office of ACN Center, and as the scale of New Era Group became larger and larger, many of the office buildings of its subsidiaries were scattered all over Hong Kong Island and did not have centralized offices. Of course, this does not have any effect, but rather gives a better feeling, i.e. one center, multiple outlets.

After reading the morning report for a while, Lu Donglai came to his office first.

He is now a busy man, and the integrated business department and Hengchang Holdings are all managed by him;

Of course, the president of each subsidiary is directly managed, and Lu Donglai is also a director.

After he sat down, Lin Zuhui said, "How is it?" Those people from Hengchang Holdings didn't cause trouble, right? ”

Lu Donglai said with a smile: "How come! They just got the benefits (the ex's money), and they are working under the boss, everyone's mental outlook changes quickly, and many young employees are very motivated. ”

Lin Zuhui immediately reacted and said: "So, there are still some old employees who have taken their pensions and don't want to make progress? ”

Lu Donglai nodded and said, "A small number of them are still not used to it!" ”

Hengchang Holdings originally had 4,000 employees, and there were 1,400 people working in Hengchang Building alone, which is obviously still a very bloated structure.

Although Lin Zuhui promised He Shanheng not to dismiss the employees, but at this time and then, He Shanheng took his own benefits, and some employees were not angry, so he couldn't be blamed.

"Then keep an account for them and deal with it later!" Lin Zuhui said calmly.

Lu Donglai's heart was shocked, knowing that the boss didn't look down on those old fritters, the so-called once a son of heaven and a courtier, those who couldn't see the situation clearly, so they couldn't blame themselves.

Then, Lin Zuhui talked to Lu Donglai about the idea of canning Wanglaoji herbal tea.

Lu Donglai suddenly said: "Wang Laoji canned, the market in Xiangjiang is too small, and overseas foreigners may not be used to drinking it." Does the boss want to break into the mainland market and make sales? ”

Lu Donglai knew that Lin Zuhui was very optimistic about the mainland market, so he quickly understood his boss's thoughts.

Many businessmen in Hong Kong are now wary of the mainland market, but there are also many who are optimistic about the mainland market.

Lin Zuhui said: "Yes! However, there is also a Wanglaoji brand in the mainland, so after the Xiangjiang Wanglaoji herbal tea is completed, we still have to negotiate with the owner of the Wanglaoji brand in the mainland about leasing the Wanglaoji herbal tea brand. I'm very bullish on this market, so I plan to spend a lot of money on R&D and marketing. ”

Although Lu Donglai was a little skeptical of the purchasing power of the mainland, he still chose to trust his boss.

"Okay, I'll immediately send someone to the mainland to inquire about the ownership of the Wanglaoji herbal tea brand."

Lin Zuhui nodded and said, "You have a lot of things, so after the beverage company in Hengchang is established, let the senior staff take care of these things!" ”

"yes, I know!"

It will take some time to prepare, but it will be available in Hong Kong and the mainland next year.