Chapter 405 [Enhancing the Influence of the New Era]
ACN Center.
Chen Bin came to Lin Zuhui's office and said, "Boss, will you participate in the auction of the land in Shenshui Shiyou Village, Kowloon?" ”
Lin Zuhui immediately flashed the 'land information' in his mind, this piece of land has 200,000 square feet, which is 1.5 million square feet of floor area according to the plot ratio (Hong Kong's plot ratio) of 7.8.
Large and medium-sized housing estates like this can be regarded as 'luxury residential communities' because of the complete range of supporting facilities. Therefore, this project is very profitable, as a new era group with sufficient cash flow, how can it be missed!
What's more, I originally wanted to invest in a rental property worth 2 billion Hong Kong dollars, but now there is no suitable target in the market. It seems that rich people are not stupid, and they plan to wait for the market to be ready to sell, so they will put it aside first.
Lin Zuhui said: "I won't participate, you go and participate, just remember to get the land back!" ”
Chen Bin knows in his heart, mainly because the boss has analyzed the real estate trend and is very optimistic about the residential market in the next few years. Therefore, it is difficult for other real estate companies to dare to follow the bid of New Era Group.
"Okay, I got it!"
Chen Bin didn't ask the boss about the upper limit, knowing that the boss wouldn't say anything, he left it all to himself. The average price of land in Kowloon is 2,500 Hong Kong dollars per square foot, but it belongs to 'luxury land', and there may be a premium of 20%~70%.
Shortly after Chen Bin left, Li Ke brought Huang Tingfang and his son from Sino Real Estate to Lin Zuhui's office.
Lin Zuhui got up and greeted him, and said, "Huang Sheng, Brother Zhixiang, come here, let me shine here!" ”
The Huang family is a big friend of the auction house, but when they meet Lin Zuhui, they can only bow down. Huang's father and son also want to cooperate with New Era Group, but for large-scale commercial projects, Lin Zuhui is to reduce the number of partners to cooperate, unless it is a very large project.
Huang Tingfang said with a smile: "Lin Sheng's recent Weishui Xiangjiang, even such a huge company as Hengchang Enterprise has been acquired by you, we are willing to bow down!" ”
"You're welcome, please take a seat!"
If you can't beat it, you can join, probably because of the Huang father and son's idea, their so-called big friends, may not be the opponent of the cash cow of the New Era Group.
Sure enough, not long after drinking tea, Huang Tingfang said: "Lin Sheng, I am not satisfied with you, we are also very optimistic about the residential market in Xiangjiang. However, the two strong want to fight, no matter who wins or loses, it is the Hong Kong government that is cheaper. So, can the two of us strengthen cooperation and cooperate on the large number of residential land? ”
He only emphasizes residential and official land, not large-scale commercial projects, and also knows that Lin Zuhui attaches great importance to rent-collecting properties. To put it bluntly, residential land is a place to make quick money, and it is easier to reach cooperation.
Lin Zuhui said with a smile: "Why not! Residential projects make one-time money, if I have extra funds, I can develop a few more sites, there is really no need to fight with a strong opponent like Huang Sheng. ”
Huang Tingfang was immediately very happy and said, "That's really good! Indeed, every time the two of us raise the price, it is enough for the Hong Kong government to earn two percent more, which is not cost-effective! ”
Lin Zuhui nodded and said, "In that case, this time we will wade into that piece of land, or we will work together?" ”
Huang Tingfang's father and son were both happy and nodded.
"Of course, I can't ask for it!"
Not only that, but the ability of the New Era Group to raise funds is simply invincible, either making a lot of money from financial investment, or raising funds through a large rights issue, or selling part of its interests to the Lin family, and most importantly, the recurring net profit for a year is also very high.
Cash cows, talking about the New Era Group.
Chen Bin was called again, and the two sides quickly finalized a five-fifty cooperation, with New Era Group leading the auction, building planning, construction, sales, etc.
After chatting a few more words, Lin Zuhui said: "Huang Sheng, your Huang family has a very deep foundation in Singapore, if there is an opportunity, how about a business project to work together?" ”
Huang Tingfang immediately said: "Of course you can, if you have the opportunity, you will definitely cooperate!" ”
Lin Zuhui nodded, he has been thinking about one thing recently, that is, to spread the investment of New Era Group overseas and the mainland. Overseas real estate has low profit margins, but if the local situation is stable, it is a very good investment environment.
Therefore, this year and next year, European and American office buildings will be copied to the bottom and enter the Star City, all of which are under Lin Zuhui's consideration.
After Huang Tingfang's father and son left, Lin Zuhui called Liang Zhenxun.
"Don't worry about investing in rental properties, you may not be able to find high-quality properties for a while. The end of the month is the delivery month for the Hang Seng Index contract, and the Hang Seng Index is expected to fall below 2,900 points. ”
Seeing that the boss didn't continue to speak, Liang Zhenxun immediately asked, "Is the boss trying to buy the bottom of the blue chip stocks?" ”
This time, Lin Zuhui shook his head, but continued to think.
After a long time, he said: "I want New Era Group to invest in listed and unlisted companies in Hong Kong on a large scale, so as to increase the influence of New Era Group in Hong Kong." We take out at least 1.5 billion ~ 2 billion yuan per fiscal year to invest in some potential companies, and later you let the securities department staff staff well, you can give priority to some of our partner companies, such as Yang Shoucheng's Emperor International, Fang Jin's Great Wisdom Development, Liang Botao's Peregrine, Taiping Concord. In the future, we can also participate in some Chinese-funded listed companies. ”
Liang Zhenxun understood, and immediately nodded and said: "This is indeed a good investment direction, which can increase our influence in Hong Kong and get a lot of returns." Although blue chips are stable, their returns are far less than those of some high-quality small and medium-sized stocks. And this kind of investment is a win-win situation, the invested company issues ordinary new shares, in exchange for the cash in our hands, we can get the development of the company; And we can also get the shares at an affordable price, sit back and wait for the value to appreciate, and importantly, it can also strengthen cooperation and increase influence. ”
This is just Li Chaoren's routine, but Li Chaoren has just begun, and Lin Zuhui feels that the cash flow of the New Era Group is so high that it can also be done.
In Xiangjiang, most of the wealthy people invest in securities, Li Chaoren lost nearly one billion futures index in the 87 stock market crash, and Li Shau-kee and Liu Luanxiong also lost a lot of money; Only Lin Zuhui is a Yum general, and his investment has never failed.
There is another reason why Lin Zuhui changed his mind to invest in blue chip stocks, although the Hang Seng Index plummeted by about 20%, most of the blue chips performed well, especially the peak market value of the New Era Group of 48 billion, and there are still 45 billion, a decline of less than 10%.
On September 8, the Furama Hotel, which had been renovated for nearly 16 months, reopened with a grand opening ceremony, and celebrities from Hong Kong came to congratulate them.
In fact, even if the tourism industry in Hong Kong is booming after the reopening, the hotel industry in Hong Kong may not soon reach the peak period of 1988; The reason is that the competition is too fierce, as the hotel industry continued to boom in the mid-80s, which stimulated the investment hotel boom. It is expected that by 1992, more than 20 more hotels will open in Hong Kong. Among the mega hotels with more than 400 rooms are: Island Shangri-La, Hong Kong, with 566 rooms; Panda Hotel, 1,026 rooms in Tsuen Wan; The 550-room hotel (unnamed) in Lockhart Road, Stubble Road and Tse Road, and the 510-room hotel in North Point.
Therefore, there is no way to make a lot of money when the Furama Hotel opens, and it is good to have a return of 8% per year (profit divided by the current asset value).
Lin Zuhui is not interested in the return rate of Furama Hotel, but hopes that his family will have a luxury five-star hotel in Central, which shows the strength of the family.
"Lin Sheng, congratulations!" The invited guests congratulated Lin Zuhui one after another.
Today, many artists were invited, including Jack Cheng, Hong Sanmao, Zhou Runhua, Zhou Xingchi, Zhang Guorong, and other top stars in Hong Kong. The important thing to open a hotel is to be famous, so today half of the entertainment circle in Xiangjiang has been invited.
What is more interesting during the period is that Gao Lihong's eyes are a little strange when she looks at Lin Zuhui, Lin Zuhui is very calm, some women are just passing by, and he does not have the slightest memory.
In the banquet hall, Li Mingtao, vice president of New Era Hotel, delivered a speech, and then the banquet officially began.
Lin Zuhui's table is full of business celebrities, Zheng Yutong, Cheng Kar-chun, Lee Shau-kee, Li Jiajie, Huang Tingfang, Huang Zhixiang and others.
During this period, Zheng Yutong asked curiously: "The Hilton Hotel in Manila should be very profitable, right?" ”
Talking about this, Lin Zuhui couldn't help but feel a little proud, not because of how valuable the Hilton Manila Hotel is, but because his operation methods have been cited as classics by Xiangjiang financial critics.
Of the $12 million acquisition fund that year, New Era Hotel only took out $3 million, and the rest was all high-risk finance (loans with slightly higher interest rates) arranged by Japanese financial companies.
"It is estimated that most of the debt will be repaid this year, and next year it will not only recover the cost, but also make a slight profit."
The reason for the high profit is that the hotel's original large shopping mall was leased to the Manila government as a casino. Not only is the rent very high, but it has also led to the development of the hotel industry, with an annual profit of almost 50% (low acquisition cost), which is one of the rare and most profitable hotels.
Zheng Yutong's father and son showed envy on their faces, which hotel is now valued at 30 million US dollars, and it has more than doubled its profit on the asset book alone. Because the political situation in the Philippines was stable last year, and this year the government is aggressively developing tourism.
But there is no way, Lin Zuhui's grasp of the situation is unmatched in Xiangjiang. Even the hotel group has developed by leaps and bounds in recent years because of the addition of Lin Zuhui.
Everyone chatted for a while, and Lin Zuhui greeted the guests with a wine glass.
After all, as a host, no matter how high the status is, you have to say a few words to the guests.
Lin Zuhui's status in the entertainment industry naturally does not need to be questioned, Chow Runhua, Zhou Xingchi, Li Lianjie, etc., these movie stars are all cultivated by DreamWorks; And now Lin Zuhui is planning 'Hong Kong culture to rejuvenate Hong Kong', which has established his transcendent status in the entertainment industry, and Uncle Shao is no longer as good as him.
He came to the artist's side, patted Jack Cheng on the shoulder, and said, "Big star, when are you going to Hollywood?" ”
There was some small friction between the two back then, but they didn't take it to heart for a long time, and Jack Cheng naturally didn't dare to take it to heart.
"Lin Sheng, I've won the award, I can't even beat Fa Ge and Xing Ye, and I dare to go to Hollywood there!" Jack Cheng said with a smile.
Lin Zuhui said with a smile: "The stage for stardom is still bigger in Hollywood, Europeans and Americans can't understand the meaning of our movies, but they appreciate our kung fu films." ”
Jack Cheng suddenly had the feeling of rushing to Hollywood, but he quickly calmed down, and he is now internationalizing his film with the support of Golden Harvest. That is, to open the international market first, and then enter Hollywood.
After chatting briefly with everyone, Lin Zuhui pulled back to his seat.
He is in a good mood today, the Furama Hotel is the only hotel of the Lin family in Hong Kong, and although the hotel is also a major shareholder, outsiders regard the hotel as the property of the Kadoorie family.
Lin Zuhui himself is also a person who likes to eat, relax, take a sauna, and sing K in the hotel, so he has a hotel of his own, and sometimes he can stay with a girl and play for a day.